ABOUT THE SPEAKERS
Keith Schacht - Inventor
Keith Schacht co-founded Inventables, a hothouse for innovation. More recently he's brought us the JobCoin listings board, the Freshwater Venture entrepreneur map, and Facebook's Grow-a-Gift.

Why you should listen
Keith Schacht founded Inventables in 2002 with co-founder Zach Kaplan. The firm seeks out new materials, and new uses for new materials, bringing fresh ideas for business products and the world's most amazing toys. Schacht has recently left Inventables to start a few new ventures, including the JobCoin listings service and Facebook's Grow-a-Gift.
More profile about the speaker
Keith Schacht | Speaker | TED.com
Zach Kaplan - Inventor
Zach Kaplan is the CEO of Inventables, a company that collects and shows off new materials and new ideas (you can see their latest collection on Discovery Channel's new show, "Prototype This!").

Why you should listen

Zach Kaplan founded Inventables in 2002 with co-founder Keith Schacht. The firm seeks out interesting new materials, and blue-skies new uses for new materials, bringing its subscribers fresh ideas for commercial products (and the world's most amazing toys).

Inventables is contributing to the new Discovery Channel show "Prototype This! " You can see three of the company's distinctive racks of materials in the Design Room on Prototype Island.

More profile about the speaker
Zach Kaplan | Speaker | TED.com
TED2005

Zach Kaplan + Keith Schacht: Toys and materials from the future

扎克 卡普兰和基斯 沙赫特演示未来世界的玩具

Filmed:
449,710 views

发明家们,扎克 卡普兰和基斯 沙赫特,演示了一些奇妙的新材料,以及他们会如何使用它们。看看可以挤压的磁铁,能够探测气味的墨水,“干的”液体和非常令人惊叹的10英寸的棍子。
- Inventor
Keith Schacht co-founded Inventables, a hothouse for innovation. More recently he's brought us the JobCoin listings board, the Freshwater Venture entrepreneur map, and Facebook's Grow-a-Gift. Full bio - Inventor
Zach Kaplan is the CEO of Inventables, a company that collects and shows off new materials and new ideas (you can see their latest collection on Discovery Channel's new show, "Prototype This!"). Full bio

Double-click the English transcript below to play the video.

00:12
Zach扎克 Kaplan卡普兰: Keith基思 and I lead a research研究 team球队.
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扎克 卡普兰(ZK):基斯和我领导了一个研究团队。
00:14
We investigate调查 materials物料 and technologies技术
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我们研究具有
00:16
that have unexpected意外 properties性能. Over the last three years年份,
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不可知属性的材料和技术。在过去的3年中,
00:20
we found发现 over 200 of these things, and so we looked看着
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我们已经发现了200多种这样的材料和技术,我们从
00:22
back into our library图书馆 and selected six we thought would be most
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我们的文库中选取了六种我们认为
00:26
surprising奇怪 for TEDTED.
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最值得在TED上介绍的材料和技术。
00:29
Of these six, the first one that we're going to talk about
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我们首先要介绍的
00:32
is in the black黑色 envelope信封 you're holding保持.
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装在你手上正拿着的黑色信封里面。
00:35
It comes from a company公司 in Japan日本 called GelTechGelTech. Now go ahead and open打开 it up.
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它由一家叫做GelTech的日本公司制造。好,请打开这个信封。
00:44
Keith基思 Schacht沙赫特: Now be sure and take the two pieces apart距离.
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基斯沙赫特(KS):请将这两片分开。
00:48
What's unexpected意外 about this is that it's soft柔软的, but it's also a strong强大 magnet磁铁.
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不可思议的是,这么柔软的材料,磁性确如此强烈。
00:55
Zach扎克 and I have always been fascinated入迷
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像这样的不可思议的东西
00:58
observing观察 unexpected意外 things like this.
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总是让我跟扎克很着迷。
01:00
We spent花费 a long time thinking思维 about why this is, and it's just recently最近 that we realized实现:
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我们花了很长一段时间来研究为什么会是这个样子,我们最近才明白:
01:04
it's when we see something unexpected意外,
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当我们发现了稀奇的东西,
01:06
it changes变化 our understanding理解 of the way things work.
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那就改变了我们对这种东西的工作方式的了解。
01:10
As you're seeing眼看 this gel凝胶 magnet磁铁 for the first time,
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就好像你第一次看到这种胶状的磁铁,
01:12
if you assume承担 that all magnets磁铁 had to be hard,
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如果你一直认为磁铁都是坚硬的,
01:15
then seeing眼看 this surprised诧异 you and it changed your understanding理解
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那么看到这样的磁铁,你就觉得很稀奇,
01:18
of the way magnets磁铁 could work.
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这也就改变了你认为的磁铁所工作的方式。
01:21
ZKZK: Now, it's important重要 to understand理解 what the unexpected意外 properties性能 are.
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ZK:现在,重要的是去理解不可知属性是什么。
01:24
But to really think about the implications启示 of what this makes品牌 possible可能,
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但是,真正地思考这样的属性能带来些什么的影响性,
01:28
we found发现 that it helps帮助 to think about how it could be applied应用的 in the world世界.
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我们发现这能帮助我们发现如何运用这种属性。
01:32
So, a first idea理念 is to use it on cabinet内阁 doors.
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因此,第一个点子是将其运用在柜子门上。
01:35
If you line线 the sides双方 of the cabinets橱柜 using运用 the gel凝胶 material材料 --
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如果你用这种胶状的磁铁粘在柜门周围,
01:40
if a cabinet内阁 slams抨击 shut关闭 it wouldn't不会 make a loud noise噪声,
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当你关柜门时就不会发出噪音,
01:42
and in addition加成 the magnets磁铁 would draw the cabinets橱柜 closed关闭.
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而且磁铁的磁性会紧紧将柜门锁紧。
01:45
Imagine想像 taking服用 the same相同 material材料, but putting it on the bottom底部 of a sneaker运动鞋.
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再假想一下相同的材料,用它制作运动鞋的鞋底。
01:50
You know, this way you could go to the container容器 store商店 and buy购买 one of those
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然后再买一张铁板将铁板
01:53
metal金属 sheets床单 that they hang on the back of your door, in your closet壁橱,
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钉在衣橱门后,
01:56
and you could literally按照字面 stick your shoes up instead代替 of using运用 a shelf.
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这样你就可以真正的将你的鞋子钉在门后,而不是用鞋柜。
02:00
For me, I really love this idea理念.
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我特别喜欢这个点子。
02:03
(Laughter笑声)
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(笑声)
02:05
If you come to my apartment公寓 and see my closet壁橱,
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如果你来我家,看到我的衣橱,
02:07
I'm sure you'd figure数字 out why: it's a mess食堂.
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我相信你一定知道为什么。那太乱啦。
02:10
KSKS: Seeing眼见 the unexpected意外 properties性能 and then seeing眼看 a couple一对 of
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KS:一方面看到这些不可知属性,另一方面看到这些不可知属性的一些应用,
02:12
applications应用 -- it helps帮助 you see why this is significant重大, what the potential潜在 is.
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这更使你看到为什么这些很重要,它们的潜力有多大。
02:16
But we've我们已经 found发现 that the way we present当下 our ideas思路
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但是我们发现,仅仅是我们展示我们想法的方式,
02:19
it makes品牌 a big difference区别.
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就已经造成了很大的改变。
02:22
ZKZK: It was like six months个月 ago that Keith基思 and I were out in L.A.,
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ZK:这就好像六个月前基斯和我去洛杉矶,
02:25
and we were at Starbucks星巴克 having coffee咖啡 with Roman罗马 Coppola科波拉.
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我们同罗曼科波拉一起在星巴克和咖啡。
02:28
He works作品 on mostly大多 music音乐 videos视频 and commercials广告
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他主要从事他公司的音乐录像和广告业务,
02:31
with his company公司, The Directors董事 Bureau.
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他的公司是The Directors Bureau.
02:33
As we were talking, Roman罗马 told us that he's kind of an inventor发明者 on the side.
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但是像这样,我们正谈着,罗曼告诉我们他有点想在这方面投资。
02:37
And we were showing展示 him the same相同
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我们给他胶状磁铁,
02:38
gel凝胶 magnet磁铁 that you're holding保持 in your hand -- and you know,
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就跟你们现在拿着的一模一样,
02:40
we shared共享 the same相同 ideas思路. And you could see it in his face面对:
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我们的想法也一样。你可以想象他的反应。
02:43
Roman罗马 starts启动 to get really excited兴奋 and he whips鞭子 out this manila马尼拉 folder;
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罗曼马上变得很激动,他挥舞着这个信封。
02:48
he opens打开 it up and Keith基思 and I look in,
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他将信封打开,基斯和我互相看了一眼,
02:51
and he starts启动 showing展示 us concepts概念 that he's been working加工 on.
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他开始到告诉我们他一直在构建的一些概念。
02:53
These things just get him really excited兴奋. And so we're looking
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这些东西让他非常的激动。然后我们看了这些概念,
02:56
at these concepts概念, and we were just like, whoa, this guy's家伙 good.
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我们就,哇,这个家伙真是棒呀
03:03
Because the way that he presented呈现 the concept概念 -- his approach途径
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因为,他陈述概念的方式,他接近客户的方式
03:07
was totally完全 different不同 than ours我们的. He sold出售 it to you as if it was for sale拍卖 right now.
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跟我们的截然不同。他跟你做买卖就好像只有当时在打折。
03:13
When we were going in the car汽车 back to the airport飞机场,
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当我们开车回机场的时候,
03:16
we were thinking思维: why was this so powerful强大?
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我们就在想,为什么这次是如此的有说服力呢?
03:20
And as we thought about it more, we realized实现 that
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我们回想地越多,我们就越发意识到
03:21
it let you fill in all the details细节 about the experience经验,
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因为它让你感觉到细节,
03:25
just as if you saw it on TV电视. So, for TEDTED we decided决定 to take our favorite喜爱
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就好像你在电视上看到的一样。所以,为了TED上的讲话,
03:29
idea理念 for the gel凝胶 magnet磁铁 and work with Roman罗马 and his team球队
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我们决定将我们最喜欢的一个胶状磁铁点子
03:32
at the Directors董事 Bureau to create创建 a commercial广告 for a product产品
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同罗曼和他的(the Directors Bureau)团队一起制作了一段
03:36
from the future未来.
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用于未来的产品的广告。
03:38
Narrator旁白: Do you have a need for speed速度?
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(视频):你需要体验速度吗?
03:41
InventablesInventables Water Adventures冒险 dares you to launch发射 yourself你自己
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新型水上探险挑战你的极限,
03:47
on a magnetically-levitating磁磁悬浮 board down a waterslide水上滑梯
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坐在磁悬浮的滑板上沿着水道从高处急速下降,
03:51
so fast快速, so tall, that when you hit击中 the bottom底部, it uses使用 brakes刹车 to stop.
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当你要撞击底部时,踩刹车停止。
04:02
Aqua水族 Rocket火箭: coming未来 this summer夏季.
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水上火箭。今夏上市。
04:09
KSKS: Now, we showed显示 the concept概念 to a few少数 people before this,
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KS: 在此之前,我们给一些人看了这段广告,
04:12
and they asked us, when's的时 it coming未来 out?
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然后他们问我们什么时候会上市。
04:14
So I just wanted to let you know, it's not actually其实 coming未来 out,
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我只是想告诉你,这个不会真的上市,
04:16
just the concept概念 is.
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这还只是个概念。
04:18
ZKZK: So now, when we dream梦想 up these concepts概念, it's important重要 for us
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ZK:好,现在我们有了这些概念,
04:21
to make sure that they work from a technical技术 standpoint立场.
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确保他们从技术角度实现这些概念就很重要了。
04:24
So I just want to quickly很快 explain说明 how this would work.
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我来简要地解释一下这是如何运作的。
04:26
This is the magnetically-levitating磁磁悬浮 board that they mentioned提到 in the commercial广告.
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这就是广告中出现的磁悬浮滑板。
04:30
The gel凝胶 that you're holding保持 would be lining the bottom底部 of the board.
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你正握着的胶体会贴在滑板底部。
04:33
Now this is important重要 for two reasons原因.
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有两个重要原因。
04:35
One: the soft柔软的 properties性能 of the magnet磁铁 that make it so that, if it were
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第一,磁铁的柔软特性保证了安全性,
04:37
to hit击中 the rider骑士 in the head, it wouldn't不会 injure损伤 him.
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如果驾驶员头部受到撞击,驾驶员不会受到伤害。
04:39
In addition加成, you can see from the diagram on the right,
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另外,从右边的图表可以看出,
04:41
the underpart下体 of the slide滑动 would be an electromagnet电磁铁.
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滑道底部是电磁铁。
04:44
So this would actually其实 repel击退 the rider骑士 a little bit as you're going down.
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所以实际上会在下滑过程中稍微排斥驾驶者的滑板。
04:47
The force of the water rushing down, in addition加成 to that repulsion推斥 force,
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水下流的冲力,加上磁铁的斥力
04:50
would make this slide滑动 go faster更快 than any slide滑动 on the market市场.
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使得这种滑行比市场上任何一种滑行都快。
04:53
It's because of this that you need the magnetic磁性 braking制动 system系统.
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也正是如此,你需要磁性刹车系统。
04:55
When you get to the very bottom底部 of the slide滑动 --
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当你到达滑道最底端时-
04:57
(Laughter笑声)
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(笑声)
04:59
-- the rider骑士 passes通行证 through通过 an aluminum tube.
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-驾驶者会通过一段铝质管道。
05:01
And I'm going to kick it to Keith基思 to explain说明 why that's important重要
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下面我把话筒给基斯,
05:03
from a technical技术 standpoint立场.
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他将从技术角度解释为什么这很重要。
05:04
KSKS: So I'm sure all you engineers工程师 know that even though虽然 aluminum is
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KS:我相信大家都知道虽然铝是一种金属,
05:07
a metal金属, it's not a magnetic磁性 material材料. But something unexpected意外
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但是却不具有磁性。但是,当你将一块磁铁从铝管中穿过时,
05:11
happens发生 when you drop下降 a magnet磁铁 down an aluminum tube.
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会有意想不到的事情发生。
05:13
So we set up a quick experiment实验 here to show显示 that to you.
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我们通过一个小试验展示给大家看到底会发生什么。
05:24
(Laughter笑声)
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(笑声)
05:34
Now, you see the magnet磁铁 fell下跌 really slowly慢慢地.
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现在你们看到的是磁块慢慢地在铝管中下落。
05:37
Now, I'm not going to get into the physics物理 of it,
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我不想跟大家讲物理,
05:39
but all you need to know is that the faster更快 the magnet's磁铁的 falling落下,
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但是我希望大家知道的是磁块下落的速度越大,
05:42
the greater更大 the stopping停止 force.
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阻力越大。
05:43
ZKZK: Now, our next下一个 technology技术 is actually其实 a 10-foot-脚丫子 pole,
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ZK: 我们下一项技术实际上是一个10英尺的棍子,
05:46
and I have it right here in my pocket口袋.
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就在我的口袋。
05:48
(Laughter笑声)
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(笑声)
05:52
There're有很 a few少数 different不同 versions版本 of it.
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有几个不同的版本。
05:54
(Laughter笑声)
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(笑声)
05:59
KSKS: Some of them automatically自动 unroll like this one.
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有些会自动地展开,就像这个。
06:01
They can be made制作 to automatically自动 roll up, or they can be made制作
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有些会自动卷起,或者保持任何形状,
06:04
stable稳定, like Zach's扎克的, to hold保持 any position位置 in between之间.
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就像扎克手上的,可以保持展开或卷起过程中的任何形状。
06:11
ZKZK: As we were talking to the vendor供应商 -- to try to learn学习 about
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ZK:好,正当我们同买家
06:14
how you could apply应用 these, or how they're being存在 applied应用的 currently目前 --
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交谈如何将这些特性运用起来或者现今如何运用这些特性,
06:17
he was telling告诉 us that, in the military军事 they use this one
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他告诉我们军队中
06:21
so soldiers士兵 can keep it on their chests箱子 -- very concealed --
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士兵们平时将这个藏在胸前,
06:23
and then, when they're out on the field领域, erect直立 it as an antenna天线
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外出时将其展开作为天线,
06:26
to clearly明确地 send发送 signals信号 back to the base基础.
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将清楚的信号传回基地。
06:29
In our brainstorms奇思妙想, we came来了 up with the idea理念 you could use it for a soccer足球 goal目标:
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我们也想到你也可以把它当作足球球门,
06:33
so at the end结束 of the game游戏, you just roll up the goal目标 and put it in your gym健身房 bag.
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游戏结束时,你就收起球门,将它放回运动包中。
06:36
(Laughter笑声)
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(笑声)
06:38
KSKS: Now, the interesting有趣 thing about this is,
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KS:有趣的是,
06:40
you don't have to be an engineer工程师 to appreciate欣赏 why
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你不需要成为一名工程师来感受到
06:42
a 10-foot-脚丫子 pole that can fit适合 in your pocket口袋 is so interesting有趣.
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将10英寸的棍子放入包中的的那种兴奋。
06:45
(Laughter笑声)
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(笑声)
06:48
So we decided决定 to go out onto the streets街道 of Chicago芝加哥
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我们决定来到芝加哥的大街上
06:50
and ask a few少数 people on the streets街道 what they thought you could do with this.
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问街上的行人他们有什么想法。
06:53
Man: I clean清洁 my ceiling天花板 fans球迷 with that and I get the spider蜘蛛 webs
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(视频):我会这么使用,用它清理吊顶电扇,
06:56
off my house -- I do it that way.
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清理房屋中的蜘蛛网。
06:58
Woman女人: I'd make my very own拥有 walking步行 stick.
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我用它做我自己的拐杖。
07:00
Woman女人: I would create创建 a ladder阶梯 to use to get up on top最佳 of the tree.
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我会做个梯子,这样能爬到树顶。
07:04
Woman女人: An olive橄榄 server服务器.
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一个橄榄式服务器。
07:06
Man: Some type类型 of extension延期 pole -- like what the painters画家 use.
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就像画家一样,加长画笔。
07:10
Woman女人: I would make a spear that, when you went deep sea diving潜水,
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我会做个备用的,当你在深海潜泳时,
07:13
you could catch抓住 the fish really fast快速, and then roll it back up,
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你可以很快地抓住鱼,收回来,
07:17
and you could swim游泳 easier更轻松 ... Yeah.
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你也能游的容易些,对。
07:21
(Laughter笑声)
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(笑声)
07:24
ZKZK: Now, for our next下一个 technology技术 we're going to do a little demonstration示范,
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ZK:关于我们的下一项技术,我们想做个小演示,
07:27
and so we need a volunteer志愿者 from the audience听众.
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需要一名志愿者上台来。
07:30
You sir先生, come on up.
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这位先生,请上来。
07:31
(Laughter笑声)
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(笑声)
07:35
Come on up. Tell everybody每个人 your name名称.
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请告诉大家你的名字。
07:37
Steve史蒂夫 Jurvetson尤尔韦特松: Steve史蒂夫.
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史蒂夫(SJ):史蒂夫。
07:38
ZKZK: It's Steve史蒂夫. All right Steve史蒂夫, now, follow跟随 me.
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ZK:史蒂夫。好,史蒂夫,请跟着我。
07:42
We need you to stand right in front面前 of the TEDTED sign标志.
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我们需要你站在TED牌子的正前面。
07:44
Right there. That's great.
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就在这儿。非常棒。
07:46
And hold保持 onto this. Good luck运气 to you.
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请拿着这个。祝你好运。
07:48
(Laughter笑声)
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(笑声)
07:51
KSKS: No, not yet然而.
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KS: 不,还没有。
07:52
(Laughter笑声)
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(笑声)
07:58
ZKZK: I'd just like to let you all know that this presentation介绍
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ZK:我还想说明此次演出
08:00
has been brought to you by Target目标.
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由Target赞助。
08:01
KSKS: Little bit -- that's perfect完善, just perfect完善.
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KS: 再过一点点-非常好,很完美。
08:05
Now, Zach扎克, we're going to demonstrate演示
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现在,扎克,我们将要为大家
08:08
a water gun fight斗争 from the future未来.
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带来未来的水枪战。
08:10
(Laughter笑声)
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(笑声)
08:16
So here, come on up to the front面前. All right, so
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就在这儿,就在这个前面。好咧,
08:19
now if you'll你会 see here -- no, no, it's OK.
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如果你看这儿—不,不,好。
08:23
So, describe描述 to the audience听众 the temperature温度 of your shirt衬衫. Go ahead.
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好,请向观众说明你衣服的温度。请大声说。
08:28
SJSJ: It's cold.
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温度很低。
08:30
KSKS: Now the reason原因 it's cold is that's it's not actually其实 water loaded
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KS:温度很低的原因是因为这些水枪中装的不是水。
08:32
into these squirt喷出 guns枪炮 -- it's a dry liquid液体 developed发达 by 3M.
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是一种由3M公司研制的干态液体。
08:36
It's perfectly完美 clear明确, it's odorless无臭的, it's colorless无色.
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绝对干净,无味,无色。
08:41
It's so safe安全 you could drink this stuff东东.
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你喝下这种液体也是安全的。
08:43
(Laughter笑声)
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(笑声)
08:45
And the reason原因 it feels感觉 cold is because it evaporates蒸发
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感觉温度低的原因是因为它蒸发的速度
08:48
25 times faster更快 than water.
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比水快25倍。
08:50
(Laughter笑声)
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(笑声)
08:53
All right, well thanks谢谢 for coming未来 up.
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好,谢谢你上台来。
08:55
(Laughter笑声)
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(笑声)
08:56
ZKZK: Wait, wait, Steven史蒂芬 -- before you go we filled填充 this with the dry liquid液体
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ZK:等等,史蒂夫-你下台前,我们将水枪充满这种干态液体,
09:00
so during the break打破 you can shoot射击 your friends朋友.
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这样休息时你可以射向你的朋友们。
09:01
SJSJ: Excellent优秀, thank you.
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SJ:太棒了,谢谢你。
09:02
KSKS: Thanks谢谢 for coming未来 up. Let's give him a big round回合 of applause掌声.
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KS:谢谢你的合作。让我们为他鼓掌。
09:04
(Applause掌声)
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(鼓掌)
09:07
So what's the significance意义 of this dry liquid液体?
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这种干态液体有什么重要意义呢?
09:11
Early versions版本 of the fluid流体 were actually其实 used on a Cray克雷 Supercomputer超级计算机.
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这种液体的早期版本实际上用于克雷超级计算机。
09:15
Now, the unexpected意外 thing about this
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这种液体不可思议的特性是
09:18
is that Zach扎克 could stand up on stage阶段 and drench
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扎克可以站在台上向观众席扫射,
09:20
a perfectly完美 innocent无辜 member会员 of the audience听众 without any concern关心
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不用担心
09:23
that we'd星期三 damage损伤 the electronics电子产品, that we'd星期三 get him wet湿,
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弄坏电器,也不用担心弄湿衣服,
09:26
that we'd星期三 hurt伤害 the books图书 or the computers电脑. It works作品 because it's non-conductive非导电.
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也不用担心会毁坏书籍或计算机。因为它绝缘,所以它没有损害性。
09:30
So you can see here, you can immerse沉浸 a whole整个 circuit电路 board
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看这里,你可以将整个电路板浸入其中,
09:32
in this and it wouldn't不会 cause原因 any damage损伤.
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却不会有任何损害。
09:34
You can circulate流通 it to draw the heat away.
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你可以通电散热。
09:36
But today今天 it's most widely广泛 used in office办公室 buildings房屋 --
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但是今天办公室中最广泛运用的是-
09:38
in the sprinkler洒水车 system系统 -- as a fire-suppression灭火 fluid流体.
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在灌溉系统中作为灭火液体。
09:41
Again, it's perfectly完美 safe安全 for people. It puts看跌期权 out the fires火灾, doesn't hurt伤害 anything.
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再者,对人体绝对安全。它只扑灭火,而不会损坏任何东西。
09:45
But our favorite喜爱 idea理念 for this
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但是我们最自豪的点子
09:46
was using运用 it in a basketball篮球 game游戏. So during halftime中场休息,
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是将其用于篮球赛中。半场时,
09:49
it could rain down on the players玩家, cool everyone大家 down,
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淋在球员身上,给每个人降温,
09:51
and in a matter of minutes分钟 it would dry. Wouldn't岂不 hurt伤害 the court法庭.
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几分钟内就干了。也不会损害场地。
09:55
ZKZK: Our next下一个 technology技术 comes to us from a company公司 in Japan日本
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ZK:我们下一项技术来自于日本
09:57
called Sekisui积水 Chemical化学. One of their R&D engineers工程师
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Sekisui化学品公司。他们研究开发中心的一位工程师
10:00
was working加工 on a way to make plastic塑料 stiffer较硬.
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正致力研究将塑料变得坚硬。
10:03
While he was doing this, he noticed注意到 an unexpected意外 thing.
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他研究这个的时候发现了一件不可思议的东西。
10:06
We have a video视频 to show显示 you.
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我们给大家看一段视频。
10:33
KSKS: So you see there, it didn't bounce弹跳 back. Now, this was
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KS: 看这里,它不会弹回来。
10:35
an unintended意外 side effect影响 of some experiments实验 they were doing.
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这是他们做试验时没有想到的副作用。
10:38
It's technically技术上 called, "shape-retaining形状保持 property属性."
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用技术上的话说叫“形状保持特性”。
10:41
Now, think about your interactions互动 with aluminum foil挫败.
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想象一下你用铝箔的时候。
10:44
Shape-retaining形状保持 is common共同 in metal金属: you bend弯曲 a piece of aluminum foil挫败,
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保持形状是金属的常性。你折起一片铝箔 ,
10:47
and it holds持有 its place地点. Contrast对比 that with
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它就保持那个状态。相反的是,
10:50
a plastic塑料 garbage垃圾 can -- and you can push in the sides双方
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一个塑料罐,你挤瘪,
10:52
and it always bounces反弹 back.
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它又弹回来恢复原状。
10:55
ZKZK: For example, you could make a watch that wraps包装 around your wrist,
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ZK:再举个例子,(有了这种塑料)你可以将手表绕着你的腕部
10:58
but doesn't use a buckle.
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而不用带扣。
11:01
Taking it a little further进一步, if you wove布纹
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再讲个远点儿的,
11:03
those strips带子 together一起 -- kind of like a little basket -- you could make
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如果你将这些带子编在一起,像编竹篮那样,
11:06
a shape-retaining形状保持 sheet, and then you could embed it in a cloth:
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你就做个保持型状的,这样你可以罩块儿布,
11:10
so you could make a picnic野餐 sheet that wraps包装 around the table,
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成为个野餐桌,
11:12
so that way on a windy有风 day it wouldn't不会 blow打击 away.
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这样即便有风也不会被刮走。
11:15
For our next下一个 technology技术, it's hard to observe
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我们下一项技术,是一种墨水。
11:16
the unexpected意外 property属性 by itself本身, because it's an ink墨水.
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它本身的奇异特性不容易被观察到。
11:20
So, we've我们已经 prepared准备 a video视频 to show显示 it applied应用的 to paper.
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所以我们准备了一段视频来展示如何应用在纸上。
11:27
KSKS: As this paper is bending弯曲, the resistance抵抗性 of the ink墨水 changes变化.
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KS:随着纸张的弯曲,墨水的电阻也随之改变。
11:31
So with simple简单 electronics电子产品, you can detect检测 how much the page is being存在 bent弯曲.
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就算用最简易的电表,你也能测出纸张弯曲的程度。
11:35
Now, to think about the potential潜在 for this,
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好,想想这项技术的潜力,
11:37
think of all the places地方 ink墨水 is supplied供应: on business商业 cards,
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想想它能运用在的领域。名片,
11:40
on the back of cereal谷类 boxes盒子, board games游戏. Any place地点 you use ink墨水,
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早餐包装盒的背面,旗牌游戏。一切能用到墨水的地方
11:44
you could change更改 the way you interact相互作用 with it.
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都能运用这项技术。
11:46
ZKZK: So my favorite喜爱 idea理念 for this is to apply应用 the ink墨水 to a book.
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ZK:这项技术我最喜欢的点子是用于印书。
11:50
This could totally完全 change更改 the way that you interface接口 with paper.
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这可以完全改变你跟书籍的交流形式。
11:53
You see the dark黑暗 line线 on the side and the top最佳. As you turn the pages网页
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你看在页边喝页眉都有黑线。你翻页时,
11:56
of the book, the book can actually其实 detect检测 what page you're on,
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根据书页的弯曲程度,书本实际上能
11:59
based基于 on the curvature曲率 of the pages网页.
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探测到你在读哪一页。
12:01
In addition加成, if you were to fold in one of the corners角落, then you could program程序
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此外,如果你折页脚,
12:05
the book to actually其实 email电子邮件 you the text文本 on the page for your notes笔记.
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你还能编辑将书本上的笔迹发邮件给你。
12:10
KSKS: For our last technology技术, we worked工作 again with Roman罗马 and his team球队
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KS:我们最后一项技术,我们再次同
12:12
at the Directors董事 Bureau to develop发展 a commercial广告 from the future未来
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罗曼和他的团队在Directors Bureau一起制作了这段广告,
12:15
to explain说明 how it works作品.
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从未来的应用来解释这个如何工作。
12:26
Old Milk牛奶 Carton纸板箱: Oh yeah, it smells气味 good.
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(视频):哇,好香呀。
12:33
Who are you?
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你是谁?
12:35
New Milk牛奶 Carton纸板箱: I'm New Milk牛奶.
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我是新的牛奶。
12:38
OMCOMC: I used to smell like you.
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我原先闻起来跟你一样。
12:40
Narrator旁白: Fresh新鲜 Watch, from InventablesInventables Dairy乳业 Farms农场.
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新鲜看的见的来自于新奶场的牛奶。
12:42
Packaging打包 that changes变化 color颜色 when your milk's牛奶的 gone走了 off.
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随着牛奶的减少,包装盒的颜色也随之改变。
12:45
Don't let milk牛奶 spoil溺爱 your morning早上.
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不要让牛奶毁了你的早晨哦。
12:48
ZKZK: Now, this technology技术 was developed发达 by these two guys:
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ZK:现在这项技术由这两位教授-
12:51
Professor教授 Ken SuslickSuslick and Neil尼尔 RakowRakow, of the University大学 of Illinois伊利诺伊.
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来自于伊利诺伊大学的肯 萨斯里克和尼尔拉科。
12:54
KSKS: Now the way it works作品: there's a matrix矩阵 of color颜色 dyes染料.
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KS:它工作的方式是:一个彩色染料的矩阵。
12:57
And these dyes染料 change更改 color颜色 in response响应 to odors气味.
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这些染料随着气味的改变而改变颜色。
13:00
So the smell of vanilla香草, that might威力 change更改 the four on the left to brown棕色
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香草的味道可能让左边的四个圆点变成褐色,
13:04
and the one on the right to yellow黄色. This matrix矩阵 can produce生产
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右边的变成黄色,这样颜色矩阵
13:07
thousands数千 of different不同 color颜色 combinations组合 to represent代表 thousands数千 of different不同 smells气味.
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能依据不同的香味变化成千上万的颜色组合。
13:11
But like in the milk牛奶 commercial广告, if you know what odor气味 you want to detect检测,
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就像刚才的牛奶广告一样,如果你知道你想测到什么样的香味,
13:14
then they can formulate制定 a specific具体 dye染料 to detect检测 just that odor气味.
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它们就可以组合出特别针对这种香味的颜料。
13:17
ZKZK: Right. It was that that started开始 a conversation会话 with Professor教授 SuslickSuslick and myself,
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ZK:对。这始于我跟萨斯里克教授的一段谈话,
13:21
and he was explaining说明 to me the things that this is making制造 possible可能,
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他向我解释了其中的原理。
13:24
beyond just detecting检测 spoiled food餐饮. It's really where the significance意义 of it lies.
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检测变质的食物并不是它的真正意义所在。
13:29
His company公司 actually其实 did a survey调查 of firemen消防员 all across横过 the country国家 to try to learn学习,
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他的公司实际上对全国消防员作了一项调研,
13:33
how are they currently目前 testing测试 the air空气 when they respond响应 to an emergency scene现场?
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用于了解它们在处理紧急情况时如何检测空气?
13:37
And he kind of comically滑稽地 explained解释 that
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他稍带诙谐地解释说,
13:40
time after time, what the firemen消防员 would say is:
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消防员一次又一次地说,
13:42
they would rush to the scene现场 of the crime犯罪; they would look around;
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他们会赶到犯罪现场。他们会检查四周。
13:45
if there were no dead policemen警察, it was OK to go.
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如果没有警察死亡,那就万事大吉。
13:47
(Laughter笑声)
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(笑声)
13:50
I mean, this is a true真正 story故事. They're using运用 policemen警察 as canaries金丝雀.
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这是个真实的故事。 他们用警察当哨兵。
13:54
(Laughter笑声)
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(笑声)
13:56
But more seriously认真地, they determined决心 that you could develop发展
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话说回来,他们决定你可以发明
13:58
a device设备 that can smell better than the humans人类,
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一种比人类嗅觉更敏感的装置,
14:01
and say if it's safe安全 for the firemen消防员.
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消防员也更安全。
14:04
In addition加成, he's spun off a company公司 from the University大学 called ChemSensingChemSensing,
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此外,他将他的公司从大学分离出来,
14:08
where they're working加工 on medical equipment设备.
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成立了一家叫ChemSensing从事医疗器械的公司,
14:11
So, a patient患者 can come in and actually其实 blow打击 into their device设备.
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病人们蜂拥而至。
14:14
By detecting检测 the odor气味 of particular特定 bacteria, or viruses病毒,
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随着检测到某些细菌、病毒甚至肺癌的特别味道,
14:18
or even lung cancer癌症, the dots will change更改 and they can use
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染料颜色会跟着改变,
14:21
software软件 to analyze分析 the results结果.
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而他们就用软件分析这些结果。
14:24
This can radically根本 improve提高 the way that doctors医生 diagnose诊断 patients耐心.
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这从根本上改进了医生诊断病人的方式。
14:28
Currently目前, they're using运用 a method方法 of trial审讯 and error错误,
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目前,他们用试错的方法,
14:30
but this could tell you precisely恰恰 what disease疾病 you have.
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但这却能精确地显示你得了什么病。
14:33
KSKS: So that was the six we had for you today今天, but I hope希望 you're starting开始 to see
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KS:这就是我们今天为你带来的六种技术,我希望你能感到
14:36
why we find these things so fascinating迷人.
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为什么我们觉得这些技术不可思议。
14:38
Because every一切 one of these six changed our understanding理解
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因为这六种技术中的每一种,
14:41
of what was possible可能 in the world世界. Prior to seeing眼看 this,
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都改变了我们对这个世界上可能性的认识。没看这个之前,
14:44
we would have assumed假定: a 10-foot-脚丫子 pole couldn't不能 fit适合 in your pocket口袋;
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我们想象不到一个10英尺长的棍子能装在你的口袋里。
14:47
something as inexpensive便宜 as ink墨水 couldn't不能 sense the way paper is being存在 bent弯曲;
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我们也想象不到像墨水一样便宜的东西能感到纸张弯曲的程度。
14:50
every一切 one of these things -- and we're constantly经常 trying to find more.
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这里每一项技术。我们致力于发现更多的奇迹。
14:54
ZKZK: This is something that Keith基思 and I really enjoy请享用 doing.
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ZK:这是基斯和我真正感兴趣做的事情。
14:56
I'm sure it's obvious明显 to you now, but it was actually其实 yesterday昨天
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我想你们现在觉得这很明显,但就在昨天,
15:00
that I was reminded提醒 of why. I was having a conversation会话
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我才想起是为什么。当我和斯蒂夫
15:02
with Steve史蒂夫 Jurvetson尤尔韦特松, over downstairs楼下 by the escalators自动扶梯,
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在楼下的电梯口交谈时,
15:06
and he was telling告诉 me that when Chris克里斯 sent发送 out that little box,
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他告诉我克里斯给他那个小盒子,
15:09
one of the items项目 in it was the hydrophobic疏水 sand --
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其中一件物品是疏水沙-
15:11
the sand that doesn't get wet湿. He said that he was playing播放 with it with his son儿子.
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就是不会变湿的沙子。他同他的儿子玩这种沙子。
15:15
And you know, his son儿子 was mesmerized如醉如痴,
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他儿子就像着迷了一样,
15:17
because he would dunk it in the water, he would take it out
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他将沙子泡在水里,再拿出来,
15:19
and it was bone dry. A few少数 weeks later后来, he said that his son儿子
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沙子还是干的。几周后,他说,
15:22
was playing播放 with a lock of his mother's母亲 hair头发, and he noticed注意到
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他儿子玩他妈妈剪下的头发,
15:25
that there were some drops滴剂 of water on the hair头发.
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他发现头发上有几滴水。
15:27
And he took the thing and he looked看着 up to Steve史蒂夫 and he said,
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他拿着头发,找到史蒂夫说
15:29
"Look, hydrophobic疏水 string."
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“看,一条疏水性的线。”
15:31
(Laughter笑声)
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(笑声)
15:34
I mean, after hearing听力 that story故事 -- that really summed总结 it up for me.
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听到这个故事,我什么都明白了。
15:37
Thank you very much.
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非常谢谢大家。
15:38
KSKS: Thank you.
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KS:谢谢大家。
15:39
(Applause掌声)
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(鼓掌)
Translated by Xu (Jessica) Jiang
Reviewed by Zhu Jie

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ABOUT THE SPEAKERS
Keith Schacht - Inventor
Keith Schacht co-founded Inventables, a hothouse for innovation. More recently he's brought us the JobCoin listings board, the Freshwater Venture entrepreneur map, and Facebook's Grow-a-Gift.

Why you should listen
Keith Schacht founded Inventables in 2002 with co-founder Zach Kaplan. The firm seeks out new materials, and new uses for new materials, bringing fresh ideas for business products and the world's most amazing toys. Schacht has recently left Inventables to start a few new ventures, including the JobCoin listings service and Facebook's Grow-a-Gift.
More profile about the speaker
Keith Schacht | Speaker | TED.com
Zach Kaplan - Inventor
Zach Kaplan is the CEO of Inventables, a company that collects and shows off new materials and new ideas (you can see their latest collection on Discovery Channel's new show, "Prototype This!").

Why you should listen

Zach Kaplan founded Inventables in 2002 with co-founder Keith Schacht. The firm seeks out interesting new materials, and blue-skies new uses for new materials, bringing its subscribers fresh ideas for commercial products (and the world's most amazing toys).

Inventables is contributing to the new Discovery Channel show "Prototype This! " You can see three of the company's distinctive racks of materials in the Design Room on Prototype Island.

More profile about the speaker
Zach Kaplan | Speaker | TED.com