ABOUT THE SPEAKER
ShaoLan Hsueh - Technologist, entrepreneur
ShaoLan want to help people understand China's culture and language, and to bridge the gap between East and West.

Why you should listen

ShaoLan is an entrepreneur, angel investor, geek, writer, traveller and dreamer. She is the founder and creator of Chineasy, which she launched after her TED Talk in Long Beach, California in 2013.

In just over three years, she has built Chineasy into one of the most popular methods of learning Chinese across the Internet with several hundred thousand fellow learners. Her first book, Chineasy, The New Way to Read Chinese, was launched in March 2014 and has been translated into 18 languages. Her next book, Chineasy Everyday, was launched in March 2016.

ShaoLan is a tech entrepreneur with extensive business experience. At the age of 22, while studying for her MBA, she wrote four best-selling books on software in Taiwan, and her books were bundled by Microsoft. She co-founded pAsia, one of the major players on Internet in Asia in 1990’s. After a second masters degree at the University of Cambridge, she began Caravel Capital in 2005 to advise young tech companies.

Chineasy represents a return for ShaoLan to her artistic upbringing and in many ways a design project. This project is the culmination of her life’s journey through the East and West. Her aim is to help people to understand China, Chinese culture, its language and to bridge the gap between East and West. Her next step is to help Chinese children to enjoy and appreciate the beauty of their own language. 

 

More profile about the speaker
ShaoLan Hsueh | Speaker | TED.com
TED2013

ShaoLan: Learn to read Chinese ... with ease!

Šaolan Hsue (ShaoLan Hsueh): Naučite da čitate kineski... s lakoćom!

Filmed:
4,781,742 views

Učenje kineskog je veoma težak zadatak za strance. Ali možda će im biti lakše da nauče predivne i često složene simbole kineskog pisanog jezika. Šaolan nas sprovodi kroz jednostavnu lekciju o prepoznavanju ideja iza simbola i njihovog značenja - krećući od nekoliko jednostavnih oblika do složenijih ideja. Nazovite to prelakineskim.
- Technologist, entrepreneur
ShaoLan want to help people understand China's culture and language, and to bridge the gap between East and West. Full bio

Double-click the English transcript below to play the video.

00:12
GrowingRaste up in TaiwanTajvan
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Odrastajući u Tajvanu
00:14
as the daughterћерка of a calligrapherKaligraf,
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kao ćerka kaligrafa,
00:16
one of my mostнајвише treasuredдрагоцен memoriesсећања
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jedno od mojih najdražih sećanja
00:18
was my motherмајка showingпоказивање me the beautyлепота, the shapeоблик
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je kada mi je majka pokazivala
lepotu, oblik
00:21
and the formобразац of Chinesekineski charactersкарактера.
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i formu kineskih slova.
00:24
Ever sinceОд then, I was fascinatedфасциниран
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Od tog trenutka sam fascinirana
00:27
by this incredibleневероватан languageЈезик.
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ovim neverovatnim jezikom.
00:29
But to an outsiderоутсидер, it seemsИзгледа to be
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Ali za nekog sa strane, on se čini
00:32
as impenetrableneprobojna as the Great WallZid of ChinaKina.
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neprobojnim poput Kineskog zida.
00:35
Over the pastпрошлост fewнеколико yearsгодине, I've been wonderingпитајући се
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Poslednjih nekoliko godina pitala sam se
00:38
if I can breakпауза down this wallзид,
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da li bih mogla da srušim ovaj zid,
00:40
so anyoneбило ко who wants to understandРазумем and appreciateценити
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tako da bilo ko ko želi
da razume ovaj jezik
00:42
the beautyлепота of this sophisticatedсофистициран languageЈезик could do so.
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i ceni njegovu lepotu,
to može i da uradi.
00:46
I startedпочела thinkingразмишљање about how a newново, fastбрзо methodметода
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Počela sam da mislim o tome
kako bi novi, brži metod
00:51
of learningучење Chinesekineski mightМожда be usefulкорисно.
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učenja kineskog mogao da bude koristan.
00:54
SinceOd the ageстарост of fiveпет, I startedпочела to learnучи how to drawнацртати
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Od pete godine sam počela da učim
00:58
everyсваки singleједно strokeудар for eachсваки characterкарактер
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kako da crtam svaki potez za svaki simbol
01:01
in the correctтачно sequenceниз.
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u tačnom nizu.
01:03
I learnedнаучио newново charactersкарактера everyсваки day
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Svakog dana sam učila nove simbole
01:05
duringу току the courseкурс of the nextследећи 15 yearsгодине.
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tokom sledećih 15 godina.
01:08
SinceOd we only have fiveпет minutesминута,
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Pošto imamo samo pet minuta,
01:10
it's better that we have a fastбрзо and simplerједноставније way.
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bolje je da imamo brži
i jednostavniji način.
01:14
A Chinesekineski scholarstipendista would understandРазумем 20,000 charactersкарактера.
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Kineski učenjak bi razumeo 20 000 simbola.
01:17
You only need 1,000 to understandРазумем the basicосновно literacyписменост.
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Za osnovnu pismenost vam je potrebno
da razumete samo 1000.
01:22
The topврх 200 will allowдозволите you to comprehendshvatiti
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Najčešćih 200 će vam omogućiti da razumete
01:26
40 percentпроценат of basicосновно literatureлитературе --
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40% osnovne literature -
01:29
enoughдовољно to readчитати roadпут signsзнаци, restaurantРесторан menusменије,
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dovoljno da čitate saobraćajne znake,
menije u restoranima,
01:32
to understandРазумем the basicосновно ideaидеја of the webвеб pagesстранице
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da razumete osnovnu ideju internet strana
01:35
or the newspapersновине.
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ili novina.
01:37
TodayDanas I'm going to startпочетак with eightосам
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Danas ću početi sa osam
01:39
to showсхов you how the methodметода worksИзвођење радова.
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da vam pokažem kako metod funkcioniše.
01:41
You are readyспреман?
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Da li ste spremni?
01:43
OpenOtvorena your mouthуста as wideшироко as possibleмогуће
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Otvorite usta što šire možete
01:46
untilсве док it's squareквадрат.
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dok nisu oblika kvadrata.
01:48
You get a mouthуста.
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Dobijate usta.
01:50
This is a personособа going for a walkходати.
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Ovo je osoba koja ide u šetnju.
01:53
PersonOsoba.
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Osoba.
01:57
If the shapeоблик of the fireватра is a personособа
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Ako je oblik vatre osoba
01:59
with two armsруке on bothи једно и друго sidesстране,
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sa dve ruke na svakoj strani,
02:02
as if she was yellingвиче franticallykao pomahnitao,
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kao da izbezubljeno viče:
02:04
"Help! I'm on fireватра!" --
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"Upomoć! Zapalila sam se!" -
02:07
This symbolсимбол actuallyзаправо is originallyоригинално from the shapeоблик of the flameplamen,
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Ovaj simbol zapravo potiče
od oblika plamena,
02:11
but I like to think that way. WhicheverKoji god worksИзвођење радова for you.
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ali ja volim da mislim ovako.
Šta god funkcioniše za vas.
02:15
This is a treeдрво.
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Ovo je drvo.
02:18
TreeDrvo.
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Drvo.
02:20
This is a mountainпланина.
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Ovo je planina.
02:24
The sunсунце.
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Sunce.
02:29
The moonмесец.
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Mesec.
02:34
The symbolсимбол of the doorврата
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Simbol vrata
02:36
looksизглед like a pairпар of saloonsalun doorsврата in the wildдивље westзапад.
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izgleda kao salonska vrata
na divljem Zapadu.
02:41
I call these eightосам charactersкарактера radicalsradikali.
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Ovih osam simbola zovem radikalima.
02:45
They are the buildingзграде blocksблокови
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Oni su gradivni materijali
02:47
for you to createстворити lots more charactersкарактера.
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za stvaranje puno drugih simbola.
02:51
A personособа.
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Osoba.
02:53
If someoneнеко walksшетње behindиза, that is "to followпратити."
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Ako neko hoda iza nje, to je "pratiti."
02:57
As the oldстари sayingговорећи goesиде,
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Kako kaže stara izreka,
02:59
two is companyкомпанија, threeтри is a crowdгомила.
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dvoje je društvo, troje je gužva.
03:03
If a personособа stretchedистегнута theirњихова armsруке wideшироко,
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Ako osoba široko ispruži ruke,
03:06
this personособа is sayingговорећи, "It was this bigвелики."
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onda govori: "Bilo je ovako veliko."
03:10
The personособа insideу the mouthуста, the personособа is trappedзаробљени.
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Osoba unutar usta je zarobljena.
03:14
He's a prisonerzatvorenik, just like JonahJona insideу the whaleКит.
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On je zatvorenik, kao Džona u utrobi kita.
03:20
One treeдрво is a treeдрво. Two treesдрвеће togetherзаједно, we have the woodsšume.
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Jedno drvo je drvo.
Sa dva drveta imamo šumarak.
03:24
ThreeTri treesдрвеће togetherзаједно, we createстворити the forestшума.
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Sa tri drveta imamo šumu.
03:27
Put a plankpo dasci underneathиспод the treeдрво, we have the foundationтемељ.
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Stavite dasku pod drvo i imamo temelj.
03:31
Put a mouthуста on the topврх of the treeдрво, that's "idiotидиот." (LaughterSmeh)
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Stavite usta na vrh drveta, to je "idiot".
(Smeh)
03:35
EasyLako to rememberзапамтити,
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Lako je za zapamtiti,
03:37
sinceОд a talkingпричају treeдрво is prettyприлично idioticidiotski.
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jer je drvo koje priča prilično idiotska ideja.
03:42
RememberSeti se fireватра?
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Sećate se vatre?
03:44
Two firesпожари togetherзаједно, I get really hotвруће.
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Dve vatre i postaje jako vruće.
03:47
ThreeTri firesпожари togetherзаједно, that's a lot of flamesпламен.
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Tri vatre znače puno plamena.
03:50
SetPostavljanje the fireватра underneathиспод the two treesдрвеће, it's burningгорење.
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Stavite vatru pod dva drveta i goreće.
03:54
For us, the sunсунце is the sourceизвор of prosperityprosperitet.
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Za nas je sunce izvor napretka.
03:58
Two sunsсунце togetherзаједно, prosperousprosperitetne.
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Dva sunca znače napredno.
04:00
ThreeTri togetherзаједно, that's sparklesblista.
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Tri sunca znače blistavost.
04:02
Put the sunсунце and the moonмесец shiningсјајан togetherзаједно,
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Stavite zajedno sunce i mesec koji sijaju,
04:04
it's brightnessSvetlina.
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i dobijate svetlost.
04:05
It alsoтакође meansзначи tomorrowсутра, after a day and a night.
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To takođe znači sutra, nakon dana i noći.
04:10
The sunсунце is comingдолазе up aboveгоре the horizonХоризонт. SunriseIzlazak sunca.
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Sunce se diže nad horizontom.
Izlazak sunca.
04:14
A doorврата. Put a plankpo dasci insideу the doorврата,
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Vrata. Stavite dasku unutar vrata,
04:17
it's a doorврата boltзавртањ.
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i to je brava.
04:19
Put a mouthуста insideу the doorврата, askingпитајући questionsпитања.
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Unutar vrata stavite usta
koja postavljaju pitanja.
04:22
KnockKucaj knockKucaj. Is anyoneбило ко home?
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Kuc-kuc. Ima li koga?
04:26
This personособа is sneakingљunjanje out of a doorврата,
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Ova osoba se šunja napolje,
04:28
escapingbekstvo, evadingopiranje.
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beži, izbegava nešto.
04:31
On the left, we have a womanжена.
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Na levoj strani imamo ženu.
04:33
Two womenЖене togetherзаједно, they have an argumentрасправа.
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Dve žene zajedno se svađaju.
04:36
(LaughterSmeh)
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(Smeh)
04:38
ThreeTri womenЖене togetherзаједно, be carefulпажљив, it's adulterypreljuba.
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Tri žene zajedno, budite pažljivi,
to je preljuba.
04:44
So we have goneотишла throughкроз almostскоро 30 charactersкарактера.
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Prošli smo kroz skoro 30 simbola.
04:48
By usingКористећи this methodметода, the first eightосам radicalsradikali
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Koristeći ovaj metod,
prvih osam radikala
04:51
will allowдозволите you to buildизградити 32.
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će vam dozvoliti da napravite 32 simbola.
04:53
The nextследећи groupгрупа of eightосам charactersкарактера
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Sledeća grupa od osam simbola
04:55
will buildизградити an extraекстра 32.
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će napraviti još 32 druga.
04:57
So with very little effortнапор,
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Sa veoma malo truda,
04:59
you will be ableу могуцности to learnучи a coupleпар hundredсто charactersкарактера,
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moći ćete da naučite
nekoliko stotina simbola,
05:02
whichкоја is the sameисти as a Chinesekineski eight-year-oldosam godina.
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koliko i osmogodišnje kinesko dete.
05:04
So after we know the charactersкарактера, we startпочетак buildingзграде phrasesfraze.
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Nakon što naučimo simbole,
krećemo da pravimo fraze.
05:08
For exampleпример, the mountainпланина and the fireватра togetherзаједно,
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Na primer, planina i vatra zajedno daju
05:10
we have fireватра mountainпланина. It's a volcanovulkan.
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plamenu planinu.
To je vulkan.
05:13
We know JapanJapan is the landземљиште of the risingу порасту sunсунце.
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Znamo da je Japan zemlja izlazećeg sunca.
05:17
This is a sunсунце placedпостављени with the originпорекло,
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Ovo je sunce pored svog porekla,
05:20
because JapanJapan liesлажи to the eastисточно of ChinaKina.
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jer je Japan istočno od Kine.
05:23
So a sunсунце, originпорекло togetherзаједно, we buildизградити JapanJapan.
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Sunce i poreklo zajedno daju Japan.
05:27
A personособа behindиза JapanJapan, what do we get?
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Šta dobijamo kada se iza Japana nalazi osoba?
05:30
A Japanesejapanski personособа.
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Japanca ili Japanku.
05:33
The characterкарактер on the left is two mountainsпланине
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Simbol s leva su dve planine,
05:36
stackednaslagano on topврх of eachсваки other.
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jedna povrh druge.
05:38
In ancientдревни ChinaKina, that meansзначи in exileprogonstvo,
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U drevnoj Kini, to znači "prognan",
05:41
because Chinesekineski emperorscarevi, they put theirњихова politicalполитички enemiesнепријатељи
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jer su kineski carevi
svoje političke protivnike
05:44
in exileprogonstvo beyondизван mountainsпланине.
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progonili iza planina.
05:46
NowadaysOvih dana, exileprogonstvo has turnedокренуо се into gettingдобијања out.
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U skorije vreme,
izgnanstvo je postalo izlaženje.
05:51
A mouthуста whichкоја tellsкаже you where to get out
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Usta koja vam govore kuda da izađete
05:54
is an exitизлаз.
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označavaju izlaz.
05:56
This is a slideклизање to remindПодсетите me that I should stop talkingпричају
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Ovo je slajd koji me podseća
da treba da prestanem da pričam
05:59
and get off of the stageфаза. Thank you.
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i sklonim se sa bine.
Hvala vam.
06:01
(ApplauseAplauz)
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(Aplauz)
Translated by Mile Živković
Reviewed by Dejan Vicai

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ABOUT THE SPEAKER
ShaoLan Hsueh - Technologist, entrepreneur
ShaoLan want to help people understand China's culture and language, and to bridge the gap between East and West.

Why you should listen

ShaoLan is an entrepreneur, angel investor, geek, writer, traveller and dreamer. She is the founder and creator of Chineasy, which she launched after her TED Talk in Long Beach, California in 2013.

In just over three years, she has built Chineasy into one of the most popular methods of learning Chinese across the Internet with several hundred thousand fellow learners. Her first book, Chineasy, The New Way to Read Chinese, was launched in March 2014 and has been translated into 18 languages. Her next book, Chineasy Everyday, was launched in March 2016.

ShaoLan is a tech entrepreneur with extensive business experience. At the age of 22, while studying for her MBA, she wrote four best-selling books on software in Taiwan, and her books were bundled by Microsoft. She co-founded pAsia, one of the major players on Internet in Asia in 1990’s. After a second masters degree at the University of Cambridge, she began Caravel Capital in 2005 to advise young tech companies.

Chineasy represents a return for ShaoLan to her artistic upbringing and in many ways a design project. This project is the culmination of her life’s journey through the East and West. Her aim is to help people to understand China, Chinese culture, its language and to bridge the gap between East and West. Her next step is to help Chinese children to enjoy and appreciate the beauty of their own language. 

 

More profile about the speaker
ShaoLan Hsueh | Speaker | TED.com