TED2004
Ze Frank: Nerdcore comedy
Ze Frenk (Ze Frank): Ultraštreberska komedija
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Izvođač i tvorac veb igrica Ze Frenk priređuje urnebesan štreberski stendap nastup, onda nam iznosi šta je zapravo njegova strast - da pomaže ljudima da stvaraju i komuniciraju međusobno, uz pomoć jednostavnih i zaraznih veb alata.
Ze Frank - Humorist, web artist
Ze Frank rose to fame on a viral video -- in 2001! He has been making online comedy, web toys and massively shared experiences (like the addictive Young Me Now Me) ever since. Full bio
Ze Frank rose to fame on a viral video -- in 2001! He has been making online comedy, web toys and massively shared experiences (like the addictive Young Me Now Me) ever since. Full bio
Double-click the English transcript below to play the video.
00:26
You know, when Chris first approached me to speak at TED, I said no,
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Znate, kad mi je Kris prvi put prišao
i pitao da govorim na TEDu, odbio sam,
i pitao da govorim na TEDu, odbio sam,
00:31
because I felt like I wasn't going to be able
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jer sam mislio da neću moći
00:33
to make that personal connection, you know, that I wanted to.
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da ostvarim tu ličnu vezu koju sam želeo.
00:36
It's such a large conference.
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To je tako velika konferencija.
00:38
But he explained to me that he was in a bind,
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Ali objasnio mi je da je bio u frci,
00:40
and that he was having trouble finding the kind of sex appeal
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i da nije mogao da nađe seksipil
00:44
and star power that the conference was known for --
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i moć po kojoj je konferencija poznata -
00:46
(Laughter)
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(Smeh)
00:47
so I said fine, Ted -- I mean Chris. I'll come on two conditions.
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pa sam rekao, okej, Tede, mislim Krise.
Doći ću pod dva uslova.
Doći ću pod dva uslova.
00:52
One -- I want to speak as early in the morning as possible.
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Prvi - želim da govorim
što je ranije moguće ujutru.
što je ranije moguće ujutru.
00:57
And two -- I want to pick the theme for TED 2006.
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Drugi - želim da biram temu za TED2006.
01:01
And luckily he agreed. And the theme, in two years,
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Srećom, složio se.
Za dve godine, tema će biti
Za dve godine, tema će biti
01:06
is going to be "Cute Pictures Of Puppies."
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"Simpatične slike kučića".
01:08
(Laughter)
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(Smeh)
01:43
(Applause)
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(Aplauz)
01:47
I invented the Placebo Camera.
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Izmislio sam Placebo fotoaparat.
01:51
(Laughter)
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(Smeh)
01:53
It doesn't actually take pictures, but it's a hell of a lot cheaper,
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Zapravo ne slika, ali je dosta jeftiniji
01:57
and you still feel like you were there.
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i opet imate osećaj da ste bili tamo.
01:59
(Laughter)
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(Smeh)
02:10
"Dear Sir, Good day, compliments of the day, and my best wishes
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Dragi gospodine, dobar dan,
želim da ga prijatno provedemo,
želim da ga prijatno provedemo,
02:14
to you and family. I know this letter will come to you surprisingly,
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moje najtoplije želje vama
i vašoj porodici. Znam da će vas ovo pismo
i vašoj porodici. Znam da će vas ovo pismo
02:19
but let it not be a surprise to you,
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iznenaditi, ali ne dozvolite
da se to desi,
da se to desi,
02:21
for nature has a way of arriving unannounced,
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jer priroda ima naviku
da se ne najavljuje,
da se ne najavljuje,
02:23
and, as an adage says, originals are very hard to find,
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i kako kaže stara izreka,
teško je naći originale,
teško je naći originale,
02:26
but their echoes sound louder. So I decided to contact you myself,
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ali je njihov odjek glasniji.
Zato sam odlučio da vas sam kontaktiram,
Zato sam odlučio da vas sam kontaktiram,
da biste mi vi osigurali
bezbednost i iskrenost,
bezbednost i iskrenost,
02:31
for you to assure me of safety and honesty,
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02:33
if I have to entrust any amount of money under your custody.
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ako bih morao da vam poverim
neku sumu novca.
neku sumu novca.
02:37
I am Mister Michael Bangoora, the son of late Mister Tiamu Bangoora --
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Ja sam gospodin Majkl Bangora,
sin pokojnog gospodina Tijamua Bangora -
sin pokojnog gospodina Tijamua Bangora -
02:43
(Laughter)
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(Smeh)
02:44
who was the Minister of Finance in Sierra Leone --
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koji je bio ministar finansija
u Sijera Leoneu -
u Sijera Leoneu -
02:46
(Applause)
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(Aplauz)
02:47
but was killed during a civil war.
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ali je ubijen u građanskom ratu.
02:49
(Laughter)
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(Smeh)
02:50
Knowing your country to be economical conducive for investment,
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Pošto je vaša zemlja pogodna
za ekonomske investicije
za ekonomske investicije
02:53
and your people as transparent and trustworthy to engage in business,
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i vaši ljudi transparentni i pošteni
za otvaranje posla,
za otvaranje posla,
02:56
on which premise I write you.
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zbog ovoga vam pišem.
02:58
(Laughter)
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(Smeh)
03:00
Before my father death,
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Pre smrti mog oca,
03:01
he had the sum of 23 million United States dollars,
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on je imao sumu
od 23 miliona američkih dolara
od 23 miliona američkih dolara
03:05
which he kept away from the rebel leaders
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koje je čuvao
03:06
during the course of the war.
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od vođa pobunjenika tokom rata.
03:08
(Laughter)
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(Smeh)
03:11
This fund was supposed to be used
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Ovaj fond trebalo je da se koristi
03:13
for the rehabilitation of water reserves all over the country,
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za rehabilitaciju rezerva vode
širom zemlje,
širom zemlje,
03:16
before the outbreak of war. When the war broke out,
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pre nego što se desio rat.
Kada je započeo rat,
Kada je započeo rat,
03:19
the rebel leader demanded that the fund be given to him,
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vođa pobunjenika zahtevao je
da se fond preda njemu,
da se fond preda njemu,
03:22
my father insisted it was not in his possession,
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moj otac je tvrdio da nije bio
u njegovom posedu
u njegovom posedu
03:26
and he was killed because of his refusal to release the fund.
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i ubili su ga zbog odbijanja
da preda fond.
da preda fond.
03:29
Meanwhile, my mother and I is the only person who knows about the fund
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Međutim, moja majka i ja smo
jedini koji znamo za fond
jedini koji znamo za fond
03:32
because my father always confide in me.
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jer mi se otac uvek poveravao.
Brzo sam se dogovorio
s radnikom Crvenog krsta
s radnikom Crvenog krsta
03:36
I quickly made an arrangement with a Red Cross relief worker,
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03:38
who used his official van to transport the money to Lungi Airport, Freetown,
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koji je svojim zvaničnim kombijem
prebacio novac do aerodroma Landži
prebacio novac do aerodroma Landži
03:41
although he did not know the real contents of the box.
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u Fritaunu, iako nije znao sadržaj kutije.
03:44
(Laughter)
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(Smeh)
03:45
The fund was deposited as a family reassure,
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Fond je smešten,
kako je porodica uverena,
kako je porodica uverena,
03:49
in a safe, reliable security company in Dakar, Senegal,
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u bezbednu i pouzdanu kompaniju
za bezbednost u Senegalu,
za bezbednost u Senegalu,
03:53
where I was only given temporary asylum.
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gde sam dobio samo privremeni azil.
03:55
I do not wish to invest the money in Senegal
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Ne želim da uložim novac u Senegalu
03:58
due to unfavorable economic climate, and so close to my country.
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zbog nepogodne ekonomske klime
i blizine mojoj zemlji.
i blizine mojoj zemlji.
04:02
The only assistance I need from you, which I know you would do for me,
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Jedina pomoć koja mi od vas treba,
i koju znam da ćete pružiti,
i koju znam da ćete pružiti,
04:07
are the following: one, be a silent partner
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je sledeće: prvo, budite tihi partner
04:09
and receive the funds in your account in trust;
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i primite sredstva
na vaš račun u poverenju:
na vaš račun u poverenju:
04:12
two, provide a bank account under your control
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drugo, pružite bankovni račun
pod vašom kontrolom
pod vašom kontrolom
04:15
to which the funds will be remitted;
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gde će biti preneta sredstva;
04:17
three, receive the funds into your account in trust;
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treće, primite sredstva na vaš račun,
04:21
take out your commission; and leave the rest of the money
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uzmite vaš deo i ostavite ostatak novca
04:24
until I arrive, after the transfer is complete.
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dok ja ne dođem,
nakon što je transfer potpun.
nakon što je transfer potpun.
04:27
Sincerely, Mister Michael Bangoora."
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S poštovanjem, gospodin Majkl Bangora.
04:29
(Laughter)
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(Smeh)
04:30
(Applause)
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(Aplauz)
04:37
This is really embarrassing.
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Ovo je zaista neugodno.
04:39
I was told backstage that I have 18 minutes.
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Iza su mi rekli da imam 18 minuta.
Pripremio sam samo 15.
04:43
I only prepared 15.
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04:44
(Laughter)
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(Smeh)
04:46
So if it's cool, I'd like to just wait for three.
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Pa ako je okej sa vama,
samo bih hteo da pričekam tri minuta.
samo bih hteo da pričekam tri minuta.
04:50
(Laughter)
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(Smeh)
04:58
I'm really sorry.
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Zaista mi je žao.
05:00
(Laughter)
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(Smeh)
05:03
(Applause)
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(Aplauz)
05:07
What's your name?
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Kako se vi zovete?
05:09
(Laughter)
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(Smeh)
05:11
Mark Serfaas. It's pretty cool, huh? Pursuing happiness.
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Mark Serfas. Baš je kul, zar ne?
Potraga za srećom.
Potraga za srećom.
05:17
(Laughter)
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(Smeh)
Da li ste devica? Devica?
05:19
Are you a virgin? Virgin?
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05:20
(Laughter)
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(Smeh)
05:21
I mean -- no, I mean like in the TED sense?
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Mislim - ne, mislim u smislu TEDa?
05:23
(Laughter)
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(Smeh)
05:24
Are you? Oh, yeah. So what are you,
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Jeste li vi? O, da. Koliko vi imate,
05:28
like, a thousand, two thousand, somewhere in there? Huh? Oh?
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oko hiljadu, dve hiljade, tu negde?
Hm? Oh?
Hm? Oh?
05:33
You don't know what I'm talking about?
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Ne znate o čemu pričam?
05:35
(Laughter)
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(Smeh)
05:40
Ah, Mark --
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Ah, Mark -
05:42
(Laughter)
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(Smeh)
05:45
Serfaas.
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Serfas.
05:47
(Laughter)
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(Smeh)
05:53
1,860 -- am I good?
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1860 - jel' da da sam dobar?
05:55
(Laughter)
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(Smeh)
05:56
And that's nothing to be ashamed of.
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To nije sramota.
05:58
That's nothing to be ashamed of.
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Nije nikakva sramota.
06:00
(Applause)
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(Aplauz)
06:04
Yeah, I was hanging out with some Google guys last night.
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Da, sinoć sam se družio sa nekim
tipovima iz Gugla.
tipovima iz Gugla.
06:08
Really cool, we were getting wasted.
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Stvarno su bili kul, odvalili smo se.
06:10
(Laughter)
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(Smeh)
06:13
And they were telling me that Google software has gotten so advanced
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Pričali su mi da je Guglov softver
postao toliko napredan,
postao toliko napredan,
06:17
that, based on your interaction with Google over your lifetime,
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da na osnovu vaše interakcije s Guglom
u toku vašeg života,
u toku vašeg života,
06:21
they can actually predict what you are going to say next.
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oni zapravo mogu da predvide
šta ćete sledeće reći.
šta ćete sledeće reći.
06:24
(Laughter)
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(Smeh)
06:27
And I was like, "Get the fuck out of here. That's crazy."
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A ja sam rekao:
"Ne zajebavajte. To je ludo."
"Ne zajebavajte. To je ludo."
06:30
(Laughter)
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(Smeh)
06:32
But they said, "No, but don't show anyone," but they slipped up.
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Ali oni rekoše: "Ne, ali nemoj
nikome da pokazuješ" i zeznuli su se.
nikome da pokazuješ" i zeznuli su se.
06:38
And they said that I could just type in "What was I going to say next?"
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Rekli su da samo treba da ukucam
"Šta sam hteo sledeće da kažem?"
"Šta sam hteo sledeće da kažem?"
06:42
and my name, and it would tell me. And I have to tell you, right now,
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i moje ime, i reći će mi.
I moram vam reći, ovog trenutka,
I moram vam reći, ovog trenutka,
06:45
this is an unadulterated piece of software,
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ovo je čist komad softvera,
06:46
this is a real Internet browser and this is an actual Google site,
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ovo je pravi pretraživač interneta
i pravi Guglov sajt,
i pravi Guglov sajt,
06:50
and we're going to test it out live today.
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i danas ćemo ovo probati uživo.
06:53
What was I going to say next? And "Ze Frank" -- that's me.
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Šta sam hteo sledeće da kažem?
I "Ze Frenk" - to sam ja.
I "Ze Frenk" - to sam ja.
07:03
Am I feeling lucky?
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Iz prve ruke?
07:04
(Laughter)
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(Smeh)
07:06
Am I feeling lucky?
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Iz prve ruke?
07:08
Audience: Yes.
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Publika: Da.
07:10
(Laughter)
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(Smeh)
07:13
Ze Frank: Oh. Amazing.
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Ze Frenk: Oh, neverovatno.
07:16
(Laughter)
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(Smeh)
07:22
In March of 2001 --
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U martu 2001. -
07:24
(Laughter)
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(Smeh)
07:26
I filmed myself dancing to Madonna's "Justify My Love."
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snimio sam sebe kako plešem
uz Madoninu pesmu "Justify My Love".
uz Madoninu pesmu "Justify My Love".
07:32
On a Thursday, I sent out a link to a website
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Jednog četvrtka, poslao sam link ka sajtu
07:34
that featured those clips to 17 of my closest friends,
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sa tim snimcima, svojim 17 prijatelja,
07:37
as part of my -- an invitation to my -- an invitation to my th --
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kao deo mog - kao poziv za moj -
kao poziv z -
kao poziv z -
07:44
th -- 26th birthday party.
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z- za žurku za 26. rođendan.
07:47
(Laughter)
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(Smeh)
07:49
By Monday, over a million people
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Do ponedeljka, na sajt je dolazilo
07:52
were coming to this site a day.
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preko milion ljudi dnevno.
07:57
(Laughter)
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(Smeh)
08:00
Within a week, I received a call from Earthlink that said,
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U toku nedelju dana, pozvali su me
iz Earthlink-a i rekli
iz Earthlink-a i rekli
08:04
due to a 10 cents per megabyte overage charge,
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da po tarifi za prekoračenje
od 10 centi po megabajtu
od 10 centi po megabajtu
08:06
I owed them 30,000 dollars.
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njima dugujem 30 000 dolara.
08:08
(Laughter)
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(Smeh)
08:10
Needless to say, I was able to leave my job.
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Suvišno je reći da sam mogao
da napustim svoj posao.
da napustim svoj posao.
08:14
(Laughter)
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(Smeh)
08:18
And, finally, you know, become freelance.
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I da konačno počnem da radim honorarno.
08:21
(Laughter)
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(Smeh)
Ali neki za mene kažu da sam više -
nešto poput internet gurua ili -
nešto poput internet gurua ili -
08:24
But some people refer to me more of -- as, like, an Internet guru or --
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08:27
(Laughter)
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(Smeh)
08:28
swami.
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svamija.
08:29
(Laughter)
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(Smeh)
08:31
I -- I knew I had something.
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Znao sam da imam nešto.
08:33
I'd basically distilled a very difficult-to-explain
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U osnovi sam filtrirao
kompleksnu filozofiju
kompleksnu filozofiju
08:37
and complex philosophy, which I won't get into here,
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koja se teško objašnjava,
u šta neću sad ulaziti,
u šta neću sad ulaziti,
08:41
because it's a little too deep for all of you, but --
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jer je malo prekomplikovano za vas, ali -
08:44
(Laughter)
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(Smeh)
08:45
it's about what makes websites popular, and, you know, it's --
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radi se o tome šta sajtove
čini popularnim, i znate, to je -
čini popularnim, i znate, to je -
08:50
(Laughter)
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(Smeh)
08:52
it's unfortunate that I don't have more time.
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šteta što nemam više vremena.
08:53
Maybe I can come back next year, or something like that.
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Možda mogu da dođem ponovo
sledeće godine, ili tako nešto.
sledeće godine, ili tako nešto.
08:58
(Laughter)
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(Smeh)
09:00
I'm obsessed with email. I get a lot of it.
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Opsednut sam mejlovima.
Dobijam ih puno.
Dobijam ih puno.
09:03
Four years later, I still get probably two or three hundred emails a day
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Četiri godine kasnije, još uvek dobijam
verovatno 200 ili 300 mejlova dnevno
verovatno 200 ili 300 mejlova dnevno
09:07
from people I don't know, and it's been an amazing opportunity
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od ljudi koje ne znam, i to je bila
neverovatna prilika
neverovatna prilika
09:12
to kind of get to know different cultures, you know?
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da nekako upoznam
drugačije kulture, znate?
drugačije kulture, znate?
09:16
It's like a microscope to the rest of the world.
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Poput mikroskopa za ostatak sveta.
09:19
You can kind of peer into other people's lives,
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Možete nekako da virite u tuđe živote,
09:22
and I also feel like I get a lot of inspiration
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i takođe mislim
da dosta inspiracije dobijam
da dosta inspiracije dobijam
09:27
from the average user.
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od prosečnog korisnika.
09:29
For example, somebody wrote me.
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Na primer, neko mi je pisao.
09:30
They said, "Hey Ze, if you ever come to Boulder,
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Rekao je: "Hej Ze,
ako ikad dođeš do Boldera,
ako ikad dođeš do Boldera,
09:33
you should rock out with us," and I said, "Why wait?"
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treba da visiš sa nama", i ja sam rekao:
"Zašto čekati?"
"Zašto čekati?"
09:40
And they said, "Hey Ze, thanks for rocking out,
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I oni su rekli: "Hej Ze,
hvala što si visio s nama,
hvala što si visio s nama,
09:43
but I meant the kind of rocking out where we'd be naked."
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ali mislio sam da visimo goli".
09:45
(Laughter)
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(Smeh)
09:47
And that was embarrassing.
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I to je bilo neprijatno.
09:48
But you know, it's kind of a collaboration
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Ali znate, to je kao saradnja
09:51
between me and the fans, so I said, "Sure."
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između mene i obožavatelja,
pa sam rekao "Naravno".
pa sam rekao "Naravno".
09:55
(Laughter)
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(Smeh)
10:00
I hear a lot of you whispering.
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Čujem da dosta vas šapuće.
10:02
(Laughter)
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(Smeh)
10:04
And I know what you're saying. You're saying, "Holy crap,
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I znam o čemu pričate. Govorite:
"Čoveče, kako je moguće
"Čoveče, kako je moguće
10:07
how is his presentation so smooth?"
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da mu prezentacija tako dobro ide?"
10:09
(Laughter)
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(Smeh)
10:12
And I have to say that it's not all me this year.
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Moram da kažem da ove godine
nisam u pitanju samo ja.
nisam u pitanju samo ja.
10:15
I guess Chris has to take some credit here, because in years past,
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Valjda Kris mora da uzme neke zasluge,
jer je proteklih godina
jer je proteklih godina
10:20
I guess there's been some sort of subpar speakers at TED. I don't know.
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bilo nekih nekvalitetnih
govornika na TEDu. Ne znam.
govornika na TEDu. Ne znam.
10:23
(Laughter)
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(Smeh)
10:24
And so, this year, Chris sent us a TED Conference simulator.
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I tako, ove godine, Kris nam je poslao
simulator TED konferencija.
simulator TED konferencija.
10:28
(Laughter)
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(Smeh)
10:29
Which really allowed us as speakers to get there, in the trenches,
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Ovo je dozvolilo nama kao govornicima,
da budemo u prvim redovima
da budemo u prvim redovima
10:35
and practice at home so that we would be ready for this experience.
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i vežbamo kod kuće kako bismo
bili spremni za ovo iskustvo.
bili spremni za ovo iskustvo.
10:39
And I gotta say that, you know, it's really, really great to be here.
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I moram da kažem
da je zaista sjajno biti ovde.
da je zaista sjajno biti ovde.
10:43
(Applause)
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(Aplauz)
10:46
I'd like to tell all of you a little joke. Not just the good stuff, though.
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Hteo bih da vam ispričam jedan vic.
Ali nisu tu samo dobre stvari.
Ali nisu tu samo dobre stvari.
Postoji i režim ometanja.
10:54
You can do heckler mode.
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10:55
Voice: Hey, moron, get off the stage.
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Glas: Hej moronu, siđi sa bine.
10:58
ZF: You get off the stage.
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ZF: Ti siđi sa bine.
11:00
(Laughter)
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(Smeh)
11:02
Voice: We want Malcolm Gladwell.
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Glas: Želimo Malkolma Gladvela.
11:04
(Laughter)
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(Smeh)
11:11
(Applause)
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(Aplauz)
11:16
In case you run over time.
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Za slučaj da prekoračite vreme.
11:18
I'd -- just one last thing I'd like to say, I'd, really --
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Želeo bih da kažem još samo jednu stvar -
11:21
(Laughter)
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(Smeh)
11:23
like to thank all of you for being here.
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na primer da zahvalim svima što ste ovde.
11:26
(Laughter)
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(Smeh)
11:28
And frog mode.
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I režim žabe.
11:41
(Sings) "Ah, the first time that I made love to a rock shrimp ..."
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(Peva) "O, prvi put kad sam
vodio ljubav sa škampima..."
vodio ljubav sa škampima..."
11:45
(Laughter)
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(Smeh)
11:47
(Laughter)
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(Smeh)
11:49
(Applause)
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(Aplauz)
11:53
It's true. Some people say to me,
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Istina je. Neki ljudi mi kažu:
11:55
they say, "Ze, you're doing all this stuff, this Internet stuff,
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"Ze, radiš sve ovo, na internetu,
12:00
and you're not making any money.
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i ne zarađuješ ništa.
12:02
(Laughter)
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(Smeh)
12:04
"Why?" And I say, "Mom, Dad --
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"Zašto?" A ja kažem: "Mama, tata -
12:06
(Laughter)
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(Smeh)
12:10
"I'm trying." You know, I don't know if you're all aware of this,
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"Pokušavam." Znate, ne znam
da li ste svi svesni ovoga,
da li ste svi svesni ovoga,
12:14
but the video -- the video game market,
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ali tržište video igrica,
12:16
kids are playing these video games, oh,
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deca igraju ove video igrice, oh,
12:18
but, supposedly, there's tons of money.
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ali navodno tu je hrpa novca.
12:20
I mean, like, I think, 100,000 dollars or so a year is being spent
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Mislim, valjda, pretpostavljam, troši se
oko 100 000 dolara godišnje
oko 100 000 dolara godišnje
12:25
on these things. So I decided to try my hand.
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na ove stvari. Pa sam odlučio
da se oprobam i ja.
da se oprobam i ja.
12:29
I came up with a few games.
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Smislio sam nekoliko igara.
12:31
(Laughter)
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(Smeh)
Ova se zove "Ateista".
12:34
This is called "Atheist."
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12:35
I figured it'd be popular with the young kids.
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Pretpostavio sam
da će je mlađa deca obožavati.
da će je mlađa deca obožavati.
12:38
Look, I'll move around and say some things.
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Gledajte, kretaću se malo
i reći neke stvari.
i reći neke stvari.
12:45
(Laughter)
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(Smeh)
12:48
(Applause)
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(Aplauz)
12:49
So that didn't go over so well.
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To nije baš dobro prošlo.
12:51
(Laughter)
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(Smeh)
12:54
I don't really understand why you're laughing.
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Zaista ne razumem zašto se smejete.
12:56
(Laughter)
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(Smeh)
12:58
Should have done this before I tried to pitch it.
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Trebalo je da uradim ovo
pre same prezentacije.
pre same prezentacije.
13:01
"Buddhist," of course, looks very, very similar to "Atheist."
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Naravno, igrica "Budista" je veoma,
veoma slična "Ateisti".
veoma slična "Ateisti".
13:06
(Laughter)
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(Smeh)
13:07
But you come back as a duck.
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Ali vratite se kao patka.
13:09
(Laughter)
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(Smeh)
13:15
And this is great because, you know, for a quarter,
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A ovo je sjajno, jer,
znate, za četvrt dolara,
znate, za četvrt dolara,
13:17
you can play this for a long time.
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možete da igrate ovo dosta dugo.
13:19
(Laughter)
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(Smeh)
13:21
And Chris had said in an email that, you know,
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Kris je rekao u mejlu da zaista
13:23
we should really bring something new to TED,
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treba da doprinesemo nešto novo TEDu,
što nismo nikome pokazali.
13:25
something that we haven't shown anyone.
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13:26
So, I made this for TED. It's "Christian."
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Ovo sam napravio za TED.
Zove se "Hrišćanin".
Zove se "Hrišćanin".
13:31
It's the third in the series.
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To je treći nastavak.
13:32
I'm hoping it's going to do well this year.
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Nadam se da će dobro proći ove godine.
13:37
(Laughter)
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(Smeh)
13:40
Do you have a preference? Good choice.
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Šta birate? Dobar izbor.
13:44
(Laughter)
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(Smeh)
13:48
So you can wait for the Second Coming -- (Laughter)
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Tako čekate na drugi povratak - (Smeh)
13:50
which is --
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koji je -
13:51
(Laughter)
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(Smeh)
13:52
a random number between one and 500 million.
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nasumični broj između 1 i 500 miliona.
13:55
(Laughter)
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(Smeh)
13:59
So really, what are we talking about here? Oh, tech joy.
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O čemu ono zaista ovde pričamo?
A da, radosti tehnologije.
A da, radosti tehnologije.
14:03
(Laughter)
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(Smeh)
14:05
Tech joy, to me, means something,
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Radost tehnologije meni znači nešto,
14:07
because I get a lot of joy out of tech.
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jer me tehnologija mnogo raduje.
14:10
And in fact, making things using technology --
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Zapravo, kada stvaram nešto
uz pomoć tehnologije -
uz pomoć tehnologije -
14:14
and I'm being serious here, even though I'm using my sarcastic voice --
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i sad sam ozbiljan,
iako zvučim sarkastično -
iako zvučim sarkastično -
14:17
I won't -- hold on. Making things, you know --
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neću - stanite. Kad stvaram nešto, znate -
14:22
making things actually does give me a lot of joy.
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stvaranje nečega me zapravo veoma raduje.
14:25
It's the process of creation that keeps me sort of
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Taj proces stvaranja me
na neki način drži
na neki način drži
14:27
a bubble and a half above perpetual anxiety in my life,
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na mehur i po iznad
stalne ansksioznosti mog života,
stalne ansksioznosti mog života,
14:31
and it's that feeling of being about 80 percent complete on a project --
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i taj osećaj kada si
projekat završio 80% -
projekat završio 80% -
14:34
where you know you still have something to do,
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kad znaš da još imaš nešto da uradiš,
14:36
but it's not finished, and you're not starting something --
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ali nije gotovo, i ne počinješ ništa -
14:40
that really fills my entire life.
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to stvarno ispunjava ceo moj život.
14:42
And so, what I've done is, I started getting interested
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Tako sam počeo da se interesujem
14:45
in creating online social spaces to share that feeling
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za pravljenje onlajn društvenih prostora
kako bih delio to osećanje
kako bih delio to osećanje
14:49
with people who don't consider themselves artists.
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sa ljudima koji sebe
ne smatraju umetnicima.
ne smatraju umetnicima.
14:52
We're in a culture of guru-ship. It's so hard to use some software
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Mi smo u kulturi guruizma.
Veoma je teško koristiti neki softver
Veoma je teško koristiti neki softver
14:56
because, you know, it's unapproachable,
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jer nije pristupačan,
ljudi misle da moraju
da pročitaju uputstvo.
da pročitaju uputstvo.
14:58
people feel like they have to read the manual.
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15:00
So I try to --
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Tako da pokušavam -
15:02
(Laughter)
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(Smeh)
15:03
-- I try to create these very minimal activities
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- pokušavam da stvorim
minimalističke aktivnosti
minimalističke aktivnosti
15:06
that allow people to express themselves, and, hopefully --
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koje omogućavaju ljudima da se izraze,
i nadam se -
i nadam se -
15:14
whoa, I'm like -- on the page, but it doesn't exist.
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vau, ja sam - na stranici,
ali ona ne postoji.
ali ona ne postoji.
15:20
(Laughter)
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(Smeh)
15:21
It's, like -- seriously, though --
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To je, kao - ali stvarno -
15:24
(Laughter)
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(Smeh)
15:27
I try to create meaningful environments
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Pokušavam da stvorim smislena okruženja
15:29
for people to express themselves.
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gde ljudi mogu da se izraze.
15:31
(Laughter)
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(Smeh)
15:32
Here I created a contest called, "When Office Supplies Attack,"
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Ovde sam organizovao takmičenje,
"Kada napadne kancelarijski materijal",
"Kada napadne kancelarijski materijal",
15:36
which, I think, really resonated with the --
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za koje mislim da je zaista uspelo -
15:38
(Laughter)
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(Smeh)
15:39
working population.
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kod populacije koja radi.
15:41
(Laughter)
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(Smeh)
15:42
Over 500 entries in three weeks, toilet paper fashion.
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Preko 500 prijava za tri nedelje,
moda toalet papira.
moda toalet papira.
15:48
(Laughter)
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(Smeh)
15:51
Again, people from all over the country doing --
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Još jednom, ljudi iz cele države -
15:53
the watch is particularly incredible.
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sat je naročito poseban.
15:55
(Laughter)
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(Smeh)
Alati za crtanje na internetu -
verovatno ste videli
verovatno ste videli
15:58
Online drawing tools -- you've probably seen a lot of them.
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16:00
I think they're wonderful.
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dosta njih. Mislim da su sjajni.
16:02
I think it's a chance for people to get to play with crayons
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Mislim da je to prilika
da se ljudi igraju
da se ljudi igraju
16:04
and all that kind of stuff. But I'm interested in the process,
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voštanim bojicama i sličnim.
Ali zanima me proces,
Ali zanima me proces,
16:07
the process of creating, as the real event that I'm interested in.
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proces stvaranja, to je zapravo
događaj koji me interesuje.
događaj koji me interesuje.
16:11
And the problem is that a lot of people suck at drawing,
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Problem je što dosta ljudi
nema pojma da crta,
nema pojma da crta,
16:15
and they get bummed out at this, sort of, you know, stick figure,
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i ovo ih deprimira, taj čiča Gliša,
16:19
awful little thing that they created.
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to odvratno stvorenje koje su napravili.
16:22
And eventually, it just makes them stop playing with it,
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To ih na kraju dovede do toga
da prestanu da se igraju time,
da prestanu da se igraju time,
16:25
or draw, you know, they draw penises and things like that.
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ili crtaju stvari poput penisa i sličnog.
16:27
(Laughter)
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(Smeh)
16:29
So, the Scribbler is an attempt to create a generative tool.
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Skribler je pokušaj da se napravi
generativna alatka.
generativna alatka.
16:32
In other words, it's a helping tool.
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Drugim rečima, to je alatka za pomoć.
16:35
You can draw your simple stick figure, and then it collaborates
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Možete nacrtati čiča Glišu,
i onda ona sarađuje sa vama
i onda ona sarađuje sa vama
16:38
with you to create, sort of, like, a post-war German etching.
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da napravite, recimo,
posleratnu nemačku gravuru.
posleratnu nemačku gravuru.
16:41
(Laughter)
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(Smeh)
16:43
So you can -- in fact, it's tuned to be better at drawing things
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Možete - zapravo, podešen je
da bude bolji u crtanju
da bude bolji u crtanju
16:49
that look worse. So, we go ahead, and we start scribbling, and --
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stvari koje izgledaju gore.
Tako da krenemo sa crtanjem i -
Tako da krenemo sa crtanjem i -
16:55
so the idea is that you can really,
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zamisao je da zaista možete,
16:59
you know, partake in this process,
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znate, da učestvujete u ovom procesu,
17:02
but watch something really crappy look beautiful.
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ali i da gledate kako nešto
zaista loše izgleda predivno.
zaista loše izgleda predivno.
17:05
And here are some of my favorites. This is the little trap marionette
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Evo mojih favorita.
Ovo je malena zamka marioneta
Ovo je malena zamka marioneta
17:10
that was submitted to me. Here we are, very cool.
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koju su mi poslali.
Evo ga, veoma je kul.
Evo ga, veoma je kul.
17:16
(Laughter)
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(Smeh)
17:18
Darling. Beautiful stuff.
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Baš drago. Predivno je.
17:22
I mean this is incredible. This is an 11-year-old girl -- drew this
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Ovo je zaista neverovatno.
Devojčica od 11 godina je nacrtala ovo
Devojčica od 11 godina je nacrtala ovo
17:26
and submitted it. It's just gorgeous.
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i poslala mi. Prelepo je.
17:28
(Laughter)
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(Smeh)
17:30
I'm -- I'm dead serious here. I'm actually -- this is not a joke.
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Ja sam smrtno ozbiljan.
Zapravo - ovo nije šala.
Zapravo - ovo nije šala.
17:34
(Laughter)
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(Smeh)
17:36
But, I think, it's a -- it's a really fun and wonderful thing.
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Ali mislim da -
da je to zabavna i divna stvar.
da je to zabavna i divna stvar.
17:39
So this is called the "Fiction Project." This is an online space,
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Ovo se zove "Projekat fikcije".
Ovo je prostor na internetu,
Ovo je prostor na internetu,
17:44
which is -- it's basically a refurbished message board
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koji je - zapravo je našminkan forum
17:48
that encourages collaborative fiction writing.
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koji navodi ljude da zajedno pišu fikciju.
17:50
These are haikus.
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Ovo su haku pesme.
17:52
None of the haikus were written by the same person,
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Sve ih je pisala druga osoba,
i zapravo, nijedan stih nije -
17:54
and in fact, no line was --
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17:55
you know, each line is contributed by a different person
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znate, svaki stih je dodala druga osoba
17:58
at a different -- at a different time.
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u drugačije vreme.
18:00
I think that the "now tied up, tied down,
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Mislim da "Sada zavezan, privezan,
18:03
mistress cruel approaches me, now tied down, it's up."
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okrutna gospodarica prilazi,
sada privezan, zavezan".
sada privezan, zavezan".
18:07
It's -- it's an amazing way, and I'll tell you,
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To je neverovatan način, kažem vam,
18:11
if you come home, and your spouse, or whoever it is,
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ako dođete kući, i vaš bračni saputnik,
ili ko god, kaže:
ili ko god, kaže:
18:16
says, "Let's talk" -- that, like, chills you to the very core.
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"Hajde da pričamo" -
od toga se naježite skroz.
od toga se naježite skroz.
18:24
But it's peripheral activities, like these,
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Ali usputne aktivnosti poput ove
18:27
that allow people to get together, doing fun things.
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omogućavaju ljudima da se udruže
i rade zabavne stvari.
i rade zabavne stvari.
18:30
They actually get to know each other,
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Zapravo se upoznaju,
18:31
and it's sort of like low-threshold peripheral activities that I think are the key
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i mislim da su ove usputne aktivnosti
sa niskim pragom učestvovanja ključne
sa niskim pragom učestvovanja ključne
za isticanje našeg potencijala
za društveno vezivanje
za društveno vezivanje
18:36
to bringing up some of our bonding social capital
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18:38
that we're lacking. And very, very quickly --
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koji nam nedostaje - i veoma, veoma brzo -
18:40
I love puppets. Here's a puppet.
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obožavam lutke. Evo lutke.
18:44
It dances to music. Lotte Reiniger,
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Pleše uz muziku. Lota Rajniger,
18:46
an amazing shadow puppeteer in the '20s,
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neverovatni lutkar iz 1920-ih godina,
koji je počeo da radi
koji je počeo da radi
komplikovanije stvari.
18:50
that started doing more elaborate things.
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18:51
I became interested in puppets,
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Zainteresovao sam se za lutke,
18:53
and I just want to show one last thing to you.
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i želim da vam pokažem
jednu poslednju stvar.
jednu poslednju stvar.
18:56
Oh, this is how you make puppets.
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Ovako se prave lutke.
18:57
(Applause)
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(Aplauz)
18:59
Chris Anderson: Ladies and gentlemen, Mr. Ze Frank.
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Kris Anderson: Dame i gospodo, Ze Frenk.
19:01
(Applause)
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(Aplauz)
ABOUT THE SPEAKER
Ze Frank - Humorist, web artistZe Frank rose to fame on a viral video -- in 2001! He has been making online comedy, web toys and massively shared experiences (like the addictive Young Me Now Me) ever since.
Why you should listen
Ever since his "How to Dance Properly" viral video -- born as a party invite for 17 friends -- hit the Web in 2001, Ze Frank has been making people giggle, guffaw and gasp out loud whilst procrastinating at work. He defines, in many ways, the genre of online comedy, and continues to innovate madly on the form.
In 2006 he launched a year-long daily video blog called The Show with Ze Frank, which Slate.com called "the best sustained comedy run in the history of the Web." His rapid-fire delivery and absurd explorations in audience participation (like Earth Sandwich) has influenced a generation of digital native YouTubers. Perhap his most brilliant move: calling on fans to write the show for him. Using collaborative tools, online viewers collectively put words in his mouth (and props in his lap); he faithfully performed this wiki-comedy each week for his "Fabuloso Friday" show.
In 2008, along with Erik Kastner, Frank launched Colowars, the first massively multiplayer game on Twitter, which featured two months of sponsored online events and competitions. Recently he has worked with his audience to create a series of projects based on shared emotions such as pain, fear and the pang of nostalgia. Frank works as a consultant to range of industries on audience engagement and is a public speaker on the subject of the virtual life.
In 2012 he returned to the internet airwaves with "A Show." About which a MetaFilter commenter wrote:
If this were a cult, I would join.
If this were a religion, I would attend services.
If this were a band, I would not torrent the albums, but buy them, full price, from a local independent record store.
If this were a telethon, I would buy multiple tote bags.
Welcome back, Ze.
Ze Frank | Speaker | TED.com