ABOUT THE SPEAKER
Matt Cutts - Technologist
Matt Cutts is an engineer at Google, where he fights linkspam and helps webmasters understand how search works.

Why you should listen

Matt Cutts works on search at Google, specializing in search optimization. He's a friendly and public face for helping webmasters understand how Google's search actually works, making hundreds of videos that answer questions about SEO. (SearchEngineLand made this handy chart of all of them.) He's an advocate for cutting down on poor practice such as link spam. He also wrote the first version of SafeSearch, Google’s family filter.

Read about all of Cutts' "30 days" adventures here >>

More profile about the speaker
Matt Cutts | Speaker | TED.com
TED2011

Matt Cutts: Try something new for 30 days

马特·卡茨:尝试做新事情30天

Filmed:
12,215,040 views

是否有些事情,你一直想去做,但就是...没有实现?马特·卡茨建议:尝试30天。这个简短而轻松愉快的演讲提出了一个简洁方法,用来考虑制定和实现目标。
- Technologist
Matt Cutts is an engineer at Google, where he fights linkspam and helps webmasters understand how search works. Full bio

Double-click the English transcript below to play the video.

00:15
A few少数 years年份 ago,
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几年前,
00:17
I felt like I was stuck卡住 in a rut发情,
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我感觉对老一套感到枯燥乏味,
00:20
so I decided决定 to follow跟随 in the footsteps步伐
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所以我决定追随
00:22
of the great American美国 philosopher哲学家, Morgan摩根 Spurlock斯普尔洛克,
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伟大的美国哲学家摩根·斯普尔洛克的脚步,
00:25
and try something new for 30 days.
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尝试做新事情30天。
00:28
The idea理念 is actually其实 pretty漂亮 simple简单.
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这个想法的确是非常简单。
00:30
Think about something you've always wanted to add to your life
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考虑下,你常想在你生命中做的一些事情
00:33
and try it for the next下一个 30 days.
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接下来30天尝试做这些。
00:36
It turns out,
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这就是,
00:38
30 days is just about the right amount of time
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30天刚好是这么一段合适的时间
00:40
to add a new habit习惯 or subtract减去 a habit习惯 --
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去养成一个新的习惯或者改掉一个习惯--
00:42
like watching观看 the news新闻 --
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例如看新闻 --
00:44
from your life.
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在你生活中。
00:46
There's a few少数 things I learned学到了 while doing these 30-day-天 challenges挑战.
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当我在30天做这些挑战性事情时,我学到以下一些事。
00:49
The first was,
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第一件事是,
00:51
instead代替 of the months个月 flying飞行 by, forgotten忘记了,
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取代了飞逝而过易被遗忘的岁月的是
00:54
the time was much more memorable难忘.
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这段时间非常的更加令人难忘。
00:57
This was part部分 of a challenge挑战 I did to take a picture图片 every一切 day for a month.
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挑战的一部分是要一个月内每天我要去拍摄一张照片。
01:00
And I remember记得 exactly究竟 where I was
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我清楚地记得那一天我所处的位置
01:03
and what I was doing that day.
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我都在干什么。
01:06
I also noticed注意到
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我也注意到
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that as I started开始 to do more and harder更难 30-day-天 challenges挑战,
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随着我开始做更多的,更难的30天里具有挑战性的事时,
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my self-confidence自信心 grew成长.
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我自信心也增强了。
01:12
I went from desk-dwelling台栖 computer电脑 nerd书呆子
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我从一个台式计算机宅男极客
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to the kind of guy who bikes自行车 to work --
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变成了一个爱骑自行车去工作的人--
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for fun开玩笑.
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为了玩乐。
01:20
Even last year, I ended结束 up hiking徒步旅行 up Mt公吨. Kilimanjaro乞力马扎罗山,
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甚至去年,我完成了在非洲最高山峰
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the highest最高 mountain in Africa非洲.
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乞力马扎罗山的远足。
01:25
I would never have been that adventurous爱冒险的
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在我开始这30天做挑战性的事之前
01:28
before I started开始 my 30-day-天 challenges挑战.
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我从来没有这样爱冒险过。
01:31
I also figured想通 out
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我也认识到
01:33
that if you really want something badly enough足够,
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如果你真想一些槽糕透顶的事,
01:35
you can do anything for 30 days.
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你可以在30天里做这些事。
01:38
Have you ever wanted to write a novel小说?
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你曾想写小说吗?
01:40
Every一切 November十一月,
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每年11月,
01:42
tens of thousands数千 of people
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数以万计的人们
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try to write their own拥有 50,000-word-字 novel小说 from scratch
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在30天里,从零起点
01:48
in 30 days.
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尝试写他们自己的5万字小说。
01:50
It turns out, all you have to do
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这结果就是,你所要去做的事
01:52
is write 1,667 words a day
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就是每天写1667个字
01:55
for a month.
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要写一个月。
01:57
So I did.
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所以我做到了。
01:59
By the way, the secret秘密 is not to go to sleep睡觉
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顺便说一下,秘密是除非在一天里你已经写完了1667个字,
02:01
until直到 you've written书面 your words for the day.
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要不你就甭想睡觉。
02:04
You might威力 be sleep-deprived睡眠剥夺,
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你可能被剥夺睡眠,
02:06
but you'll你会 finish your novel小说.
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但你将会完成你的小说。
02:08
Now is my book the next下一个 great American美国 novel小说?
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那么我写的书会是下一部伟大的美国小说吗?
02:12
No. I wrote it in a month.
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不是的。我在一个月内写完它。
02:14
It's awful可怕.
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它看上去太可怕了。
02:17
But for the rest休息 of my life,
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但在我的余生,
02:19
if I meet遇到 John约翰 HodgmanHodgman at a TEDTED party派对,
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如果我在一个TED聚会上遇见约翰·霍奇曼,
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I don't have to say,
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我不必开口说,
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"I'm a computer电脑 scientist科学家."
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“我是一个电脑科学家。”
02:26
No, no, if I want to, I can say, "I'm a novelist小说家."
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不,不会的,如果我想我可以说,“我是一个小说家。”
02:29
(Laughter笑声)
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(笑声)
02:32
So here's这里的 one last thing I'd like to mention提到.
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我这儿想提的最后一件事。
02:35
I learned学到了 that when I made制作 small, sustainable可持续发展 changes变化,
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当我做些小的,持续性的变化,
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things I could keep doing,
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我可以不断尝试做的事时,
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they were more likely容易 to stick.
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我学到我可以把它们更容易地坚持做下来。
02:42
There's nothing wrong错误 with big, crazy challenges挑战.
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这和又大又疯狂的具有挑战性的事情无关。
02:45
In fact事实, they're a ton of fun开玩笑.
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事实上,它们的乐趣无穷。
02:48
But they're less likely容易 to stick.
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但是,它们就不太可能坚持做下来。
02:50
When I gave up sugar for 30 days,
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当我在30天里拒绝吃糖果,
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day 31 looked看着 like this.
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31天后看上去就像这样。
02:54
(Laughter笑声)
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(笑声)
02:56
So here's这里的 my question to you:
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所以我给大家提的问题是:
02:59
What are you waiting等候 for?
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大家还在等什么呀?
03:01
I guarantee保证 you the next下一个 30 days
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我保准大家在未来的30天
03:03
are going to pass通过
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会去经历
03:05
whether是否 you like it or not,
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你喜欢或者不喜欢的事,
03:07
so why not think about something
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那么为什么不考虑一些
03:09
you have always wanted to try
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你常想去尝试
03:11
and give it a shot射击
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并在未来30天里试试
03:13
for the next下一个 30 days.
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给自己一个机会。
03:15
Thanks谢谢.
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谢谢。
03:17
(Applause掌声)
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(掌声)
Translated by Angelia King
Reviewed by Felix Chen

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ABOUT THE SPEAKER
Matt Cutts - Technologist
Matt Cutts is an engineer at Google, where he fights linkspam and helps webmasters understand how search works.

Why you should listen

Matt Cutts works on search at Google, specializing in search optimization. He's a friendly and public face for helping webmasters understand how Google's search actually works, making hundreds of videos that answer questions about SEO. (SearchEngineLand made this handy chart of all of them.) He's an advocate for cutting down on poor practice such as link spam. He also wrote the first version of SafeSearch, Google’s family filter.

Read about all of Cutts' "30 days" adventures here >>

More profile about the speaker
Matt Cutts | Speaker | TED.com