ABOUT THE SPEAKER
Mundano - Graffiti artist + activist
Mundano's bold, colorful street art isn't just eye candy. His projects call attention to social, environmental and political issues, while raising chuckles from passersby.

Why you should listen

Mundano is a Brazilian street artist and activist whose work makes people stop and think about the issues swirling around them everyday. In 2007, he began using his graffiti skills to paint "carroças," the wooden and metal carts used by the trash collectors throughout Brazil who haul off junk and recyclables. He painted 200 carroças and in the process made these invisible superheroes visible—not only in the streets, but also in the media. The effort led to "Pimp My Carroça," which made this initiative do-it-yourself, crowdfunded and global. It has brought in 170 trash collectors in cities around the world, teaming them up with 200 street artists and 800 volunteers. It is quickly becoming a movement.

At home in Brazil, Mundano works on other projects too. Since 2008, he has used the posters and banners that plaster Brazilian cities during elections to create thought-provoking art. For the election in 2014, he turned these enormous plastic banners into a giant voting booth filled with waste in a square in Rio de Janeiro. "I use these ads to get people to reflect on the corrupted political system. On all the false promises, and all the awful waste," he explains.

More profile about the speaker
Mundano | Speaker | TED.com
TEDGlobal 2014

Mundano: Trash cart superheroes

Mundano: Pimp my...trash cart?

Filmed:
1,044,495 views

In Brazil, "catadores" collect junk and recyclables. But while they provide a vital service that benefits all, they are nearly invisible as they roam the streets. Enter graffiti artist Mundano, a TED Fellow. In a spirited talk, he describes his project "Pimp My Carroça," which has transformed these heroic workers' carts into things of beauty and infused them with a sense of humor. It's a movement that is going global.
- Graffiti artist + activist
Mundano's bold, colorful street art isn't just eye candy. His projects call attention to social, environmental and political issues, while raising chuckles from passersby. Full bio

Double-click the English transcript below to play the video.

00:13
Our worlddunia has manybanyak superheroespahlawan super.
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Dunia kita memiliki banyak pahlawan super.
00:16
But they have the worstterburuk of
all superpowersnegara adidaya: invisibilitytembus pandang.
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Namun ada kekuatan super yang
paling buruk: tidak dipandang.
00:22
For examplecontoh, the catadorescatadores,
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Contohnya, para pekerja catadores
00:24
workerspekerja who collectmengumpulkan recyclabledapat didaur ulang
materialsbahan for a livinghidup.
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yang bekerja mengumpulkan
barang bekas untuk hidup.
00:28
CatadoresCatadores emergedmuncul from
socialsosial inequalityketidaksamaan, unemploymentpengangguran,
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Catadores muncul karena
ketimpangan sosial, pengangguran,
00:33
and the abundancekelimpahan of solidpadat wastelimbah
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dan berlimpahnya sampah padat
00:36
from the deficiencykekurangan of the
wastelimbah collectionkoleksi systemsistem.
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dari inefisiensi sistem
pengumpulan sampah.
00:40
CatadoresCatadores providemenyediakan a heavyberat,
honestjujur and essentialpenting work
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Catadores menyediakan pekerjaan
yang berat, jujur dan penting
00:46
that benefitsmanfaat the entireseluruh populationpopulasi.
But they are not acknowledgeddiakui for it.
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yang menguntungkan seluruh populasi.
Namun mereka tidak dihargai atas jasa itu.
00:51
Here in BrazilBrasil, they collectmengumpulkan 90 percentpersen
of all the wastelimbah that's actuallysebenarnya recycleddidaur ulang.
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Disini di Brazil, mereka mengumpulkan
90 persen sampah yang di daur ulang.
00:59
MostSebagian of the catadorescatadores work independentlyindependen,
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Kebanyakan catadores bekerja
secara independen,
01:02
pickingpemetikan wastelimbah from the streetsjalanan and
sellingpenjualan to junksampah yardsmeter at very lowrendah pricesharga.
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memillah sampah dari jalanan dan
menjualnya ke pengepul dengan harga murah.
01:07
They maymungkin collectmengumpulkan over 300 kiloskilo
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Mereka mungkin mengumpulkan
sampah mencapai 300 kilogram
01:10
in theirmereka bagstas, shoppingperbelanjaan cartsgerobak,
bicyclessepeda and carroCarroças.
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di kantongnya, kereta belanja,
sepeda dan carroças.
Carroças adalah gerobak yang
terbuat dari kayu atau besi
01:16
CarroCarroças are cartsgerobak
builtdibangun di from woodkayu or metallogam
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01:19
and foundditemukan in severalbeberapa streetsjalanan in BrazilBrasil,
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dan dapat ditemui di beberapa jalan
di Brazil,
01:22
much like graffitigrafiti and streetjalan artseni.
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sama seperti grafiti dan seni jalanan.
01:24
And this is how I first metbertemu these
marginalizedterpinggirkan superheroespahlawan super.
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Dan inilah bagaimana saya pertama kali
bertemu para pahlawan termarginalkan itu.
01:29
I am a graffitigrafiti artistartis and activistaktivis
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Saya seorang seniman grafiti dan aktivis
01:32
and my artseni is socialsosial, environmentallingkungan
and politicalpolitik in naturealam.
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dan seni-seni saya beraliran sosial,
lingkungan dan politis.
01:38
In 2007, I tookmengambil my work beyondluar wallsdinding
and ontoke the carroCarroças,
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Pada tahun 2007 saya mengalihkan karya
dari tembok ke carroças,
01:43
as a newbaru urbanperkotaan supportmendukung for my messagepesan.
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sebagai dukungan urban untuk pesan saya.
01:46
But at this time,
givingmemberi voicesuara to the catadorescatadores.
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Namun pada saat ini, memberikan suara
untuk para catadores.
01:50
By addingmenambahkan artseni and humorhumor to the causesebab,
it becamemenjadi more appealingmenarik,
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Dengan memberikan seni dan humor,
pesannya menjadi lebih menarik,
01:55
whichyang helpedmembantu call attentionperhatian
to the catadorescatadores
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yang membantu membuat perhatian
pada catadores
01:58
and improvememperbaiki theirmereka self-esteemharga diri.
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dan meningkatkan kepercayaan diri mereka.
01:59
And alsojuga, they are famousterkenal now
on the streetsjalanan, on massmassa mediamedia and socialsosial.
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Dan juga, mereka terkenal sekarang,
di jalanan, media massa dan media sosial.
02:05
So, the thing is,
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Jadi, akhirnya,
02:07
I plungedjatuh into this universealam semesta
and have not stoppedberhenti workingkerja sincesejak.
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Saya berkecimpung di dunia ini
dan tidak pernah berhenti.
02:11
I have painteddilukis over 200
carroCarroças in manybanyak citieskota
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Saya telah melukis lebih dari 200
carroças di banyak kota
02:15
and have been inviteddiundang to do exhibitionsPameran
and tripsperjalanan worldwidedi seluruh dunia.
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dan telah diundang untuk
pameran dan keliling dunia.
02:19
And then I realizedmenyadari that catadorescatadores,
in theirmereka invisibilitytembus pandang,
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Dan kemudian saya menyadari bahwa
catadores itu, dalam keterasingan mereka,
02:23
are not exclusiveeksklusif to BrazilBrasil.
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bukanlah eksklusif hanya di Brazil.
02:25
I metbertemu them in ArgentinaArgentina, ChileCile,
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Saya bertemu dengan mereka juga
di Argentina, Chile,
02:30
BoliviaBolivia, SouthSelatan AfricaAfrika, TurkeyTurki
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Bolivia, Afrika Selatan, Turki
02:35
and even in developeddikembangkan countriesnegara suchseperti itu
as the UnitedInggris StatesSerikat and JapanJepang.
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dan bahkan di negara-negara maju seperti
Amerika Serikat dan Jepang.
02:40
And this was when I realizedmenyadari that I neededdibutuhkan
to have more people joinikut the causesebab
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Dan inilah saat ketika saya menyadari
harus mengajak orang lain bergabung
karena itu adalah sebuah tantangan besar.
02:44
because it's a bigbesar challengetantangan.
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02:46
And then, I createddiciptakan a collaborativekolaboratif
movementgerakan calledbernama PimpGermo My CarroCarroça --
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Dan kemudian, saya membuat gerakan
kolaboratif bernama Pimp My Carroça --
02:52
(LaughterTawa) -- whichyang is
a largebesar crowdfundedcrowdfunded eventperistiwa.
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(Tertawa) -- sebuah even
patungan skala besar.
02:56
Thank you.
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Terima Kasih.
02:57
(ApplauseTepuk tangan).
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(Tepuk tangan).
03:00
So PimpGermo My CarroCarroça is a largebesar
crowdfundedcrowdfunded eventperistiwa
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Jadi Pimp My Carroça adalah
even patungan skala besar
03:04
to help catadorescatadores and theirmereka carroCarroças.
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untuk membantu catadores
dan carroças mereka.
03:07
CatadoresCatadores are assisteddibantu by well-beingkesejahteraan
professionalsprofesional and healthcarekesehatan,
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Catadores dibantu oleh tenaga
profesional dan kesehatan,
03:11
like physiciansdokter, dentistsdokter gigi, podiatristspodiatrists,
hairrambut stylistspenata, massagePemijatan therapiststerapis
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seperti dokter umum, dokter gigi,
ahli kaki, penata rambut, terapi pijat
03:18
and much more.
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dan banyak lagi.
03:19
But alsojuga, they alsojuga receivemenerima safetykeamanan shirtskemeja,
glovessarung tangan, raincoatsjas hujan and eyeglasseskacamata
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Mereka juga mendapat pakaian pengaman,
sarung tangan, jas hujan dan kaca mata
03:24
to see in high-definitiondefinisi tinggi the citykota,
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untuk melihat kota secara jelas,
03:26
while theirmereka carroCarroças are renovateddirenovasi
by our incredibleluar biasa volunteersrelawan.
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saat bersamaan carroças-nya dimodifikasi
oleh relawan-relawan kami yang hebat.
03:31
And then they receivemenerima safetykeamanan itemsitem, too:
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Dan mereka juga mendapat
peralatan keamanan:
03:34
reflectivereflektif tapeskaset, hornstanduk and mirrorscermin.
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plester menyala, klakson dan spion.
03:36
Then, finallyakhirnya, painteddilukis by a streetjalan artistartis
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Kemudian akhirnya, dilukis
oleh seniman jalanan
03:39
and becomemenjadi partbagian of partbagian of this hugebesar,
amazingmenakjubkan mobilemobile artseni exhibitionpameran.
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dan menjadi bagian dari pameran
besar kendaraan berseni.
03:44
PimpGermo My CarroCarroça tookmengambil to the streetsjalanan
of São PauloPaulo, RioRio dede JaneiroJaneiro and CuritibaCuritiba.
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Pimp My Carroça mengambil tepat di
São Paulo, Rio de Janeiro and Curitiba.
03:50
But to meetmemenuhi the demandpermintaan in other citieskota,
includingtermasuk outsidedi luar of BrazilBrasil,
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Namun menerima permintaan dari
kota-kota lain, termasuk dari luar Brazil,
03:54
we have createddiciptakan PimpxPimpx,
whichyang is inspiredterinspirasi by TEDxTEDx,
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kami telah membuat Pimpx,
yang terinspirasi oleh TEDx,
04:00
and it's a simplifieddisederhanakan, do-it-yourselfDo-It-Yourself,
crowdfundedcrowdfunded editionEdisi of PimpGermo My CarroCarroça.
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dan lebih sederhana, lakukanlah sendiri,
edisi patungan dari Pimp My Carroça.
04:06
So now everybodysemua orang can joinikut.
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Sehingga setiap orang bisa bergabung.
04:09
In two yearstahun, over 170 catadorescatadores,
800 volunteersrelawan and 200 streetjalan artistsseniman
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Dalam 2 tahun, lebih dari 170 catadores,
800 relawan dan 200 seniman jalanan
04:17
and more than 1,000 donorsdonor
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dan lebih dari 1000 penyumbang
04:19
have been involvedterlibat in the
PimpGermo My CarroCarroça movementgerakan,
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telah terlibat dalam gerakan
Pimp My Carroça,
04:22
whoseyang actionstindakan have even been used
in teachingpengajaran recyclingmendaur ulang at a locallokal schoolsekolah.
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aksi ini telah diajarkan dalam
pelajaran daur ulang di sekolah sekitar.
04:28
So catadorescatadores are leavingmeninggalkan
invisibilitytembus pandang behinddibelakang
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Sehingga catadores tidak lagi teracuhkan
04:32
and becomingmenjadi increasinglymakin
respecteddihormati and valuedbernilai.
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dan jadi lebih dihormati dan dihargai.
04:35
Because of theirmereka pimpedpimped carroCarroças,
they are ablesanggup to fightpertarungan back to prejudiceprasangka,
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Karena carroçasnya sudah dimodifikasi,
mereka mampu melawan prasangka,
04:40
increasemeningkat theirmereka incomependapatan and
theirmereka interactioninteraksi with societymasyarakat.
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meningkatkan pendapatan mereka
dan berinteraksi dengan masyarakat.
04:44
So now, I'd like to challengetantangan you
to startmulai looking at and acknowledgingmengakui
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Sehingga sekarang, saya ingin menantang
Anda untuk mulai melihat dan menghargai
04:49
the catadorescatadores and other
invisibletak terlihat superheroespahlawan super from your citykota.
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para catadores dan para pahlawan-pahlawan
yang teracuhkan di kota Anda.
04:53
Try to see the worlddunia as one,
withouttanpa boundariesbatas or frontiersperbatasan.
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Cobalah melihat dunia sebagai kesatuan
tanpa batas atau dinding pembatas.
04:58
Believe it or not,
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Percaya atau tidak,
04:59
there are over 20 millionjuta
catadorescatadores worldwidedi seluruh dunia.
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terdapat lebih dari 20 juta catadores
di seluruh dunia.
05:05
So nextberikutnya time you see one,
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Jadi ketika Anda melihat seorang,
05:08
recognizemengakui them as a vitalvital partbagian
of our societymasyarakat.
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kenali mereka sebagai bagian penting
dari masyarakat kita.
05:13
MuitoMuito obrigadoObrigado, thank you.
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Muito obrigado, terima kasih.
05:15
(ApplauseTepuk tangan).
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(Applause).
Translated by Bagus D
Reviewed by Indriani S

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ABOUT THE SPEAKER
Mundano - Graffiti artist + activist
Mundano's bold, colorful street art isn't just eye candy. His projects call attention to social, environmental and political issues, while raising chuckles from passersby.

Why you should listen

Mundano is a Brazilian street artist and activist whose work makes people stop and think about the issues swirling around them everyday. In 2007, he began using his graffiti skills to paint "carroças," the wooden and metal carts used by the trash collectors throughout Brazil who haul off junk and recyclables. He painted 200 carroças and in the process made these invisible superheroes visible—not only in the streets, but also in the media. The effort led to "Pimp My Carroça," which made this initiative do-it-yourself, crowdfunded and global. It has brought in 170 trash collectors in cities around the world, teaming them up with 200 street artists and 800 volunteers. It is quickly becoming a movement.

At home in Brazil, Mundano works on other projects too. Since 2008, he has used the posters and banners that plaster Brazilian cities during elections to create thought-provoking art. For the election in 2014, he turned these enormous plastic banners into a giant voting booth filled with waste in a square in Rio de Janeiro. "I use these ads to get people to reflect on the corrupted political system. On all the false promises, and all the awful waste," he explains.

More profile about the speaker
Mundano | Speaker | TED.com