ABOUT THE SPEAKER
Dame Stephanie Shirley - Entrepreneur and philanthropist
In 1962, Dame Stephanie "Steve" Shirley founded Freelance Programmers, a software firm with innovative work practices -- and (mainly) women employees.

Why you should listen

In the austerity of post-World War II England, jobs were few, and opportunities for women to earn a wage were even fewer. So, on her dining room table, Stephanie Shirley founded the kind of company she'd like to work for -- one that posed challenging, rewarding tasks, built around flexible work rules that made it possible to have a real life. Her software company, Freelance Programmers made her one of the richest women in England (and one of the few to have earned her own money). Initially employing only women -- Shirley often bid for contracts as "Steve" to compete in the male-dominated industry -- the company was eventually valued at $3 billion, while 70 of the staff became millionaires when it floated on the stock market.

But money wasn't Shirley's object. "A lot of people go into business to make money," she told the Guardian. "I really didn't; I went in with a mission for women. Conversely, I was determined never, ever to be poor again." Freelance Programmers became the FI Group became Xansa; it was acquired by Steria in 2007.

Shirley retired in 1993, but she hasn't stopped pushing for progress in the fields she loves. For instance, she works tirelessly to push forward research into autism spectrum disorders, as well as to study and improve the IT industry and the role of the internet in society. She told the Guardian, "I do get committed, and I don't just give my money; I try to give of myself."

More profile about the speaker
Dame Stephanie Shirley | Speaker | TED.com
TED2015

Dame Stephanie Shirley: Why do ambitious women have flat heads?

黛姆·斯蒂芬妮·雪莉: 为什么有事业雄心的女人,头顶都是平的?

Filmed:
2,164,868 views

虽然你没有听说过黛姆·斯蒂芬妮·雪莉,但她曾在科技行业取得了最为瞩目的成就。在上世纪六十年代,她在英国创立了一家只有女性员工的企业,该企业在行业中处于领军地位,市值最高达到30亿美金,70位员工成为百万富翁。在这个坦诚而幽默的演讲中,她向我们讲述一段段故事,为什么自称为“史蒂夫”,如何颠覆当时人们的观念,而且她还分享了一些识别有事业心的女性的方法。
- Entrepreneur and philanthropist
In 1962, Dame Stephanie "Steve" Shirley founded Freelance Programmers, a software firm with innovative work practices -- and (mainly) women employees. Full bio

Double-click the English transcript below to play the video.

00:12
When I wrote my memoir传记,
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当我写回忆录时,
00:14
the publishers出版商 were really confused困惑.
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出版人感到非常困惑。
我的故事究竟是讲了一个
童年时身为难民的经历?
00:18
Was it about me as a child儿童 refugee难民,
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还是在上世纪六十年代创立高科技软件公司,
00:22
or as a woman女人 who set up a high-tech高科技
software软件 company公司 back in the 1960s,
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00:28
one that went public上市
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上市后雇员发展到
00:30
and eventually终于 employed就业 over 8,500 people?
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超过8500——的女强人?
00:34
Or was it as a mother母亲
of an autistic自闭症 child儿童?
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还是身为一个自闭症孩子的母亲?
还是慷慨奉献大量财产的慈善家?
00:39
Or as a philanthropist慈善家 that's
now given特定 away serious严重 money?
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好吧,事实上,这些全都是我。
00:43
Well, it turns out, I'm all of these.
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那么,就让我来给你们讲述我的故事吧。
00:46
So let me tell you my story故事.
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00:51
All that I am stems from when
I got onto a train培养 in Vienna维也纳,
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一切都从我坐上一列
前往维也纳的火车开始。
这列火车是Kindertransport营救行动的一部分,
从纳粹手中拯救了
00:58
part部分 of the KindertransportKindertransport that saved保存
nearly几乎 10,000 Jewish犹太 children孩子
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01:03
from Nazi纳粹 Europe欧洲.
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近万名犹太儿童。
01:05
I was five years年份 old, clutching抓着 the hand
of my nine-year-old九十岁 sister妹妹
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当时5岁的我,紧紧抓着9岁姐姐的手,
01:09
and had very little idea理念 as to
what was going on.
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对发生的事茫然无知。
01:13
"What is England英国 and
why am I going there?"
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"英国是什么?我为什么要去那?"
01:18
I'm only alive because so long ago,
I was helped帮助 by generous慷慨 strangers陌生人.
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我能活下来,完全是因为很久很久之前,
热心的陌生人帮助了我。
01:26
I was lucky幸运, and doubly lucky幸运
to be later后来 reunited重聚
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我很幸运。更幸运的是,
后来我跟亲生父母重聚了。
01:30
with my birth分娩 parents父母.
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01:32
But, sadly可悲的是, I never bonded保税
with them again.
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但不幸的是,后来就再也没有相聚过。
01:39
But I've doneDONE more in the seven decades几十年
since以来 that miserable day
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但是,自我母亲把我送上火车起,这70年间,
我做过的事情之多,
01:43
when my mother母亲 put me on the train培养
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远远超乎所想。
01:45
than I would ever have dreamed梦见 possible可能.
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01:48
And I love England英国, my adopted采用 country国家,
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我爱英国,这个接纳我的国家,
01:51
with a passion that perhaps也许 only someone有人
who has lost丢失 their human人的 rights权利 can feel.
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这种热爱,或许只有那些
丧失过人权的人,才可以感受到。
我决定要度过有意义的一生,
不能辜负救下我性命的人。
01:57
I decided决定 to make mine a life
that was worth价值 saving保存.
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02:04
And then, I just got on with it.
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而后,我确实做到了。
02:07
(Laughter笑声)
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(笑声)
02:11
Let me take you back to the early 1960s.
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让我们把思绪拉回到上世纪六十年代。
02:15
To get past过去 the gender性别 issues问题 of the time,
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为了对抗当时的性别歧视问题,
02:19
I set up my own拥有 software软件 house at one
of the first such这样 startups初创公司 in Britain英国.
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作为英国软件行业第一批企业家之一,
我创立了自己的软件公司。
02:26
But it was also a company公司 of women妇女,
a company公司 for women妇女,
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这同时也是一家只有女雇员,
只为女性提供机会的
早期社会企业。
02:32
an early social社会 business商业.
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02:35
And people laughed笑了 at the very idea理念
because software软件, at that time,
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人们对此嗤之以鼻,因为在那时,
02:39
was given特定 away free自由 with hardware硬件.
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软件是随硬件免费赠送的,
02:41
Nobody没有人 would buy购买 software软件,
certainly当然 not from a woman女人.
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没人会掏钱买软件,当然也不会从女人手里买。
02:45
Although虽然 women妇女 were then coming未来 out
of the universities高校 with decent正经 degrees,
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尽管那时的女性读过大学,有了像样的文凭,
她们的职业道路上,依然充满了无形的壁障。
02:51
there was a glass玻璃 ceiling天花板 to our progress进展.
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02:56
And I'd hit击中 that glass玻璃 ceiling天花板 too often经常,
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我为冲破这些壁障不断努力,
03:00
and I wanted opportunities机会 for women妇女.
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我想为职场女性创造机会。
03:04
I recruited应征 professionally专业 qualified合格 women妇女
who'd谁愿意 left the industry行业 on marriage婚姻,
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我招募那些拥有优秀职业技能
却在婚后离开工作岗位的女性,
还为那些准备生第一个孩子的女性
03:09
or when their first child儿童 was expected预期
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提供可以在家里完成的工作。
03:11
and structured结构化的 them into a
home-working在家工作 organization组织.
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03:16
We pioneered首创 the concept概念 of women妇女
going back into the workforce劳动力
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我们引领了“让暂离工作岗位的女性重返职场的
03:21
after a career事业 break打破.
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理念。
03:23
We pioneered首创 all sorts排序 of
new, flexible灵活 work methods方法:
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我们是倡导各种新颖而灵活的商业模式的先锋:
03:27
job工作 shares分享, profit-sharing利润分享,
and eventually终于, co-ownership共同所有权
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股票分红,利润分红,还有共同所有权——
03:32
when I took a quarter25美分硬币 of the company公司
into the hands of the staff员工
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我把公司股权的四分之一交给员工,
03:36
at no cost成本 to anyone任何人 but me.
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而这只减少了我个人的一些收入而已。
03:41
For years年份, I was the first woman女人 this,
or the only woman女人 that.
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多年以来,我是第一位
也是唯一一个这样做的女性。
03:47
And in those days, I couldn't不能 work
on the stock股票 exchange交换,
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在那个年代,我无法进行证券交易,
03:51
I couldn't不能 drive驾驶 a bus总线 or fly an airplane飞机.
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我不能开公交或者驾驶飞机。
03:55
Indeed确实, I couldn't不能 open打开 a bank银行 account帐户
without my husband's丈夫 permission允许.
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而且,没有我丈夫的批准,
我是不能开通银行账户的。
04:01
My generation of women妇女 fought战斗
the battles战斗 for the right to work
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我们那个时代的女性,要为工作的权利
和薪酬平等的权利而抗争。
04:05
and the right for equal等于 pay工资.
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没有人会对职场或社会中的
女性有什么真正的期望,
04:10
Nobody没有人 really expected预期 much
from people at work or in society社会
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04:14
because all the expectations期望 then
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因为那时对女性所有的期望就是
04:16
were about home and
family家庭 responsibilities责任.
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承担家庭责任,操持家务。
04:20
And I couldn't不能 really face面对 that,
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我实在无法接受,
04:23
so I started开始 to challenge挑战
the conventions公约 of the time,
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所以我向这个社会习俗发起挑战,
04:29
even to the extent程度 of changing改变 my name名称
from "Stephanie斯蒂芬妮" to "Steve史蒂夫"
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我甚至还在发展业务的信件上
把名字由“斯蒂芬妮”改为“史蒂夫”,
04:35
in my business商业 development发展 letters,
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04:36
so as to get through通过 the door
before anyone任何人 realized实现
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以便于在别人看出“他”其实是“她”之前,
04:39
that he was a she.
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敲开投资者的门。
04:40
(Laughter笑声)
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(笑声)
04:44
My company公司, called Freelance自由职业者 Programmers程序员,
and that's precisely恰恰 what it was,
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我的公司叫Freelance Programmers
(自由职业程序员),顾名思义,
不能再寒酸了:创立于餐桌,
04:51
couldn't不能 have started开始 smaller:
on the dining用餐 room房间 table,
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04:56
and financed资助 by the equivalent当量
of 100 dollars美元 in today's今天的 terms条款,
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注册资金仅相当于今天的100美金,
05:01
and financed资助 by my labor劳动 and
by borrowing借款 against反对 the house.
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——这些资金其实是来自我的劳动报酬、
和用房屋抵押借来的钱。
我的兴趣是科学技术。
可惜市场是商业化的——
05:08
My interests利益 were scientific科学,
the market市场 was commercial广告 --
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05:14
things such这样 as payroll工资表,
which哪一个 I found发现 rather boring无聊.
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人们更关注工资单之类的东西,
尽管我觉得那很无聊。
05:18
So I had to compromise妥协 with
operational操作 research研究 work,
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因此我不得不在研发工作上做出让步。
放弃那些吸引我的、充满智慧的挑战性课题,
05:23
which哪一个 had the intellectual知识分子 challenge挑战
that interested有兴趣 me
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05:27
and the commercial广告 value
that was valued价值 by the clients客户:
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转而寻求客户所看重的商业价值:
05:34
things like scheduling调度 freight货物 trains火车,
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如货车时刻表,
05:40
time-tabling时间提交立法会 buses公共汽车, stock股票 control控制,
lots and lots of stock股票 control控制.
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公交车时间编排,股票控制,
许多许多的股票控制。
05:46
And eventually终于, the work came来了 in.
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最后,订单终于来了。
我以固定的产品定价来掩盖
公司设立在家中、员工都是兼职的这些事实,
05:50
We disguised伪装 the domestic国内 and
part-time兼职 nature性质 of the staff员工
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05:54
by offering fixed固定 prices价格,
one of the very first to do so.
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这样的做法在行业内也少见先例。
有谁能想到协和超音速飞机上,
05:59
And who would have guessed
that the programming程序设计
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进行飞行纪录的黑匣子程序,
06:02
of the black黑色 box flight飞行 recorder录音机
of Supersonic超音 Concord和睦
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是出自一群在家中兼职的女性呢?
06:06
would have been doneDONE by a bunch
of women妇女 working加工 in their own拥有 homes家园.
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06:11
(Applause掌声)
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(掌声)
06:19
All we used was a simple简单
"trust相信 the staff员工" approach途径
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支撑我们完成这些的,只有一个简单的理念:
“相信员工”,
以及一台普通的电话机。
06:24
and a simple简单 telephone电话.
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我们甚至还问前来申请工作的人:
“你家里有电话吗?”
06:26
We even used to ask job工作 applicants申请人,
"Do you have access访问 to a telephone电话?"
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06:34
An early project项目 was to develop发展
software软件 standards标准
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我们早期的一个项目是开发一个
06:37
on management管理 control控制 protocols协议.
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管理控制协议的软件标准。
06:39
And software软件 was and still is a
maddeningly令人恼火 hard-to-control难以控制 activity活动,
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“软件”曾是,现也依然是
极易失控、令人抓狂的东西,
因此我们的那个项目价值连城。
06:45
so that was enormously巨大 valuable有价值.
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06:47
We used the standards标准 ourselves我们自己,
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我们自己也采用了这套标准,
06:49
we were even paid支付 to update更新
them over the years年份,
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持续多年对其进行有偿更新,
06:52
and eventually终于, they were adopted采用 by NATO北约.
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最终,它被北约采用,作为标准。
我们的程序员——记住,只有女性,
06:58
Our programmers程序员 -- remember记得, only women妇女,
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07:02
including包含 gay同性恋者 and transgender变性 --
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包括同性恋和变性者——
07:05
worked工作 with pencil铅笔 and paper
to develop发展 flowcharts流程图
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用铅笔在纸上画下那一幅幅流程图,
07:10
defining确定 each task任务 to be doneDONE.
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定义每一项需要完成的任务。
07:14
And they then wrote code,
usually平时 machine code,
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然后她们写代码,通常是写机器代码,
偶尔写二进制代码,
07:18
sometimes有时 binary二进制 code,
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这些代码通过邮件,被寄到数据中心,
07:20
which哪一个 was then sent发送
by mail邮件 to a data数据 center中央
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07:25
to be punched onto
paper tape胶带 or card
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打在纸带或卡片上,
(那时的程序是通过在纸带上的孔来让计算机读取的)
07:29
and then re-punched重新打孔,
in order订购 to verify校验 it.
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反复打孔,确保无误。
07:34
All this, before it ever got
near a computer电脑.
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这一切都是远在近代电脑出现前的做法。
07:37
That was programming程序设计 in the early 1960s.
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这就是上世纪六十年代的早期编程方式。
07:43
In 1975, 13 years年份 from startup启动,
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1975年,公司创立后的第13年,
07:48
equal等于 opportunity机会 legislation立法
came来了 in in Britain英国
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英国通过了平等就业法规,
07:51
and that made制作 it illegal非法 to have
our pro-female亲女 policies政策.
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只雇佣女性的做法成了违法的政策。
07:58
And as an example of
unintended意外 consequences后果,
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因此,始料未及地,
08:02
my female company公司 had to let the men男人 in.
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我们的“女性公司”,不得不让男人进来了。
08:06
(Laughter笑声)
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(笑声)
08:11
When I started开始 my company公司 of women妇女,
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当我创立我的女性公司时,
男人们说“真有趣啊,它之所以没倒闭,
只是因为公司太小了。”
08:13
the men男人 said, "How interesting有趣, because
it only works作品 because it's small."
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08:20
And later后来, as it became成为 sizable可观,
they accepted公认, "Yes, it is sizable可观 now,
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后来,公司规模扩大了,
他们说:“没错,规模是大了,
但没有什么战略利益。”
08:26
but of no strategic战略 interest利益."
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08:30
And later后来, when it was a company公司
valued价值 at over three billion十亿 dollars美元,
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再后来,当这个公司
估值超过三十亿美金时,
08:37
and I'd made制作 70 of the staff员工
into millionaires百万富翁,
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我们让70名员工变成了百万富翁,
08:41
they sort分类 of said, "Well doneDONE, Steve史蒂夫!"
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他们好像是这么说的:“干得好,史蒂夫!”
08:45
(Laughter笑声)
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(笑声)
08:49
(Applause掌声)
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(掌声)
你始终可以从头型
来分辨出那些有野心的女人:
08:53
You can always tell ambitious有雄心 women妇女
by the shape形状 of our heads:
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08:58
They're flat平面 on top最佳 for being存在
patted拍拍 patronizingly屈尊.
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她们的头顶很平,那是用来
屈尊俯就让别人拍打的。
09:01
(Laughter笑声) (Applause掌声)
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(笑声)(掌声)
09:07
And we have larger feet to stand
away from the kitchen厨房 sink水槽.
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而且我们还有足够大的脚,
足以走出厨房那一小块空间。
09:12
(Laughter笑声)
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(笑声)
09:13
Let me share分享 with you
two secrets秘密 of success成功:
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我来跟你们分享两个成功的秘密:
09:17
Surround环绕 yourself你自己 with first-class头等 people
and people that you like;
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让自己周围都是精英,和自己喜欢的人;
09:23
and choose选择 your partner伙伴
very, very carefully小心.
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然后谨慎、再谨慎地,挑选自己的搭档。
因为有一天,当我说,”我的丈夫是个天使。“
09:30
Because the other day when I said,
"My husband's丈夫 an angel天使,"
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09:33
a woman女人 complained抱怨 --
"You're lucky幸运," she said,
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一个女人抱怨道——“你真幸运,”她说,
09:35
"mine's矿山 still alive."
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“我的丈夫还活着。”
09:37
(Laughter笑声)
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(笑声)
09:45
If success成功 were easy简单,
we'd星期三 all be millionaires百万富翁.
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如果成功很容易,那我们都早成百万富翁了。
09:51
But in my case案件, it came来了 in the midst中间
of family家庭 trauma外伤 and indeed确实, crisis危机.
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但对我而言,我的成功是伴随着
家庭的“创伤”的,甚至是“危机”。
10:01
Our late晚了 son儿子, Giles贾尔斯, was an only child儿童,
a beautiful美丽, contented满足 baby宝宝.
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我老来得子。Giles,是我唯一的孩子,
一个美丽的、令人心满意足的孩子。
10:09
And then, at two and a half,
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后来,两岁半的时候,
10:13
like a changeling变心 in a fairy仙女 story故事,
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就像童话故事里被仙女偷换了一样,
10:16
he lost丢失 the little speech言语 that he had
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他不再言语,
10:20
and turned转身 into a wild野生,
unmanageable不可收拾 toddler幼儿.
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变成了焦躁、不听话的小孩。
10:25
Not the terrible可怕 twos三三两两;
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不是普通两岁小孩的那种“糟糕状态”,
10:27
he was profoundly深深 autistic自闭症
and he never spoke again.
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而是严重的自闭症,他再也没张口说过话。
Giles是我为自闭症患者开创的
第一所慈善机构的
10:36
Giles贾尔斯 was the first resident居民 in the first
house of the first charity慈善机构 that I set up
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第一位入住者。
10:41
to pioneer先锋 services服务 for autism自闭症.
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10:45
And then there's been
a groundbreaking奠基 Prior's在此之前的 Court法庭 school学校
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后来,我前所未有地创立了
专为自闭症儿童
设立的特殊学校,
10:48
for pupils学生 with autism自闭症
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以及医学研究慈善机构,
也是专为自闭症患者设立的。
10:50
and a medical research研究 charity慈善机构,
again, all for autism自闭症.
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10:54
Because whenever每当 I found发现 a gap间隙
in services服务, I tried试着 to help.
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因为每当我发现现有服务的不足,
我就尽自己的力量去填补。
11:01
I like doing new things
and making制造 new things happen发生.
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我喜欢做新鲜的事,
让创新成为现实。
11:06
And I've just started开始 a three-year三年
think tank坦克 for autism自闭症.
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最近我刚为自闭症患者
建立了三年智囊团服务。
11:13
And so that some of my wealth财富 does go back
to the industry行业 from which哪一个 it stems,
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我的部分财富回馈到了我获取财富的行业,
11:18
I've also founded成立
the Oxford牛津 Internet互联网 Institute研究所
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我还建立了牛津互联网研究院
11:22
and other IT ventures企业.
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和其他的一些IT企业。
11:24
The Oxford牛津 Internet互联网 Institute研究所
focuses重点 not on the technology技术,
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牛津互联网研究院不仅仅关注技术,
11:28
but on the social社会, economic经济, legal法律
and ethical合乎道德的 issues问题 of the Internet互联网.
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也关注互联网的社会、经济、法律和道德问题。
11:35
Giles贾尔斯 died死亡 unexpectedly不料 17 years年份 ago now.
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Giles在17年前突然去世了。
11:42
And I have learned学到了 to live生活 without him,
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我已经学会了没有他在身边,
11:46
and I have learned学到了 to live生活
without his need of me.
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学会了生活在没有他需要的世界里。
11:51
Philanthropy慈善事业 is all that I do now.
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现在我的精力都放在了慈善事业上。
11:54
I need never worry担心 about getting得到 lost丢失
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走在路上我不必担心迷路,
11:57
because several一些 charities慈善机构
would quickly很快 come and find me.
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因为许多慈善机构都能快速地找到我。
12:00
(Laughter笑声)
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(笑声)
12:12
It's one thing to have an idea理念
for an enterprise企业,
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有一个创业的点子是一回事,
12:16
but as many许多 people in this room房间 will know,
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但在座的很多人都知道,
12:19
making制造 it happen发生 is a very difficult thing
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让这个点子变成现实是很难的,
12:22
and it demands需要 extraordinary非凡 energy能源,
self-belief自信 and determination决心,
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这需要巨大的精力投入,坚定的信念和决心,
12:30
the courage勇气 to risk风险 family家庭 and home,
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还有承担家庭问题的风险的勇气;
还得每天24小时,一周7天的
扑在自己痴迷的事业上。
12:34
and a 24/7 commitment承诺
that borders国界 on the obsessive强迫症.
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12:39
So it's just as well
that I'm a workaholic工作狂.
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没错,我就是个工作狂。
12:43
I believe in the beauty美女 of work when we
do it properly正确 and in humility谦逊.
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我相信,当我们以谦逊的心态做正确的事时,
就能发现工作的美。
“工作”不是那种
“我明明有别的更好的事可做,却不得不做”的事。
12:50
Work is not just something I do
when I'd rather be doing something else其他.
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12:57
We live生活 our lives生活 forward前锋.
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生活需要向前看,
12:59
So what has all that taught me?
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我的这些经历教给了我什么?
13:04
I learned学到了 that tomorrow's明天的
never going to be like today今天,
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我学到了:明天永远不会像今天这样,
13:07
and certainly当然 nothing like yesterday昨天.
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当然也不可能像昨天那样。
13:10
And that made制作 me able能够 to cope应付 with change更改,
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这让我能够适应一切变化,
13:14
indeed确实, eventually终于 to welcome欢迎 change更改,
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最终,切实地拥抱变化,
尽管别人告诉过我,我是个不知满足的人。
13:18
though虽然 I'm told I'm still very difficult.
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13:23
Thank you very much.
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非常感谢你们。
13:25
(Applause掌声)
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(掌声)
Translated by Yumeng Guo
Reviewed by Twisted Meadows

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ABOUT THE SPEAKER
Dame Stephanie Shirley - Entrepreneur and philanthropist
In 1962, Dame Stephanie "Steve" Shirley founded Freelance Programmers, a software firm with innovative work practices -- and (mainly) women employees.

Why you should listen

In the austerity of post-World War II England, jobs were few, and opportunities for women to earn a wage were even fewer. So, on her dining room table, Stephanie Shirley founded the kind of company she'd like to work for -- one that posed challenging, rewarding tasks, built around flexible work rules that made it possible to have a real life. Her software company, Freelance Programmers made her one of the richest women in England (and one of the few to have earned her own money). Initially employing only women -- Shirley often bid for contracts as "Steve" to compete in the male-dominated industry -- the company was eventually valued at $3 billion, while 70 of the staff became millionaires when it floated on the stock market.

But money wasn't Shirley's object. "A lot of people go into business to make money," she told the Guardian. "I really didn't; I went in with a mission for women. Conversely, I was determined never, ever to be poor again." Freelance Programmers became the FI Group became Xansa; it was acquired by Steria in 2007.

Shirley retired in 1993, but she hasn't stopped pushing for progress in the fields she loves. For instance, she works tirelessly to push forward research into autism spectrum disorders, as well as to study and improve the IT industry and the role of the internet in society. She told the Guardian, "I do get committed, and I don't just give my money; I try to give of myself."

More profile about the speaker
Dame Stephanie Shirley | Speaker | TED.com

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