ABOUT THE SPEAKER
David Pogue - Technology columnist
David Pogue is the personal technology columnist for the New York Times and a tech correspondent for CBS News. He's also one of the world's bestselling how-to authors, with titles in the For Dummies series and his own line of "Missing Manual" books.

Why you should listen

Which cell phone to choose? What software to buy? Are camera-binoculars a necessity or novelty? As release cycles shorten and ever-shrinking gadgets hit the market with dizzying speed, it's harder and harder to know what's worth the investment. A tireless explorer of everyday technology, David Pogue investigates all the options so we don't have to.

After happily weathering installation nightmares, customer service hiccups, and an overwhelming crush of backups, upgrades and downloads, Pogue reports back with his recommendations via his many columns, TV appearances and how-to books. And he does it all with relatable insight, humor and an unsinkable sense of pun, er, fun. All that, and he sings, too.

More profile about the speaker
David Pogue | Speaker | TED.com
TED2007

David Pogue: The music wars

David Pogue om musikk krigene

Filmed:
680,744 views

Teknologispaltisten David Pogue i New York Times framfører en satirisk mini-medley om iTunes og nedlastingskrigen. Han låner melodier fra Sonny and Cher og The Village People.
- Technology columnist
David Pogue is the personal technology columnist for the New York Times and a tech correspondent for CBS News. He's also one of the world's bestselling how-to authors, with titles in the For Dummies series and his own line of "Missing Manual" books. Full bio

Double-click the English transcript below to play the video.

00:12
LadiesDamer and gentlemenherrene,
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Mine damer og herrer:
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the historyhistorie of musicmusikk and televisionfjernsyn on the InternetInternett
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Historien om musikk og TV og internett
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in threetre minutesminutter.
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på tre minutter.
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A TEDTED medleymedley --
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En TED medley.
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a TEDleyTEDley.
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En TEDley.
00:26
♫ It's nineni o'o ' clockklokke on a SaturdayLørdag
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♫ Klokka er ni på en lørdag ♫
00:29
♫ The recordta opp store'sbutikk closedlukket for the night ♫
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♫ Platebutikken er stengt for kvelden ♫
00:32
♫ So I fireBrann up the oldgammel iTunesiTunes musicmusikk storebutikk
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♫ Så jeg starter opp den gamle iTunes musikkbutikken ♫
00:36
♫ And soonsnart I am feelin'frykt eller all right ♫
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♫ Og jeg føler meg straks mye bedre ♫
00:42
♫ I know SteveSteve JobsJobber can find me a melodymelodi
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♫ Jeg vet Steve Jobs kan finne meg en sang ♫
00:45
♫ With one dollardollar pricingpriser that rockssteiner
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♫ For en billig penge som rocker ♫
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♫ I can typetype in the trackspor and get albumalbum namesnavnene back ♫
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♫ Jeg kan skrive inn sangtittel og få albumnavnet igjen ♫
00:52
♫ While still in my PJsPJs and sockssokker
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♫ Mens jeg fortsatt sitter i pysjamas og sokker ♫
00:58
SellSelge us a songsang, you're the musicmusikk man ♫
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♫ Selg oss en sang, du er musikkmannen ♫
01:01
♫ My iPod'siPod still got 10 gigskonserter to go ♫
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♫ iPoden min har fortsatt 10 gigs igjen ♫
01:04
♫ Yes, we mightkanskje preferforetrekker more compatibilitykompatibilitet
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♫ Ja, vi foretrekker kanskje mer kompatibilitet ♫
01:07
♫ But SteveSteve likesliker to runløpe the wholehel showforestilling
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♫ Men Steve liker å styre hele showet ♫
01:13
♫ I heardhørt "DesperateDesperat HousewivesHusmødre" was great last night ♫
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♫ Jeg hørte Frustrerte Fruer var kjempebra i går kveld ♫
01:16
♫ But I had a baddårlig piecestykke of codtorsk
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♫ Men jeg hadde spist dårlig torsk ♫
01:19
♫ As I threwkastet up my mealmåltid, I thought, "It's no bigstor dealavtale" ♫
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♫ Så mens jeg spydde opp maten, tenkte jeg "det gjør ingenting" ♫
01:23
♫ I'll watch it tonighti kveld on my 'Pod' Pod
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♫ Jeg kan bare se episoden i kveld på min ipod ♫
01:27
♫ And now all of the networksnettverk are joiningbli med in ♫
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♫ Nå har alle nettverkene begynt med det samme ♫
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♫ Two bucksbucks a showforestilling withoututen adsannonser
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♫ 10 kroner pr episode uten reklame ♫
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♫ It's a businessvirksomhet those guys always wanted to try ♫
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♫ Det er en forretningsmodell de gutta alltid ville prøve ♫
01:37
♫ But only SteveSteve JobsJobber had the 'nads' nads
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♫ Men bare Steve Jobs hadde ballene til det ♫
01:42
♫ They say we're youngung, don't watch TVTV
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♫ De sier vi er unge, og ikke ser på TV ♫
01:46
♫ They say the InternetInternett is all we see ♫
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♫ De sier internet er alt vi ser ♫
01:52
♫ But that's not trueekte; they'vede har got it wrongfeil
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♫ Men det er ikke sant, de har tatt helt feil ♫
01:55
♫ See, all our showsviser are just two minutesminutter long ♫
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♫ Du skjønner, alle våre episoder er bare 2 minutter lange ♫
02:02
♫ Hey ♫
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♫ Hei ♫
02:06
♫ I got YouTubeYouTube
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♫ Jeg har YouTube ♫
02:08
♫ I got YouTubeYouTube
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♫ Jeg har YouTube ♫
02:12
And now, ladiesdamer and gentlemenherrene,
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Og nå mine damer og herrer ...
02:14
a tributehyllest to the RecordingInnspilling IndustryIndustri AssociationForeningen of AmericaAmerika --
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en hyllest til den Amerikanske Foreningen for Plateindustrien
02:17
the RIAARIAA!
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RIAA!
02:23
YoungYoung man, you were surfin'Surfin ' alonglangs
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♫ Unge mann, du bare surfet avgårde ♫
02:26
♫ And then, youngung man, you downloadedlastet ned a songsang
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♫ Og så, unge mann, lastet du ned en sang ♫
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♫ And then, dumbdum man, copiedkopiert it to your 'Pod' Pod
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♫ Og så, dumme mann, kopierte du den til ipoden din ♫
02:32
♫ Then a phonetelefon call camekom to tell you ... ♫
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♫ Så fikk du en telefon ... ♫
02:40
♫ You've just been suedsaksøkte by the R-I-A-AR-EN-EN
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♫ Du har nettopp blitt saksøkt av R-I-A-A ♫
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♫ You've just been screwedskrudd by the R-I-A-AR-EN-EN
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♫ Du har nettopp blitt lurt av R-I-A-A ♫
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TheirDeres attorneysadvokater say you committedforpliktet a crimeforbrytelse
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♫ Deres advokat sier du har begått en forbrytelse ♫
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♫ And there'ddet røde better not be a nextneste time ♫
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♫ Og det bør ikke bli en neste gang ... ♫
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They'veDe har losttapt theirderes mindssinn at the R-I-A-AR-EN-EN
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♫ De har blitt helt gale hos R-I-A-A ♫
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JusticeRettferdighet is blindblind at the R-I-A-AR-EN-EN
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♫ Loven er blind hos R-I-A-A ♫
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♫ You're deprivingfrata the bandsband
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♫ Du tar fra bandene ♫
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♫ You are learninglæring to stealstjele
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♫ Du lærer å stjele ♫
03:06
♫ You can't do whateversamme det you feel ♫
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♫ Du kan ikke gjøre alt du vil ♫
03:11
CDCD salessalg have droppeddroppet everyhver yearår
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♫ CD salget har minket hvert år ♫
03:14
♫ They're not greedygrådig, they're just quakingskjelvende with fearfrykt
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♫ De er ikke grådige, de bare skjelver av frykt ♫
03:17
♫ Yes indeedyindeedy, what if theirderes endslutt is nearnær
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♫ Ja sannelig, hva om enden er nær ♫
03:20
♫ And we downloadnedlasting all our musicmusikk
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♫ Og vi laster ned all deres musikk ♫
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♫ Yeah, that would pisstiss off the R-I-A-AR-EN-EN
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♫ Ja det ville virkelig irritere R-I-A-A ♫
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♫ No plasticplast discsplater from the R-I-A-AR-EN-EN
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♫ Ingen plastskiver fra R-I-A-A ♫
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♫ What a way to make friendsvenner
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♫ For en måte å lage venner på ♫
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♫ It's a planplan that can't failmislykkes
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♫ Det er en ufeilbarlig plan ♫
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♫ All your customerskunder off to jailfengsel
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♫ Alle kundene dine må i fengsel ♫
03:43
Who'llHvem skal be nextneste for the R-I-A-AR-EN-EN? ♫
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♫ Hvem er neste for R-I-A-A? ♫
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♫ What elseellers is vexingvexing the R-I-A-AR-EN-EN? ♫
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♫ Hva annet plager R-I-A-A? ♫
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♫ Maybe whistlingplystring a tunetune
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♫ Kanskje å plystre en sang? ♫
03:51
♫ Maybe hummingnynne alonglangs
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♫ Kanskje å nynne på en sang? ♫
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♫ Maybe mockinghånlig 'em'em in a songsang
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♫ Kanskje å latterliggjøre dem i en sang? ♫
Translated by Martin Hassel
Reviewed by Per Aarvik

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ABOUT THE SPEAKER
David Pogue - Technology columnist
David Pogue is the personal technology columnist for the New York Times and a tech correspondent for CBS News. He's also one of the world's bestselling how-to authors, with titles in the For Dummies series and his own line of "Missing Manual" books.

Why you should listen

Which cell phone to choose? What software to buy? Are camera-binoculars a necessity or novelty? As release cycles shorten and ever-shrinking gadgets hit the market with dizzying speed, it's harder and harder to know what's worth the investment. A tireless explorer of everyday technology, David Pogue investigates all the options so we don't have to.

After happily weathering installation nightmares, customer service hiccups, and an overwhelming crush of backups, upgrades and downloads, Pogue reports back with his recommendations via his many columns, TV appearances and how-to books. And he does it all with relatable insight, humor and an unsinkable sense of pun, er, fun. All that, and he sings, too.

More profile about the speaker
David Pogue | Speaker | TED.com