ABOUT THE SPEAKER
Kevin Surace - Engineer, executive
Kevin Surace is looking at the climate crisis from an engineer's perspective -- and creating products that prove there's no piece of our daily lives we can't redesign to be cleaner and greener.

Why you should listen

Kevin Surace wants to reduce the use of fossil fuels and their effect on the environment by greening manufacturing processes that create the basic components of our everyday life. As CEO of Serious Materials, he's helping to reduce the energy usage (and CO2 emissions) generated by the world's largest contributor -- buildings.

Before Serious Materials, Surace worked with Perfect Commerce, General Magic, Air Communications, National Semiconductor and Seiko-Epson.

More profile about the speaker
Kevin Surace | Speaker | TED.com
TED2009

Kevin Surace: Eco-friendly drywall

Kevin Surace inventeazǎ gipscartonul ecologic

Filmed:
389,615 views

Kevin Surace sugereazǎ sǎ regândim materialele de construcţii -- precum eternul gipscarton -- pentru a reduce uriaşa amprentǎ CO2 generatǎ de producţia acestora şi construirea clǎdirilor. El ne prezintǎ EcoRock, un gipscarton curat, reciclabil şi eficient energetic, creat de echipa lui de la Serious Materials.
- Engineer, executive
Kevin Surace is looking at the climate crisis from an engineer's perspective -- and creating products that prove there's no piece of our daily lives we can't redesign to be cleaner and greener. Full bio

Double-click the English transcript below to play the video.

00:18
What's happeninglucru to the climateclimat?
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Ce se întâmplǎ cu clima?
00:20
It is unbelievablyincredibil badrău.
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Este incredibil de rǎu.
00:22
This is, obviouslyevident, that famouscelebru viewvedere now of the ArcticArctic,
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Asta-i, evident, imaginea aceea faimoasǎ asupra Arcticii
00:25
whichcare is likelyprobabil to be goneplecat at this pointpunct
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ce va dispǎrea în curând
00:27
in the nextUrmător → threeTrei or fourpatru or fivecinci yearsani. Very, very, very scaryinfricosator.
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în urmǎtorii tre, sau patru, sau cinci ani. Foarte, foarte înfricoşǎtor
00:30
So we all look at what we can do.
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Şi cu toţii ne gândim la ce-am putea face.
00:32
And when you look at the worldwidela nivel mondial sourcessurse of COCO2,
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Şi când te uiţi la sursele globale de CO2
00:34
52 percentla sută are tiedlegat de to buildingsclădiri.
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52 la sutǎ sunt din construcţii.
00:36
Only ninenouă percentla sută is passengerpasageri carsautoturisme, interestinglyInteresant enoughdestul.
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Doar nouǎ la sutǎ de la automobile, ca un fapt interesant.
00:39
So we rana fugit off to a sushisushi barbar.
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Aşa cǎ a fugit la un sushi-bar
00:41
And at that sushisushi barbar we camea venit up with a great ideaidee.
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Şi la acel sushi-bar ne-a venit o idee minunatǎ.
00:43
And it was something calleddenumit EcoRockEcoRock.
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Ceva numit EcoRock.
00:45
And we said we could redesignredesign the 115-year-old-de ani
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Şi am zis cǎ vom regândi, dupǎ 115 ani,
00:48
gypsumgips drywallgips carton processproces that generatesgenerează
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procesul de fabricare a gipscartonul, ce produce
00:50
20 billionmiliard poundslire sterline of COCO2 a yearan.
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9 miliarde de kilograme de CO2 anual.
00:52
So it was a bigmare ideaidee. We wanted to reducereduce that by 80 percentla sută,
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Era deci o idee mǎreaţǎ. Vroiam sǎ reducem asta cu 80 la sutǎ.
00:55
whichcare is exactlyexact what we'vene-am doneTerminat.
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Şi exact asta am şi fǎcut.
00:57
We starteda început R&D in 2006.
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Am început cercetǎrile şi dezvoltarea în 2006.
00:59
DecidedDecis to use recycledreciclate contentconţinut from cementciment
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Am hotǎrât sǎ folosim materiale rǎmase din procesul
01:01
and steeloţel manufacturingde fabricație.
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de fabricare a cimentului şi oţelului.
01:03
There is the insideinterior of our lablaborator. We haven'tnu au shownafișate this before.
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Asta-i în laboratorul nostru. Nu v-am arǎtat asta pânǎ acum.
01:05
But our people had to do some 5,000
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Personalul nostru a încercat peste 5000
01:08
differentdiferit mixesAmestecuri to get this right, to hitlovit our targetsobiective.
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de combinaţii diferite s-o obţinem pe cea optimǎ.
01:13
And they workeda lucrat absolutelyabsolut very, very, very hardgreu.
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Şi au muncit extraordinar de mult.
01:15
So then we wenta mers forwardredirecţiona and builtconstruit our productionproducere linelinia in ChinaChina.
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Apoi, pasul urmǎtor a fost sǎ construim o linie de producţie în China.
01:18
We don't buildconstrui this productionproducere equipmentechipament any longermai lung in the U.S., unfortunatelydin pacate.
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Nu mai facem echipamente de producţie în Statele Unite, din pǎcate.
01:21
We did the linelinia installinstalare over the summervară.
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Am instalat linia în timpul verii.
01:23
We starteda început right there, with absolutelyabsolut nothing.
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Am început acolo, de la absolut nimic.
01:25
You're seeingvedere for the first time, a brandmarca newnou drywallgips carton productionproducere linelinia,
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Ce vedeţi în premierǎ, este o nouǎ linie de producţie a gipscartonului
01:29
not madefăcut usingutilizând gypsumgips at all.
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în care nu se foloseşte gips deloc.
01:31
That's the finishedterminat productionproducere linelinia there.
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Iatǎ şi linia de producţie terminatǎ.
01:33
We got our first panelpanou out on DecemberDecembrie thirdal treilea.
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Am scos primul panou pe 3 Decembrie.
01:35
That is the slurrygunoiului de grajd beingfiind pouredturnat ontope paperhârtie, basicallype scurt. That's the linelinia runningalergare.
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În principiu, aceea este pasta ce se toarnǎ pe hârtie, pe linie.
01:39
The excitingemoționant thing is, look at the facesfețe of the people.
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Sunt minunate feţele oamenilor, uitaţi-vǎ şi voi.
01:42
These are people who workeda lucrat this projectproiect for two to threeTrei yearsani.
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Sunt oamenii care au lucrat la acest proiect timp de doi-trei ani.
01:44
And they are so excitedexcitat. That's the first boardbord off the linelinia.
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Şi sunt entuziasmaţi. Acela e primul placaj fǎcut.
01:47
Our ViceVice PresidentPreşedintele of OperationFuncţionarea kissingsărutat the boardbord. ObviouslyÎn mod evident very, very excitedexcitat.
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Vicepreşedintele secţiei de producţie sǎrutǎ placajul. Evident, foarte bucuros.
01:51
But this has a hugeimens, hugeimens impactefect on the environmentmediu inconjurator.
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Şi asta va avea un impact imens asupra mediului.
01:54
We signedsemnat the first panelpanou just a fewpuțini weekssăptămâni after that, had a great signingsemnare ceremonyceremonia,
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Am semnat primul placaj la câteva sǎptǎmâni dupǎ aia, în cadrul unei ceremonii.
01:58
leadingconducere to people hopefullyin speranta usingutilizând these productsproduse acrosspeste the worldlume.
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Sperǎm ca oamenii din întreaga lume sǎ ajungǎ sǎ foloseascǎ acest produs.
02:02
And we'vene-am got Cradle-to-CradleCradle la Cradle GoldAur on this thing.
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Am primit Cradle to Cradle Gold pe acest produs.
02:04
We happeneds-a întâmplat to wina castiga, just recentlyrecent, the GreenVerde ProductProdus of the YearAn
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Am câştigat, de curând, premiul "Produsul Verde al Anului"
02:06
for "The Re-InventionRe-inventarea of DrywallGips carton," from PopularPopulare ScienceStiinta.
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pentru "Re-Inventarea Gipscartonului", oferit de Popular Science
02:09
Thank you. Thank you.
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Vǎ mulţumesc. Vǎ mulţumesc
02:11
So here is what we learnedînvățat: 8,000 gallonsgaloane of gasgaz
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Şi iatǎ ce am învǎţat. 30.000 de litrii de benzinǎ
02:14
equivalentechivalent to buildconstrui one housecasă.
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echivaleazǎ cu a construi o casǎ.
02:16
You probablyprobabil had no ideaidee. It's like drivingconducere around the worldlume sixşase timesori.
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Probabil habar n-aveaţi. Destul cât sǎ conduci în jurul lumii de şase ori.
02:18
We musttrebuie sa changeSchimbare everything.
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Trebuie sǎ schimbǎm tot.
02:20
Look around the roomcameră: chairsscaune, woodlemn,
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Uitaţi-vǎ prin încǎpere, scaune, lemn.
02:23
everything around us has to changeSchimbare or we're not going to licklinge this problemproblemă.
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Totul din jurul nostru trebuie sǎ se schimbe sau nu vom rezolva aceastǎ problemǎ.
02:26
Don't listen to the people who say you can't do this, because anyoneoricine can.
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Nu-i ascultaţi pe cei ce zic cǎ nu se poate face, pentru cǎ oricine poate.
02:29
And these jobloc de munca lossespierderile, we can fixrepara them with green-collarverde-guler jobslocuri de munca.
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Iar şomajul , se poate rezolva prin locurile de muncǎ din sectorul verde.
02:32
We'veNe-am got fourpatru plantsplante. We're buildingclădire this stuffchestie around the countryțară.
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Avem patru întreprinderi. Construim prin toatǎ ţara.
02:34
We're going as fastrapid as we can.
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Ne mişcǎm cât de repede putem.
02:36
Two and a halfjumătate millionmilion carsautoturisme worthin valoare de of gypsumgips,
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Gips în valoare a douǎ milioane şi jumǎtate de maşini,
02:39
you know, COCO2 generatedgenerate. Right?
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vǎzut ca CO2 generat. Înţelegeţi?
02:41
So what will you do? I'll tell you what I did and why I did it. And I know my time'stimp pe up.
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Aşa cǎ voi ce veţi face? Vǎ zic ce am fǎcut eu şi de ce. Şi ştiu cǎ am rǎmas fǎrǎ timp.
02:44
Those are my kidscopii, NatalieNatalie and DavidDavid.
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Aceia sunt copii mei, Natalie şi David.
02:46
When they have theiral lor kidscopii, 2050,
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Când vor avea şi ei copii, în 2050,
02:48
they'dle-ar better look back at GrandpaBunicul and say,
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aş vrea ca atunci când se gândesc la Bunicul sǎ zicǎ:
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"Hey, you gavea dat it a good shotlovitură. You did the bestCel mai bun you could
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"Ai fǎcut şi tu un lucru bun. Cât de mult ai putut"
02:52
with the teamechipă that you had."
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"cu echipa pe care ai avut-o."
02:54
So my hopesperanţă is that when you leavepărăsi TEDTED,
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Aşa cǎ sper ca atunci când plecaţi de la TED,
02:57
you will look at reducingreduce your carboncarbon footprinturmă
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vǎ veţi gândi cum sǎ vǎ reduceţi amprenta de carbon
02:59
in howeverin orice caz you can do it.
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în orice mod posibil vouǎ.
03:01
And if you don't know how, please find me -- I will help you.
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Şi dacǎ nu ştiţi cum, cǎutaţi-mǎ. Vǎ voi ajuta.
03:04
Last but not leastcel mai puţin, BillProiect de lege GatesPorti, I know you inventedinventat WindowsWindows.
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Şi nu în ultimul rând, Bill Gates, ştim cǎ ai inventat Windows.
03:07
Wait tillpână you see, maybe nextUrmător → yearan, what kinddrăguț of windowsferestre we'vene-am inventedinventat.
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Poate anul viitor, o sǎ vezi ce ferestre am inventat şi noi.
03:10
Thank you so much.
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Vǎ mulţumesc mult.
03:12
(ApplauseAplauze)
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(Aplauze)
Translated by Arnold Platon
Reviewed by Valentin Azoicai

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ABOUT THE SPEAKER
Kevin Surace - Engineer, executive
Kevin Surace is looking at the climate crisis from an engineer's perspective -- and creating products that prove there's no piece of our daily lives we can't redesign to be cleaner and greener.

Why you should listen

Kevin Surace wants to reduce the use of fossil fuels and their effect on the environment by greening manufacturing processes that create the basic components of our everyday life. As CEO of Serious Materials, he's helping to reduce the energy usage (and CO2 emissions) generated by the world's largest contributor -- buildings.

Before Serious Materials, Surace worked with Perfect Commerce, General Magic, Air Communications, National Semiconductor and Seiko-Epson.

More profile about the speaker
Kevin Surace | Speaker | TED.com