TED2011
Ric Elias: 3 things I learned while my plane crashed
Ric Elias: 3 veci, ktoré som sa naučil, počas pádu môjho lietadla
Filmed:
Readability: 2.8
7,721,543 views
Ric Elias v januári 2009 sedel v prvom rade na palube letu 1549, ktorý sa zrútil do rieky Hudson v New Yorku. Čo mu prebehlo mysľou, keď sa lietadlo odsúdené k záhube rútilo dolu? Na konferencii TED po prvýkrát rozpráva svoj príbeh verejne.
Ric Elias - Entrepreneur
Ric Elias is the CEO of Red Ventures, a marketing services company that grew out of Elias' long experience in business. Full bio
Ric Elias is the CEO of Red Ventures, a marketing services company that grew out of Elias' long experience in business. Full bio
Double-click the English transcript below to play the video.
00:15
Imagine a big explosion
0
0
3000
Predstavte si obrovskú explóziu
00:18
as you climb through 3,000 ft.
1
3000
3000
vo výške viac ako 900 m.
00:21
Imagine a plane full of smoke.
2
6000
4000
Predstavte si lietadlo plné dymu,
00:25
Imagine an engine going clack, clack, clack,
3
10000
2000
Predstavte si motor, ktorý robí klak, klak, klak,
00:27
clack, clack, clack, clack.
4
12000
2000
klak, klak, klak, klak.
00:29
It sounds scary.
5
14000
2000
Znie to desivo.
00:31
Well I had a unique seat that day. I was sitting in 1D.
6
16000
3000
Nuž ja som mal v ten deň špeciálne sedadlo. Sedel som na 1D.
00:34
I was the only one who could talk to the flight attendants.
7
19000
3000
Bol som jediný, kto sa mohol rozprávať s letuškami.
00:37
So I looked at them right away,
8
22000
2000
Takže som sa na nich okamžite pozrel
00:39
and they said, "No problem. We probably hit some birds."
9
24000
3000
a oni povedali, "Žiaden problém. Pravdepodobne sme narazili do nejakých vtákov."
00:42
The pilot had already turned the plane around,
10
27000
2000
Pilot vtedy už obrátil lietadlo
00:44
and we weren't that far.
11
29000
2000
a neboli sme tak ďaleko.
00:46
You could see Manhattan.
12
31000
2000
Bolo vidno na Manhattan.
00:48
Two minutes later,
13
33000
2000
O dve minúty neskôr
00:50
three things happened at the same time.
14
35000
3000
sa naraz stali tri veci.
00:53
The pilot lines up the plane with the Hudson River.
15
38000
4000
Pilot zarovná lietadlo s riekou Hudson.
00:57
That's usually not the route.
16
42000
2000
Tadiaľ zvyčajne trasa nevedie.
00:59
(Laughter)
17
44000
2000
(Smiech)
01:01
He turns off the engines.
18
46000
3000
Vypne motory.
01:04
Now imagine being in a plane with no sound.
19
49000
3000
Teraz si predstavte, aké to je, byť v lietadle bez zvuku.
01:07
And then he says three words --
20
52000
2000
A potom povie tri slová --
01:09
the most unemotional three words I've ever heard.
21
54000
3000
tri najchladnejšie slová, aké som kedy počul.
01:12
He says, "Brace for impact."
22
57000
3000
Hovorí, "Pripraviť na náraz."
01:16
I didn't have to talk to the flight attendant anymore.
23
61000
2000
Už som sa ani nemusel rozprávať s letuškami.
01:18
(Laughter)
24
63000
3000
(Smiech)
01:21
I could see in her eyes,
25
66000
2000
Videl som to v ich očiach,
01:23
it was terror. Life was over.
26
68000
3000
bolo to zdesenie. Život bol na konci.
01:26
Now I want to share with you three things I learned about myself that day.
27
71000
3000
Teraz sa s vami chcem podeliť o tri veci, ktoré som sa v ten deň o sebe naučil.
01:31
I learned that it all changes in an instant.
28
76000
3000
Naučil som sa, že všetko sa mení v okamžiku.
01:34
We have this bucket list,
29
79000
2000
Máme tie svoje zoznamy
01:36
we have these things we want to do in life,
30
81000
2000
s vecami, ktoré chceme v živote urobiť
01:38
and I thought about all the people I wanted to reach out to that I didn't,
31
83000
3000
a ja som myslel na všetkých tých ľudí, s ktorým som sa chcel stretnúť a nestretol sa,
01:41
all the fences I wanted to mend,
32
86000
3000
všetky prekážky, ktoré som chcel prekonať,
01:44
all the experiences I wanted to have and I never did.
33
89000
3000
všetky zážitky, ktoré som chcel mať a nikdy nemal.
01:47
As I thought about that later on,
34
92000
3000
Ako som nad tým neskôr rozmýšľal,
01:50
I came up with a saying,
35
95000
2000
vymyslel som také motto,
01:52
which is, "I collect bad wines."
36
97000
3000
ktoré je, "Zbieram zle vína."
01:55
Because if the wine is ready and the person is there, I'm opening it.
37
100000
3000
Pretože, ak je víno pripravené a mám spoločnosť, otváram ho.
01:58
I no longer want to postpone anything in life.
38
103000
3000
Už viac nechcem v živote nič odkladať.
02:01
And that urgency, that purpose,
39
106000
2000
A tá naliehavosť, tento zámer,
02:03
has really changed my life.
40
108000
3000
skutočne zmenili môj život.
02:06
The second thing I learned that day --
41
111000
2000
Druhá vec, ktorú som sa v ten deň naučil --
02:08
and this is as we clear the George Washington Bridge,
42
113000
3000
a to bolo, keď sme minuli most Georga Washingtona
02:11
which was by not a lot --
43
116000
3000
a to dosť tesne --
02:14
I thought about, wow,
44
119000
2000
pomyslel som si, wow,
02:16
I really feel one real regret.
45
121000
2000
jednu vec fakt ľutujem.
02:18
I've lived a good life.
46
123000
2000
Žil som dobrý život.
02:20
In my own humanity and mistakes,
47
125000
2000
V mojej vlastnej ľudskosti a omyloch,
02:22
I've tried to get better at everything I tried.
48
127000
2000
snažil som sa zlepšiť vo všetkom, čo som skúsil.
02:24
But in my humanity,
49
129000
2000
Ale v mojej ľudskosti
02:26
I also allow my ego to get in.
50
131000
2000
som taktiež dovolil, aby sa ozvalo moje ego.
02:28
And I regretted the time I wasted
51
133000
3000
A ľutoval som čas, ktorý som premárnil
02:31
on things that did not matter
52
136000
2000
na veci, na ktorých nezáležalo
02:33
with people that matter.
53
138000
2000
s ľuďmi, na ktorých mi záležalo.
02:35
And I thought about my relationship with my wife,
54
140000
3000
A myslel som na môj vzťah s manželkou,
02:38
with my friends, with people.
55
143000
2000
s mojimi priateľmi, s ľuďmi.
02:40
And after, as I reflected on that,
56
145000
2000
A potom, keď som nad tým rozmýšľal,
02:42
I decided to eliminate negative energy from my life.
57
147000
3000
rozhodol som sa odstrániť zo svojho života negatívnu energiu.
02:45
It's not perfect, but it's a lot better.
58
150000
2000
Nie je dokonalý, ale je omnoho lepší.
02:47
I've not had a fight with my wife in two years.
59
152000
2000
Už dva roky som sa s manželkou nepohádal.
02:49
It feels great.
60
154000
2000
Je to skvelý pocit.
02:51
I no longer try to be right;
61
156000
2000
Už sa viac nesnažím mať stále pravdu;
02:53
I choose to be happy.
62
158000
3000
rozhodol som sa byť šťastný.
02:56
The third thing I learned --
63
161000
2000
Tretia vec, ktorú som sa naučil --
02:58
and this is as your mental clock
64
163000
2000
a to popri tom, ako vaše vnútorné hodiny
03:00
starts going, "15, 14, 13."
65
165000
2000
začínajú odbíjať, "15, 14, 13."
03:02
You can see the water coming.
66
167000
2000
Vidíte ako sa približuje voda.
03:04
I'm saying, "Please blow up."
67
169000
2000
Hovorím, "Prosím vybuchni."
03:06
I don't want this thing to break in 20 pieces
68
171000
2000
Nechcem, aby sa táto vec rozlámala na 20 kúskov,
03:08
like you've seen in those documentaries.
69
173000
3000
ako to vidíte v dokumentoch.
03:11
And as we're coming down,
70
176000
2000
A ako sa rútime dolu,
03:13
I had a sense of, wow,
71
178000
2000
tak som si uvedomil, wow,
03:15
dying is not scary.
72
180000
3000
umieranie nie je strašidelné.
03:18
It's almost like we've been preparing for it our whole lives.
73
183000
3000
Je to skoro ako keby sme sa naňho boli pripravovali celé naše životy.
03:21
But it was very sad.
74
186000
2000
Ale bolo to veľmi smutné.
03:23
I didn't want to go; I love my life.
75
188000
3000
Nechcel som ísť; Milujem svoj život.
03:26
And that sadness
76
191000
2000
A ten smútok
03:28
really framed in one thought,
77
193000
2000
sa sformoval do jednej myšlienky,
03:30
which is, I only wish for one thing.
78
195000
3000
a to, že si prajem len jednu vec.
03:33
I only wish I could see my kids grow up.
79
198000
4000
Prajem si len to, aby som mohol vidieť vyrastať moje deti.
03:37
About a month later, I was at a performance by my daughter --
80
202000
3000
Asi o mesiac neskôr som bol na vystúpení mojej dcéry --
03:40
first-grader, not much artistic talent ...
81
205000
3000
je prváčka, nie je veľmi umelecky talentovaná ...
03:43
... yet.
82
208000
2000
... zatiaľ.
03:45
(Laughter)
83
210000
2000
(Smiech)
03:47
And I'm bawling, I'm crying,
84
212000
2000
A ja roním slzy, plačem,
03:49
like a little kid.
85
214000
3000
ako malé decko.
03:52
And it made all the sense in the world to me.
86
217000
3000
A mne to dávalo všetok zmysel na svete.
03:55
I realized at that point,
87
220000
2000
Vtedy som si uvedomil,
03:57
by connecting those two dots,
88
222000
2000
tým, že som si dal dokopy tie dve situácie,
03:59
that the only thing that matters in my life
89
224000
2000
že jediná vec, na ktorej v mojom živote záleží,
04:01
is being a great dad.
90
226000
2000
je byť dobrým otcom.
04:03
Above all, above all,
91
228000
3000
Nadovšetko, nadovšetko,
04:06
the only goal I have in life
92
231000
2000
jediný cieľ, ktorý v živote mám,
04:08
is to be a good dad.
93
233000
2000
je byť dobrým otcom.
04:10
I was given the gift of a miracle,
94
235000
2000
Dostal som do daru zázrak,
04:12
of not dying that day.
95
237000
2000
to že som v ten deň neumrel.
04:14
I was given another gift,
96
239000
2000
Dostal som ešte jeden dar,
04:16
which was to be able to see into the future
97
241000
2000
schopnosť vidieť do budúcnosti
04:18
and come back
98
243000
2000
a vrátiť sa späť
04:20
and live differently.
99
245000
2000
a žiť inak.
04:22
I challenge you guys that are flying today,
100
247000
3000
Vyzývam vás, tí ktorí dnes budete letieť,
04:25
imagine the same thing happens on your plane --
101
250000
3000
predstavte si, že sa to isté stane vo vašom lietadle --
04:28
and please don't --
102
253000
2000
a dúfam, že sa nestane --
04:30
but imagine, and how would you change?
103
255000
2000
ale predstavte si to, ako by ste sa zmenili?
04:32
What would you get done that you're waiting to get done
104
257000
3000
Čo by ste urobili z toho, čo odkladáte,
04:35
because you think you'll be here forever?
105
260000
2000
pretože si myslíte, že tu budete navždy?
04:37
How would you change your relationships
106
262000
2000
Ako by ste zmenili svoje vzťahy
04:39
and the negative energy in them?
107
264000
2000
a negatívnu energiu v nich?
04:41
And more than anything, are you being the best parent you can?
108
266000
3000
A hlavne, ste tým najlepším rodičom, akým môžete byť?
04:44
Thank you.
109
269000
2000
Ďakujem.
04:46
(Applause)
110
271000
10000
(Potlesk)
ABOUT THE SPEAKER
Ric Elias - EntrepreneurRic Elias is the CEO of Red Ventures, a marketing services company that grew out of Elias' long experience in business.
Why you should listen
Born in Puerto Rico, Ric Elias came to the United States for college knowing little English, as he writes in his online bio . So what did he do? "I adjusted my schedule and took only classes that dealt with numbers my entire first year," he says. "I'd always been decent at math, and things like calculus and accounting were non-lingual. I was able to buy some time to improve my English skills." His facility with numbers has led to a wide-ranging career in business and finance.
Elias is the CEO and co-founder of Red Ventures, a firm that helps large service companies acquire new customers online. He began his career in General Electric Co.'s Aerospace Division, then worked at the marketing services company CUC International (later known as Cendant). Prior to founding Red Ventures, Ric served as president of Spark Network Services, a promotion and data company held by Cendant.
"I'm a frustrated athlete," says Elias. "To me, business is the Olympics for non-athletes. It comes down to loving competition; figuring out whom we should compete against and how to beat them."
Ric Elias | Speaker | TED.com