TED2007
David Pogue: The music wars
David Pogue tentang perang musik
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Kolumnis teknologi New York Times, David Pogue, mempertunjukkan sebuah mini medley satir tentang iTunes dan perang mengunduh, meminjam beberapa kutipan dari Sonny dan Cher dan Village People.
David Pogue - Technology columnist
David Pogue is the personal technology columnist for the New York Times and a tech correspondent for CBS News. He's also one of the world's bestselling how-to authors, with titles in the For Dummies series and his own line of "Missing Manual" books. Full bio
David Pogue is the personal technology columnist for the New York Times and a tech correspondent for CBS News. He's also one of the world's bestselling how-to authors, with titles in the For Dummies series and his own line of "Missing Manual" books. Full bio
Double-click the English transcript below to play the video.
00:12
Ladies and gentlemen,
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Bapak-bapak dan ibu-ibu:
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the history of music and television on the Internet
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Sejarah musik dan televisi di Internet
00:17
in three minutes.
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dalam tiga menit.
00:19
A TED medley --
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Sebuah medley TED.
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a TEDley.
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TEDley.
00:26
♫ It's nine o' clock on a Saturday ♫
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♫ Jam sembilan pada hari Sabtu ♫
00:29
♫ The record store's closed for the night ♫
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♫ Toko rekaman sudah tutup di malam hari ♫
00:32
♫ So I fire up the old iTunes music store ♫
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♫ Jadi kubuka toko musik iTunes lama ♫
00:36
♫ And soon I am feelin' all right ♫
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♫ Dan segera aku merasa lebih baik ♫
00:42
♫ I know Steve Jobs can find me a melody ♫
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♫ Aku tahu Steve Jobs bisa mencarikan melodi untukku ♫
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♫ With one dollar pricing that rocks ♫
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♫ Dengan harga satu dolar yang memukau ♫
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♫ I can type in the track and get album names back ♫
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♫ Aku bisa mengetik lagunya dan mendapatkan nama albumnya ♫
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♫ While still in my PJs and socks ♫
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♫ Saat masih memakai piyama dan kaos kaki ♫
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♫ Sell us a song, you're the music man ♫
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♫ Juallah sebuah lagu kepada kami, wahai pemusik ♫
01:01
♫ My iPod's still got 10 gigs to go ♫
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♫ iPod ku masih bisa menampung 10 Giga ♫
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♫ Yes, we might prefer more compatibility ♫
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♫ Ya, kita mungkin lebih suka kompatibilitas ♫
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♫ But Steve likes to run the whole show ♫
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♫ Tapi Steve suka menjalankan seluruh pertunjukan ♫
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♫ I heard "Desperate Housewives" was great last night ♫
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♫ Aku dengar Desperate Housewives tadi malam bagus ♫
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♫ But I had a bad piece of cod ♫
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♫ Tapi aku makan ikan yang tidak enak ♫
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♫ As I threw up my meal, I thought, "It's no big deal" ♫
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♫ Saat aku memuntahkannya, aku pikir, "Ini bukan masalah besar" ♫
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♫ I'll watch it tonight on my 'Pod ♫
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♫ Aku akan menontonnya malam ini di iPod ku ♫
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♫ And now all of the networks are joining in ♫
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♫ Dan sekarang semua jaringan bergabung ♫
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♫ Two bucks a show without ads ♫
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♫ Dua dolar untuk sebuah acara tanpa iklan ♫
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♫ It's a business those guys always wanted to try ♫
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♫ Ini bisnis yang selalu ingin dicoba orang-orang itu ♫
01:37
♫ But only Steve Jobs had the 'nads ♫
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♫ Tapi hanya Steve Jobs yang berhasil ♫
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♫ They say we're young, don't watch TV ♫
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♫ Mereka bilang kita muda, tidak menonton TV ♫
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♫ They say the Internet is all we see ♫
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♫ Mereka bilang kita hanya melihat internet ♫
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♫ But that's not true; they've got it wrong ♫
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♫ Tapi itu tidak benar, mereka salah ♫
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♫ See, all our shows are just two minutes long ♫
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♫ Lihatlah, semua pertunjukan kita hanya dua menit ♫
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♫ Hey ♫
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♫ Hei ♫
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♫ I got YouTube ♫
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♫ Aku punya Youtube ♫
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♫ I got YouTube ♫
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♫ Aku punya Youtube ♫
02:12
And now, ladies and gentlemen,
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Dan sekarang, bapak-bapak dan ibu-ibu ...
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a tribute to the Recording Industry Association of America --
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penghormatan kepada Asosiasi Industri Rekaman Amerika,
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the RIAA!
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RIAA!
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♫ Young man, you were surfin' along ♫
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♫ Anak muda, kau berselancar ♫
02:26
♫ And then, young man, you downloaded a song ♫
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♫ Lalu, anak muda, kau mengunduh sebuah lagu ♫
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♫ And then, dumb man, copied it to your 'Pod ♫
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♫ Lalu, orang bodoh, menyalinnya ke iPod-mu ♫
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♫ Then a phone call came to tell you ... ♫
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♫ Lalu telepon berdering dan memberitahumu ... ♫
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♫ You've just been sued by the R-I-A-A ♫
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♫ Kamu baru saja dituntut oleh R-I-A-A ♫
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♫ You've just been screwed by the R-I-A-A ♫
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♫ Kamu baru saya dibuat kacau oleh R-I-A-A ♫
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♫ Their attorneys say you committed a crime ♫
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♫ Pengacara mereka berkata kau melakukan kejahatan ♫
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♫ And there'd better not be a next time ♫
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♫ Dan sebaiknya tidak lain kali -- ♫
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♫ They've lost their minds at the R-I-A-A ♫
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♫ Mereka sudah kehilangan pikiran mereka di R-I-A-A ♫
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♫ Justice is blind at the R-I-A-A ♫
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♫ Keadilan itu buta di R-I-A-A ♫
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♫ You're depriving the bands ♫
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♫ Kamu merampok band ♫
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♫ You are learning to steal ♫
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♫ Kamu sedang belajar mencuri ♫
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♫ You can't do whatever you feel ♫
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♫ Kamu tidak bisa melakukan apapun yang kau rasakan ♫
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♫ CD sales have dropped every year ♫
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♫ Penjualan CD telah berkurang setiap tahun ♫
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♫ They're not greedy, they're just quaking with fear ♫
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♫ Mereka tidak serakah, mereka hanya gemetar ketakutan ♫
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♫ Yes indeedy, what if their end is near ♫
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♫ Ya sungguh, bagaimana jika akhir mereka sudah dekat ♫
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♫ And we download all our music ♫
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♫ Dan kita mengunduh semua musik mereka ♫
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♫ Yeah, that would piss off the R-I-A-A ♫
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♫ Ya, itu akan mempermalukan R-I-A-A ♫
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♫ No plastic discs from the R-I-A-A ♫
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♫ Tidak ada cakram plastik dari R-I-A-A ♫
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♫ What a way to make friends ♫
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♫ Cara yang hebat untuk mencari teman ♫
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♫ It's a plan that can't fail ♫
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♫ Ini rencana yang tidak mungkin gagal ♫
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♫ All your customers off to jail ♫
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♫ Semua pelanggan Anda masuk penjara ♫
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♫ Who'll be next for the R-I-A-A? ♫
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♫ Siapa yang akan menjadi R-I-A-A berikutnya? ♫
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♫ What else is vexing the R-I-A-A? ♫
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♫ Apa lagi yang menjengkelkan R-I-A-A? ♫
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♫ Maybe whistling a tune ♫
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♫ Mungkin bersiul sebuah nada? ♫
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♫ Maybe humming along ♫
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♫ Mungkin bersenandung sebuah lagu? ♫
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♫ Maybe mocking 'em in a song ♫
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♫ Mungkin mengejek mereka dalam sebuah lagu? ♫
ABOUT THE SPEAKER
David Pogue - Technology columnistDavid Pogue is the personal technology columnist for the New York Times and a tech correspondent for CBS News. He's also one of the world's bestselling how-to authors, with titles in the For Dummies series and his own line of "Missing Manual" books.
Why you should listen
Which cell phone to choose? What software to buy? Are camera-binoculars a necessity or novelty? As release cycles shorten and ever-shrinking gadgets hit the market with dizzying speed, it's harder and harder to know what's worth the investment. A tireless explorer of everyday technology, David Pogue investigates all the options so we don't have to.
After happily weathering installation nightmares, customer service hiccups, and an overwhelming crush of backups, upgrades and downloads, Pogue reports back with his recommendations via his many columns, TV appearances and how-to books. And he does it all with relatable insight, humor and an unsinkable sense of pun, er, fun. All that, and he sings, too.
David Pogue | Speaker | TED.com