ABOUT THE SPEAKER
ShaoLan Hsueh - Technologist, entrepreneur
ShaoLan want to help people understand China's culture and language, and to bridge the gap between East and West.

Why you should listen

ShaoLan is an entrepreneur, angel investor, geek, writer, traveller and dreamer. She is the founder and creator of Chineasy, which she launched after her TED Talk in Long Beach, California in 2013.

In just over three years, she has built Chineasy into one of the most popular methods of learning Chinese across the Internet with several hundred thousand fellow learners. Her first book, Chineasy, The New Way to Read Chinese, was launched in March 2014 and has been translated into 18 languages. Her next book, Chineasy Everyday, was launched in March 2016.

ShaoLan is a tech entrepreneur with extensive business experience. At the age of 22, while studying for her MBA, she wrote four best-selling books on software in Taiwan, and her books were bundled by Microsoft. She co-founded pAsia, one of the major players on Internet in Asia in 1990’s. After a second masters degree at the University of Cambridge, she began Caravel Capital in 2005 to advise young tech companies.

Chineasy represents a return for ShaoLan to her artistic upbringing and in many ways a design project. This project is the culmination of her life’s journey through the East and West. Her aim is to help people to understand China, Chinese culture, its language and to bridge the gap between East and West. Her next step is to help Chinese children to enjoy and appreciate the beauty of their own language. 

 

More profile about the speaker
ShaoLan Hsueh | Speaker | TED.com
TED2013

ShaoLan: Learn to read Chinese ... with ease!

ShaoLan: ShaoLan Hsueh: Naučite čitati Kineski ... s lakoćom!

Filmed:
4,781,742 views

Za strance, naučiti govoriti Kineski je težak zadatak. Ali naučiti čitati prekrasne, često složene znakove Kineskog pisanog jezika mogu biti manje teški. ShaoLan prolazi kroz jednostavnu lekciju u prepoznavanju ideja iza znakova i njihovog značenja -- gradeći iz nekoliko jednostavnih formi do složenijih stvari. Zovite ga laki Kineski.
- Technologist, entrepreneur
ShaoLan want to help people understand China's culture and language, and to bridge the gap between East and West. Full bio

Double-click the English transcript below to play the video.

00:12
GrowingUzgoj up in TaiwanTajvan
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Odrastajući na Tajvanu
00:14
as the daughterkći of a calligrapherKaligraf,
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kao kćerka kaligrafa,
00:16
one of my mostnajviše treasureddragocjen memoriessjećanja
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jedno od mojih najdražih sjećanja
00:18
was my mothermajka showingpokazivanje me the beautyljepota, the shapeoblik
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je moja majka koja mi pokazuje ljepotu, oblike
00:21
and the formoblik of Chinesekineski characterslikovi.
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i formu kineskih znakova.
00:24
Ever sinceod then, I was fascinatedopčinjen
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Od tog trena bila sam fascinirana
00:27
by this incrediblenevjerojatan languagejezik.
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ovim nevjerovatnim jezikom.
00:29
But to an outsiderautsajder, it seemsčini se to be
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Ali za nekog sa strane, on se čini
00:32
as impenetrableneprobojan as the Great WallZid of ChinaKina.
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neprobojnim poput Kineskog zida.
00:35
Over the pastprošlost fewnekoliko yearsgodina, I've been wonderingpitate
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Posljednih nekoliko
godina pitala sam se
00:38
if I can breakpauza down this wallzid,
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mogu li ja srušiti taj zid,
00:40
so anyonebilo tko who wants to understandrazumjeti and appreciatecijeniti
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kako bi svatko tko
želi razumjeti i cijeniti
00:42
the beautyljepota of this sophisticatedsofisticirana languagejezik could do so.
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ljepotu ovog sofisticiranog jezika,
to i mogao.
00:46
I startedpočeo thinkingmišljenje about how a newnovi, fastbrzo methodnačin
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Počela sam misliti kako
bi neka nova, brža metoda
00:51
of learningučenje Chinesekineski mightmoć be usefulkoristan.
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učenja kineskog jezika
mogla biti korisna.
00:54
SinceOd the agedob of fivepet, I startedpočeo to learnnaučiti how to drawizvući
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Od pete godine učim crtati
00:58
everysvaki singlesingl strokeudar for eachsvaki characterlik
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svaki potez za svaki znak
01:01
in the correctispravan sequenceslijed.
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po točnom redoslijedu.
01:03
I learnednaučeno newnovi characterslikovi everysvaki day
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Učila sam nove znakove svakoga dana
01:05
duringza vrijeme the coursenaravno of the nextSljedeći 15 yearsgodina.
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u sljedećih petnaest godina.
01:08
SinceOd we only have fivepet minutesminuta,
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Budući da imamo samo pet minuta,
01:10
it's better that we have a fastbrzo and simplerjednostavnije way.
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bolje je učiniti to na brži i jednostavniji način.
01:14
A Chinesekineski scholarznanstvenik would understandrazumjeti 20,000 characterslikovi.
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Kineski učenjak razumije 20,000 znakova.
01:17
You only need 1,000 to understandrazumjeti the basicosnovni literacypismenost.
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Za osnovnu pismenost Vi biste trebali razumjeti samo 1,000.
01:22
The topvrh 200 will allowdopustiti you to comprehendshvatiti
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Najčešćih 200 će Vam omogućiti razumijevanje
01:26
40 percentposto of basicosnovni literatureknjiževnost --
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40% osnovne literature --
01:29
enoughdovoljno to readčitati roadcesta signsznakovi, restaurantrestoran menusizbornici,
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dovoljno da možete pročitati znakove na cesti, menije u restoranima,
01:32
to understandrazumjeti the basicosnovni ideaideja of the webmreža pagesstranica
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da razumijete osnovnu ideju internet stranica
01:35
or the newspapersnovine.
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ili novina.
01:37
TodayDanas I'm going to startpočetak with eightosam
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Danas ću početi sa osam,
01:39
to showpokazati you how the methodnačin worksdjela.
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kako bih Vam pokazala kako ova metoda funkcionira.
01:41
You are readyspreman?
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Jeste li spremni?
01:43
OpenOtvoren your mouthusta as wideširok as possiblemoguće
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Otvorite usta što je moguće više
01:46
untildo it's squarekvadrat.
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dok nisu u obliku kvadrata.
01:48
You get a mouthusta.
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I dobit ćete usta.
01:50
This is a personosoba going for a walkhodati.
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Ovo je osoba koja ide u šetnju.
01:53
PersonOsoba.
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Osoba.
01:57
If the shapeoblik of the firevatra is a personosoba
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Ako je oblik vatre osoba
01:59
with two armsoružje on bothoba sidesstrane,
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s dvije ruke na obje strane,
02:02
as if she was yellingderanja franticallygrčevito,
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kao da izbezumljeno viče:
02:04
"Help! I'm on firevatra!" --
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"Pomozite! Gorim!"--
02:07
This symbolsimbol actuallyzapravo is originallyizvorno from the shapeoblik of the flameplamen,
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Ovaj simbol zapravo potječe od oblika plamena,
02:11
but I like to think that way. WhicheverKoji god worksdjela for you.
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ali ja volim misliti na ovaj način.
Kako god funkcionira za Vas.
02:15
This is a treedrvo.
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Ovo je drvo.
02:18
TreeDrvo.
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Drvo.
02:20
This is a mountainplanina.
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Ovo je planina.
02:24
The sunsunce.
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Ovo je Sunce.
02:29
The moonmjesec.
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Ovo je Mjesec.
02:34
The symbolsimbol of the doorvrata
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Simbol za vrata
02:36
looksizgled like a pairpar of saloonsalon doorsvrata in the wilddivlji westzapadno.
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izgleda poput salonskih vrata na divljem Zapadu.
02:41
I call these eightosam characterslikovi radicalsradikala.
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Ovih osam znakova nazivam radikalima.
02:45
They are the buildingzgrada blocksblokovi
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Oni su građevinski materijal
02:47
for you to createstvoriti lots more characterslikovi.
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za izgradnju puno više znakova.
02:51
A personosoba.
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Ovo je osoba.
02:53
If someonenetko walksšetnje behindiza, that is "to followslijediti."
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Ako netko hoda iza nje, to znači " slijediti".
02:57
As the oldstar sayingizreka goeside,
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Kako kaže stara poslovica,
02:59
two is companydruštvo, threetri is a crowdgužva.
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dvoje je društvo, troje je gužva.
03:03
If a personosoba stretchedrastegnut theirnjihov armsoružje wideširok,
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Kad bi osoba široko raširila ruke,
03:06
this personosoba is sayingizreka, "It was this bigvelika."
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osoba bi rekla: "To je bilo ovoliko".
03:10
The personosoba insideiznutra the mouthusta, the personosoba is trappedzarobljena.
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Osoba u ustima je zarobljena osoba.
03:14
He's a prisonerzatvorenik, just like JonahJona insideiznutra the whalekit.
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On je zatvorenik, poput Jone u utrobi kita.
03:20
One treedrvo is a treedrvo. Two treesstabla togetherzajedno, we have the woodsšume.
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Jedno stablo je stablo. Dva stabla su šumarak.
03:24
ThreeTri treesstabla togetherzajedno, we createstvoriti the forestšuma.
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Sa tri stabla možemo stvoriti šumu.
03:27
Put a plankdaska underneathispod the treedrvo, we have the foundationtemelj.
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Stavite dasku ispod stabla, i dobit ćete temelj.
03:31
Put a mouthusta on the topvrh of the treedrvo, that's "idiotidiot." (LaughterSmijeh)
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Stavite usta na vrh stabla, i napravili ste "idiota" (smijeh).
03:35
EasyLako to rememberzapamtiti,
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Lagano je za zapamtiti,
03:37
sinceod a talkingkoji govori treedrvo is prettyprilično idioticidiotski.
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budući da je drvo koje priča prilično idiotska ideja.
03:42
RememberSjećam se firevatra?
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Sjećate se vatre?
03:44
Two firespožari togetherzajedno, I get really hotvruće.
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Dvije vatre zajedno i postat će jako vruće.
03:47
ThreeTri firespožari togetherzajedno, that's a lot of flamesplamen.
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Tri vatre zajedno predstavlja puno plamena.
03:50
SetPostavi the firevatra underneathispod the two treesstabla, it's burningspaljivanje.
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Zapalite vatru ispod dva stabla i gorjet će.
03:54
For us, the sunsunce is the sourceizvor of prosperityprosperitet.
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Za nas je sunce izvor blagostanja.
03:58
Two sunssunca togetherzajedno, prosperoususpješan.
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Dva sunca zajedno znače blagostanje.
04:00
ThreeTri togetherzajedno, that's sparklesiskrica.
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Tri sunca zajedno znače blistanje.
04:02
Put the sunsunce and the moonmjesec shiningsjajan togetherzajedno,
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Stavite sunce i mjesec neka sjaje zajedno,
04:04
it's brightnesssvjetlost.
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to znači svjetlost.
04:05
It alsotakođer meanssredstva tomorrowsutra, after a day and a night.
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To ujedno znači i sutra, nakon dana i nakon noći.
04:10
The sunsunce is comingdolazak up aboveiznad the horizonhorizont. SunriseIzlazak sunca.
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Sunce se diže iznad horizonta. To predstavlja svitanje.
04:14
A doorvrata. Put a plankdaska insideiznutra the doorvrata,
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Ovo su vrata. Stavite dasku unutar vrata,
04:17
it's a doorvrata boltvijak.
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to predstavlja bravu.
04:19
Put a mouthusta insideiznutra the doorvrata, askingtraži questionspitanja.
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Stavite usta koja postavljaju pitanja unutar vrata.
04:22
KnockKucati knockkucati. Is anyonebilo tko home?
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Kuc kuc. Ima li koga?
04:26
This personosoba is sneakingKako se šulja out of a doorvrata,
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Ova osoba se iskrada van,
04:28
escapingbijeg, evadingizbjegavanje.
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bježi, izbjegava nešto.
04:31
On the left, we have a womanžena.
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Na lijevo imamo jednu ženu.
04:33
Two womenžene togetherzajedno, they have an argumentargument.
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Dvije žene zajedno znači da se one svađaju.
04:36
(LaughterSmijeh)
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(Smijeh)
04:38
ThreeTri womenžene togetherzajedno, be carefulpažljiv, it's adulterypreljub.
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Tri žene zajedno, budi oprezan, to znači preljub.
04:44
So we have goneotišao throughkroz almostskoro 30 characterslikovi.
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Evo, prošli smo skoro 30 znakova.
04:48
By usingkoristeći this methodnačin, the first eightosam radicalsradikala
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Koristeći ovu metodu, prvih osam radikala
04:51
will allowdopustiti you to buildizgraditi 32.
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će vam omogućiti stvaranje još 32 znaka.
04:53
The nextSljedeći groupskupina of eightosam characterslikovi
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Sljedeća grupa od 8 znakova
04:55
will buildizgraditi an extraekstra 32.
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će vam pomoći napraviti još 32.
04:57
So with very little effortnapor,
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Znači, s jako malo truda,
04:59
you will be ableu stanju to learnnaučiti a couplepar hundredstotina characterslikovi,
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moći ćete naučiti nekoliko stotina znakova,
05:02
whichkoji is the sameisti as a Chinesekineski eight-year-oldosam godina.
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koliko ih i zna osmogodišnji Kinez.
05:04
So after we know the characterslikovi, we startpočetak buildingzgrada phrasesfraze.
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Znači, kad naučimo znakove, počinjemo oblikovati rečenice.
05:08
For exampleprimjer, the mountainplanina and the firevatra togetherzajedno,
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Npr., planina i vatra zajedno
05:10
we have firevatra mountainplanina. It's a volcanovulkan.
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će stvoriti vatrenu planinu. To je vulkan.
05:13
We know JapanJapan is the landzemljište of the risingrastući sunsunce.
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Znamo da je Japan zemlja izlazećeg sunca.
05:17
This is a sunsunce placedpostavljen with the originpodrijetlo,
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Ovo je sunce pored svojeg porijekla,
05:20
because JapanJapan lieslaži to the eastistočno of ChinaKina.
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zato što je Japan istočno od Kine.
05:23
So a sunsunce, originpodrijetlo togetherzajedno, we buildizgraditi JapanJapan.
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Znači, sa suncem i porijeklom ćemo napisati Japan.
05:27
A personosoba behindiza JapanJapan, what do we get?
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Nacrtamo osobu iza Japana, i što ćemo dobiti?
05:30
A Japanesejapanski personosoba.
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Japanca/Japanku.
05:33
The characterlik on the left is two mountainsplanine
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Znak na lijevoj strani se sastoji od dvije planine,
05:36
stackedsloženi on topvrh of eachsvaki other.
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jedne povrh druge.
05:38
In ancientantički ChinaKina, that meanssredstva in exileprogonstvo,
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U drevnoj Kini to znači "u progonstvu"
05:41
because Chinesekineski emperorscarevi, they put theirnjihov politicalpolitički enemiesNeprijatelji
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zato što su kineski vladari svoje političke protivnike
05:44
in exileprogonstvo beyondIznad mountainsplanine.
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progonili iza planina.
05:46
NowadaysDanas, exileprogonstvo has turnedokrenut into gettinguzimajući out.
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U današnje vrijeme, progonstvo se pretvorilo u "izlaz".
05:51
A mouthusta whichkoji tellsgovori you where to get out
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Usta koja Vam govore gdje da izađete
05:54
is an exitIzlaz.
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označavaju izlaz.
05:56
This is a slideklizanje to remindpodsjetiti me that I should stop talkingkoji govori
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Ovo je stranica koja me treba podsjetiti da trebam prestati pričati
05:59
and get off of the stagefaza. Thank you.
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i odem sa pozornice. Hvala Vam.
06:01
(ApplausePljesak)
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(Pljesak)
Translated by Katarina Drozdek Kadic
Reviewed by Ivan Stamenkovic

▲Back to top

ABOUT THE SPEAKER
ShaoLan Hsueh - Technologist, entrepreneur
ShaoLan want to help people understand China's culture and language, and to bridge the gap between East and West.

Why you should listen

ShaoLan is an entrepreneur, angel investor, geek, writer, traveller and dreamer. She is the founder and creator of Chineasy, which she launched after her TED Talk in Long Beach, California in 2013.

In just over three years, she has built Chineasy into one of the most popular methods of learning Chinese across the Internet with several hundred thousand fellow learners. Her first book, Chineasy, The New Way to Read Chinese, was launched in March 2014 and has been translated into 18 languages. Her next book, Chineasy Everyday, was launched in March 2016.

ShaoLan is a tech entrepreneur with extensive business experience. At the age of 22, while studying for her MBA, she wrote four best-selling books on software in Taiwan, and her books were bundled by Microsoft. She co-founded pAsia, one of the major players on Internet in Asia in 1990’s. After a second masters degree at the University of Cambridge, she began Caravel Capital in 2005 to advise young tech companies.

Chineasy represents a return for ShaoLan to her artistic upbringing and in many ways a design project. This project is the culmination of her life’s journey through the East and West. Her aim is to help people to understand China, Chinese culture, its language and to bridge the gap between East and West. Her next step is to help Chinese children to enjoy and appreciate the beauty of their own language. 

 

More profile about the speaker
ShaoLan Hsueh | Speaker | TED.com