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Bettina Warburg: How the blockchain will radically transform the economy
Bettina Warburg: Kako će blockchain radikalno promijeniti ekonomiju
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Pozdravite decentraliziranu ekonomiju - blokchain će promijeniti sve. U ovom jasnom objašnjenju složene (i zbunjujuće) tehnologije, Bettina Warburg opisuje kako će blockchain eliminirati potrebu za centraliziranim institucijama poput banaka ili vlada radi upravljanja trgovinom razvijajući vrlo stare modele trgovanja i financiranja u nešto puno zanimljivije: razdijeljeni, transparentni i samostalni sustav za razmjenjivanje vrijednosti.
Bettina Warburg - Blockchain entrepreneur and researcher
Bettina Warburg is a blockchain researcher, entrepreneur and educator. A political scientist by training, she has a deep passion for the intersection of politics and technology. Full bio
Bettina Warburg is a blockchain researcher, entrepreneur and educator. A political scientist by training, she has a deep passion for the intersection of politics and technology. Full bio
Double-click the English transcript below to play the video.
00:13
Economists have been exploring
people's behavior for hundreds of years:
people's behavior for hundreds of years:
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Ekonomisti istražuju ljudsko ponašanje
stotinama godina:
stotinama godina:
00:18
how we make decisions,
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kako donosimo odluke,
00:20
how we act individually and in groups,
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kako se ponašamo pojedinačno i u grupi,
00:23
how we exchange value.
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kako razmjenjujemo vrijednosti.
00:26
They've studied the institutions
that facilitate our trade,
that facilitate our trade,
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Proučavali su institucije koje omogućuju
našu razmjenu,
našu razmjenu,
00:30
like legal systems,
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poput pravnih sustava,
00:31
corporations,
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dioničkih društava,
00:33
marketplaces.
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tržišta.
00:35
But there is a new,
technological institution
technological institution
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Sada postoji nova, tehnološka institucija
00:39
that will fundamentally change
how we exchange value,
how we exchange value,
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koja će iz osnove promijeniti način na
koji razmjenjujemo vrijednosti,
koji razmjenjujemo vrijednosti,
00:43
and it's called the blockchain.
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a zove se blockchain.
00:46
Now, that's a pretty bold statement,
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To je prilično hrabra izjava,
00:48
but if you take nothing else
away from this talk,
away from this talk,
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i ako upamtite samo jednu stvar s ovog
predavanja
predavanja
00:51
I actually want you to remember
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želim da se sjećate
00:53
that while blockchain technology
is relatively new,
is relatively new,
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da iako je blockchain tehnologija
relativno nova,
relativno nova,
00:57
it's also a continuation
of a very human story,
of a very human story,
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ona je i nastavak vrlo ljudske priče
01:02
and the story is this.
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koja glasi ovako.
01:04
As humans, we find ways
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Mi ljudi, nalazimo načine
01:06
to lower uncertainty about one another
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i smanjujemo međusobnu nesigurnost
01:08
so that we can exchange value.
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kako mogli razmjenjivati vrijednosti.
01:13
Now, one of the first people
to really explore the idea
to really explore the idea
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Jedan od prvih ljudi koji je zaista
istraživao ovu ideju
istraživao ovu ideju
01:16
of institutions as a tool in economics
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o institucijama kao ekonomskom alatu
01:19
to lower our uncertainties
about one another
about one another
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koji smanjuje našu međusobnu nesigurnost
01:22
and be able to do trade
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kako bismo mogli trgovati
01:24
was the Nobel economist Douglass North.
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je bio dobitnik Nobela za ekonomiju
Douglass North.
Douglass North.
01:27
He passed away at the end of 2015,
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Preminuo je krajem 2015.
01:29
but North pioneered what's called
"new institutional economics."
"new institutional economics."
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a bio je pionir u onome što nazivamo
"nova institucionalna ekonomija."
"nova institucionalna ekonomija."
01:35
And what he meant by institutions
were really just formal rules
were really just formal rules
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Pod institucijama je podrazumijevao
zapravo formalna pravila
zapravo formalna pravila
01:39
like a constitution,
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poput ustava
01:41
and informal constraints, like bribery.
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i neformalnih ograničenja, poput mita.
01:45
These institutions are really the grease
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Takve institucije su zaista mazivo
01:48
that allow our economic
wheels to function,
wheels to function,
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koje omogućavaju funkcioniranje našim
ekonomskim kotačima
ekonomskim kotačima
01:51
and we can see this play out
over the course of human history.
over the course of human history.
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i možemo vidjeti kako se to odvijalo
tijekom ljudske povijesti.
tijekom ljudske povijesti.
01:55
If we think back to when we were
hunter-gatherer economies,
hunter-gatherer economies,
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Ako pomislimo na doba kad smo bili
lovačko-skupljačka ekonomija
lovačko-skupljačka ekonomija
01:58
we really just traded
within our village structure.
within our village structure.
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trgovali smo zapravo samo unutar strukture
našeg sela.
našeg sela.
02:01
We had some informal constraints in place,
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Imali smo neka neformalna ograničenja,
02:04
but we enforced
all of our trade with violence
all of our trade with violence
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pa smo našu trgovinu proveli silom i
nasiljem
nasiljem
02:07
or social repercussions.
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odnosno društvenim pritiscima.
02:09
As our societies grew more complex
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Kako su naša društva postojala sve
složenija,
složenija,
02:12
and our trade routes grew more distant,
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a naše trgovačke rute sve udaljenije
02:15
we built up more formal institutions,
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gradili smo sve formalnije institucije
02:18
institutions like banks for currency,
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poput banaka za novac,
02:21
governments, corporations.
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vlada, dioničkih društava.
02:24
These institutions
helped us manage our trade
helped us manage our trade
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Ove institucije su nam pomogle
upravljati trgovinom
upravljati trgovinom
02:27
as the uncertainty
and the complexity grew,
and the complexity grew,
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kako su nesigurnost i složenost rasli,
02:30
and our personal control was much lower.
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a naša sposobnost kontrole bivala
sve manja.
sve manja.
02:33
Eventually with the internet,
we put these same institutions online.
we put these same institutions online.
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Tek s pojavom interneta su se neke od tih
institucija pojavile na mreži.
institucija pojavile na mreži.
02:38
We built platform marketplaces
like Amazon, eBay, Alibaba,
like Amazon, eBay, Alibaba,
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Izgradili smo platforme za trgovanje
poput Amazona, eBaya, Alibabe
poput Amazona, eBaya, Alibabe
02:43
just faster institutions
that act as middlemen
that act as middlemen
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koji su brže institucije koje djeluju
kao posrednici
kao posrednici
02:46
to facilitate human economic activity.
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i omogućuju ekonomsku aktivnost ljudi.
02:51
As Douglass North saw it,
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Douglass North je vidio
02:54
institutions are a tool
to lower uncertainty
to lower uncertainty
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institucije kao alat za smanjenje
nesigurnosti
nesigurnosti
02:57
so that we can connect and exchange
all kinds of value in society.
all kinds of value in society.
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kako bismo se povezali i razmjenjivali
sve vrste vrijednosti u društvu.
sve vrste vrijednosti u društvu.
03:02
And I believe we are now entering
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Ja vjerujemo da sada započinjemo
03:05
a further and radical evolution
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daljnju, radikalnu evoluciju
03:08
of how we interact and trade,
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kako surađujemo i trgujemo,
03:10
because for the first time,
we can lower uncertainty
we can lower uncertainty
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jer po prvi put, nesigurnost možemo
smanjiti
smanjiti
03:14
not just with political
and economic institutions,
and economic institutions,
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ne samo pomoću političkih i
ekonomskih institucija,
ekonomskih institucija,
03:17
like our banks, our corporations,
our governments,
our governments,
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poput banaka, poduzeća ili vlada,
03:21
but we can do it with technology alone.
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nego pomoću tehnologije same.
03:25
So what is the blockchain?
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Pa što je blockchain?
03:27
Blockchain technology
is a decentralized database
is a decentralized database
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Tehnologija blockchain
je decentralizirana baza podataka
je decentralizirana baza podataka
03:32
that stores a registry
of assets and transactions
of assets and transactions
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koja čuva zapis o imovini i transakcijama
03:35
across a peer-to-peer network.
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putem peer-to-peer mreže.
03:38
It's basically a public registry
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To je, zapravo, javni zapis
03:40
of who owns what and who transacts what.
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o tome tko je vlasnik čega i tko trguje
s čime.
s čime.
03:43
The transactions are secured
through cryptography,
through cryptography,
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Transakcije su osigurane kriptografijom,
03:46
and over time, that transaction history
gets locked in blocks of data
gets locked in blocks of data
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a tijekom vremena, povijest transakcija je
spremljena u blokove podataka
spremljena u blokove podataka
03:52
that are then cryptographically
linked together and secured.
linked together and secured.
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koji se kriptografski povezuju i
osiguravaju.
osiguravaju.
03:57
This creates and immutable,
unforgeable record
unforgeable record
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To stvara zapise svih transakcija širom
mreže
mreže
04:01
of all of the transactions
across this network.
across this network.
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koje nije moguće mijenjati i krivotvoriti.
04:05
This record is replicated
on every computer that uses the network.
on every computer that uses the network.
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Taj zapis se replicira na svakom računalu
koje se koristi mrežom.
koje se koristi mrežom.
04:11
It's not an app.
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To nije aplikacija.
04:13
It's not a company.
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To nije poduzeće.
04:15
I think it's closest in description
to something like Wikipedia.
to something like Wikipedia.
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Mislim da je najbliži opis kako je to
nešto poput Wikipedije.
nešto poput Wikipedije.
04:19
We can see everything on Wikipedia.
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Na Wikipediji možemo vidjeti sve.
04:21
It's a composite view that's constantly
changing and being updated.
changing and being updated.
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To je složeni pogled koji se stalno
mijenja i osvježava.
mijenja i osvježava.
04:27
We can also track those changes
over time on Wikipedia,
over time on Wikipedia,
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Mi možemo i pratiti promjene na Wikipediji
tijekom vremena,
tijekom vremena,
04:31
and we can create our own wikis,
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a možemo kreirati i naše vlastite wikije,
04:33
because at their core,
they're just a data infrastructure.
they're just a data infrastructure.
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jer su oni u osnovi infrastruktura za
podatke.
podatke.
04:38
On Wikipedia, it's an open platform
that stores words and images
that stores words and images
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Na Wikipediji, to je otvorena platforma
koja čuva riječi i fotografije
koja čuva riječi i fotografije
04:44
and the changes to that data over time.
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i promjene o tim podacima tijekom vremena.
04:47
On the blockchain,
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Blockchain
04:49
you can think of it
as an open infrastructure
as an open infrastructure
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zamislite kao otvorenu infrastrukturu
04:51
that stores many kinds of assets.
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koja čuva mnoge vrste imovine.
04:55
It stores the history of custodianship,
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Bilježi povijest skrbnika,
04:58
ownership and location
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vlasnika i mjesta
05:00
for assets like
the digital currency Bitcoin,
the digital currency Bitcoin,
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za imovinu poput
digitalne valute Bitcoin,
digitalne valute Bitcoin,
05:04
other digital assets
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druge digitalne imovine
05:06
like a title of ownership of IP.
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poput naslova vlasništva IP adrese.
05:10
It could be a certificate, a contract,
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To može biti certifikat, ugovor,
05:13
real world objects,
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objekti u stvarnom svijetu
05:14
even personal identifiable information.
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čak i informacije za osobnu identifikaciju.
05:19
There are of course other
technical details to the blockchain,
technical details to the blockchain,
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Postoje naravno i drugi tehnički detalji
vezani za blockchain,
vezani za blockchain,
05:22
but at its core, that's how it works.
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no ovo je osnova, kako on radi.
05:25
It's this public registry
that stores transactions in a network
that stores transactions in a network
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To je javni zapis koji bilježi
transakcije na mreži
transakcije na mreži
05:29
and is replicated so that it's very secure
and hard to tamper with.
and hard to tamper with.
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i replicira se tako da je vrlo siguran
i teško ga je falsificirati.
i teško ga je falsificirati.
05:35
Which brings me to my point
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To me dovodi do moje tvrdnje
05:37
of how blockchains lower uncertainty
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kako blockchain smanjuje nesigurnost
05:40
and how they therefore promise
to transform our economic systems
to transform our economic systems
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i kako zbog toga obećava transformaciju
ekonomskih sustava
ekonomskih sustava
05:44
in radical ways.
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na radikalan način.
05:47
So uncertainty is kind of a big term
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Nesigurnost se čini velikom temom
05:50
in economics,
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u ekonomiji
05:51
but I want to go through three forms of it
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i želim vam objasniti tri pojma
05:53
that we face in almost all
of our everyday transactions,
of our everyday transactions,
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s kojima se susrećemo u gotovo svim
svakodnevnim transakcijama
svakodnevnim transakcijama
05:57
where blockchains can play a role.
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gdje bi blockchain mogao imati svoju
ulogu.
ulogu.
05:59
We face uncertainties
like not knowing who we're dealing with,
like not knowing who we're dealing with,
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Susrećemo nesigurnost kada ne znamo s
kim imamo posla,
kim imamo posla,
06:02
not having visibility into a transaction
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ne vidimo kako se transkacija odvija
06:05
and not having recourse
if things go wrong.
if things go wrong.
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i nemamo alternativni pravac ukoliko
stvari pođu po zlu.
stvari pođu po zlu.
06:09
So let's take the first example,
not knowing who we're dealing with.
not knowing who we're dealing with.
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Uzmimo prvi primjer u
kojem ne znamo s kim radimo.
kojem ne znamo s kim radimo.
06:13
Say I want to buy
a used smartphone on eBay.
a used smartphone on eBay.
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Ja želim kupiti polovni mobitel preko
eBaya.
eBaya.
06:17
The first thing I'm going to do
is look up who I'm buying from.
is look up who I'm buying from.
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Prvo što ću učiniti je pogledati od koga
kupujem.
kupujem.
06:21
Are they a power user?
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Jesu li oni važni korisnici?
06:23
Do they have great reviews and ratings,
or do they have no profile at all?
or do they have no profile at all?
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Imaju li dobre ocjene i komentare ili
uopće nemaju profil?
uopće nemaju profil?
06:28
Reviews, ratings, checkmarks:
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Komentari, ocjene, naznake:
06:31
these are the attestations
about our identities
about our identities
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to su potvrde našeg identiteta
06:35
that we cobble together today
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koji stvaramo svaki dan
06:37
and use to lower uncertainty
about who we're dealing with.
about who we're dealing with.
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i koristimo za smanjenje nesigurnosti
o tome s kim radimo.
o tome s kim radimo.
06:41
But the problem is
they're very fragmented.
they're very fragmented.
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Problem je u tome što su oni vrlo
rascjepkani.
rascjepkani.
06:44
Think about how many profiles you have.
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Pomislite samo koliko profila vi imate.
06:48
Blockchains allow for us
to create an open, global platform
to create an open, global platform
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Blockchain nam dozvoljava da stvorimo
otvorenu, globalnu platformu
otvorenu, globalnu platformu
06:54
on which to store any attestation
about any individual
about any individual
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na kojoj možemo čuvati bilo koju potvrdu
o bilo kojem pojedincu
o bilo kojem pojedincu
06:58
from any source.
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iz bilo kojeg izvora.
07:00
This allows us to create a user-controlled
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To nam dozvoljava kreiranje pokretnog
identiteta
identiteta
07:03
portable identity.
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kojeg kontroliraju korisnici.
07:07
More than a profile,
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Više nego profil
07:09
it means you can selectively reveal
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on znači da možete selektivno otkrivati
07:13
the different attributes about you
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svoje različite karakteristike
07:15
that help facilitate trade or interaction,
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koje vam pomažu završiti trgovinu ili
interakciju.
interakciju.
07:18
for instance that a government
issued you an ID,
issued you an ID,
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na primjer, da vam je vlada dodijelila
identifikacijski broj
identifikacijski broj
07:21
or that you're over 21,
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ili da ste punoljetni.
07:23
by revealing the cryptographic proof
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otkrivanjem kriptografskog dokaza
07:26
that these details exist
and are signed off on.
and are signed off on.
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da ovi detalji postoje
i da su ovjereni.
i da su ovjereni.
07:30
Having this kind of portable identity
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Imati ovakav tip portabilnog
identiteta
identiteta
07:33
around the physical world
and the digital world
and the digital world
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sa sobom u stvarnom svijetu ili
digitalnom svijetu
digitalnom svijetu
07:36
means we can do all kinds of human trade
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znači da možete sudjelovati u svim vrstama
trgovine među ljudima
trgovine među ljudima
07:39
in a totally new way.
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na potpuno novi način.
07:42
So I've talked about how blockchains
could lower uncertainty
could lower uncertainty
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Govorila sam kako blockchains mogu
umanjiti našu nesigurnost
umanjiti našu nesigurnost
07:45
in who we're dealing with.
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prema ljudima s kojima radimo.
07:47
The second uncertainty that we often face
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Druga nesigurnost s kojemo se često
susrećemo
susrećemo
07:49
is just not having transparency
into our interactions.
into our interactions.
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je manjak transparentnosti u našim
interakcijama.
interakcijama.
07:53
Say you're going to send me
that smartphone by mail.
that smartphone by mail.
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Recimo da mi poštom želite poslati
pametni telefon.
pametni telefon.
07:56
I want some degree of transparency.
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Ja želim određenu transparentnost.
07:58
I want to know that the product I bought
is the same one that arrives in the mail
is the same one that arrives in the mail
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Želim znati da je proizvod koji sam kupila
jednak onome koji stiže poštom
jednak onome koji stiže poštom
08:02
and that there's some record
for how it got to me.
for how it got to me.
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i postoji neki zapis kako je stigao do
mene.
mene.
08:04
This is true not just
for electronics like smartphones,
for electronics like smartphones,
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To je točno i za elektroniku
poput pametnih telefona,
poput pametnih telefona,
08:07
but for many kinds of goods and data,
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kao i za mnoge druge proizvode i podatke
08:10
things like medicine, luxury goods,
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poput lijekova, luksuznih roba,
08:14
any kind of data or product
that we don't want tampered with.
that we don't want tampered with.
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bilo kakvih podataka ili proizvoda
s koje ne želimo upropastiti.
s koje ne želimo upropastiti.
08:18
The problem in many companies,
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Problem u mnogim poduzećima
08:21
especially those that produce
something complicated like a smartphone,
something complicated like a smartphone,
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osobito u onima koja proizvode nešto
složeno poput pametnih telefona,
složeno poput pametnih telefona,
08:24
is they're managing
all of these different vendors
all of these different vendors
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jest upravljanje različitim dobavljačima
08:27
across a horizontal supply chain.
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duž horizontalnog lanca nabave.
08:30
All of these people
that go into making a product,
that go into making a product,
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Svi ti ljudi uključeni u izradu proizvoda
08:32
they don't have the same database.
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imaju različite podatke.
08:34
They don't use the same infrastructure,
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Koriste različitu infrastrukturu
08:36
and so it becomes really hard to see
transparently a product evolve over time.
transparently a product evolve over time.
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pa je vrlo teško transparentno vidjeti
kako proizvod nastaje tijekom vremena.
kako proizvod nastaje tijekom vremena.
08:43
Using the blockchain, we can create
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Korištenjem blockchaina, možemo stvoriti
08:45
a shared reality
across nontrusting entities.
across nontrusting entities.
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dijeljenu stvarnost međi subjektima
kojima nedostaje povjerenje.
kojima nedostaje povjerenje.
08:50
By this I mean
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Time mislim
08:51
all of these nodes in the network
do not need to know each other
do not need to know each other
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da se sve te točke u mreži ne moraju
poznavati
poznavati
08:55
or trust each other,
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ili vjerovati jedni drugima
08:56
because they each have the ability
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jer svatko od njih ima sposobnost
08:58
to monitor and validate
the chain for themselves.
the chain for themselves.
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nadgledati i provjeravati lanac za sebe.
09:03
Think back to Wikipedia.
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Pomislite opet na Wikipediju.
09:04
It's a shared database,
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To je dijeljena baza podataka,
09:07
and even though it has multiple readers
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i usprkos tome što ima više čitatelja
09:09
and multiple writers at the same time,
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i više pisaca istovremeno
09:11
it has one single truth.
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ima jednu jedinu istinu.
09:14
So we can create that using blockchains.
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Mi to možemo stvoriti korištenjem
blockchaina.
blockchaina.
09:16
We can create a decentralized database
that has the same efficiency of a monopoly
that has the same efficiency of a monopoly
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Možemo stvoriti decentralizirane baze
podataka koje imaju djelotvornost monopola
podataka koje imaju djelotvornost monopola
09:22
without actually creating
that central authority.
that central authority.
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bez da kreiraju takav središnji autoritet.
09:26
So all of these vendors,
all sorts of companies,
all sorts of companies,
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Svi ti proizvođači, sve vrste poduzeća,
09:28
can interact using the same database
without trusting one another.
without trusting one another.
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mogu surađivati korištenjem iste baze
podataka bez međusobnog povjerenja.
podataka bez međusobnog povjerenja.
09:34
It means for consumers,
we can have a lot more transparency.
we can have a lot more transparency.
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To za klijenta znači da može postojati
veća transparentnost.
veća transparentnost.
09:37
As a real-world object travels along,
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Kako se kreću stvari u stvarnom svijetu
09:39
we can see its digital certificate
or token move on the blockchain,
or token move on the blockchain,
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vidimo digitalne certifikate ili tokene
kako se prebacuju na blockchain,
kako se prebacuju na blockchain,
09:45
adding value as it goes.
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dodajući time vrijednost.
09:48
This is a whole new world
in terms of our visibility.
in terms of our visibility.
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Kad govorimo o vidljivosti to je potpuno
novi svijet.
novi svijet.
09:53
So I've talked about how blockchains
can lower our uncertainties about identity
can lower our uncertainties about identity
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Govorila sam o tome kako blockchain može
smanjiti nesigurnost o identitetu
smanjiti nesigurnost o identitetu
09:59
and how they change
what we mean about transparency
what we mean about transparency
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i kako mijenja ono što podrazumijevamo pod
transparentnošću
transparentnošću
10:02
in long distances and complex trades,
like in a supply chain.
like in a supply chain.
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na velikim razdaljinama i složenim
trgovanjima poput nabavnog lanca.
trgovanjima poput nabavnog lanca.
10:07
The last uncertainty that we often face
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Zadnja nesigurnost koju često susrećemo
10:09
is one of the most open-ended,
and it's reneging.
and it's reneging.
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je jedna od najotvorenijih i to je prevara.
10:12
What if you don't send me the smartphone?
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Što ako mi vi ne pošaljete pametni telefon?
10:15
Can I get my money back?
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Mogu li dobiti novac natrag?
10:17
Blockchains allow us to write code,
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Blockchain nam dozvoljava napisati pravila,
10:21
binding contracts,
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obvezujuće ugovore
10:23
between individuals
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među pojedincima
10:24
and then guarantee
that those contracts will bear out
that those contracts will bear out
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i zatim jamčiti da će ti ugovori biti
ispunjeni
ispunjeni
10:28
without a third party enforcer.
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bez prisile s treće strane.
10:31
So if we look at the smartphone example,
you could think about escrow.
you could think about escrow.
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Ako pogledamo primjer pametnog telefona
zamislite založni račun.
zamislite založni račun.
10:35
You are financing that phone,
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Vi financirate taj telefon,
10:37
but you don't need to release the funds
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i ne morate prebaciti novac
10:40
until you can verify
that all the conditions have been met.
that all the conditions have been met.
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dok ne budete sigurni da su svi uvjeti
ispoštovani.
ispoštovani.
10:43
You got the phone.
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Dobijete telefon.
10:46
I think this is one
of the most exciting ways
of the most exciting ways
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Mislim da je to jedan najuzbudljivijih
načina
načina
10:48
that blockchains lower our uncertainties,
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da blockchain smanji našu nesigurnost,
10:51
because it means to some degree
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jer znači da do nekog stupnja
10:53
we can collapse institutions
and their enforcement.
and their enforcement.
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možemo umanjiti institucije i njihove
prisilne mjere.
prisilne mjere.
10:59
It means a lot of human economic activity
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To znači da mnoge ljudske aktivnosti
11:02
can get collateralized and automated,
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mogu postati posredne i automatizirane
11:07
and push a lot of human
intervention to the edges,
intervention to the edges,
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i odbaciti mnoge ljudske intervencije na
stranu,
stranu,
11:10
the places where information moves
from the real world to the blockchain.
from the real world to the blockchain.
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mjesta gdje se informacije miču iz
stvarnog svijeta u blockchain.
stvarnog svijeta u blockchain.
11:16
I think what would probably
floor Douglass North
floor Douglass North
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Mislim da ono što bi vjerojatno
11:19
about this use of technology
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oborilo Douglassa Northa
11:21
is the fact that the very thing
that makes it work,
that makes it work,
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je činjenica da ono što sve to pokreće
11:24
the very thing that keeps the blockchain
secure and verified,
secure and verified,
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ono što blockchain čini sigurnim i
provjerenim
provjerenim
11:29
is our mutual distrust.
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je naše međusobno nepovjerenje.
11:33
So rather than all of our uncertainties
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Umjesto da nas naše vlastite nesigurnosti
11:36
slowing us down
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uspore
11:38
and requiring institutions
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i zahtijevaju institucije
11:40
like banks, our governments,
our corporations,
our corporations,
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poput banaka, naših vlada ili naših
poduzeća,
poduzeća,
11:45
we can actually harness
all of that collective uncertainty
all of that collective uncertainty
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mi možemo upregnuti svu tu našu kolektivnu
nesigurnost
nesigurnost
11:49
and use it to collaborate and exchange
more and faster and more open.
more and faster and more open.
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i koristiti je za bržu i otvoreniju
suradnju i razmjenu.
suradnju i razmjenu.
11:56
Now, I don't want you
to get the impression
to get the impression
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Ne želim da steknete dojam
11:58
that the blockchain
is the solution to everything,
is the solution to everything,
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da je blockchain rješenje za sve
12:01
even though the media has said
that it's going to end world poverty,
that it's going to end world poverty,
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čak iako su mediji rekli da će
iskorijeniti siromaštvo,
iskorijeniti siromaštvo,
12:07
it's also going to solve
the counterfeit drug problem
the counterfeit drug problem
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riješiti krijumčarenje droga
12:10
and potentially save the rainforest.
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i, možda, spasiti prašume.
12:14
The truth is, this technology
is in its infancy,
is in its infancy,
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Istina je da je ova tehnologija u povojima
12:18
and we're going to need to see
a lot of experiments take place
a lot of experiments take place
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i da ćemo trebati napraviti mnogo pokusa
12:21
and probably fail
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i vjerojatno grešaka
12:23
before we truly understand
all of the use cases
all of the use cases
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prije nego potpuno razumijemo gdje je
sve možemo koristiti
sve možemo koristiti
12:26
for our economy.
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za našu ekonomiju.
12:29
But there are tons of people
working on this,
working on this,
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Jako puno ljudi radi na tome
12:31
from financial institutions
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od financijskih institucija
12:33
to technology companies,
start-ups and universities.
start-ups and universities.
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do tehnoloških poduzeća,
startupova i sveučilišta.
startupova i sveučilišta.
12:37
And one of the reasons is
that it's not just an economic evolution.
that it's not just an economic evolution.
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I to je jedan od razloga zašto ovo nije
samo ekonomska evolucija.
samo ekonomska evolucija.
12:42
It's also an innovation
in computer science.
in computer science.
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To je također inovacija u računalnoj
znanosti.
znanosti.
12:49
Blockchains give us
the technological capability
the technological capability
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Blokchain nam daje tehnološku mogućnost
12:52
of creating a record of human exchange,
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stvaranja zapisa o ljudskoj razmjeni,
12:56
of exchange of currency,
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razmjeni valuta,
12:58
of all kinds of digital
and physical assets,
and physical assets,
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svih vrsta digitalnih i fizičkih imovina,
13:02
even of our own personal attributes,
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čak i naših vlastitih karakteristika,
13:05
in a totally new way.
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na potpuno novi način.
13:07
So in some ways,
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Na neki način,
13:09
they become a technological institution
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oni postaju tehnološka institucija
13:12
that has a lot of the benefits
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koja ima mnogo prednosti
13:13
of the traditional institutions
we're used to using in society,
we're used to using in society,
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tradicionalnih institucija na koje smo
navikli u našem društvu,
navikli u našem društvu,
13:18
but it does this in a decentralized way.
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a koristi ih na decentralizirani način.
13:22
It does this by converting
a lot of our uncertainties
a lot of our uncertainties
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To radi pretvarajući mnoge naše
nesigurnosti
nesigurnosti
13:25
into certainties.
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u nešto izvjesno.
13:28
So I think we need to start
preparing ourselves,
preparing ourselves,
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Trebamo se početi pripremati
13:31
because we are about to face a world
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jer ćemo se uskoro susresti sa svijetom
13:34
where distributed, autonomous institutions
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u kojem će raspodijeljene, samostalne
institucije
institucije
13:37
have quite a significant role.
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imati značajnu ulogu.
13:40
Thank you.
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Hvala vam.
13:41
(Applause)
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(Pljesak)
13:50
Bruno Giussani: Thank you, Bettina.
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Bruno Giussani: Hvala ti, Bettina.
13:52
I think I understood that it's coming,
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Mislim da sam razumio što nam dolazi
13:56
it offers a lot of potential,
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i nudi nam puno potencijala,
13:58
and it's complex.
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a vrlo je složeno.
14:00
What is your estimate
for the rate of adoption?
for the rate of adoption?
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Kakva je tvoja procjena stupnja
prihvaćanja?
prihvaćanja?
14:07
Bettina Warburg: I think
that's a really good question.
that's a really good question.
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Bettina Warburg: To je stvarno dobro
pitanje.
pitanje.
14:09
My lab is pretty much focused
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Moj laboratorij je fokusiran
14:11
on going the enterprise
and government route first,
and government route first,
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najprije na poduzeća i vlade,
14:14
because in reality,
blockchain is a complex technology.
blockchain is a complex technology.
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jer u stvarnosti je blockchain složena
tehnologija.
tehnologija.
14:18
How many of you actually understand
how the internet works?
how the internet works?
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Koliko od vas zaista razumije kako
funkcionira internet?
funkcionira internet?
14:21
But you use it every day,
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A koristite ga svaki dan.
14:22
so I think we're sort of facing
the same John Sculley idea
the same John Sculley idea
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Mislim da se susrećemo s istom idejom
Johna Sculleya
Johna Sculleya
14:26
of technology should either be
invisible or beautiful,
invisible or beautiful,
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da tehnologija treba biti ili nevidljiva
ili lijepa
ili lijepa
14:30
and blockchain is kind of
neither of those things right now,
neither of those things right now,
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a blockchain trenutačno nije niti jedno
niti drugo,
niti drugo,
14:34
so it's better suited
for either really early adopters
for either really early adopters
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pa je prihvatljiviji onima stvarno
naprednima u prihvaćanju novog
naprednima u prihvaćanju novog
14:38
who kind of get it and can tinker around
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koji ga nekako shvaćaju i mogu prtljati
po njemu
po njemu
14:40
or for finding those best use cases
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za pronalaženje najboljih primjera
14:43
like identity or asset tracking
or smart contracts
or smart contracts
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poput identiteta ili praćenja imovine ili
pametnih ugovora
pametnih ugovora
14:46
that can be used at that level
of an enterprise or government.
of an enterprise or government.
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koji se mogu koristiti na razini poduzeća
ili vlada.
ili vlada.
14:50
BG: Thank you. Thanks for coming to TED.
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BG: Hvala što si došla na TED.
14:52
BW: Thanks.
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BW: Hvala!
14:53
(Applause)
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(Pljesak)
ABOUT THE SPEAKER
Bettina Warburg - Blockchain entrepreneur and researcherBettina Warburg is a blockchain researcher, entrepreneur and educator. A political scientist by training, she has a deep passion for the intersection of politics and technology.
Why you should listen
A graduate of both Georgetown and Oxford, Bettina Warburg started her career as a political scientist and public foresight researcher at a prominent Silicon Valley think tank. Today, she has taken her skills as a researcher and scientist and is applying them toward an entrepreneurial career by co-founding a venture studio business called Animal Ventures. There, she spends most of her time incubating new startup ideas, advising Fortune 500 clients, governments and universities in developing minimum viable products, and strategizing around blockchain, artificial intelligence, industrial internet of things and digital platforms.
Warburg is the executive producer of a Silicon Valley tech show called Tech on Politics, interviewing some of the world's most influential political operatives, entrepreneurs, government official, and the creators of some of the most exciting digital products on the market.
Warburg recently launched a new Blockchain education course called "The Basics of Blockchain." The hope is that this course will help spread the body of blockchain knowledge, inspire a new generation of entrepreneurs and get more people ready for the coming revolution.
Bettina Warburg | Speaker | TED.com