Mundano: Trash cart superheroes
מונדנו: מונדנו: שדרגו את... עגלת הזבל שלי?
Mundano's bold, colorful street art isn't just eye candy. His projects call attention to social, environmental and political issues, while raising chuckles from passersby. Full bio
Double-click the English transcript below to play the video.
all superpowers: invisibility.
הכי גרוע: בלתי נראות.
materials for a living.
social inequality, unemployment,
waste collection system.
honest and essential work
But they are not acknowledged for it.
אבל לא מכירים בהם על זה.
of all the waste that's actually recycled.
מכל הפסולת שממוחזרת.
selling to junk yards at very low prices.
למגרשי גרוטאות במחירים מאוד נמוכים.
bicycles and carroças.
built from wood or metal
marginalized superheroes.
גיבורי העל הלא מוערכים האלו.
and political in nature.
סביבתית ופוליטית בטבעה.
and onto the carroças,
מעבר לקירות ולתוך הקרוסאס,
giving voice to the catadores.
it became more appealing,
היא הפכה ליותר מושכת,
to the catadores
on the streets, on mass media and social.
במדיה ובמדיה החברתית.
and have not stopped working since.
carroças in many cities
and trips worldwide.
in their invisibility,
as the United States and Japan.
כמו ארצות הברית ויפן.
to have more people join the cause
עוד אנשים שיצטרפו למטרה
movement called Pimp My Carroça --
שנקראת שדרגו את הקרוסה שלי --
a large crowdfunded event.
crowdfunded event
הוא ארוע גדול ממומן קהל
professionals and healthcare,
hair stylists, massage therapists
רופאי רגלים, מעצבי שיער, מסג'יסטים
gloves, raincoats and eyeglasses
כפפות, מעילי גשם משקפיים
by our incredible volunteers.
על ידי מתנדבים מדהימים.
amazing mobile art exhibition.
of São Paulo, Rio de Janeiro and Curitiba.
לרחובות סן פאולו, ריו דה ג'נרו וקוריצ'יבה.
including outside of Brazil,
בערים אחרות, כולל מחוץ לברזיל,
which is inspired by TEDx,
crowdfunded edition of Pimp My Carroça.
שדרג את הקרוסה שלי במימון המונים.
800 volunteers and 200 street artists
800 מתנדבים ו 200 אמני רחוב
Pimp My Carroça movement,
in teaching recycling at a local school.
כדי ללמד מחזור בבית ספר מקומי.
invisibility behind
respected and valued.
they are able to fight back to prejudice,
הם מסוגלים להילחם בחוסר צדק,
their interaction with society.
ואת התקשורת שלהם עם החברה.
to start looking at and acknowledging
להתחיל להביט ולהכיר
invisible superheroes from your city.
בלתי נראים אחרים בעירכם.
without boundaries or frontiers.
בלי גבולות או אזורי ספר.
catadores worldwide.
of our society.
ABOUT THE SPEAKER
Mundano - Graffiti artist + activistMundano's bold, colorful street art isn't just eye candy. His projects call attention to social, environmental and political issues, while raising chuckles from passersby.
Why you should listen
Mundano is a Brazilian street artist and activist whose work makes people stop and think about the issues swirling around them everyday. In 2007, he began using his graffiti skills to paint "carroças," the wooden and metal carts used by the trash collectors throughout Brazil who haul off junk and recyclables. He painted 200 carroças and in the process made these invisible superheroes visible—not only in the streets, but also in the media. The effort led to "Pimp My Carroça," which made this initiative do-it-yourself, crowdfunded and global. It has brought in 170 trash collectors in cities around the world, teaming them up with 200 street artists and 800 volunteers. It is quickly becoming a movement.
At home in Brazil, Mundano works on other projects too. Since 2008, he has used the posters and banners that plaster Brazilian cities during elections to create thought-provoking art. For the election in 2014, he turned these enormous plastic banners into a giant voting booth filled with waste in a square in Rio de Janeiro. "I use these ads to get people to reflect on the corrupted political system. On all the false promises, and all the awful waste," he explains.
Mundano | Speaker | TED.com