The Way We Work
Nicaila Matthews Okome: This is the side hustle revolution
妮凱拉．馬修．歐蔻內: 複業革命來了
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Readability: 4.2
1,363,047 views
過去幾代人找到一家公司工作，然後在那裡待幾十年。但是今天，我們很少一直留在同一個工作（更不用說是在同一條職業路徑上），而且我們不依賴單一的收入來源。我們想做自己的事情，有許多工具和資源可用，並且有更多人在發揮企業家精神——即使是仍保留傳統工作，而同時在一旁創業。 播客製作人兼營銷人 Nicaila Matthews Okome 為大家介紹複業革命。
Nicaila Matthews Okome - Podcaster, marketer
Nicaila Matthews Okome is the creator and host of "Side Hustle Pro," the first and only podcast to spotlight bold, black women entrepreneurs who have scaled from side hustle to profitable business. Full bio
Nicaila Matthews Okome is the creator and host of "Side Hustle Pro," the first and only podcast to spotlight bold, black women entrepreneurs who have scaled from side hustle to profitable business. Full bio
Double-click the English transcript below to play the video.
00:00
I can't think of anyone
who just has one interest in life,
who just has one interest in life,
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我想不出有任何人
生活中只有一樣興趣，
生活中只有一樣興趣，
00:03
and that's all they want to do
for the rest of their life.
for the rest of their life.
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而且終其一生就只要做那件事。
00:05
[The Way We Work]
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【我們的工作方式】
00:09
Around 15 percent of American workers
don't have traditional full-time jobs.
don't have traditional full-time jobs.
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大約 15％ 的美國職工
沒有傳統的全職工作。
沒有傳統的全職工作。
00:14
They're half-time, part-time,
contract workers or temps.
contract workers or temps.
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他們做半職、兼職、
合同工或臨時工。
合同工或臨時工。
00:17
The term "side hustle"
just seems to fit with this ethos
just seems to fit with this ethos
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Side hustle（複業）
似乎正合這個精神
似乎正合這個精神
00:21
where people are putting together
a few different things to make a living.
a few different things to make a living.
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意味著一個人同時做
幾種不同的事來謀生。
幾種不同的事來謀生。
00:24
The word "side hustle" has its roots
in popular African American newspapers.
in popular African American newspapers.
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Side hustle 一詞，可以追根到
流行的非洲裔美國人報紙上。
流行的非洲裔美國人報紙上。
00:29
In the 1920s, these papers
used the word "hustle"
used the word "hustle"
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在 1920 年代，這些報紙
以 hustle 這個字
以 hustle 這個字
00:32
to refer to some kind of scam.
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來指某種騙局。
00:34
By the 1950s, they were
using "side hustle"
using "side hustle"
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到了 1950 年代，
他們也用 side hustle
他們也用 side hustle
00:37
to refer to legitimate work, too.
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來指合法的工作。
00:39
A side hustle is a little different
than a second job.
than a second job.
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複業與第二份工作有點不同。
00:42
A second job is about necessity.
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第二份工作是不得不做的。
00:44
While a side hustle can certainly
bring in extra income,
bring in extra income,
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而複業雖然也帶來額外收入，
它更是因興趣抱負而做。
00:47
it's a little more aspirational.
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00:48
Side hustle captures a certain kind
of scrappy, entrepreneurial spirit.
of scrappy, entrepreneurial spirit.
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複業體現了某種
鬥志旺盛的創業精神。
鬥志旺盛的創業精神。
00:52
I've interviewed more than
100 women of color
100 women of color
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在我的 Side Hustle Pro 播客上，
我訪問了超過 100 位
複業創業成功的
複業創業成功的
00:55
on Side Hustle Pro
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00:56
who started successful side hustles.
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有色人種女性。
00:58
Nailah Ellis-Brown started
Ellis Island Tea out of her trunk.
Ellis Island Tea out of her trunk.
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Nailah Ellis-Brown 的
「艾利斯島茶」品牌，
「艾利斯島茶」品牌，
是由她的汽車後廂做起的。
01:01
Arsha Jones started her famous
Capital City Co Mambo Sauce
Capital City Co Mambo Sauce
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Arsha Jones 開創她著名的
「首都曼波醬」的時候，
「首都曼波醬」的時候，
僅有一樣產品及一個
PayPal 收款連結。
PayPal 收款連結。
01:05
with one product and a PayPal link.
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01:07
All these women are running side hustles.
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這些女性做的都是複業。
01:09
What exactly does this tell us?
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這究竟告訴了我們什麼？
01:11
First, that people are seeing opportunity
within their communities.
within their communities.
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首先，大家在自己的
社區內看到了機會。
社區內看到了機會。
01:15
The goal here isn't necessarily
to be the next Coca-Cola or Google.
to be the next Coca-Cola or Google.
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這裡的目標不一定是要
成為下一個可口可樂或谷歌。
成為下一個可口可樂或谷歌。
01:19
Scale is great, but there's also beauty
in a successful business
in a successful business
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有規模固然好，但針對
特定顧客群的成功行業
特定顧客群的成功行業
01:23
that's built for a specific audience.
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也有它小而美之處。
01:25
Second, people are increasingly interested
in being their own boss.
in being their own boss.
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其次，人們越來越想做自己的老闆。
01:29
Being your own boss takes discipline.
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做自己的老闆需要有紀律。
01:31
Self-made millionaires tend to have
one big trait in common:
one big trait in common:
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白手起家的百萬富翁
往往有一個共同特徵：
往往有一個共同特徵：
01:35
they make decisions,
hold themselves accountable
hold themselves accountable
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他們能下決定，對自己負責，
01:37
and push through
in the face of challenges.
in the face of challenges.
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而且面對挑戰時能堅持挺過去。
01:40
A side hustle is a great way
to try out being your own boss
to try out being your own boss
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做複業，可以測驗
自己能否做自己的老闆，
自己能否做自己的老闆，
01:44
and see if you have those skills
before fully stepping out on your own.
before fully stepping out on your own.
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也可以在全力投入之前
先看看自己能力夠不夠。
先看看自己能力夠不夠。
01:47
Third, people are multipassionate.
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第三，人有多方面的熱情。
01:50
I want to stress that not every
side hustle is started
side hustle is started
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我要強調，開始做複業的人，
並非都討厭現有的工作。
01:53
because someone hates their job.
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01:55
Many are started simply
because people are interested
because people are interested
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許多人做複業僅僅是因為他們
對許多不同的東西感興趣。
01:58
in lots of different things.
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01:59
Lisa Price, who started a hair
and beauty company, Carol's Daughter,
and beauty company, Carol's Daughter,
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Lisa Price 出來做複業，
開髮型美容公司的時候，
開髮型美容公司的時候，
02:03
was working in television production
when she started side-hustling.
when she started side-hustling.
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正職是電視製作工作。
02:06
She says she actually loved her job.
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她說她真的很喜歡她的工作。
02:08
It was the fact that she came home
every day feeling good
every day feeling good
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而正是因為她每天回家時感覺很好，
她便有興緻在廚房裡實驗
02:11
that led her to start experimenting
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02:13
with making fragrances
and hair oils in her kitchen.
and hair oils in her kitchen.
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製作香精和髮油。
02:16
We're always being taught
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從小人家就教我們
02:17
that we're supposed to know
what we want to do when we grow up.
what we want to do when we grow up.
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我們應該知道自己長大後想做什麼。
但你如果有多元的興趣，
02:20
But when you're multipassionate,
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02:21
you want to dip and dabble
in those different things.
in those different things.
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你會想要每種都沾一下。
02:24
It doesn't mean that you're not
committed to your job,
committed to your job,
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這並不意味著你不忠於你的工作，
02:27
it just means that you have
other outlets that bring you joy.
other outlets that bring you joy.
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而是說你有其他讓你快樂的途徑。
02:30
And that brings me to the final thing
the side hustle revolution shows us:
the side hustle revolution shows us:
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我最後要說的是：
這場複業革命顯示
這場複業革命顯示
人們有信心對自己下賭注。
02:34
people want to make a bet on themselves.
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02:37
Side hustles are appealing
because it's easier to take that chance
because it's easier to take that chance
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複業吸引人之處，在於
仍有固定收入的時候，
仍有固定收入的時候，
02:40
when you have some kind
of income coming in.
of income coming in.
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比較容易放手一搏。
02:42
Even if a side hustle doesn't take off,
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即使複業沒成功，
它仍然是對自己的投資。
02:45
it's still an investment in yourself.
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02:46
Forty-one percent of millennials
who have a side hustle
who have a side hustle
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做複業的千禧世代中，41% 說
02:50
say they've shared this information
with their employers.
with their employers.
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他們有讓現在的雇主知道。
02:52
They're not worried about
their managers reacting negatively.
their managers reacting negatively.
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他們並不擔心老闆會有負面反應。
02:55
They recognize all the learning and growth
that comes with running a side hustle.
that comes with running a side hustle.
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他們見到做複業帶來的學習、成長。
03:00
Everyone is looking to feel fulfilled.
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每個人都希望有成就感。
03:02
Thirty-eight percent of baby boomers feel
some kind of regret about their career.
some kind of regret about their career.
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38% 的嬰兒潮一代對他們的
職業生涯感到有些遺憾。
職業生涯感到有些遺憾。
沒有人想要那樣。
03:06
No one wants that.
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03:07
The truth is that there are
many different ways to find happiness
many different ways to find happiness
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事實上，通過我們的工作。
有許多不同方式可以找到幸福。
03:10
through what we do.
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03:11
Side hustles are about embracing that hope
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複業讓我們可以擁抱希望，
03:13
that we can be the ones
making the decisions
making the decisions
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讓我們可以自己決定
要如何過我們的工作生活。
03:16
in how we spend our work lives.
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ABOUT THE SPEAKER
Nicaila Matthews Okome - Podcaster, marketerNicaila Matthews Okome is the creator and host of "Side Hustle Pro," the first and only podcast to spotlight bold, black women entrepreneurs who have scaled from side hustle to profitable business.
Why you should listen
Launched in 2016, Nicaila Matthews Okome's podcast Side Hustle Pro has been named "the perfect entrepreneurship podcast" by Mashable, amassing more than one million downloads and a loyal social media following of more than 50,000 aspiring entrepreneurs.
Matthews Okome is also the Founder of Side Hustle Pro, LLC, a podcasting and marketing agency that shines a light on untold narratives. She works intensively with emerging podcasters to create and launch their own podcasts, grow their influence through targeted social media marketing, and build a profitable business.
Born in Jamaica and raised in the Bronx, Matthews Okome is an alumna of the University of Pennsylvania (BA) and the University of Michigan (MBA). Her professional experience spans digital marketing, ad sales and social media strategy for NPR, Google, MTV Networks and more.
Nicaila Matthews Okome | Speaker | TED.com