ABOUT THE SPEAKER
Renata Salecl - Theorist
Sociologist and philosopher Renata Salecl scrutinizes our individual and societal neuroses, and suggests ways out of our current paralysis.

Why you should listen

Why are we the way we are, as individuals and as larger societies? In her relentless effort to answer this question, theorist Renata Salecl mines law, sociology, criminology, philosophy, and psychoanalysis to arrive at some unsettling conclusions.

Salecl—who researches and teaches at universities in her native Slovenia, in New York, and in London—argues that the modern, capitalism-driven imperative to become masters of our own lives leads to personal and social paralysis. We are obsessed with the impossible ideal of perfection and with others’ regard for us to a point that's politically de-mobilizing: obsessed with the idea of personal betterment, we ignore social change. Constant anxiety, kept alive in more-or-less conscious ways by the political system and by the media, further numbs our social criticism. Many people opt to tune out and live in denial. These themes form the core of Salecl's most recent books, The Tyranny of Choice and On Anxiety.

More profile about the speaker
Renata Salecl | Speaker | TED.com
TEDGlobal 2013

Renata Salecl: Our unhealthy obsession with choice

Renata Salecl: 我們對選擇的固執

Filmed:
1,587,906 views

我們面臨無止境的選擇,使我們感到焦慮,內疚和自責的痛苦,因此可能會做出錯誤的决定。但哲學家 Renata Salecl 問:個人的選擇是否令我們分了心,壓制 了我們有社會思想家的思維?這是一個熱熾的要求,請我們停止對個人選擇如此認真,並專注於做集體的選擇。
- Theorist
Sociologist and philosopher Renata Salecl scrutinizes our individual and societal neuroses, and suggests ways out of our current paralysis. Full bio

Double-click the English transcript below to play the video.

當我在準備這個演說的時候,
00:12
When I was preparing準備 for this talk,
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00:15
I went to search搜索 for a couple一對 of quotes報價
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我搜索了幾個引用句
00:17
that I can share分享 with you.
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可以與跟大家分享。
00:18
Good news新聞: I found發現 three
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好消息是,我找到三個
00:21
that I particularly尤其 liked喜歡,
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我特別喜歡的,
00:22
the first by Samuel塞繆爾 Johnson約翰遜, who said,
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第一句是来自約翰遜博士,
00:26
"When making製造 your choice選擇 in life,
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「當在生活中要做出選擇時,
00:28
do not forget忘記 to live生活,"
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不要忘了生活 」。
00:31
the second第二 by Aeschylus埃斯庫羅斯, who reminded提醒 us that
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第二句来自 (古希臘悲劇詩人)
埃斯庫羅斯,提醒我們,
00:35
"happiness幸福 is a choice選擇 that requires要求 effort功夫,"
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「 幸福是需要努力的選擇」。
00:39
and the third第三 is one by Groucho格勞喬 Marx馬克思
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第三句是来自(喜劇演員)格勞喬·馬克思,
00:42
who said, "I wouldn't不會 want to choose選擇 to belong屬於
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他說,「 我不想選擇屬於任何一個
00:45
to any club俱樂部 that would have me as a member會員."
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會接受我成為會員的俱樂部」。
00:51
Now, bad news新聞:
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現在,壞消息是:
00:53
I didn't know which哪一個 one of these quotes報價
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我不知道該選擇哪一個引用句
00:55
to choose選擇 and share分享 with you.
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來和大家分享。
00:58
The sweet anxiety焦慮 of choice選擇.
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那甜美的選擇焦慮。
01:01
In today's今天的 times of post-industrial後工業 capitalism資本主義,
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在如今的後工業資本主義,
01:05
choice選擇, together一起 with individual個人 freedom自由
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選擇,與個人自由
01:09
and the idea理念 of self-making自我決策,
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和自我決策的思想連在一起,
01:11
has been elevated提高的 to an ideal理想.
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已經提升到一種理想主義。
01:15
Now, together一起 with this, we also have a belief信仰
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現在,連同這一點,我們同時也有着
01:19
in endless無窮 progress進展.
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永無止境地進展的信念。
01:22
But the underside下側 of this ideology思想
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但這種意識形態的另一面
01:24
has been an increase增加 of anxiety焦慮,
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是焦慮一直在增加,
01:28
feelings情懷 of guilt有罪,
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內疚感,
01:30
feelings情懷 of being存在 inadequate不足,
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認為自我不足,
01:34
feeling感覺 that we are failing失敗 in our choices選擇.
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感覺我們選擇的差錯。
01:38
Sadly可悲的是, this ideology思想 of individual個人 choice選擇
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可悲的是,這個人選擇的思想意識
01:42
has prevented防止 us from thinking思維 about social社會 changes變化.
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妨礙了我們思考社會的變革。
01:48
It appears出現 that this ideology思想 was actually其實
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看來,這種思想實際上是非常有效地
01:51
very efficient高效 in pacifying安撫 us
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安撫我們
01:54
as political政治 and social社會 thinkers思想家.
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作政治和社會思想家。
01:56
Instead代替 of making製造 social社會 critiques批評,
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我們越來越多從事自我批判,
01:59
we are more and more engaging in self-critique自我批判,
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而不是批評社會,
02:02
sometimes有時 to the point of self-destruction自我毀滅.
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有時還直到自我毀滅的地步。
02:07
Now, how come that ideology思想 of choice選擇
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現在,為什麼選擇的意識,
02:09
is still so powerful強大,
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仍是如此強大有力,
02:11
even among其中 people who have
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即使對那些沒有
02:14
not many許多 things to choose選擇 among其中?
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太多東西選擇的人都如是?
02:16
How come that even people who are poor較差的
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為什麼很窮的人
02:20
very much still identify鑑定 with the idea理念 of choice選擇,
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還有鑑別選擇的想法,
02:24
the kind of rational合理的 idea理念 of choice選擇
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那種我們對有理性選擇
02:26
which哪一個 we embrace擁抱?
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的信奉?
02:29
Now, the ideology思想 of choice選擇 is very successful成功
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然而, 選擇的意識非常成功地
02:33
in opening開盤 for us a space空間 to think
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開放了我們對未來的
02:37
about some imagined想像 future未來.
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一些想像空間。
02:40
Let me give you an example.
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讓我給你舉個例子。
02:43
My friend朋友 Manya曼婭,
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我的朋友瑪雅,
02:44
when she was a student學生 at university大學 in California加州,
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當她還是個在加州上大學的學生,
02:47
was earning盈利 money
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當時她是在做
02:49
by working加工 for a car汽車 dealer零售商.
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汽車經銷商賺錢。
02:52
Now, Manya曼婭, when she encountered遇到
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當瑪雅遇到
02:54
the typical典型 customer顧客, would debate辯論 with him
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她的典型客戶,會跟他辯論
02:57
about his lifestyle生活方式,
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他的生活方式,
02:59
how much he wants to spend,
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他想花多少錢,
03:01
how many許多 children孩子 he has,
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他有幾個小孩,
03:03
what does he need the car汽車 for?
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為什麼他需要車?
03:05
They would usually平時 come to a good conclusion結論
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他們通常會得出一個好的結論
03:08
what would be a perfect完善 car汽車.
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哪一輛是最適當的車。
03:11
Now, before Manya's馬尼亞的 customer顧客 would go home
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在瑪雅的客戶回家
03:14
and think things through通過,
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考慮之前,
03:17
she would say to him,
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她就對他說,
03:18
"The car汽車 that you are buying購買 now is perfect完善,
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「你現在會買的那輛車是最最適當的,
03:22
but in a few少數 year's年份 time,
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但過幾年時間,
03:24
when your kids孩子 will be already已經 out of the house,
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當你的孩子們將已搬了家,
03:27
when you will have a little bit more money,
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你會有多一點錢,
03:30
that other car汽車 will be ideal理想.
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那另一輛車將會更理想,
03:33
But what you are buying購買 now is great."
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但現在你所購買的已是很棒了。」
03:36
Now, the majority多數 of Manya's馬尼亞的 customers顧客
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大多數瑪雅的客戶
03:39
who came來了 back the next下一個 day
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第二天回來
03:40
bought that other car汽車,
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都會買另一輛車,
03:43
the car汽車 they did not need,
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那輛他們並不需要的車,
03:45
the car汽車 that cost成本 far too much money.
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那輛花費太多錢的車。
03:48
Now, Manya曼婭 became成為 so successful成功 in selling銷售 cars汽車
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現在,瑪雅暢銷汽車如此成功,
03:51
that soon不久 she moved移動 on to selling銷售 airplanes飛機.
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不久後她會轉移到賣飛機。
03:54
(Laughter笑聲)
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(笑聲)
03:59
And knowing會心 so much about
the psychology心理學 of people
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理解這麼多關於人的心理
04:03
prepared準備 her well for her current當前 job工作,
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為她準備好她目前的工作,
04:04
which哪一個 is that of a psychoanalyst心理醫生.
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這便是一個精神分析學家。
04:08
Now, why were Manya's馬尼亞的 customers顧客 so irrational不合理的?
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為什麼瑪雅的客戶會這樣不理智呢?
04:13
Manya's馬尼亞的 success成功 was that she was able能夠
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瑪雅成功在於她能夠
04:15
to open打開 in their heads an image圖片
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在他們的思維開設一個
04:18
of an idealized理想化 future未來,
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理想化的未來形象,
04:22
an image圖片 of themselves他們自己
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一個他們自己
04:24
when they are already已經 more successful成功, freer自由,
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已經更成功的形象,更自由,
04:28
and for them, choosing選擇 that other car汽車
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對他們來說,選擇那另一輛車
04:30
was as if they are coming未來 closer接近 to this ideal理想
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就如他們更接近這個理想,
04:33
in which哪一個 it was as if Manya曼婭 already已經 saw them.
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就像瑪雅已經看見了他們的那個形象。
04:38
Now, we rarely很少 make really totally完全 rational合理的 choices選擇.
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我們其實很少真正做出完全理性的選擇。
04:42
Choices選擇 are influenced影響 by our unconscious無意識,
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選擇是由我們的潛意識影響,
04:46
by our community社區.
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由我們的社會影響。
04:48
We're often經常 choosing選擇
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我們的選擇經常通過猜測,
04:50
by guessing揣測, what would other people
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通過猜測,別人會怎樣想
04:52
think about our choice選擇?
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我們的選擇呢?
04:55
Also we are choosing選擇
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此外,我們會通過
04:56
by looking at what others其他 are choosing選擇.
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看別人怎麼選擇而選擇。
04:59
We're also guessing揣測 what is
socially社交上 acceptable接受 choice選擇.
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我們也在猜什麼是社會可以接受的選擇。
05:03
Now, because of this, we actually其實
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正因如此,我們其實
05:06
even after we have already已經 chosen選擇,
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即使已經選擇了,
05:08
like bought a car汽車,
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就像買了一輛車,
05:10
endlessly不休 read reviews評論 about cars汽車,
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仍然會無休止地閱讀關於汽車的評論,
05:13
as if we still want to convince說服 ourselves我們自己
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如我們仍然要說服自己,
05:16
that we made製作 the right choice選擇.
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確定我們做出了正確的選擇。
05:18
Now, choices選擇 are anxiety-provoking焦慮發人深省.
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選擇是會引起焦慮。
05:21
They are linked關聯 to risks風險, losses損失.
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它們會聯繫到的風險,損失。
05:24
They are highly高度 unpredictable不可預料的.
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它們是高不可預測的。
05:27
Now, because of this,
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正因如此,
05:29
people have now more and more problems問題
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人們現在有越來越多的問題,
05:31
that they are not choosing選擇 anything.
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因為他們沒有選擇任何東西。
05:35
Not long ago, I was at a wedding婚禮 reception招待會,
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不久以前,我在一個婚禮上,
05:39
and I met會見 a young年輕, beautiful美麗 woman女人
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我遇見了一個既年輕,又漂亮的女人,
05:41
who immediately立即 started開始 telling告訴
me about her anxiety焦慮 over choice選擇.
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她立刻開始跟我談起她對選擇的焦慮。
05:46
She said to me, "I needed需要 one month
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她對我說,「我需要一個月的時間
05:48
to decide決定 which哪一個 dress連衣裙 to wear穿."
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決定穿哪一套裙。」
05:51
Then she said, "For weeks I was researching研究
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然後她說,「幾個星期以來我正在研究,
05:53
which哪一個 hotel旅館 to stay for this one night.
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在哪一間酒店留宿一晚。
05:56
And now, I need to choose選擇 a sperm精子 donor捐贈者."
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現在,我需要選擇一個精子捐贈者。」
06:01
(Laughter笑聲)
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(笑聲)
06:04
I looked看著 at this woman女人 in shock休克.
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我震驚地看著這個女人。
06:07
"Sperm精子 donor捐贈者? What's the rush?"
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「捐精者?急什麼?」
06:10
She said, "I'm turning車削 40 at the end結束 of this year,
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她說,「我在今年年底便40歲,
06:14
and I've been so bad in choosing選擇 men男人 in my life."
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但我對男人的選擇一直糟糕。」
06:19
Now choice選擇, because it's linked關聯 to risk風險,
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選擇,因為它聯繫到風險,
06:24
is anxiety-provoking焦慮發人深省,
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是會引起焦慮,
06:26
and it was already已經 the famous著名
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這已經是著名的
06:29
Danish丹麥 philosopher哲學家ren Kierkegaard克爾凱郭爾
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丹麥哲學家索倫•克爾凱郭爾誰
06:31
who pointed out that anxiety焦慮
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指出,焦慮是因為我們聯繫
06:34
is linked關聯 to the possibility可能性 of possibility可能性.
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可能性的可能性。
06:37
Now, we think today今天 that we can prevent避免 these risks風險.
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今時今日,我們覺得我們能避免這些風險。
06:42
We have endless無窮 market市場 analysis分析,
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我們有無盡的市場分析,
06:45
projections預測 of the future未來 earnings收益.
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未來盈利的預測。
06:47
Even with market市場, which哪一個 is about chance機會,
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即使是市場,關於機會的市場,
06:50
randomness隨機性, we think we can predict預測 rationally合理
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有隨機性,我們認為我們可以合理地
06:54
where it's going.
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預測其去向。
06:56
Now, chance機會 is actually其實 becoming變得 very traumatic創傷.
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現今,機會其實是變得非常痛苦。
07:01
Last year, my friend朋友 Bernard伯納德 Harcourt哈考特
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去年,我的朋友伯納·哈考特
07:04
at the University大學 of Chicago芝加哥 organized有組織的 an event事件,
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在芝加哥大學舉辦活動,
07:08
a conference會議 on the idea理念 of chance機會.
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會議是關於對機會的思想。
07:11
He and I were together一起 on the panel面板,
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我和他一起在小組上,
07:13
and just before delivering交付 our papers文件
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在介紹我們的論文之前一刻 —
07:16
we didn't know each other's其他 papers文件
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我們不知道對方的論文 —
07:18
we decided決定 to take chance機會 seriously認真地.
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我們決定真的把機會當認真。
07:21
So we informed通知 our audience聽眾
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所以我們告訴我們的聽眾,
07:23
that what they will just now hear
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他們聽到的將是
07:25
will be a random隨機 paper,
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一篇隨機的論文,
07:27
a mixture混合物 of the two papers文件
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這兩篇論文是
07:29
which哪一個 we didn't know what each was writing寫作.
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我們不知內容的混合物。
07:33
Now, we delivered交付 the conference會議 in such這樣 a way.
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我們以這樣的方式表發論文。
07:37
Bernard伯納德 read his first paragraph,
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伯納讀他的第一段,
07:39
I read my first paragraph,
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我讀我的第一個段落,
07:42
Bernard伯納德 read his second第二 paragraph,
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伯納讀他的第二段,
07:44
I read my second第二 paragraph,
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我讀我的第二段,
07:45
in this way towards the end結束 of our papers文件.
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這樣的直到論文結束。
07:49
Now, you will be surprised詫異
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你會驚奇地發現,
07:51
that a majority多數 of our audience聽眾
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我們大多數的觀眾沒有想到,
07:53
did not think that what they'd他們會 just listened聽了 to
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他們剛剛聽了的
07:56
was a completely全然 random隨機 paper.
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是一篇完全隨機的論文。
07:59
They couldn't不能 believe that
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他們簡直不相信,
08:01
speaking請講 from the position位置 of authority權威
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從兩位像我們
08:03
like two professors教授 we were,
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有權威的教授,
08:05
we would take chance機會 seriously認真地.
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我們對機會這樣嚴肅。
08:08
They thought we prepared準備 the papers文件 together一起
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他們以為我們一起準備好論文,
08:11
and were just joking開玩笑 that it's random隨機.
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以為我們說隨機的只是在開玩笑。
08:14
Now, we live生活 in times with a lot of information信息,
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現在,我們生活在一個有大量信息,
08:19
big data數據,
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大數據,
08:20
a lot of knowledge知識 about the insides內部 of our bodies身體.
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對我們身體內部有大量知識的時候。
08:23
We decoded解碼 our genome基因組.
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我們已經解碼了我們的基因組。
08:25
We know about our brains大腦 more than before.
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我們對大腦比以前多了理解。
08:28
But surprisingly出奇, people are more and more
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但奇怪的是,在這知識當前
08:31
turning車削 a blind eye in front面前 of this knowledge知識.
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人們越來越視而不見。
08:35
Ignorance無知 and denial否認 are on the rise上升.
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無知和否認有上升的趨勢。
08:40
Now, in regard看待 to the current當前 economic經濟 crisis危機,
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現在,考慮到當前的經濟危機,
08:43
we think that we will just wake喚醒 up again
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我們以為,只要我們再次醒來,
08:46
and everything will be the same相同 as before,
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一切都會和以前一樣,
08:48
and no political政治 or social社會 changes變化 are needed需要.
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而不需要任何政治或社會的變遷。
08:51
In regard看待 to ecological生態 crisis危機,
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至於生態危機,
08:54
we think nothing needs需求 to be doneDONE just now,
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我們認為此刻沒有什麼需要做的,
08:57
or others其他 need to act法案 before us.
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或者是別人比我們需要更先採取行動。
09:00
Or even when ecological生態 crisis危機 already已經 happens發生,
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甚至當生態危機已經發生,
09:03
like a catastrophe災難 in Fukushima福島,
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就像在福島災難,
09:05
often經常 we have people living活的 in the same相同 environment環境
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往往有人生活在同一個環境中,
09:08
with the same相同 amount of information信息,
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收到同數量的信息,
09:10
and half of them will be anxious about radiation輻射
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其中一半是擔心輻射,
09:14
and half of them will ignore忽視 it.
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另一半會忽略它。
09:17
Now, psychoanalysts心理醫生 know very well
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不過,精神分析學家也很清楚,
09:20
that people surprisingly出奇 don't have
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人出奇地熱愛的
09:22
passion for knowledge知識
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不是知識,
09:24
but passion for ignorance無知.
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而是熱愛無知。
09:27
Now, what does that mean?
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這是什麼意思?
09:29
Let's say when we are facing面對
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比方說,當我們面對
09:30
a life-threatening危及生命 illness疾病,
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一個危及生命的疾病,
09:33
a lot of people don't want to know that.
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很多人並不想知道。
09:36
They'd他們會 rather prefer比較喜歡 denying否認 the illness疾病,
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他們寧願否認生病,
09:40
which哪一個 is why it's not so wise明智的 to inform通知 them
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這就是為什麼如果他們不問,
09:43
if they don't ask.
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告訴他們其實不是那麼明智的做法。
09:45
Surprisingly出奇, research研究 shows節目 that sometimes有時
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出人意料的是,研究表明,
09:47
people who deny拒絕 their illness疾病
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有時有些否認自己病情的人
09:49
live生活 longer than those who are rationally合理 choosing選擇
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會活得比那些合理地選擇
09:53
the best最好 treatment治療.
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最佳治療方案的人跟更長久。
09:55
Now, this ignorance無知, however然而,
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但是這種無知,
09:58
is not very helpful有幫助 on the level水平 of the social社會.
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不是對社會水平非常有幫助。
10:02
When we are ignorant愚昧 about where we are heading標題,
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當我們不知道我們正朝著哪裡,
10:06
a lot of social社會 damage損傷 can be caused造成.
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這可以引起大量的社會傷害。
10:10
Now, on top最佳 of facing面對 ignorance無知,
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除了面對無外,
10:12
we are also facing面對 today今天
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我們今天還面臨著
10:14
some kind of an obviousness顯而易見.
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一些那種顯而易見的事情。
10:17
Now, it was French法國 philosopher哲學家
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它便是法國哲學家
10:19
Louis路易 Althusser阿爾都塞 who pointed out
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阿爾都塞所指出,
10:22
that ideology思想 functions功能 in such這樣 a way
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意識形態的一種功能,
10:24
that it creates創建 a veil面紗 of obviousness顯而易見.
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它創造了一瓣顯而易見的面紗。
10:28
Before we do any social社會 critique批判,
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在我們做任何社會批判之前,
10:32
it is necessary必要 really to lift電梯 that veil面紗 of obviousness顯而易見
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有必要真正解除顯而易見性的面紗,
10:36
and to think through通過 a little bit differently不同.
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並通過一點不同的想法。
10:39
If we go back to this ideology思想
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如果我們要回到
10:41
of individual個人, rational合理的 choice選擇
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我們常接受的思想, 個人
10:44
we often經常 embrace擁抱,
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和理性的選擇,
10:46
it's necessary必要 precisely恰恰 here
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有必要在這裡
10:48
to lift電梯 this obviousness顯而易見
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解除這一種顯見,
10:51
and to think a little bit differently不同.
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並添一點點不同的思想。
10:54
Now for me, a question often經常 is
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對我來說,有一個問題往往就是,
10:57
why we still embrace擁抱 this idea理念 of a self-made自製 man
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白手興家的構想, 根本是起源於對資本主義的依賴,
11:01
on which哪一個 capitalism資本主義 relied from its beginning開始?
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為什麼我們仍然接受這種構想?
11:05
Why do we think that we are really such這樣 masters主人
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為什麼我們認為我們真的精通了生活,
11:07
of our lives生活 that we can rationally合理
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我們可以理性地做出
11:10
make the best最好 ideal理想 choices選擇,
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最佳最理想的選擇,
11:13
that we don't accept接受 losses損失 and risks風險?
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令到我們因此不接受損失和風險?
11:16
And for me, it's very shocking觸目驚心 to
see sometimes有時 very poor較差的 people,
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對我來說,是非常令人震驚地看到有時很貧窮的人,
11:19
for example, not supporting支持 the idea理念
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例如,不支持對富有的人
11:22
of the rich豐富 being存在 taxed徵稅 more.
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納稅更多的想法。
11:25
Quite相當 often經常 here they still identify鑑定
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經常在這性質的事例,他們仍然
11:27
with a certain某些 kind of a lottery抽獎 mentality心理.
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認同某種彩票的心態。
11:30
Okay, maybe they don't think that they will make it
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好吧,也許他們不認為他們將在未來會成功,
11:33
in the future未來, but maybe they think,
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但也許他們認為,
11:34
my son兒子 might威力 become成為 the next下一個 Bill法案 Gates蓋茨.
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我的兒子會成為下一個比爾·蓋茨。
11:38
And who would want to tax one's那些 son兒子?
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誰會願意兒子被徵稅?
11:41
Or, a question for me is also,
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或者,另一個問題是,
11:45
why would people who have no health健康 insurance保險
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為什麼沒有醫療保險的人
11:47
not embrace擁抱 universal普遍 healthcare衛生保健?
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不支持全民醫療?
11:50
Sometimes有時 they don't embrace擁抱 it,
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有時他們的確不接受它,
11:52
again identifying識別 with the idea理念 of choice選擇,
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再一次是選擇的想法識別,
11:54
but they have nothing to choose選擇 from.
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即使他們沒有什麼選擇。
11:57
Now, Margaret瑪格麗特 Thatcher撒切爾 famously著名 said
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戴卓爾夫人的一句名言,
12:01
that there is nothing like a society社會.
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沒有什麼像一個社會。
12:04
Society社會 doesn't exist存在, it is only individuals個人
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社會並不存在,存在的只是個人
12:08
and their families家庭.
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及其家庭。
12:10
Sadly可悲的是, this ideology思想 still functions功能 very well,
246
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可悲的是,這種意識還是非常好的運作,
12:15
which哪一個 is why people who are poor較差的 might威力 feel
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這就是為什麼窮人可能會對
12:17
ashamed羞愧 for their poverty貧窮.
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自己貧窮感到羞愧。
12:19
We might威力 endlessly不休 feel guilty有罪 that we are
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我們可能會無休止地對沒有做出
12:21
not making製造 the right choices選擇,
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正確的選擇感到內疚,
12:23
and that's why we didn't succeed成功.
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並認為這就是我們沒有成功的原因。
12:26
We are anxious that we are not good enough足夠.
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我們擔心我們做得不夠好。
12:29
That's why we work very hard,
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這就是為什麼我們非常努力,
12:31
long hours小時 at the workplace職場
254
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在工作花上長時間,
12:33
and equally一樣 long hours小時 on remaking再造 ourselves我們自己.
255
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在重塑自己上花同樣的長時間。
12:37
Now, when we are anxious over choices選擇,
256
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但當我們對選擇急於憂慮,
12:39
sometimes有時 we easily容易 give our power功率 of choice選擇 away.
257
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有時我們很容易地放棄了我們的選擇權力。
12:44
We identify鑑定 with the guru領袖
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我們信賴着
12:46
who tells告訴 us what to do,
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告訴我們該怎麼做的大師,
12:47
self-help自救 therapist治療師,
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自助治療師,
12:50
or we embrace擁抱 a totalitarian極權主義 leader領導
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或者我們依賴一個
12:52
who appears出現 to have no doubts疑惑 about choices選擇,
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對選擇似乎毫不猶疑的,
12:55
who sort分類 of knows知道.
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全知的極權主義領袖。
12:57
Now, often經常 people ask me,
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經常有人問我,
13:00
"What did you learn學習 by studying研究 choice選擇?"
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「那你通過學習選擇學到什麼呢?」
13:02
And there is an important重要 message信息 that I did learn學習.
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我確實學到了一個重要的信息。
13:06
When thinking思維 about choices選擇,
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當考慮選擇時,
13:08
I stopped停止 taking服用 choices選擇 too seriously認真地, personally親自.
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我個人避免太沉重的對待選擇。
13:13
First, I realized實現 a lot of choice選擇 I make
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首先,我意識到很多我做的選擇
13:16
is not rational合理的.
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是不理性的。
13:17
It's linked關聯 to my unconscious無意識,
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它連接到我的潛意識,
13:19
my guesses猜測 of what others其他 are choosing選擇,
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我猜測別人怎麼選擇的,
13:21
or what is a socially社交上 embraced擁抱 choice選擇.
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或是一個社會接受的選擇。
13:25
I also embrace擁抱 the idea理念
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我也接受到,
13:27
that we should go beyond
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我們應該超越
13:29
thinking思維 about individual個人 choices選擇,
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想著個人的選擇,
13:31
that it's very important重要 to rethink反思 social社會 choices選擇,
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而是非常重要的重新思考社會的選擇,
13:34
since以來 this ideology思想 of individual個人
choice選擇 has pacified息怒 us.
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因為個人選擇這種意識已經平息了我們。
13:38
It really prevented防止 us to think about social社會 change更改.
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阻止了我們思考社會變革。
13:41
We spend so much time
choosing選擇 things for ourselves我們自己
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我們花那麼多時間為自己挑選東西,
13:45
and barely僅僅 reflect反映 on
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只勉強反映
13:47
communal公社 choices選擇 we can make.
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我們可以做到的公共選擇。
13:49
Now, we should not forget忘記 that choice選擇
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不過,我們不應該忘記,選擇
13:51
is always linked關聯 to change更改.
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和改變總是連在一起的。
13:53
We can make individual個人 changes變化,
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1816
我們可以把個人變化,
13:55
but we can make social社會 changes變化.
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我們可以把社會變革。
13:57
We can choose選擇 to have more wolves.
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我們可以選擇有更多狼。
14:01
We can choose選擇 to change更改 our environment環境
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我們可以選擇改變我們的環境
14:04
to have more bees蜜蜂.
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有更多蜜蜂。
14:06
We can choose選擇 to have different不同 rating評分 agencies機構.
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我們可以選擇不同的評級機構。
14:11
We can choose選擇 to control控制 corporations公司
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我們可以選擇控制,
14:13
instead代替 of allowing允許 corporations公司 to control控制 us.
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而不是讓企業控制我們的公司。
14:17
We have a possibility可能性 to make changes變化.
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我們有可能做出改變。
14:20
Now, I started開始 with a quote引用 from Samuel塞繆爾 Johnson約翰遜,
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我開始時引用了約翰遜的名句,
14:24
who said that when we make choice選擇 in life,
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說到當我們在生活中做出選擇時,
14:26
we shouldn't不能 forget忘記 to live生活.
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我們不應該忘記生活。
14:29
Finally最後, you can see
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最後,你可以看到
14:31
I did have a choice選擇
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我確實在演說開始時的
14:33
to choose選擇 one of the three quotes報價
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三個名句中
14:34
with which哪一個 I wanted to start開始 my lecture演講.
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作出了一個選擇。
14:38
I did have a choice選擇,
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我確實有一個選擇,
14:40
such這樣 as nations國家, as people,
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如國家,作為人民,
14:42
we have choices選擇 too to rethink反思
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我們有太多選擇,我們實在要
14:44
in what kind of society社會 we want to live生活 in the future未來.
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重新思考在未來要活在什麼樣的社會。
14:48
Thank you.
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謝謝。
14:50
(Applause掌聲)
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(掌聲)
Translated by Ana Choi
Reviewed by Tingyu Qiu

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ABOUT THE SPEAKER
Renata Salecl - Theorist
Sociologist and philosopher Renata Salecl scrutinizes our individual and societal neuroses, and suggests ways out of our current paralysis.

Why you should listen

Why are we the way we are, as individuals and as larger societies? In her relentless effort to answer this question, theorist Renata Salecl mines law, sociology, criminology, philosophy, and psychoanalysis to arrive at some unsettling conclusions.

Salecl—who researches and teaches at universities in her native Slovenia, in New York, and in London—argues that the modern, capitalism-driven imperative to become masters of our own lives leads to personal and social paralysis. We are obsessed with the impossible ideal of perfection and with others’ regard for us to a point that's politically de-mobilizing: obsessed with the idea of personal betterment, we ignore social change. Constant anxiety, kept alive in more-or-less conscious ways by the political system and by the media, further numbs our social criticism. Many people opt to tune out and live in denial. These themes form the core of Salecl's most recent books, The Tyranny of Choice and On Anxiety.

More profile about the speaker
Renata Salecl | Speaker | TED.com

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