ABOUT THE SPEAKER
Paolo Cardini - Designer
Paolo Cardini is a product designer who asks serious questions about how we live -- and answers them with whimsical and playful designs.

Why you should listen

Paolo Cardini likes asking some important questions about the way we live, like: Does multitasking actually help us become more efficient? How far will social networking go? Who are the players in the myriad conflicts in the Arab world? What is the next frontier in product development? -- and trying to answer them with playful designs, like his I Like Sit chaise lounge, which updates your Facebook status depending on your position, and MiddleField, a foosball table depicting different players in the Middle East. For TEDGlobal 2012 Cardini created a unique product called the MONOtask project. To help you deal with your overly multitasked life, Cardini has designed 3D-printed smartphone covers that "downgrade" your phone to be much dumber. Download your own cover plans and start monotasking >>

Cardini is currently an MFA Design Assistant Professor at Virginia Commonwealth University in Qatar.

More profile about the speaker
Paolo Cardini | Speaker | TED.com
TEDGlobal 2012

Paolo Cardini: Forget multitasking, try monotasking

Paolo Cardini: Lupakan tugas ganda, coba tugas tunggal

Filmed:
2,609,537 views

Orang-orang tidak lagi sekedar memasak -- mereka memasak, mengirim pesan, berbicara di telepon, menonton YouTube, dan mengunggah foto dari masakan mereka sekaligus. Perancang Paolo Cardini mempertanyakan efisiensi dari dunia tugas ganda kita dan membuat kita mempertimbangkan -- tugas tunggal. Penutup ponsel pintar 3 dimensi miliknya mungkin akan membantu.
- Designer
Paolo Cardini is a product designer who asks serious questions about how we live -- and answers them with whimsical and playful designs. Full bio

Double-click the English transcript below to play the video.

00:16
I'm a designerperancang and an educatorpendidik.
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Saya seorang perancang dan pendidik.
00:19
I'm a multitaskingmultitasking personorang, and I pushDorong my studentssiswa
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Saya selalu melakukan tugas ganda, dan mendorong
00:22
to flyterbang throughmelalui a very creativekreatif, multitaskingmultitasking designDesain processproses.
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para murid saya mencari rancangan tugas ganda yang sangat kreatif.
00:28
But how efficientefisien is, really, this multitaskingmultitasking?
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Namun seberapa efisien tugas ganda itu?
00:33
Let's considermempertimbangkan for a while the optionpilihan of monotaskingmonotasking.
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Mari kita lihat sejenak pilihan dari tugas ganda itu.
00:38
A couplepasangan of examplescontoh.
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Beberapa contohnya.
00:41
Look at that.
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Lihat.
00:43
This is my multitaskingmultitasking activityaktivitas resulthasil. (LaughterTawa)
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Inilah hasil kerja tugas ganda saya. (Tawa)
00:46
So tryingmencoba to cookmemasak, answeringmenjawab the phonetelepon, writingpenulisan SMSSMS,
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Saya mencoba memasak, menjawab telepon, menulis SMS,
00:50
and maybe uploadingmeng-upload some picturesfoto-foto
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dan mungkin mengunggah gambar
00:52
about this awesomemengagumkan barbecuebarbekyu.
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dari daging panggang ini.
00:56
So someonesome one tellsmengatakan us the storycerita about supertaskerssupertaskers,
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Jadi ada yang mengisahkan tentang supertasker,
01:00
so this two percentpersen of people who are ablesanggup
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dua persen orang di dunia yang dapat
01:03
to controlkontrol multitaskingmultitasking environmentlingkungan Hidup.
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mengendalikan lingkungan tugas ganda.
01:08
But what about ourselvesdiri, and what about our realityrealitas?
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Namun bagaimana dengan diri kita sendiri dan tentang kenyataan?
01:12
When'sKetika 's the last time you really enjoyedmenikmati
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Kapan terakhir kali Anda menikmati
01:14
just the voicesuara of your friendteman?
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suara dari sahabat Anda?
01:18
So this is a projectproyek I'm workingkerja on,
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Jadi inilah proyek yang saya kerjakan
01:21
and this is a seriesseri of frontdepan coverspenutup
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dan inilah serangkaian halaman muka
01:26
to downgradedowngrade our supersuper, hyperHyper
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untuk menurunkan super, hyper --
01:31
(LaughterTawa) (ApplauseTepuk tangan)
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(Tawa) (Tepuk tangan)
01:35
to downgradedowngrade our supersuper, hyper-mobilehiper-mobile phonestelepon
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untuk menurunkan ponsel super atau hyper kita
01:38
into the essenceesensi of theirmereka functionfungsi.
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dengan hanya menggunakan fungsi dasarnya saja.
01:41
AnotherLain examplecontoh: Have you ever been to VeniceVenesia?
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Contoh lainnya. Apakah Anda pernah mengunjungi Venesia?
01:44
How beautifulindah it is to losekalah ourselvesdiri in these little streetsjalanan
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Betapa indahnya jika kita tersesat di jalan-jalan kecil
01:48
on the islandpulau.
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di pulau ini.
01:51
But our multitaskingmultitasking realityrealitas is prettycantik differentberbeda,
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Namun kenyataan tugas ganda kita cukup berbeda
01:54
and fullpenuh of tonston of informationinformasi.
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dan penuh dengan informasi.
01:58
So what about something like that
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Jadi bagaimana dengan
02:01
to rediscovermenemukan kembali our sensemerasakan of adventurepetualangan?
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menemukan kembali indra petualangan kita?
02:05
I know that it could soundsuara prettycantik weirdaneh to speakberbicara about monoMono
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Saya tahu bahwa berbicara mengenai hal tunggal cukup aneh
02:08
when the numberjumlah of possibilitieskemungkinan is so hugebesar,
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di mana jumlah kemungkinan yang ada begitu besar,
02:13
but I pushDorong you to considermempertimbangkan the optionpilihan of
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namun saya mendorong Anda untuk mempertimbangkan
02:18
focusingfokus on just one tasktugas,
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pilihan untuk berfokus pada satu tugas
02:21
or maybe turningberputar your digitaldigital sensesindra totallysama sekali off.
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atau mungkin memadamkan semua indra digital Anda.
02:27
So nowadayssekarang, everyonesemua orang could producemenghasilkan his monoMono productproduk.
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Saat ini, semua orang dapat menghasilkan produk tunggalnya.
02:33
Why not? So find your monotaskmonotask spottitik
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Mengapa tidak? Jadi temukan titik tugas tunggal Anda
02:36
withindalam the multitaskingmultitasking worlddunia.
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dalam dunia tugas ganda ini.
02:39
Thank you.
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Terima kasih.
02:41
(ApplauseTepuk tangan)
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(Tepuk tangan)
Translated by Antonius Yudi Sendjaja
Reviewed by Achmad Yani

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ABOUT THE SPEAKER
Paolo Cardini - Designer
Paolo Cardini is a product designer who asks serious questions about how we live -- and answers them with whimsical and playful designs.

Why you should listen

Paolo Cardini likes asking some important questions about the way we live, like: Does multitasking actually help us become more efficient? How far will social networking go? Who are the players in the myriad conflicts in the Arab world? What is the next frontier in product development? -- and trying to answer them with playful designs, like his I Like Sit chaise lounge, which updates your Facebook status depending on your position, and MiddleField, a foosball table depicting different players in the Middle East. For TEDGlobal 2012 Cardini created a unique product called the MONOtask project. To help you deal with your overly multitasked life, Cardini has designed 3D-printed smartphone covers that "downgrade" your phone to be much dumber. Download your own cover plans and start monotasking >>

Cardini is currently an MFA Design Assistant Professor at Virginia Commonwealth University in Qatar.

More profile about the speaker
Paolo Cardini | Speaker | TED.com