TED2004
Ze Frank: Nerdcore comedy
Komedija za tvrdokorne budale Ze Franka
Filmed:
Readability: 4
7,005,246 views
Izvođač i izrađivač igračaka Ze Frank daje smiješni nastup s nogu, zatim govori za čime je ozbiljno strastven: pomaganjem ljudima da stvaraju i surađuju koristeći jednostavne mrežne alate koji izazivaju ovisnost.
Ze Frank - Humorist, web artist
Ze Frank rose to fame on a viral video -- in 2001! He has been making online comedy, web toys and massively shared experiences (like the addictive Young Me Now Me) ever since. Full bio
Ze Frank rose to fame on a viral video -- in 2001! He has been making online comedy, web toys and massively shared experiences (like the addictive Young Me Now Me) ever since. Full bio
Double-click the English transcript below to play the video.
00:26
You know, when Chris first approached me to speak at TED, I said no,
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Znate, kad mi je Chris prvi put predložio da govorim na TED-u, rekao sam ne,
00:31
because I felt like I wasn't going to be able
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zato što sam osjećao kao da neću moći
00:33
to make that personal connection, you know, that I wanted to.
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stvoriti tu osobnu vezu, znate, koju sam želio.
00:36
It's such a large conference.
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To je tako velika konferencija.
00:38
But he explained to me that he was in a bind,
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Ali objasnio mi je da je imao obvezu,
00:40
and that he was having trouble finding the kind of sex appeal
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i da je imao problema da nađe vrstu seksualne privlačnosti
00:44
and star power that the conference was known for --
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i zvjezdane snage po kojoj je konferencija poznata --
00:46
(Laughter)
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(Smijeh)
00:47
so I said fine, Ted -- I mean Chris. I'll come on two conditions.
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pa sam rekao u redu, Tede -- mislim, Chrise. Doći ću pod dva uvjeta.
00:52
One -- I want to speak as early in the morning as possible.
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Prvi -- Želim govoriti što je moguće ranije ujutro.
00:57
And two -- I want to pick the theme for TED 2006.
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I drugi -- Želim izabrati temu za TED 2006.
01:01
And luckily he agreed. And the theme, in two years,
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I srećom se složio. I tema će biti, za dvije godine,
01:06
is going to be "Cute Pictures Of Puppies."
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"Slatke slike psića".
01:08
(Laughter)
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(Smijeh)
01:43
(Applause)
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(Pljesak)
01:47
I invented the Placebo Camera.
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Izumio sam Placebo-kameru.
01:51
(Laughter)
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(Smijeh)
01:53
It doesn't actually take pictures, but it's a hell of a lot cheaper,
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Zapravo ne snima fotografije, ali je prokleto jeftinija,
01:57
and you still feel like you were there.
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i još uvijek se osjećate kao da ste bili tamo.
01:59
(Laughter)
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(Smijeh)
02:10
"Dear Sir, Good day, compliments of the day, and my best wishes
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"Poštovani, dobar dan, sve najbolje, i moje najbolje želje
02:14
to you and family. I know this letter will come to you surprisingly,
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vama i obitelji. Znam da će vas ovo pismo iznenaditi,
02:19
but let it not be a surprise to you,
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no neka ne bude iznenađenjem za vas,
02:21
for nature has a way of arriving unannounced,
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zato što priroda dolazi nenajavljena,
02:23
and, as an adage says, originals are very hard to find,
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i, kao što poslovica kaže, originale je jako teško pronaći,
02:26
but their echoes sound louder. So I decided to contact you myself,
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no njihovi odjeci su glasniji. Dakle, odlučio sam kontaktirati s vama osobno,
02:31
for you to assure me of safety and honesty,
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da mi zajamčite sigurnost i poštenje,
02:33
if I have to entrust any amount of money under your custody.
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ako budem morao povjeriti bilo kakav iznos novca pod vašu skrb.
02:37
I am Mister Michael Bangoora, the son of late Mister Tiamu Bangoora --
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Ja sam Gdin Michael Bangoora, sin pokojnog Gdina Tiamua Bangoore --
02:43
(Laughter)
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(Smijeh)
02:44
who was the Minister of Finance in Sierra Leone --
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Ministra financija u Sierra Leoneu --
02:46
(Applause)
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(Pljesak)
02:47
but was killed during a civil war.
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ubijenog tijekom građanskog rata.
02:49
(Laughter)
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(Smijeh)
02:50
Knowing your country to be economical conducive for investment,
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Poznavajući vašu zemlju kao ekonomski pogodnu za ulaganja,
02:53
and your people as transparent and trustworthy to engage in business,
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i vaše ljude kao otvorene i pouzdane da započnu posao,
02:56
on which premise I write you.
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pišem vam na temelju te pretpostavke.
02:58
(Laughter)
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(Smijeh)
03:00
Before my father death,
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Prije nego što je preminuo moj otac,
03:01
he had the sum of 23 million United States dollars,
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imao je svotu u iznosu od 23 milijuna američkih dolara,
03:05
which he kept away from the rebel leaders
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koju je čuvao od vođa pobunjenika
03:06
during the course of the war.
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tijekom rata.
03:08
(Laughter)
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(Smijeh)
03:11
This fund was supposed to be used
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Taj novac se trebao iskoristiti
03:13
for the rehabilitation of water reserves all over the country,
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za obnovu vodnih rezervi cijele zemlje,
03:16
before the outbreak of war. When the war broke out,
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prije izbijanja rata. Kad je rat izbio,
03:19
the rebel leader demanded that the fund be given to him,
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vođa pobunjenika je zahtijevao da se novac da njemu,
03:22
my father insisted it was not in his possession,
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moj je otac inzistirao na tome da novac nije kod njega,
03:26
and he was killed because of his refusal to release the fund.
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te je ubijen zbog toga što je odbio da ga deblokira.
03:29
Meanwhile, my mother and I is the only person who knows about the fund
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U međuvremenu, moja majka i ja je jedina osoba koja zna za novac
03:32
because my father always confide in me.
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zato što se moj otac uvijek povjeravao meni.
03:36
I quickly made an arrangement with a Red Cross relief worker,
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Brzo sam sklopio dogovor s djelatnikom Crvenog križa,
03:38
who used his official van to transport the money to Lungi Airport, Freetown,
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koji je iskoristio svoj službeni kombi da odveze novac u Zračnu luku Lungi u Freetownu,
03:41
although he did not know the real contents of the box.
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iako nije znao pravi sadržaj kutije.
03:44
(Laughter)
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(Smijeh)
03:45
The fund was deposited as a family reassure,
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Novac je položen, kako obitelj uvjerava,
03:49
in a safe, reliable security company in Dakar, Senegal,
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u sigurnoj, pouzdanoj, osiguravajućoj kompaniji u Dakaru, Senegal,
03:53
where I was only given temporary asylum.
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gdje mi je dano samo privremeno utočište.
03:55
I do not wish to invest the money in Senegal
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Ne želim ulagati novac u Senegalu
03:58
due to unfavorable economic climate, and so close to my country.
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uslijed nepovoljne ekonomske klime, i tako blizu mojoj zemlji.
04:02
The only assistance I need from you, which I know you would do for me,
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Jedina pomoć koju tražim od vas, za koju znam da ćete mi je pružiti,
04:07
are the following: one, be a silent partner
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je slijedeća: prvo, biti tajni član
04:09
and receive the funds in your account in trust;
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i primati novac na svoj račun na čuvanje;
04:12
two, provide a bank account under your control
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drugo, dati bankovni račun pod vašom kontrolom
04:15
to which the funds will be remitted;
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na koji će novac biti poslan;
04:17
three, receive the funds into your account in trust;
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treće, primiti novac na vaš račun na čuvanje;
04:21
take out your commission; and leave the rest of the money
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uzeti vašu proviziju; i ostaviti ostatak novca
04:24
until I arrive, after the transfer is complete.
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dok ja ne dođem, nakon što je transakcija gotova.
04:27
Sincerely, Mister Michael Bangoora."
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Iskreno Vaš, Gdin Michael Bangoora."
04:29
(Laughter)
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(Smijeh)
04:30
(Applause)
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(Pljesak)
04:37
This is really embarrassing.
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Ovo je doista neugodno.
04:39
I was told backstage that I have 18 minutes.
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Rekli su mi iza pozornice da imam 18 minuta.
04:43
I only prepared 15.
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Pripremio sam samo 15.
04:44
(Laughter)
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(Smijeh)
04:46
So if it's cool, I'd like to just wait for three.
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Ako je u redu, pričekao bih samo tri.
04:50
(Laughter)
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(Smijeh)
04:58
I'm really sorry.
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Doista mi je žao.
05:00
(Laughter)
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(Smijeh)
05:03
(Applause)
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(Pljesak)
05:07
What's your name?
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Kako se zovete?
05:09
(Laughter)
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(Smijeh)
05:11
Mark Serfaas. It's pretty cool, huh? Pursuing happiness.
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Mark Serfaas. Dosta dobro, ha? Tražeći sreću.
05:17
(Laughter)
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(Smijeh)
05:19
Are you a virgin? Virgin?
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Jeste li djevac? Djevac?
05:20
(Laughter)
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(Smijeh)
05:21
I mean -- no, I mean like in the TED sense?
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Mislim -- ne, mislim u smislu TED-a?
05:23
(Laughter)
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(Smijeh)
05:24
Are you? Oh, yeah. So what are you,
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Jeste li? Oh, da. Dakle, što ste,
05:28
like, a thousand, two thousand, somewhere in there? Huh? Oh?
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kao, tisuću, dvije tisuće, tu negdje? Ha? Oh?
05:33
You don't know what I'm talking about?
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Ne znate o čemu pričam?
05:35
(Laughter)
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(Smijeh)
05:40
Ah, Mark --
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Oh, Mark --
05:42
(Laughter)
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(Smijeh)
05:45
Serfaas.
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Serfaas.
05:47
(Laughter)
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(Smijeh)
05:53
1,860 -- am I good?
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1.860 -- jesam li pogodio?
05:55
(Laughter)
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(Smijeh)
05:56
And that's nothing to be ashamed of.
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I nemate se čega sramiti.
05:58
That's nothing to be ashamed of.
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Nemate se čega sramiti.
06:00
(Applause)
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(Pljesak)
06:04
Yeah, I was hanging out with some Google guys last night.
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Da, družio sam se s nekim dečkima iz Googlea prošlu noć.
06:08
Really cool, we were getting wasted.
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Stvarno otkačeni, opijali smo se.
06:10
(Laughter)
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(Smijeh)
06:13
And they were telling me that Google software has gotten so advanced
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I govorili su mi da je softver Googlea postao tako napredan
06:17
that, based on your interaction with Google over your lifetime,
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da, na temelju vaše interakcije s Googleom tijekom života,
06:21
they can actually predict what you are going to say next.
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zapravo mogu predvidjeti što ćete sljedeće reći.
06:24
(Laughter)
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(Smijeh)
06:27
And I was like, "Get the fuck out of here. That's crazy."
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A ja, "Ne vjerujem ti. To je ludo."
06:30
(Laughter)
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(Smijeh)
06:32
But they said, "No, but don't show anyone," but they slipped up.
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I rekli su, "Ne, ali nemoj nikome pokazati", ali su pogriješili.
06:38
And they said that I could just type in "What was I going to say next?"
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Rekli su da mogu samo utipkati "Što sam htio reći sljedeće?"
06:42
and my name, and it would tell me. And I have to tell you, right now,
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i svoje ime, i reći će mi. I moram vam reći, odmah,
06:45
this is an unadulterated piece of software,
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ovo je jednostavan softver,
06:46
this is a real Internet browser and this is an actual Google site,
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ovo je stvarni internetski preglednik i ovo je stvarno Googleovo mjesto,
06:50
and we're going to test it out live today.
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i testirat ćemo ga danas uživo.
06:53
What was I going to say next? And "Ze Frank" -- that's me.
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Što sam htio reći sljedeće? I "Ze Frank" -- to sam ja.
07:03
Am I feeling lucky?
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Prati li me sreća?
07:04
(Laughter)
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(Smijeh)
07:06
Am I feeling lucky?
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Prati li me sreća?
07:08
Audience: Yes.
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Publika: Da.
07:10
(Laughter)
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(Smijeh)
07:13
Ze Frank: Oh. Amazing.
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Ze Frank: Oh. Nevjerojatno.
07:16
(Laughter)
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(Smijeh)
07:22
In March of 2001 --
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U ožujku 2001. --
07:24
(Laughter)
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(Smijeh)
07:26
I filmed myself dancing to Madonna's "Justify My Love."
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Snimio sam se kako plešem na Madonninu "Justify My Love".
07:32
On a Thursday, I sent out a link to a website
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U četvrtak sam poslao link na stranicu
07:34
that featured those clips to 17 of my closest friends,
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s isječcima 17-ici mojih najbližih prijatelja,
07:37
as part of my -- an invitation to my -- an invitation to my th --
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kao dio mog -- kao pozivnicu na moj -- kao pozivnicu na moj -ti --
07:44
th -- 26th birthday party.
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-ti -- 26-ti rođendan.
07:47
(Laughter)
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(Smijeh)
07:49
By Monday, over a million people
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Do ponedjeljka je preko milijun ljudi
07:52
were coming to this site a day.
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dolazilo na tu stranicu na dan.
07:57
(Laughter)
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(Smijeh)
08:00
Within a week, I received a call from Earthlink that said,
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Za tjedan dana dobio sam poziv od Earthlinka koji su rekli da im,
08:04
due to a 10 cents per megabyte overage charge,
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zbog naknade za prekoračenje od 10 centi po megabajtu,
08:06
I owed them 30,000 dollars.
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dugujem 30.000 dolara.
08:08
(Laughter)
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(Smijeh)
08:10
Needless to say, I was able to leave my job.
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Nepotrebno je reći da sam mogao dati otkaz.
08:14
(Laughter)
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(Smijeh)
08:18
And, finally, you know, become freelance.
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I, konačno, znate, raditi honorarno.
08:21
(Laughter)
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(Smijeh)
08:24
But some people refer to me more of -- as, like, an Internet guru or --
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Ali neki ljudi su se odnosili prema meni -- kao prema internetskom guruu ili --
08:27
(Laughter)
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(Smijeh)
08:28
swami.
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swamiju.
08:29
(Laughter)
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(Smijeh)
08:31
I -- I knew I had something.
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Ja -- Ja sam znao da imam nešto.
08:33
I'd basically distilled a very difficult-to-explain
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U osnovi bih apstrahirao vrlo teško objašnjivu
08:37
and complex philosophy, which I won't get into here,
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i složenu filozofiju, u koju neću ulaziti ovdje,
08:41
because it's a little too deep for all of you, but --
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zato što je malko preduboka za sve vas, ali --
08:44
(Laughter)
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(Smijeh)
08:45
it's about what makes websites popular, and, you know, it's --
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radi se o tome što čini mrežno mjesto popularnim, i, znate, --
08:50
(Laughter)
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(Smijeh)
08:52
it's unfortunate that I don't have more time.
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na nesreću, nemam više vremena.
08:53
Maybe I can come back next year, or something like that.
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Možda mogu doći sljedeće godine, ili slično.
08:58
(Laughter)
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(Smijeh)
09:00
I'm obsessed with email. I get a lot of it.
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Opsjednut sam emailovima. Dosta ih dobivam.
09:03
Four years later, I still get probably two or three hundred emails a day
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Četiri godine kasnije još uvijek dobijam vjerojatno dvjesto ili tristo emailova na dan
09:07
from people I don't know, and it's been an amazing opportunity
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od ljudi koje ne poznajem, i to je nevjerojatna prilika
09:12
to kind of get to know different cultures, you know?
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da na neki način upoznate različite kulture, znate?
09:16
It's like a microscope to the rest of the world.
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To je kao mikroskop za ostatak svijeta.
09:19
You can kind of peer into other people's lives,
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Možete promatrati živote drugih ljudi,
09:22
and I also feel like I get a lot of inspiration
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i također osjećam kao da dobijam puno inspiracije
09:27
from the average user.
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od prosječnog korisnika.
09:29
For example, somebody wrote me.
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Naprimjer, netko mi piše.
09:30
They said, "Hey Ze, if you ever come to Boulder,
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Kažu; "Hey, Ze, ako ikad dođeš u Boulder,
09:33
you should rock out with us," and I said, "Why wait?"
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trebao bi rokati s nama", rekao sam: "Zašto čekati?"
09:40
And they said, "Hey Ze, thanks for rocking out,
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A oni: "Hej, Ze, hvala za rokanje,
09:43
but I meant the kind of rocking out where we'd be naked."
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ali mislio sam na ono gdje bi bili goli."
09:45
(Laughter)
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(Smijeh)
09:47
And that was embarrassing.
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I to je bilo neugodno.
09:48
But you know, it's kind of a collaboration
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Ali znate, to je vrsta suradnje
09:51
between me and the fans, so I said, "Sure."
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između mene i obožavatelja, pa sam rekao, "Naravno".
09:55
(Laughter)
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(Smijeh)
10:00
I hear a lot of you whispering.
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Čujem da vas puno šapće.
10:02
(Laughter)
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(Smijeh)
10:04
And I know what you're saying. You're saying, "Holy crap,
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I znam što govorite. Govorite, "Jesemti,
10:07
how is his presentation so smooth?"
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kako njegova prezentacija teče tako glatko?"
10:09
(Laughter)
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(Smijeh)
10:12
And I have to say that it's not all me this year.
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I moram reći da nisam samo ja zaslužan ove godine.
10:15
I guess Chris has to take some credit here, because in years past,
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Pretpostavljam da je Chris ponešto zaslužan, zato što je prethodnih godina,
10:20
I guess there's been some sort of subpar speakers at TED. I don't know.
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bilo neke vrste ispodprosječnih govornika na TED-u. Ne znam.
10:23
(Laughter)
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(Smijeh)
10:24
And so, this year, Chris sent us a TED Conference simulator.
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I dakle, ove godine, Chris nam je poslao simulator TED Konferencije.
10:28
(Laughter)
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(Smijeh)
10:29
Which really allowed us as speakers to get there, in the trenches,
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Što je zapravo omogućilo nama govornicima da dopremo tamo, u rovovima,
10:35
and practice at home so that we would be ready for this experience.
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i vježbamo kod kuće da budemo spremni za ovo iskustvo.
10:39
And I gotta say that, you know, it's really, really great to be here.
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I moram reć da, znate, stvarno je, stvarno odlično biti ovdje.
10:43
(Applause)
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(Pljesak)
10:46
I'd like to tell all of you a little joke. Not just the good stuff, though.
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Moram vam ispričati mali vic. Ne samo dobre stvari, ipak.
10:54
You can do heckler mode.
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Možete ometati govornika.
10:55
Voice: Hey, moron, get off the stage.
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Glas: Hej, imbecilu, siđi s pozornice.
10:58
ZF: You get off the stage.
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ZF: Ti siđi s pozornice.
11:00
(Laughter)
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(Smijeh)
11:02
Voice: We want Malcolm Gladwell.
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Glas: Želimo Malcolma Gladwella.
11:04
(Laughter)
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(Smijeh)
11:11
(Applause)
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(Pljesak)
11:16
In case you run over time.
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U slučaju da prekoračite vrijeme.
11:18
I'd -- just one last thing I'd like to say, I'd, really --
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Želio bih -- zadnja stvar koju bih želio reći, želio bih, zaista --
11:21
(Laughter)
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(Smijeh)
11:23
like to thank all of you for being here.
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zahvaliti svima vama što ste ovdje.
11:26
(Laughter)
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(Smijeh)
11:28
And frog mode.
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I kao žaba.
11:41
(Sings) "Ah, the first time that I made love to a rock shrimp ..."
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(Pjeva) "Ah, prvi put kad sam vodio ljubav sa škampom ..."
11:45
(Laughter)
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(Smijeh)
11:47
(Laughter)
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(Smijeh)
11:49
(Applause)
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(Pljesak)
11:53
It's true. Some people say to me,
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Istina je. Neki mi govore,
11:55
they say, "Ze, you're doing all this stuff, this Internet stuff,
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"Ze, radiš sve ovo, na Internetu,
12:00
and you're not making any money.
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i ne zarađuješ.
12:02
(Laughter)
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(Smijeh)
12:04
"Why?" And I say, "Mom, Dad --
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"Zašto" I ja kažem: "Mama, tata --
12:06
(Laughter)
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(Smijeh)
12:10
"I'm trying." You know, I don't know if you're all aware of this,
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"Trudim se." Znate, ne znam da li ste svi svjesni toga,
12:14
but the video -- the video game market,
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ali video -- tržište videoigara,
12:16
kids are playing these video games, oh,
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klinci igraju te videoigre, oh,
12:18
but, supposedly, there's tons of money.
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ali, tobož, tu ima puno novca.
12:20
I mean, like, I think, 100,000 dollars or so a year is being spent
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Dakle, kao, mislim, 100.000 dolara godišnje se potroši
12:25
on these things. So I decided to try my hand.
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na te stvari. Pa sam odlučio okušati se.
12:29
I came up with a few games.
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Smislio sam nekoliko igara.
12:31
(Laughter)
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(Smijeh)
12:34
This is called "Atheist."
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Ova se zove "Ateist".
12:35
I figured it'd be popular with the young kids.
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Mislio sam da bi bila popularna kod male djece.
12:38
Look, I'll move around and say some things.
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Gledajte, pomicat ću naokolo i reći neke stvari.
12:45
(Laughter)
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(Smijeh)
12:48
(Applause)
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(Pljesak)
12:49
So that didn't go over so well.
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To nije prošlo tako dobro.
12:51
(Laughter)
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(Smijeh)
12:54
I don't really understand why you're laughing.
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Stvarno ne razumijem zašto se smijete.
12:56
(Laughter)
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(Smijeh)
12:58
Should have done this before I tried to pitch it.
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Trebao sam to napraviti prije no što sam to pokušao baciti.
13:01
"Buddhist," of course, looks very, very similar to "Atheist."
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"Budist", naravno, jako je, jako sličan "Ateistu".
13:06
(Laughter)
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(Smijeh)
13:07
But you come back as a duck.
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Ali se vratite kao patka.
13:09
(Laughter)
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(Smijeh)
13:15
And this is great because, you know, for a quarter,
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I to je odlično zato što, znate, za 25 centi,
13:17
you can play this for a long time.
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možete igrati ovo jako dugo.
13:19
(Laughter)
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(Smijeh)
13:21
And Chris had said in an email that, you know,
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I Chris je rekao u emailu da bi, znate,
13:23
we should really bring something new to TED,
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stvarno trebali unijeti nešto novo u TED,
13:25
something that we haven't shown anyone.
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nešto što nismo nikome pokazali.
13:26
So, I made this for TED. It's "Christian."
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Dakle, napravio sam ovo za TED. Ovo je "Kršćanin".
13:31
It's the third in the series.
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Treća je iz serije.
13:32
I'm hoping it's going to do well this year.
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Nadam se da će se dobro prodavati ove godine.
13:37
(Laughter)
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(Smijeh)
13:40
Do you have a preference? Good choice.
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Imate li omiljenu? Dobar izbor.
13:44
(Laughter)
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(Smijeh)
13:48
So you can wait for the Second Coming -- (Laughter)
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Možete čekati Drugi dolazak -- (Smijeh)
13:50
which is --
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koji je --
13:51
(Laughter)
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(Smijeh)
13:52
a random number between one and 500 million.
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nasumičan broj između jedan i 500 milijuna.
13:55
(Laughter)
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(Smijeh)
13:59
So really, what are we talking about here? Oh, tech joy.
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Stvarno, o čemu pričamo ovdje? Oh, tehnološki užitak.
14:03
(Laughter)
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(Smijeh)
14:05
Tech joy, to me, means something,
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Tehnološki užitak za mene znači nešto
14:07
because I get a lot of joy out of tech.
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zato što mi tehnologija pruža golemi užitak.
14:10
And in fact, making things using technology --
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I zapravo, izrada stvari korištenjem tehnologije --
14:14
and I'm being serious here, even though I'm using my sarcastic voice --
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i sad sam ozbiljan, iako se služim svojim sarkastičnim glasom --
14:17
I won't -- hold on. Making things, you know --
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Neću -- čekajte. Izrada stvari, znate --
14:22
making things actually does give me a lot of joy.
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izrada stvari mi zapravo pruža golemi užitak.
14:25
It's the process of creation that keeps me sort of
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Upravo je proces stvaranja taj koji me drži u nekoj vrsti
14:27
a bubble and a half above perpetual anxiety in my life,
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mjehura i napola iznad stalne anksioznosti u mom životu,
14:31
and it's that feeling of being about 80 percent complete on a project --
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i taj osjećaj da sam završio oko 80 posto projekta --
14:34
where you know you still have something to do,
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gdje znaš da još uvijek imaš što za raditi,
14:36
but it's not finished, and you're not starting something --
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ali nije gotovo, i ne započinješ nešto --
14:40
that really fills my entire life.
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to stvarno ispunjava moj cijeli život.
14:42
And so, what I've done is, I started getting interested
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Pa, ono što sam napravio jest da sam postao zainteresiran
14:45
in creating online social spaces to share that feeling
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za stvaranje mrežnih društvenih prostora da podijelim taj osjećaj
14:49
with people who don't consider themselves artists.
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s ljudima koji sebe ne smatraju umjetnicima.
14:52
We're in a culture of guru-ship. It's so hard to use some software
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Nalazimo se u kulturi guru-brodova. Jako je teško koristiti softver
14:56
because, you know, it's unapproachable,
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zato što je, znate, nedostižno,
14:58
people feel like they have to read the manual.
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ljudi se osjećaju kao da moraju pročitati upute.
15:00
So I try to --
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Pa pokušavam --
15:02
(Laughter)
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(Smijeh)
15:03
-- I try to create these very minimal activities
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-- pokušavam stvarati te jako minimalne aktivnosti
15:06
that allow people to express themselves, and, hopefully --
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koje dopuštaju ljudima da se izraze, i, nadam se --
15:14
whoa, I'm like -- on the page, but it doesn't exist.
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hej, ja sam kao -- na stranici, ali ne postoji.
15:20
(Laughter)
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(Smijeh)
15:21
It's, like -- seriously, though --
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To je, kao -- ozbiljno, ipak --
15:24
(Laughter)
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(Smijeh)
15:27
I try to create meaningful environments
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Pokušavam stvarati suvisle sredine
15:29
for people to express themselves.
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za ljude da se izraze.
15:31
(Laughter)
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(Smijeh)
15:32
Here I created a contest called, "When Office Supplies Attack,"
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Ovdje sam stvorio natjecanje "Kad uredski materijal napadne",
15:36
which, I think, really resonated with the --
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koje je, mislim, stvarno imalo odjeka kod --
15:38
(Laughter)
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(Smijeh)
15:39
working population.
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radno sposobnog stanovništva.
15:41
(Laughter)
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(Smijeh)
15:42
Over 500 entries in three weeks, toilet paper fashion.
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Preko 500 prijava u tri tjedna, u stilu toaletnog papira.
15:48
(Laughter)
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(Smijeh)
15:51
Again, people from all over the country doing --
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Opet, ljudi iz cijele zemlje --
15:53
the watch is particularly incredible.
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sat je posebno nevjerojatan.
15:55
(Laughter)
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(Smijeh)
15:58
Online drawing tools -- you've probably seen a lot of them.
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Mrežni alati za crtanje -- vjerojatno ste ih vidjeli puno.
16:00
I think they're wonderful.
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Mislim da su odlični.
16:02
I think it's a chance for people to get to play with crayons
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Mislim da je to prilika za ljude da se igraju bojicama
16:04
and all that kind of stuff. But I'm interested in the process,
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i svim takvim stvarima. No, zainteresiran sam za proces,
16:07
the process of creating, as the real event that I'm interested in.
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proces stvaranja, kao za stvarni događaj za koji sam zainteresiran.
16:11
And the problem is that a lot of people suck at drawing,
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I problem je u tome da puno ljudi ne zna crtati,
16:15
and they get bummed out at this, sort of, you know, stick figure,
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i ide im na živce taj, znate, lik štapa,
16:19
awful little thing that they created.
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grozna mala stvar koju su stvorili.
16:22
And eventually, it just makes them stop playing with it,
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I na kraju, jednostavno prestaju igrati se time,
16:25
or draw, you know, they draw penises and things like that.
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ili crtati, znate, oni crtaju penise i slične stvari.
16:27
(Laughter)
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(Smijeh)
16:29
So, the Scribbler is an attempt to create a generative tool.
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Dakle, Scribbler je pokušaj da se stvori generativan alat.
16:32
In other words, it's a helping tool.
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Drugim riječima, to je alat-pomagalo.
16:35
You can draw your simple stick figure, and then it collaborates
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Možete crtati svoje jednostavne likove štapa, i tada surađuje
16:38
with you to create, sort of, like, a post-war German etching.
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s vama da stvori vrstu poslijeratnog njemačkog bakroreza.
16:41
(Laughter)
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(Smijeh)
16:43
So you can -- in fact, it's tuned to be better at drawing things
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Možete -- u stvari, podešen je da bude bolji u crtanju stvari
16:49
that look worse. So, we go ahead, and we start scribbling, and --
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koje izgledaju gore. Dakle, mi idemo naprijed, i počinjemo švrljati, i --
16:55
so the idea is that you can really,
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ideja je da možete stvarno,
16:59
you know, partake in this process,
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znate, sudjelovati u ovom procesu,
17:02
but watch something really crappy look beautiful.
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ali gledati kako nešto stvarno usrano uzgleda lijepo.
17:05
And here are some of my favorites. This is the little trap marionette
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Ovo su neki od mojih omiljenih. Ovo je mala zaglavljena lutka
17:10
that was submitted to me. Here we are, very cool.
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koja mi je bila poslana. Evo nas, jako otkačeno.
17:16
(Laughter)
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(Smijeh)
17:18
Darling. Beautiful stuff.
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Dražesno. Prekrasna stvar.
17:22
I mean this is incredible. This is an 11-year-old girl -- drew this
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Mislim, ovo je nevjerojatno. Ovo je 11-godišnja djevojčica -- nacrtala je ovo
17:26
and submitted it. It's just gorgeous.
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i poslala. Jednostavno je divno.
17:28
(Laughter)
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(Smijeh)
17:30
I'm -- I'm dead serious here. I'm actually -- this is not a joke.
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Ja sam -- mrtav ozbiljan. Zapravo sam -- ovo nije šala.
17:34
(Laughter)
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(Smijeh)
17:36
But, I think, it's a -- it's a really fun and wonderful thing.
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No, mislim, ovo je -- stvarno zabavna i divna stvar.
17:39
So this is called the "Fiction Project." This is an online space,
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Ovo je "Fiction Project". To je mrežni prostor,
17:44
which is -- it's basically a refurbished message board
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koji je -- ustvari osvježena ploča za poruke
17:48
that encourages collaborative fiction writing.
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koja potiče suradničko pisanje fikcije.
17:50
These are haikus.
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Ovo je haiku.
17:52
None of the haikus were written by the same person,
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Nijedan haiku nije napisala ista osoba,
17:54
and in fact, no line was --
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i ustvari, nijedan redak --
17:55
you know, each line is contributed by a different person
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znate, svakom retku je doprinijela druga osoba
17:58
at a different -- at a different time.
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u različito -- različito vrijeme.
18:00
I think that the "now tied up, tied down,
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Mislim da je "sad zavezan, privezan,
18:03
mistress cruel approaches me, now tied down, it's up."
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ljubavnica mi okrutno prilazi, sad zavezan, stoji."
18:07
It's -- it's an amazing way, and I'll tell you,
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To je -- to je nevjerojatan način, i reći ću vam,
18:11
if you come home, and your spouse, or whoever it is,
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kad dođete kući, i vaš supružnik, ili tko god da je,
18:16
says, "Let's talk" -- that, like, chills you to the very core.
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kaže, "Razgovarajmo" -- to vas ohladi do srži.
18:24
But it's peripheral activities, like these,
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Ali to je periferna aktivnost, kao ove,
18:27
that allow people to get together, doing fun things.
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koje omogućuju ljudima da se okupe, čineći zabavne stvari.
18:30
They actually get to know each other,
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Oni zapravo bolje upoznavaju jedan drugog,
18:31
and it's sort of like low-threshold peripheral activities that I think are the key
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i to je vrsta jednostavnih perifernih aktivnosti koje su ključ
18:36
to bringing up some of our bonding social capital
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za dovođenje našeg društvenog kapitala povezivanja
18:38
that we're lacking. And very, very quickly --
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koji nam nedostaje. I jako, jako brzo --
18:40
I love puppets. Here's a puppet.
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volim lutke. Ovo je lutka.
18:44
It dances to music. Lotte Reiniger,
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Pleše na glazbu. Lotte Reiniger,
18:46
an amazing shadow puppeteer in the '20s,
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nevjerojatna lutkarica kazališta sjena u 20-im,
18:50
that started doing more elaborate things.
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koja je počela raditi složenije stvari.
18:51
I became interested in puppets,
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Zainteresirao sam se za lutke,
18:53
and I just want to show one last thing to you.
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i samo vam želim pokazati jednu zadnju stvar.
18:56
Oh, this is how you make puppets.
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Oh, ovako se izrađuju lutke.
18:57
(Applause)
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(Pljesak)
18:59
Chris Anderson: Ladies and gentlemen, Mr. Ze Frank.
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Chris Andersen: Dame i gospodo, Gdin Ze Frank.
19:01
(Applause)
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(Pljesak)
ABOUT THE SPEAKER
Ze Frank - Humorist, web artistZe Frank rose to fame on a viral video -- in 2001! He has been making online comedy, web toys and massively shared experiences (like the addictive Young Me Now Me) ever since.
Why you should listen
Ever since his "How to Dance Properly" viral video -- born as a party invite for 17 friends -- hit the Web in 2001, Ze Frank has been making people giggle, guffaw and gasp out loud whilst procrastinating at work. He defines, in many ways, the genre of online comedy, and continues to innovate madly on the form.
In 2006 he launched a year-long daily video blog called The Show with Ze Frank, which Slate.com called "the best sustained comedy run in the history of the Web." His rapid-fire delivery and absurd explorations in audience participation (like Earth Sandwich) has influenced a generation of digital native YouTubers. Perhap his most brilliant move: calling on fans to write the show for him. Using collaborative tools, online viewers collectively put words in his mouth (and props in his lap); he faithfully performed this wiki-comedy each week for his "Fabuloso Friday" show.
In 2008, along with Erik Kastner, Frank launched Colowars, the first massively multiplayer game on Twitter, which featured two months of sponsored online events and competitions. Recently he has worked with his audience to create a series of projects based on shared emotions such as pain, fear and the pang of nostalgia. Frank works as a consultant to range of industries on audience engagement and is a public speaker on the subject of the virtual life.
In 2012 he returned to the internet airwaves with "A Show." About which a MetaFilter commenter wrote:
If this were a cult, I would join.
If this were a religion, I would attend services.
If this were a band, I would not torrent the albums, but buy them, full price, from a local independent record store.
If this were a telethon, I would buy multiple tote bags.
Welcome back, Ze.
Ze Frank | Speaker | TED.com