ABOUT THE SPEAKER
ShaoLan Hsueh - Technologist, entrepreneur
ShaoLan want to help people understand China's culture and language, and to bridge the gap between East and West.

Why you should listen

ShaoLan is an entrepreneur, angel investor, geek, writer, traveller and dreamer. She is the founder and creator of Chineasy, which she launched after her TED Talk in Long Beach, California in 2013.

In just over three years, she has built Chineasy into one of the most popular methods of learning Chinese across the Internet with several hundred thousand fellow learners. Her first book, Chineasy, The New Way to Read Chinese, was launched in March 2014 and has been translated into 18 languages. Her next book, Chineasy Everyday, was launched in March 2016.

ShaoLan is a tech entrepreneur with extensive business experience. At the age of 22, while studying for her MBA, she wrote four best-selling books on software in Taiwan, and her books were bundled by Microsoft. She co-founded pAsia, one of the major players on Internet in Asia in 1990’s. After a second masters degree at the University of Cambridge, she began Caravel Capital in 2005 to advise young tech companies.

Chineasy represents a return for ShaoLan to her artistic upbringing and in many ways a design project. This project is the culmination of her life’s journey through the East and West. Her aim is to help people to understand China, Chinese culture, its language and to bridge the gap between East and West. Her next step is to help Chinese children to enjoy and appreciate the beauty of their own language. 

 

More profile about the speaker
ShaoLan Hsueh | Speaker | TED.com
TED2013

ShaoLan: Learn to read Chinese ... with ease!

Šaolan (ShaoLan): Naučite da čitate kineski ... veoma lako!

Filmed:
4,781,742 views

Za strance, učenje kineskog jezika je težak zadatak. Ali učenje čitanja lijepih, često složenih znakova kineskog pisanog jezika može biti manje teško. Šaolin nas provodi kroz jednostavnu lekciju prepoznavanja ideje iza znakova i njihovog značenja--kreiranje od nekoliko jednostavnih formi do složenih pojmova. Zovite ga laki kineski.
- Technologist, entrepreneur
ShaoLan want to help people understand China's culture and language, and to bridge the gap between East and West. Full bio

Double-click the English transcript below to play the video.

00:12
Growing up in Taiwan
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Odrastajuči na Tajvanu
00:14
as the daughter of a calligrapher,
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kao ćerka kaligrafa,
00:16
one of my most treasured memories
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jedno od mojih najdragocjenih sjećanja
00:18
was my mother showing me the beauty, the shape
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bilo je kako mi majka pokazuje ljepotu, oblik
00:21
and the form of Chinese characters.
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i formu kineskih znakova.
00:24
Ever since then, I was fascinated
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Čak i tada sam bila fascinirana
00:27
by this incredible language.
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ovim nevjerovatnim jezikom.
00:29
But to an outsider, it seems to be
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Ali nekom sa strane,
to izgleda da je
00:32
as impenetrable as the Great Wall of China.
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neprobojno kao veliki Kineski zid.
00:35
Over the past few years, I've been wondering
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Tokom proteklih godina sam razmišljala
00:38
if I can break down this wall,
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da kad ja mogu da probijem ovaj zid,
00:40
so anyone who wants to understand and appreciate
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bilo ko, ko želi da razumije i cijeni
00:42
the beauty of this sophisticated language could do so.
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ljepotu ovog sofisticiranog jezika
mogao bi učiniti to isto.
00:46
I started thinking about how a new, fast method
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Počela sam da razmišljam
kako bi novi, brži način
00:51
of learning Chinese might be useful.
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učenja kineskog jezika bio koristan.
00:54
Since the age of five, I started to learn how to draw
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Od svoje pete godine počela sam
da učim kako da crtam,
00:58
every single stroke for each character
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svaki zamah za svaki znak
01:01
in the correct sequence.
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u tačnom redosljedu.
01:03
I learned new characters every day
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Učila sam nove znakove svakog dana
01:05
during the course of the next 15 years.
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tokom narednih 15 godina.
01:08
Since we only have five minutes,
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S obzirom da imamo samo pet minuta,
01:10
it's better that we have a fast and simpler way.
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dobro je da imamo brži
i jednostavniji način.
01:14
A Chinese scholar would understand 20,000 characters.
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Kineski učenjak bi razumio 20000 znakova.
01:17
You only need 1,000 to understand the basic literacy.
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Potrebno je samo 1000
da razumijete osnovnu pismenost.
01:22
The top 200 will allow you to comprehend
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200 najvažnih će vam dozvoliti da obuhvatite
01:26
40 percent of basic literature --
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40 procenata osnovne literature --
01:29
enough to read road signs, restaurant menus,
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dovoljno da čitate znakove na putu,
menije u restoranu,
01:32
to understand the basic idea of the web pages
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da razumijete osnovnu ideju veb stranica
01:35
or the newspapers.
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ili novina.
01:37
Today I'm going to start with eight
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Danas ću početi sa osam
01:39
to show you how the method works.
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da vam pokažem kako metod funkcioniše.
01:41
You are ready?
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Da li ste spremni?
01:43
Open your mouth as wide as possible
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Otvorite usta što je šire moguće
01:46
until it's square.
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dok ne budu kvadrat.
01:48
You get a mouth.
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Dobili ste usta.
01:50
This is a person going for a walk.
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Ovo je osoba koja ide u šetnju.
01:53
Person.
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Osoba.
01:57
If the shape of the fire is a person
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Ako je oblik vatre osoba
01:59
with two arms on both sides,
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sa dvije ruke na obje strane,
02:02
as if she was yelling frantically,
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kao da pomahnitalo viče
02:04
"Help! I'm on fire!" --
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"Upomoć! Gorim!"
02:07
This symbol actually is originally from the shape of the flame,
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Ovaj simbol je zapravo
porijeklom iz oblika plamena,
02:11
but I like to think that way. Whichever works for you.
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ali ja volim da mislim tako.
Šta god vam odgovara.
02:15
This is a tree.
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Ovo je drvo.
02:18
Tree.
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Drvo.
02:20
This is a mountain.
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Ovo je planina.
02:24
The sun.
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Sunce.
02:29
The moon.
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Mjesec.
02:34
The symbol of the door
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Znak vrata
02:36
looks like a pair of saloon doors in the wild west.
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izgleda kao par vrata krčme iz divljeg zapada.
02:41
I call these eight characters radicals.
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Ovih osam znakova zovem korijenima.
02:45
They are the building blocks
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Oni su blokovi za građenje
02:47
for you to create lots more characters.
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za vas da kreirate još mnogo znakova.
02:51
A person.
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Osoba.
02:53
If someone walks behind, that is "to follow."
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Ako neko šeta iza, to je "da slijedi."
02:57
As the old saying goes,
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Kao što stara izreka kaže
02:59
two is company, three is a crowd.
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dvoje je društvo, troje je gužva
03:03
If a person stretched their arms wide,
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Ako osoba raširi svije ruke široko,
03:06
this person is saying, "It was this big."
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ova osoba govori: "To je ovoliko veliko".
03:10
The person inside the mouth, the person is trapped.
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Osoba unutar usta,
osoba je zarobljena.
03:14
He's a prisoner, just like Jonah inside the whale.
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On je zatvorenik,
isto kao Jov unutar kita.
03:20
One tree is a tree. Two trees together, we have the woods.
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Jedno drvo je drvo.
Dva drveta zajedno, imamo drva.
03:24
Three trees together, we create the forest.
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Tri drveta zajedno, stvaramo šumu.
03:27
Put a plank underneath the tree, we have the foundation.
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Postavi dasku ispod drveta, imamo temelj.
03:31
Put a mouth on the top of the tree, that's "idiot." (Laughter)
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Postavi usta na vrh drveta, to je "idiot."
(Smijeh)
03:35
Easy to remember,
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Lako je da se zapamti,
03:37
since a talking tree is pretty idiotic.
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jer drvo koje govori je prilično idiotski.
03:42
Remember fire?
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Sjećate li se vatre?
03:44
Two fires together, I get really hot.
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Dvije vatre zajedno,
veoma mi je vruće.
03:47
Three fires together, that's a lot of flames.
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Tri vatre zajedno,
to je mnogo plamena.
03:50
Set the fire underneath the two trees, it's burning.
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Postavite plamen ispod
dva drveta, to je spaljivanje.
03:54
For us, the sun is the source of prosperity.
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Za nas, sunce je znak prosperiteta.
03:58
Two suns together, prosperous.
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Dva sunca zajedno, napredak.
04:00
Three together, that's sparkles.
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Tri zajedno, to blista.
04:02
Put the sun and the moon shining together,
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Postavite da sunce
i mjesec sijaju zajedno
04:04
it's brightness.
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to je svjetlost.
04:05
It also means tomorrow, after a day and a night.
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To takođe znači sjutra,
poslije dana i noći.
04:10
The sun is coming up above the horizon. Sunrise.
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Sunce izlazi iznad horizonta.
Sunčev izlazak.
04:14
A door. Put a plank inside the door,
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Vrata. Postavite dasku unutar vrata,
04:17
it's a door bolt.
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to je kvaka.
04:19
Put a mouth inside the door, asking questions.
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Postavite usta u vrata, postavljanje pitanja.
04:22
Knock knock. Is anyone home?
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Kuc, kuc. Ima li koga?
04:26
This person is sneaking out of a door,
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Ova osoba se šunja kroz vrata,
04:28
escaping, evading.
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bježanje, izbjegavanje.
04:31
On the left, we have a woman.
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Lijevo je žena.
04:33
Two women together, they have an argument.
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Dvije žene zajedno, raspravljaju se.
04:36
(Laughter)
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(Smijeh)
04:38
Three women together, be careful, it's adultery.
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Tri žene zajedno, budite oprezni,
to je preljuba
04:44
So we have gone through almost 30 characters.
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Prošli smo kroz skoro 30 znakova.
04:48
By using this method, the first eight radicals
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Koristeći ovu metodu,
prvih osam korijena
04:51
will allow you to build 32.
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će vam dozvoliti da kreirate 32.
04:53
The next group of eight characters
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Sljedeća grupa od osam znakova
04:55
will build an extra 32.
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moći ćete još 32.
04:57
So with very little effort,
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Pa, sa malo truda,
04:59
you will be able to learn a couple hundred characters,
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moći ćete da naučite
nekoliko stotine znakova,
05:02
which is the same as a Chinese eight-year-old.
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što je isto kao osmogodišnja Kineskinja.
05:04
So after we know the characters, we start building phrases.
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Nakon što znamo znakove,
počinjemo da gradimo rečenice.
05:08
For example, the mountain and the fire together,
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Na primjer, planina i vatra zajedno,
05:10
we have fire mountain. It's a volcano.
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imamo vatrenu planinu.
To je vulkan.
05:13
We know Japan is the land of the rising sun.
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Znamo da je Japan zemlja izlazećeg sunca.
05:17
This is a sun placed with the origin,
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Ovo je sunce postavljeno sa temeljom,
05:20
because Japan lies to the east of China.
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jer Japan leži na istoku Kine.
05:23
So a sun, origin together, we build Japan.
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Sunce i temelj zajedno, kreirali smo Japan.
05:27
A person behind Japan, what do we get?
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Osoba iza Japana, šta dobijamo?
05:30
A Japanese person.
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Osobu iz Japana.
05:33
The character on the left is two mountains
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Znak lijevo je dvije planine
05:36
stacked on top of each other.
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postavljene jedna na drugu.
05:38
In ancient China, that means in exile,
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U drevnoj Kini to znači u izgnanstvu,
05:41
because Chinese emperors, they put their political enemies
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jer su kineski carevi stavljali njihove
političke neprijatelje
05:44
in exile beyond mountains.
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u izgnanstvo iza planina.
05:46
Nowadays, exile has turned into getting out.
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Sada, izgnanstva su se pretvorila u izlazak.
05:51
A mouth which tells you where to get out
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Usta koja vam govore gdje da izadjete
05:54
is an exit.
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je "Izlaz"
05:56
This is a slide to remind me that I should stop talking
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Ovaj slajd je trebalo da me podsjeti
da treba da prestanem da pričam
05:59
and get off of the stage. Thank you.
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i da se maknem sa scene. Hvala Vam.
06:01
(Applause)
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(Aplauz)
Translated by Rajko Orman
Reviewed by Radica Stojanovic

▲Back to top

ABOUT THE SPEAKER
ShaoLan Hsueh - Technologist, entrepreneur
ShaoLan want to help people understand China's culture and language, and to bridge the gap between East and West.

Why you should listen

ShaoLan is an entrepreneur, angel investor, geek, writer, traveller and dreamer. She is the founder and creator of Chineasy, which she launched after her TED Talk in Long Beach, California in 2013.

In just over three years, she has built Chineasy into one of the most popular methods of learning Chinese across the Internet with several hundred thousand fellow learners. Her first book, Chineasy, The New Way to Read Chinese, was launched in March 2014 and has been translated into 18 languages. Her next book, Chineasy Everyday, was launched in March 2016.

ShaoLan is a tech entrepreneur with extensive business experience. At the age of 22, while studying for her MBA, she wrote four best-selling books on software in Taiwan, and her books were bundled by Microsoft. She co-founded pAsia, one of the major players on Internet in Asia in 1990’s. After a second masters degree at the University of Cambridge, she began Caravel Capital in 2005 to advise young tech companies.

Chineasy represents a return for ShaoLan to her artistic upbringing and in many ways a design project. This project is the culmination of her life’s journey through the East and West. Her aim is to help people to understand China, Chinese culture, its language and to bridge the gap between East and West. Her next step is to help Chinese children to enjoy and appreciate the beauty of their own language. 

 

More profile about the speaker
ShaoLan Hsueh | Speaker | TED.com

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