ABOUT THE SPEAKER
David Pogue - Technology columnist
David Pogue is the personal technology columnist for the New York Times and a tech correspondent for CBS News. He's also one of the world's bestselling how-to authors, with titles in the For Dummies series and his own line of "Missing Manual" books.

Why you should listen

Which cell phone to choose? What software to buy? Are camera-binoculars a necessity or novelty? As release cycles shorten and ever-shrinking gadgets hit the market with dizzying speed, it's harder and harder to know what's worth the investment. A tireless explorer of everyday technology, David Pogue investigates all the options so we don't have to.

After happily weathering installation nightmares, customer service hiccups, and an overwhelming crush of backups, upgrades and downloads, Pogue reports back with his recommendations via his many columns, TV appearances and how-to books. And he does it all with relatable insight, humor and an unsinkable sense of pun, er, fun. All that, and he sings, too.

More profile about the speaker
David Pogue | Speaker | TED.com
TED2007

David Pogue: The music wars

大卫 伯格的音乐战争

Filmed:
680,744 views

《纽约时报》科技专栏作家大卫 伯格为我们带来一首关于iTunes和音乐下载战争的充满讥讽的迷你乐章。歌曲旋律来自桑尼&雪儿二人组和乡巴佬合唱团。
- Technology columnist
David Pogue is the personal technology columnist for the New York Times and a tech correspondent for CBS News. He's also one of the world's bestselling how-to authors, with titles in the For Dummies series and his own line of "Missing Manual" books. Full bio

Double-click the English transcript below to play the video.

00:12
Ladies女士们 and gentlemen绅士,
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女士们、先生们
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the history历史 of music音乐 and television电视 on the Internet互联网
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网络上的音乐电视史
00:17
in three minutes分钟.
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在3分钟内完整呈现
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A TEDTED medley混合 --
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一个TED旋律
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a TEDleyTEDley.
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一个“泰迪律”
00:26
♫ It's nine o'O” clock时钟 on a Saturday星期六
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♫星期六的晚上九点钟♫
00:29
♫ The record记录 store's店里的 closed关闭 for the night ♫
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♫唱片行已经打烊♫
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♫ So I fire up the old iTunesiTunes的 music音乐 store商店
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♫于是我打开iTune网上音乐商店♫
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♫ And soon不久 I am feelin'感觉 all right ♫
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♫心情很快随之好转♫
00:42
♫ I know Steve史蒂夫 Jobs工作 can find me a melody旋律
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♫我知道史蒂夫乔布斯会为我找到一首歌♫
00:45
♫ With one dollar美元 pricing价钱 that rocks岩石
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♫只需一美元却很酷的歌♫
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♫ I can type类型 in the track跟踪 and get album专辑 names back ♫
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♫只需键入曲目,即知专辑名♫
00:52
♫ While still in my PJs睡衣 and socks袜子
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♫而我仍穿着睡衣和温暖的袜子♫
00:58
Sell us a song歌曲, you're the music音乐 man ♫
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♫音乐人啊~买我们歌曲吧~♫
01:01
♫ My iPod'siPod的 still got 10 gigs演出 to go ♫
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♫我的iPod还有10G空间♫
01:04
♫ Yes, we might威力 prefer比较喜欢 more compatibility兼容性
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♫是啊,还有更多相容性更好的♫
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♫ But Steve史蒂夫 likes喜欢 to run the whole整个 show显示
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♫但是史蒂夫喜欢当老大♫
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♫ I heard听说 "Desperate殊死 Housewives家庭主妇" was great last night ♫
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♫我听说昨晚的《绝望主妇》很棒♫
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♫ But I had a bad piece of cod鳕鱼
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♫但是我吃鳕鱼排食物中毒了♫
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♫ As I threw up my meal膳食, I thought, "It's no big deal合同" ♫
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♫昨晚在呕吐的时候我想“这没什么大不了的”♫
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♫ I'll watch it tonight今晚 on my 'Pod'荚
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♫我今晚就在iPod上看好了♫
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♫ And now all of the networks网络 are joining加盟 in ♫
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♫现在所有电视网络都加入了♫
01:31
♫ Two bucks雄鹿 a show显示 without ads广告
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♫一集两美元还没广告♫
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♫ It's a business商业 those guys always wanted to try ♫
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♫这是这些家伙一直都想做的生意♫
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♫ But only Steve史蒂夫 Jobs工作 had the 'nads“NADS
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♫只有史蒂夫乔布斯够厉害♫
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♫ They say we're young年轻, don't watch TV电视
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♫他们说我们年轻人不看电视♫
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♫ They say the Internet互联网 is all we see ♫
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♫他们说网络就是我们的一切♫
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♫ But that's not true真正; they've他们已经 got it wrong错误
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♫但这不是事实,他们都错了♫
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♫ See, all our shows节目 are just two minutes分钟 long ♫
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♫因为我们看的节目都只有两分钟♫
02:02
♫ Hey ♫
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♫嘿♫
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♫ I got YouTubeYouTube的
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♫我有YouTube♫
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♫ I got YouTubeYouTube的
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♫我有YouTube♫
02:12
And now, ladies女士们 and gentlemen绅士,
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女士们、先生们
02:14
a tribute to the Recording记录 Industry行业 Association协会 of America美国 --
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向美国唱片工业会(RIAA)致敬
02:17
the RIAARIAA!
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有名的RIAA
02:23
Young年轻 man, you were surfin'SURFIN' along沿
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♫年轻人你们独自在上网♫
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♫ And then, young年轻 man, you downloaded下载 a song歌曲
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♫然后,你们下载歌♫
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♫ And then, dumb man, copied复制 it to your 'Pod'荚
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♫然后,笨蛋,把歌复制到iPod上♫
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♫ Then a phone电话 call came来了 to tell you ... ♫
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♫然后接到一个电话♫
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♫ You've just been sued起诉 by the R-I-A-ARIAA
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♫你被RIAA警告了♫
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♫ You've just been screwed by the R-I-A-ARIAA
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♫你刚被RIAA搞了♫
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Their attorneys律师 say you committed提交 a crime犯罪
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♫他们的律师指控你♫
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♫ And there'd这红色 better not be a next下一个 time ♫
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♫你最好下次别犯♫
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They've他们已经 lost丢失 their minds头脑 at the R-I-A-ARIAA
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♫RIAA的人他们都疯了♫
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Justice正义 is blind at the R-I-A-ARIAA
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♫在RIAA正义是盲目的♫
03:01
♫ You're depriving剥夺 the bands
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♫你们在掠夺乐团♫
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♫ You are learning学习 to steal
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♫你们在偷窃♫
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♫ You can't do whatever随你 you feel ♫
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♫你们不能随心所欲♫
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CD光盘 sales销售 have dropped下降 every一切 year
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♫CD销量逐年下降♫
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♫ They're not greedy贪婪, they're just quaking发抖的 with fear恐惧
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♫他们不贪心,只是怕得发抖♫
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♫ Yes indeedyindeedy, what if their end结束 is near
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♫是的,要是他们末日将近♫
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♫ And we download下载 all our music音乐
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♫我们就可以随意下载音乐♫
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♫ Yeah, that would piss小便 off the R-I-A-ARIAA
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♫是啊,这可惹火了RIAA♫
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♫ No plastic塑料 discs光盘 from the R-I-A-ARIAA
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♫再也没有来自RIAA的唱片了♫
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♫ What a way to make friends朋友
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♫这是一个交朋友的好办法♫
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♫ It's a plan计划 that can't fail失败
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♫绝不会失败♫
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♫ All your customers顾客 off to jail监狱
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♫所有的客户都进了监狱♫
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Who'll谁就会 be next下一个 for the R-I-A-ARIAA? ♫
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♫RIAA会下一个找谁的麻烦?♫
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♫ What else其他 is vexing伤脑筋 the R-I-A-ARIAA? ♫
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♫什么会让RIAA伤透脑筋?♫
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♫ Maybe whistling吹口哨 a tune
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♫也许吹口哨?♫
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♫ Maybe humming低唱 along沿
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♫也许是哼歌?♫
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♫ Maybe mocking嘲讽 'em“时间 in a song歌曲
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♫或许在歌词里嘲讽他们?♫
Translated by Wang Qian
Reviewed by Simon Yan

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ABOUT THE SPEAKER
David Pogue - Technology columnist
David Pogue is the personal technology columnist for the New York Times and a tech correspondent for CBS News. He's also one of the world's bestselling how-to authors, with titles in the For Dummies series and his own line of "Missing Manual" books.

Why you should listen

Which cell phone to choose? What software to buy? Are camera-binoculars a necessity or novelty? As release cycles shorten and ever-shrinking gadgets hit the market with dizzying speed, it's harder and harder to know what's worth the investment. A tireless explorer of everyday technology, David Pogue investigates all the options so we don't have to.

After happily weathering installation nightmares, customer service hiccups, and an overwhelming crush of backups, upgrades and downloads, Pogue reports back with his recommendations via his many columns, TV appearances and how-to books. And he does it all with relatable insight, humor and an unsinkable sense of pun, er, fun. All that, and he sings, too.

More profile about the speaker
David Pogue | Speaker | TED.com