ABOUT THE SPEAKER
Stacey Kramer - Brand strategist
Stacey Kramer has traveled the United States and the world helping to create names and brands for growing companies.

Why you should listen

Co-founder of Brandplay, a brand strategy firm, Stacey Kramer also founded Word for Word, a naming and branding consultancy serving national and global companies -- from big, recognizable names to next year's newsmaking startups.

In 2009, Kramer found herself confronting a terrifying diagnosis: a CAT scan revealed she had a brain tumor -- the size of a golf ball. She told her remarkable, personal story at TED2010.

More profile about the speaker
Stacey Kramer | Speaker | TED.com
TED2010

Stacey Kramer: The best gift I ever survived

Stacey Kramer : 我得過最好的禮物

Filmed:
4,110,731 views

Stacey Kramer 用三分鐘的演講告訴我們一個動人、她私人的經歷:一個沒人想要、駭人、花大錢、又帶來創傷的經驗也能變成一個無價的禮物。
- Brand strategist
Stacey Kramer has traveled the United States and the world helping to create names and brands for growing companies. Full bio

Double-click the English transcript below to play the video.

00:16
Imagine想像, if you will -- a gift禮品.
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想像一下,一個禮物
00:20
I'd like for you to picture圖片 it in your mind心神.
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我要你在你的腦海裏想像一下
00:23
It's not too big --
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不是很大的禮物
00:25
about the size尺寸 of a golf高爾夫球 ball.
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大概跟高爾夫球一樣大
00:27
So envision預見 what it looks容貌 like all wrapped包裹 up.
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包裝起來大概長這樣。
00:30
But before I show顯示 you what's inside,
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在我讓你看裏面是什麽以前
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I will tell you, it's going to do incredible難以置信 things for you.
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我要先告訴你,這個禮物有什麽作用。
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It will bring帶來 all of your family家庭 together一起.
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它會讓你的家人團聚在一起。
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You will feel loved喜愛 and appreciated讚賞 like never before
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你會感受到愛和感激,像前所未有的感受
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and reconnect重新連接 with friends朋友 and acquaintances熟人
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你跟你經年未見的朋友
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you haven't沒有 heard聽說 from in years年份.
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會再度聯係。
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Adoration崇拜 and admiration欽佩
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仰慕和愛慕的感覺
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will overwhelm壓倒 you.
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會淹沒你。
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It will recalibrate重新校準 what's most important重要 in your life.
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你會重新檢視生命中重要事情的順位。
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It will redefine重新定義 your sense
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你會再重新定義
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of spirituality靈性 and faith信仰.
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你對靈性和信仰的看法。
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You'll你會 have a new understanding理解
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你對你的身體
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and trust相信 in your body身體.
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也會有新的認識和信任。
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You'll你會 have unsurpassed卓絕 vitality活力 and energy能源.
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你會有無可匹配的生命力和能量。
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You'll你會 expand擴大 your vocabulary詞彙,
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你將能夠擴展你的字彙
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meet遇到 new people,
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認識新的人
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and you'll你會 have a healthier健康 lifestyle生活方式.
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你的生活形態會更健康。
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And get this --
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得到了這個禮物
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you'll你會 have an eight-week八週 vacation假期
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你將會有八個禮拜的假期
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of doing absolutely絕對 nothing.
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這期間完全不用做任何事。
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You'll你會 eat countless無數 gourmet美食 meals.
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你會有吃不盡的美食
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Flowers花卉 will arrive到達 by the truckload整車.
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你會收到好幾卡車的花
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People will say to you,
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人們會對你說
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"You look great. Have you had any work doneDONE?"
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“你看起來氣色很好,你有做什麽嗎?”
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And you'll你會 have a lifetime一生 supply供應
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你還會得到
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of good drugs毒品.
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一輩子吃不完的好藥。
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You'll你會 be challenged挑戰, inspired啟發,
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你會得到新挑戰、新的啓發
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motivated動機 and humbled自愧不如.
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也會得到新動機、變得更謙虛。
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Your life will have new meaning含義.
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你的生活將會有新的意義。
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Peace和平, health健康,
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平靜、健康
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serenity寧靜, happiness幸福,
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安寧、快樂
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nirvana.
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涅磐。
01:53
The price價錢?
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這禮物的價格?
01:55
$55,000,
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5萬5千美金
01:58
and that's an incredible難以置信 deal合同.
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這真是一筆好買賣。
02:01
By now I know you're dying垂死 to know
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我想現在你一定很想知道
02:03
what it is and where you can get one.
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這到底是什麽,在哪裏買得到。
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Does Amazon亞馬遜 carry攜帶 it?
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亞馬遜網站上買得到嗎?
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Does it have the Apple蘋果 logo商標 on it?
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上面有蘋果牌的logo嗎?
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Is there a waiting等候 list名單?
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要排隊等貨嗎?
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Not likely容易.
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不太可能。
02:15
This gift禮品 came來了 to me about five months個月 ago.
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我大概是五個月前得到這個禮物的。
02:18
It looked看著 more like this when it was all wrapped包裹 up --
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包起來的話長得像這樣
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not quite相當 so pretty漂亮.
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並不是很漂亮。
02:23
And this,
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再來是這樣
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and then this.
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再這樣
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It was a rare罕見 gem寶石 --
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這個稀有珍寶
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a brain tumor,
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是個腦瘤
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hemangioblastoma血管母細胞瘤 --
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成血管細胞瘤
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the gift禮品 that keeps保持 on giving.
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一個讓你不斷得到收穫的禮物。
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And while I'm okay now,
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我現在是沒事了
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I wouldn't不會 wish希望 this gift禮品 for you.
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但我不會希望你得到這個禮物。
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I'm not sure you'd want it.
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我也不確定你會不會想要。
02:45
But I wouldn't不會 change更改 my experience經驗.
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但是我不會希望一切重新來過。
02:48
It profoundly深深 altered改變 my life
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這件事徹底地改變了我的人生
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in ways方法 I didn't expect期望
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帶來了我剛跟你們講的那些改變
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in all the ways方法 I just shared共享 with you.
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這些都是我從未預料到的。
02:55
So the next下一個 time you're faced面對
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所以下次
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with something that's unexpected意外,
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萬一你必須面對出乎意料的事
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unwanted不需要 and uncertain不確定,
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是你不要或是不確定的
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consider考慮
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你可以把它
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that it just may可能 be a gift禮品.
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想成是一個禮物。
03:08
(Applause掌聲)
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(掌聲)
Translated by Wang-Ju Tsai
Reviewed by Chaoran Yu

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ABOUT THE SPEAKER
Stacey Kramer - Brand strategist
Stacey Kramer has traveled the United States and the world helping to create names and brands for growing companies.

Why you should listen

Co-founder of Brandplay, a brand strategy firm, Stacey Kramer also founded Word for Word, a naming and branding consultancy serving national and global companies -- from big, recognizable names to next year's newsmaking startups.

In 2009, Kramer found herself confronting a terrifying diagnosis: a CAT scan revealed she had a brain tumor -- the size of a golf ball. She told her remarkable, personal story at TED2010.

More profile about the speaker
Stacey Kramer | Speaker | TED.com