ABOUT THE SPEAKER
Stacey Kramer - Brand strategist
Stacey Kramer has traveled the United States and the world helping to create names and brands for growing companies.

Why you should listen

Co-founder of Brandplay, a brand strategy firm, Stacey Kramer also founded Word for Word, a naming and branding consultancy serving national and global companies -- from big, recognizable names to next year's newsmaking startups.

In 2009, Kramer found herself confronting a terrifying diagnosis: a CAT scan revealed she had a brain tumor -- the size of a golf ball. She told her remarkable, personal story at TED2010.

More profile about the speaker
Stacey Kramer | Speaker | TED.com
TED2010

Stacey Kramer: The best gift I ever survived

Stacey Kramer: Hayotimni o'zgartirgan eng yaxshi sovg'a

Filmed:
4,110,731 views

Stacey Kramer 3 daqiqali ta'sirchan, shaxsiy voeqani aytib beradi. U kutilmagan, qo'rqinchli, dahshatli, qimmat tajriba qanday qilib bebaho mukofotga aylanishi haqida gapiradi.
- Brand strategist
Stacey Kramer has traveled the United States and the world helping to create names and brands for growing companies. Full bio

Double-click the English transcript below to play the video.

00:16
Imagine, if you will -- a gift.
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Bir sovg'ani tasavvur qiling.
00:20
I'd like for you to picture it in your mind.
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Hayolingizga keltiring.
00:23
It's not too big --
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U juda katta emas -
00:25
about the size of a golf ball.
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taxminan golf to'pining hajmidek.
00:27
So envision what it looks like all wrapped up.
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Tasavvur qiling, u chiroyli qilib o'ralgan.
00:30
But before I show you what's inside,
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Lekin, uning ichida nima borligini ko'rsatishimdan oldin,
00:33
I will tell you, it's going to do incredible things for you.
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ishoning, u siz uchun ajoyib narsalarni keltiradi.
00:36
It will bring all of your family together.
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U butun oilangizni birga ahil qiladi.
00:40
You will feel loved and appreciated like never before
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Ularda sizga ilgari bo'lmagan muhabbat va qadrlash uyg'onganini ko'rasiz.
00:43
and reconnect with friends and acquaintances
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Bir necha yillar davomida aloqada bo'lmagan
00:45
you haven't heard from in years.
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do'stlar va tanishlaringiz bilan qayta bog'lanasiz.
00:47
Adoration and admiration
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Zavq va faxr
00:49
will overwhelm you.
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to'lib toshib sizni qamrab oladi.
00:52
It will recalibrate what's most important in your life.
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Hayotingizdagi eng muhim narsani qayta yuzaga keltiradi.
00:55
It will redefine your sense
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Sizning ruhiy hissiyotingiz va e'tiqodingiz
00:57
of spirituality and faith.
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go'yo qayta tug'ilgandey bo'ladi.
01:00
You'll have a new understanding
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Tanangizga yangidan tushuna
01:02
and trust in your body.
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va ishonadigan bo'lasiz.
01:04
You'll have unsurpassed vitality and energy.
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Yengib bo'lmas darajadagi hayotga bo'lgan ishtiyoq va kuchga ega bo'lasiz.
01:07
You'll expand your vocabulary,
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Lug'at boyligingizni oshirasiz,
01:09
meet new people,
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yangi odamlar bilan tanishasiz
01:11
and you'll have a healthier lifestyle.
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va sog'lomroq hayot tarzi da yashay boshlaysiz.
01:14
And get this --
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Yanada,
01:16
you'll have an eight-week vacation
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hech ish qilmasdan,
01:18
of doing absolutely nothing.
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sakkiz haftalik dam olishda bo'lasiz.
01:21
You'll eat countless gourmet meals.
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Behisob, ajoyib va mazali taomlarni iste'mol qilasiz.
01:24
Flowers will arrive by the truckload.
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Gullar yuk mashinalariga to'lib keladi.
01:27
People will say to you,
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Odamlar sizga shunday deydi,
01:29
"You look great. Have you had any work done?"
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"Juda ajoyib ko'rinasiz. Biror nima qildingizmi?"
01:32
And you'll have a lifetime supply
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Shu bilan birga, yaxshi dorilarning
01:34
of good drugs.
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hayotiy zahirasiga ega bo'lasiz.
01:37
You'll be challenged, inspired,
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Siz kurashasiz, hayojanda bo'lasiz,
01:40
motivated and humbled.
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ishtiyoqqa to'la va kamtar bo'lasiz.
01:43
Your life will have new meaning.
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Hayotingiz yangi ma'no oladi.
01:46
Peace, health,
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Tinchlik, sog'liq,
01:48
serenity, happiness,
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hotirjamlik, baxt,
01:51
nirvana.
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ezgu saodat.
01:53
The price?
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Narxi?
01:55
$55,000,
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55000 dollar.
01:58
and that's an incredible deal.
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Bu juda ham ajoyib baho.
02:01
By now I know you're dying to know
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Shu paytgacha bu nima ekan va qayerdan olsa bo'lar ekan
02:03
what it is and where you can get one.
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deb bilishga sabringiz yetmayapdi.
02:06
Does Amazon carry it?
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Amazon bu narsani sotadimi?
02:08
Does it have the Apple logo on it?
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Unda Apple markasi bormi?
02:10
Is there a waiting list?
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Kutish ro'yxati bormi?
02:13
Not likely.
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Ko'rinishidan o'xshamaydi.
02:15
This gift came to me about five months ago.
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Bu sovg'a menga besh oy oldin keldi.
02:18
It looked more like this when it was all wrapped up --
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Atrofi o'ralganida mana bunga o'xshar edi-
02:20
not quite so pretty.
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uncha chiroyli emas.
02:23
And this,
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Mana bu ham.
02:26
and then this.
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Keyin esa bu.
02:29
It was a rare gem --
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Bu noyob gavhar edi,
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a brain tumor,
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miya o'smasi,
02:33
hemangioblastoma --
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markaziy asab sistemasining o'smasi,
02:36
the gift that keeps on giving.
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qayta qayta berilveradigan mukofot.
02:39
And while I'm okay now,
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Hozir, mening ahvolim yaxshi,
02:41
I wouldn't wish this gift for you.
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lekin bu mukofotni sizga aslo ravo ko'rmayman.
02:43
I'm not sure you'd want it.
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Siz buni xohlashingizga ishonchim komil emas.
02:45
But I wouldn't change my experience.
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Ammo, men boshimdan o'tgan kunlarni o'zgartirmagan bo'lardim.
02:48
It profoundly altered my life
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Bu hayotimni men kutmagan darajada
02:51
in ways I didn't expect
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juda ham o'zgartirdi,
02:53
in all the ways I just shared with you.
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hozirgina sizga aytib bergan hamma usulda o'zgartirdi.
02:55
So the next time you're faced
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Agar siz shunday
02:57
with something that's unexpected,
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kutilmagan,
03:00
unwanted and uncertain,
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istalmagan va noaniq narsaga duch bo'lsangiz,
03:03
consider
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shuni yodda tutingki,
03:05
that it just may be a gift.
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u bir sovg'a bo'lsihi mumkin.
03:08
(Applause)
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(Qarsaklar)
Translated by Gulnoza Yakubova
Reviewed by Nafissa Yakubova

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ABOUT THE SPEAKER
Stacey Kramer - Brand strategist
Stacey Kramer has traveled the United States and the world helping to create names and brands for growing companies.

Why you should listen

Co-founder of Brandplay, a brand strategy firm, Stacey Kramer also founded Word for Word, a naming and branding consultancy serving national and global companies -- from big, recognizable names to next year's newsmaking startups.

In 2009, Kramer found herself confronting a terrifying diagnosis: a CAT scan revealed she had a brain tumor -- the size of a golf ball. She told her remarkable, personal story at TED2010.

More profile about the speaker
Stacey Kramer | Speaker | TED.com