Jeremy Heimans: What new power looks like
Jeremy Heimans: Yeni gücün ilk izlenimleri
At Purpose, Jeremy Heimans strategizes how to harness new social, economic and technological models to build movements with impact. Full bio
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the most cutting-edge
anticorruption and social justice activist.
ve sosyal adalet eylemcisi
bir kampanya yapıyordu
hoşlandığı bir konuydu
with mobile activism.
is he said to people,
göndermiyorsunuz?"
gives people a short code,
me a missed call?"
diye sordu.
lived in the global South,
[Güney Amerika, Afrika, Ortadoğu ve Asya'nın büyük kısmı]
of global mobile culture.
know that you're on the way,
bilmesini istiyorsanız
you just want to say "I miss you"
"seni özledim" demek istiyorsanız
(Laughter)
and sending texts.
to leave him a missed call,
bir çağrı bırakmalarını istediğinde
many people actually did this?
yaptığını tahmin etmeye çalışalım.
actions in human history.
of the emerging Indian middle class
alışılmadık gücünü yansıtmaktadır
mobile phones bring.
CSV file of mobile phone numbers,
kocaman bir CSV (veri) dosyası vardı.
people out on the streets in Delhi
indirmek için kullandı.
everyday corruption in India.
milli bir sorun olduğu göstermekti
Noble prize winners,
(Laughter)
(Kahkahalar)
tech tool of my own:
tool of my activism.
campaign that I ran.
bir örnek vermek vermek istiyorum.
to flood the hotel,
flood them with faxes,
one sputtering fax machine
of a bandwidth constraint
get a message to lots of people.
discover some better tools.
Internet to mobilize people
Avaaz'ın kurucularındanım
40 million members,
is a home for these kinds of
eclipsed by the mobile phone?
tech-determinism?
actually more to it than that.
olduğunu düşünüyorum.
been a fundamental shift
to understand the world,
anlamanız gerektiğini sorduğunuzda
"Look at where the power is,
something big is happening.
ağlayan kişi olarak) bendeniz
we started to think,
ve düşünmeye başladık
discovering in movements
this framework:
what new power is today.
konusunu konuşmak istiyorum
and peer coordination —
and only some online tools,
square foot of real estate.
these new models
it's made by many.
pek çok kişi tarafından oluşturuluyor.
characteristics that you can trace,
politics or education.
about what new power is.
what new power isn't.
social media strategy
sosyal medya stratejisine sahip olmak
of participation.
argument that we're making,
about new power,
in the medical profession
to get nowhere near.
yaklaşmasını bile istemeyiz
the inevitable victor.
models get to scale,
interesting epic struggle
Edward Snowden and the NSA.
(ABD'nin milli güvenlik teşkilatı)
the two people on this slide
sadece birisi sürgünde.
the inevitable victor.
very steep curve.
hakkında düşündünüz değil mi?
these new power models, right?
entire industries.
about new power,
on itself.
want more of it.
daha fazlasını istersiniz.
peer-to-peer lending platform
Prosper benzeri
you don't need the bank,
to embolden you
more participation
transparency above all else.
Şeffaflığı ödüllendirir
belief in transparency,
nerdeyse bir dini inanç düzeyindedir
a light on something,
century, this was not at all true.
should sit behind closed doors
gerektiğini düşünürdü.
networked governance.
have invented the U.N. today,
iyi mi, kötü mü bilemem ama
icat etmezdi.
about new power
the professionalization
new power models
bu yeni güç modellerinin
some interesting findings.
described Apple
olarak tanımladık.
(ABD Kaliforniya'daki teknoloji merkezi)
perfect thing descending upon us
company, transparency.
succesful companies in the world.
şirketlerden birisidir.
old power strategy.
real vulnerabilites in that model.
ileri sürülebilir.
power at his back, right?
öyle değil mi?
been waiting for.
all the other presidents did.
eski başkanlarınkiyle aynıydı.
should look at
own organization
should be
thinking, in old power,
entry for Encyclopædia Britannica.
maddesine bir bakın.
can do is to occupy yourself
of your biggest skeptics
orta yerinde kamp kurmuş
of your organization
inside of your organization.
like what they see
riding the wave to glory?
are some very real challenges
example for a moment.
of new power,
harika idi.
Über inanılmaz,
about Uber is
söylediklerinden gerçek bir alıntı:
the Uber CEO recently:
-ki şoförden bahsediyor-,
in the car" — he means drivers —
live and die
of top-down perfectionism,
no way surprising,
are now unionizing.
a broader superstrcuture
üzerinde fon bulmuş durumdalar
dollars in the capital markets.
ile ilgili büyük soru şu:
of new power, in my view, is:
base bite back?
to be a very interesting
better consumer experiences.
problems in the world today
turn their energies and their power
olarak nitelendirebilecekleri
şiddetle ihtiyacımız var.
their own agency and power —
wonderful thing about new power,
authority and institutions.
ABOUT THE SPEAKER
Jeremy Heimans - ActivistAt Purpose, Jeremy Heimans strategizes how to harness new social, economic and technological models to build movements with impact.
Why you should listen
Jeremy Heimans has been building movements since childhood, when he ran precocious fax campaigns on issues such as environmental conservation and third world debt in his native Australia. A former McKinsey strategy consultant, he has co-founded several online campaign groups and citizen activism initiatives, including GetUp (an Australian political movement with more members than Australia's political parties combined), Avaaz (an online political movement with more than 40 million members) and AllOut (a global movement for LGBT people and their straight friends and family).
Now based in New York, Heimans is co-founder and CEO of Purpose, a social business that builds movements and ventures that he says, “uses the power of participation to bring change in the world.” He and colleague Henry Timms, executive director of 92nd Street Y, a cultural and community center in New York, and founder of #GivingTuesday, are set to publish an essay in November 2014 examining new forms of power and their meaning. As Heimans puts it, “Old power downloads and commands; new power uploads and shares.”
The World Economic Forum at Davos named Heimans a Young Global Leader and in 2011 he was awarded the Ford Foundation's 75th Anniversary Visionary Award. In 2012, Fast Company named him one of the Most Creative People in Business, and in 2014, CNN picked his concept of "new power" as one of 10 ideas to change the world.
Jeremy Heimans | Speaker | TED.com