Joseph Gordon-Levitt: How craving attention makes you less creative
Joseph Gordon-Levitt: Bagaimana mendambakan perhatian membuatmu kurang kreatif
As an actor, filmmaker and founder of the online community HITRECORD, Joseph Gordon-Levitt seeks to inspire creativity through collaboration. Full bio
Double-click the English transcript below to play the video.
for your attention.
being in a room full of people like this,
ada di ruangan sepenuh ini
your attention to me.
yang sangat kuat.
of an expert on, well, nothing, really.
sebenarnya tidak dalam apa pun.
to get attention --
dari yang seharusnya
than my fair share of attention.
it's a powerful feeling.
sangat kuat.
to experience a lot as an actor.
sebagai seorang aktor.
the opposite feeling,
mendapat perhatian.
from getting attention.
paying attention to one thing.
memerhatikan satu hal.
and we're about to shoot
dan akan mulai syuting
"set",
magic spell for me.
Pavlovian bagi saya.
"set" and "action."
"set," dan "action."
I can't even help it.
bisa saya tahan
or might grab my attention,
I'm so grateful that I get to be an actor.
bersyukur menjadi aktor.
and paying attention.
teknologi baru --
more and more people
karena mendapat perhatian.
of getting attention.
expression, not just acting.
tidak hanya akting.
or drawing, music -- everything.
menggambar, musik, semuanya.
have been democratized,
an unintended consequence
yang tidak diinginkan
with an urge to be creative --
untuk menjadi kreatif --
because I'm not immune to this.
saya tidak kebal darinya.
of a means to an end --
untuk mendapatkan sesuatu yang lain--
karena dalam pengalaman saya,
feeling of paying attention,
dari memerhatikan,
the powerful feeling of getting attention,
kuat dari mendapat perhatian,
that goes way back for me.
using my acting to get attention,
akting untuk mendapat perhatian,
perkemahan musim panas.
for about a year by then,
satu tahun,
beberapa peran kecil
that summer at camp.
di perkemahan.
a bunch of extra attention,
perhatian lebih,
"Family Ties."
with the bragging.
started to make fun of me.
I had a crush on, Rocky.
saya suka, Rocky.
and I was standing there, bragging.
dan saya berdiri di sana, membual.
and she called me a show-off.
saya tukang pamer.
untuk mencari perhatian lewat akting.
to seek attention for my acting.
if you don't like the attention,
kenapa jadi aktor?"
tentang seni."
man, it's about the art."
just like everybody else,
memakai akting untuk mendapat perhatian.
to get attention.
I was just getting all these followers
karena cuitan saya yang cemerlang?
because they saw me in 'Batman,'
ada di 'Batman',
saya mahir berkata-kata.
I've got a way with words."
proses kreativitas saya.
on my dearly beloved creative process.
like, reading a script.
membaca naskah.
with this character?"
karakter ini?
terhubung dengan ceritanya?
going to relate to this story?"
about this movie on Twitter?"
tentang film ini di Twitter?
supaya dapat banyak retweet
to get a lot of retweets,
suka dicerca,
and I don't want to get canceled?"
ketika --
mencoba menjadi seorang artis.
trying to be an artist.
teknologi adalah musuh kreativitas.
is the enemy of creativity.
manusia yang tak ada sebelumnya.
unprecedented human creativity.
an online community called HITRECORD,
online bernama HITRECORD,
berkolaborasi dalam proyek kreatif,
of creative projects,
or smartphones or any technology
ponsel atau teknologi apa pun bermasalah,
about the perils of creativity
bahaya kreativitas
perhatian,
the attention-driven business model
bisnis perusahaan media sosial
companies, right?
for some of you,
sebagian, tapi pertanyaannya relevan,
Instagram menghasilkan uang?
a photo-sharing service --
berbagi foto -- itu gratis.
ke pemasang iklan.
of its users to advertisers.
diberikan ke hal-hal seperti Instagram
to things like Instagram,
so much attention?
begitu banyak atensi?
from their followers,
atensi dari pengikutnya,
atau jutaan pengikut.
or a few million followers.
Instagram is able to sell.
attention as possible.
sebesar mungkin.
to want that attention,
atensi itu,
when you're not getting enough of it.
tak cukup mendapatkannya.
ketagihan
of getting attention.
mendapatkan atensi.
"Oh my God, I'm so addicted to my phone,"
"Ya Tuhan, saya kecanduan ponsel,"
the work of Jaron Lanier,
karya Jaron Lanier,
to anything else.
that would feel amazing."
pasti rasanya luar biasa."
once I get to 10,000 followers,"
"Begitu saya dapat 10.000 pengikut,"
then I'll feel amazing."
baru rasanya luar biasa."
followers on Twitter --
how many I have on Instagram,
di Instagram
angkanya,
about how low the number is,
after "Batman" came out.
"Batman" dirilis.
is higher than mine,
terrible about myself.
about themselves.
akan dirinya sendiri.
is what drives you to post,
Anda untuk mengunggah
dan itu yang mereka jual,
is what these companies sell,
of attention you can get
Anda dapat,
who are more famous than I am,
lebih terkenal daripada saya,
hal yang sama.
the same thing.
untuk mendapatkan atensi,
by a desire to get attention,
creatively fulfilled.
terpenuhi secara kreatif.
with your attention
dijual oleh perusahaan IT.
control it and sell it.
kenapa saya mencintai akting--
to just one thing.
some science behind this too.
"flow",
in the human brain
otak manusia
pada satu hal,
to just one thing,
by anything else.
you do this, the happier you'll be.
melakukannya, Anda akan semakin bahagia.
or a neuroscientist.
for me, that is very true.
itu benar adanya.
like this takes practice,
and really pay attention, it's this:
benar-benar memerhatikan adalah ini:
people as my competitors.
lainnya sebagai saingan.
as my competitors, and I'm like,
saingan dan berpikir,
daripada saya,
more attention than I am,
mereka daripada saya" --
about their performance more than mine" --
adegan itu.
going to suck in that scene.
as collaborators,
sebagai kolaborator,
about what I'm doing --
hanya bereaksi ke mereka
bisa saling menjaga.
keep each other in it together.
it's only actors on a set
aktor yang bisa bekerja sama seperti ini.
kind of creative situation.
senang-senang.
could be just for fun.
I'm not even in the same room with.
mereka yang tidak seruangan.
things I've ever made,
belum pernah saya temui.
that I never physically met.
of the internet.
competing for attention,
atensi,
a great place to find collaborators.
untuk mencari kolaborator.
with other people,
orang lain,
or online, wherever,
di mana pun,
for me to find that flow,
mencari 'flow' itu,
satu hal yang kami ciptakan bersama.
that we're making together.
of something larger than myself,
sesuatu yang lebih besar,
otherwise grab our attention,
perhatian kami,
mendapatkan atensi.
wrapped up in that addictive cycle
some part of me here who's like,
bagian dari diri saya yang berpikir,
I'm giving a TED Talk!"
di TED Talk!"
of writing and giving this talk,
dan membawakan topik ini
for me to focus
saya untuk fokus
I care a lot about.
yang sangat berarti bagi saya.
I do or don't get as a result,
saya dapatkan sebagai hasilnya,
for letting me.
sudah memberikan kesempatan.
to someone else now.
sekarang. Terima kasih.
ABOUT THE SPEAKER
Joseph Gordon-Levitt - Actor, filmmaker, entrepreneurAs an actor, filmmaker and founder of the online community HITRECORD, Joseph Gordon-Levitt seeks to inspire creativity through collaboration.
Why you should listen
In Joseph Gordon-Levitt's own words: "I'm lucky. I found a creative outlet young. I started working as an actor when I was six years old. When I was 19, I quit acting to go to college. And a few years later (yes, I dropped out) when I tried to get back into it, nobody would give me a part. That really hurt.
"I realized my old creative outlet wouldn't work anymore, because it depended too much on other people. I had to be able to express myself on my own. And my personal metaphor for this was the REC button. 'HIT RECORD,' I'd say to myself. Push the button. Get started. Make something.
"What started as a private rallying cry became a humble website, which grew into a worldwide community of hundreds of thousands, an Emmy-winning production company, and now a new collaborative media platform. Irony is, today's HITRECORD is not about expressing yourself on your own. What we've found over the years is that the best way for many people to find their creative outlet is through collaborating with others."
Joseph Gordon-Levitt | Speaker | TED.com