ABOUT THE SPEAKER
AJ Jacobs - Author
Immersing himself in alternate lifestyles and long, hilarious experiments (usually with himself the guinea pig), writer AJ Jacobs tests the limits of behavior, customs, culture, knowledge -- and his wife's sense of humor.

Why you should listen

AJ Jacobs' writings stand at the intersection of philosophy, Gonzo journalism and performance art. Stubbornly curious and slyly perceptive, he takes immersive learning to its irrational and profoundly amusing extreme -- extracting wisdom and meaning after long stints as a self-styled guinea pig. For his widely circulated Esquire article "My Outsourced Life," he explored the phenomenon of outsourcing by hiring a team in Bangalore to take care of every part of his life -- from reading his emails to arguing with his wife to reading bedtime stories to his own son. A previous article, "I Think You're Fat," chronicled a brief, cringe-inducing attempt to live his life in Radical Honesty, telling all the truth, all the time.

Jacobs is author of The Know-It-All, which documents the year he spent reading the Encyclopedia Britannica from A to Z, uncovering both funny and surprising factoids but also poignant insight into history and human nature. In 2007 he released The Year of Living Biblically, in which he attempted to follow every single rule in the Bible as literally as possible for an entire year. His recent book The Guinea Pig Diaries: My Life as an Experiment is a collection of numerous personal experiments. including living according to George Washington's rules of conduct, outsourcing every single task to India, and posing as a woman on an online dating site. 

More profile about the speaker
AJ Jacobs | Speaker | TED.com
TEDMED 2011

AJ Jacobs: How healthy living nearly killed me

A.Dž.Džejkops (A.J. Jacobs): Kako me je zdrav život zamalo ubio

Filmed:
2,005,709 views

Čitavih godinu dana je A.Dž. Džejkops sprovodio u delo svaki savet o zdravom načinu života koji je mogao, od nanošenja dnevne doze kreme za zaštitu od sunca do nošenja zaštitne kacige u kupovini. Na TEDMED konferenciji deli sa nama iznenađujuća saznanja do kojih je došao.
- Author
Immersing himself in alternate lifestyles and long, hilarious experiments (usually with himself the guinea pig), writer AJ Jacobs tests the limits of behavior, customs, culture, knowledge -- and his wife's sense of humor. Full bio

Double-click the English transcript below to play the video.

00:15
I've spentпотрошено the last decadeдекада
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Podvrgavao sam se bolu i ponižavanju
00:17
subjectingGde su myselfЈа сам to painбол and humiliationponiženje,
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tokom poslednje decenije,
00:20
hopefullyНадајмо се for a good causeузрок,
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nadam se iz dobrih razloga,
00:22
whichкоја is self-improvementsamousavršavanje.
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kao što je rad na sebi.
00:25
And I've doneГотово this in threeтри partsделови.
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Uradio sam to u tri faze.
00:27
So first I startedпочела with the mindум.
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Počeo sam sa umom.
00:30
And I decidedодлучио to try to get smarterпаметнији
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Pokušao sam da postanem pametniji
00:34
by readingчитање the entireцео EncyclopediaEnciklopedija BritannicaBritanika
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tako što sam pročitao celu enciklopediju "Britanika"
00:36
from A to Z --
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od A do Š,
00:38
or, more preciselyпрецизно, from "a-akak" to "ZywiecZywiec."
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ili preciznije od "a-ak" do "švrljanja".
00:41
And here'sево a little imageслика of that.
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Evo male slike koja to predstavlja.
00:43
And this was an amazingНевероватно yearгодине.
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To je bila sjajna godina.
00:45
It was really a fascinatingфасцинантан journeyпутовање.
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Bilo je to očaravajuće putovanje.
00:47
It was painfulболан at timesпута,
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Ponekada je bilo naporno,
00:50
especiallyпосебно for those around me.
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naročito za one oko mene.
00:52
My wifeжена startedпочела to fine me one dollarдолар
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Žena je počela da mi naplaćuje po dolar
00:55
for everyсваки irrelevantирелевантно factчињеница I insertedубачено into conversationразговор.
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za svaku nebitnu činjenicu koju bih ubacio u razgovor.
00:58
So it had its downsidesslabije strane.
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To je imalo i svoje negativne strane.
01:02
But after that,
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Nakon toga,
01:04
I decidedодлучио to work on the spiritдух.
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rešio sam da se posvetim duhu.
01:06
As I mentionedпоменуто last yearгодине,
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Kao što sam pomenuo prošle godine,
01:08
I grewрастао up with no religionрелигија at all.
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odrastao sam u nereligioznoj sredini.
01:10
I'm JewishJevrejski,
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Ja sam Jevrejin,
01:12
but I'm JewishJevrejski in the sameисти way the OliveOlive GardenVrt is Italianitalijanski.
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onoliko koliko je "Mekdonalds" restoran zdrave hrane.
01:15
(LaughterSmeh)
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(smeh)
01:17
Not really.
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Ne baš.
01:19
But I decidedодлучио to learnучи about the BibleBiblija and my heritagebaštine
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Ali sam odlučio da naučim više o Bibliji i svom nasleđu
01:22
by actuallyзаправо divingronjenje in
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pokušavajući da
01:24
and tryingпокушавајући to liveживи it and immerseуроните myselfЈа сам in it.
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živim taj život i potpuno posvetim sebe tome.
01:26
So I decidedодлучио to followпратити all the rulesправила of the BibleBiblija.
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Odlučio sam da sledim sva pravila iz Biblije.
01:29
And from the TenDeset CommandmentsZapovesti
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I to počevši od deset zapovesti
01:31
to growingрастуће my beardбрада --
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pa do puštanja brade,
01:33
because LeviticusLevitski Zakonik saysкаже you cannotне може shavebrijanje.
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jer Levitikus nalaže zabranu brijanja.
01:35
So this is what I lookedпогледао like by the endкрај.
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Ovako sam izgledao na kraju toga.
01:38
Thank you for that reactionреакција.
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Hvala za ovu reakciju.
01:40
(LaughterSmeh)
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(smeh)
01:43
I look a little like MosesMojsije, or TedTed KaczynskiKazinski.
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Podsećam malo na Mojsija ili na Teda Kazinskog.
01:46
I got bothи једно и друго of them.
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Ili na obojicu.
01:48
So there was the topiarybiljka there.
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Ovde vidite tu hortikulturu.
01:51
And there's the sheepовце.
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A ovo je ovca.
01:54
Now the finalконачни partдео of the trilogytrilogija
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Poslednji deo u ovoj trilogiji
01:56
was I wanted to focusфокусирати on the bodyтело
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je bila želja da se koncentrišem na telo
01:59
and try to be the healthiestnajzdravija personособа I could be,
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i da pokušam da budem što zdravija osoba,
02:01
the healthiestnajzdravija personособа aliveжив.
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najzdravija osoba na svetu.
02:03
So that's what I've been doing the last coupleпар of yearsгодине.
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Time sam se bavio poslednjih par godina.
02:06
And I just finishedготов a coupleпар of monthsмесеци agoпре.
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Upravo sam završio ciklus pre par meseci.
02:08
And I have to say, thank God.
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Moram reći, hvala Bogu.
02:10
Because livingживи so healthilyznačiti was killingубијање me.
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Tako zdrav način života me je ubijao.
02:13
(LaughterSmeh)
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(smeh)
02:15
It was so overwhelmingпреовлађујуће,
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To je bilo čak i previše,
02:18
because the amountизнос of things you have to do,
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ako sagledate sve što treba da uradite,
02:20
it's just mind-bogglingBio bi nezamisliv.
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to prosto preplavljuje mozak.
02:22
I was listeningслушање to all the expertsстручњаци
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Slušao sam sve stručnjake
02:24
and talkingпричају to sortврста of a boardодбор, табла of medicalмедицински adviserssavetnici.
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i pričao sa nekom vrstom medicinskog savetodavnog tela.
02:26
And they were tellingговорећи me
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Oni su mi predlagali
02:28
all the things I had to do.
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sve stvari kojih je trebalo da se pridržavam.
02:30
I had to eatјести right,
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Trebalo je da ispravno jedem,
02:32
exerciseвежбање, meditatemeditirati, petКућни љубимац dogsпси,
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vežbam, meditiram, igram se sa kučićima,
02:35
because that lowerssmanjuje the bloodкрв pressureпритисак.
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jer to snižava krvni pritisak.
02:37
I wroteнаписао the bookкњига on a treadmillopterecenja,
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Napisao sam knjigu na spravi za trčanje,
02:39
and it tookузела me about a thousandхиљада milesмиља
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i za to mi je trebalo
02:41
to writeпиши the bookкњига.
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oko 1.600 kilometara.
02:43
I had to put on sunscreenkremu protiv sunca.
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Trebalo je da koristim kremu za zaštitu od sunca.
02:45
This was no smallмали featpodvig,
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To nije bilo malo postignuće,
02:47
because if you listen to dermatologistsdermatologa,
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jer dermatolozi preporučuju
02:49
they say that you should have a shotпуцањ glassстакло fullпуна of sunscreenkremu protiv sunca.
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da sa sobom uvek imate čašicu napunjenu kremom za zaštitu.
02:52
And you have to reapplyponovo primenite it everyсваки two to fourчетири hoursсати.
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Morate nanositi svež sloj svakih dva do četiri sata.
02:54
So I think halfпола of my bookкњига advanceунапред
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Mislim da je krema za zaštitu od sunca
02:56
wentотишао into sunscreenkremu protiv sunca.
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značajno usporila pisanje moje knjige.
02:58
I was like a glazedsa glazurom doughnutPrstenasti
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Bio sam kao glazirana krofna
03:00
for mostнајвише of the yearгодине.
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skoro tokom cele godine.
03:02
There was the washingпрање of handsруке.
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Uračunajte tu i pranje ruku.
03:04
I had to do that properlyпрописно.
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Trebalo je to da radim ispravno.
03:06
And my immunologistimmunologist told me
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Moj imunolog mi je rekao da
03:08
that I should alsoтакође wipeобришите down
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treba da očistim
03:11
all of the remoteремоте controlsконтроле and iPhonesiPhone in my houseкућа,
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sve upravljačke uređaje i mobilne telefone u kući,
03:14
because those are just orgiesorgije of germsklice.
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jer klice na tim spravama prosto orgijaju.
03:17
So that tookузела a lot of time.
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To je oduzimalo puno vremena.
03:19
I alsoтакође triedПокушали to be the safestnajsigurnije personособа I could be,
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Pokušao sam da budem i što zaštićeniji,
03:22
because that's a partдео of healthздравље.
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jer je i to deo zdravlja.
03:24
I was inspiredинспирирано
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Inspirisala me je inicijativa
03:26
by the Danishdanski SafetySigurnost CouncilSavet.
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danskog Saveta za bezbednost.
03:28
They startedпочела a publicјавно campaignкампању
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Započeli su javnu kampanju
03:30
that saysкаже, "A walkingХодање helmetКацига is a good helmetКацига."
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koja ima slogan: "Kaciga za šetanje je dobra kaciga."
03:33
So they believe you should not just wearносити helmetskacige for bikingbiciklizam,
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Smatraju da ne samo da treba da nosite kacigu kada vozite bicikl,
03:37
but alsoтакође for walkingХодање around.
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već i kada se šetate.
03:40
And you can see there
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Ovde ih možete videti kako
03:43
they're shoppingшопинг with theirњихова helmetskacige.
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nose kacige u toku kupovine.
03:45
(LaughterSmeh)
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(smeh)
03:47
Well yeah, I triedПокушали that.
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Pa da, probao sam to.
03:51
Now it's a little extremeекстремно, I admitпризнајем.
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Malo je ekstremno, moram priznati.
03:53
But if you think about this,
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Ako razmislite o ovome,
03:55
this is actuallyзаправо -- the "FreakonomicsFreakonomics" authorsаутори wroteнаписао about this --
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o tome su autori u "Freakonomics-u" pisali,
03:58
that more people dieумрети on a perпер mileмиље basisоснове
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da više ljudi pogine po kilometru
04:01
from drunkпијан walkingХодање
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usled šetnje dok su pijani
04:03
than from drunkпијан drivingвожња.
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nego kada pijani voze.
04:05
So something to think about tonightвечерас
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Porazmislite o tome večeras
04:07
if you've had a coupleпар.
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ukoliko ste popili piće ili dva.
04:10
So I finishedготов,
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Završio sam to,
04:12
and it was a successуспех in a senseсмисао.
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bilo je na neki način uspešno.
04:14
All of the markersmarkeri wentотишао in the right directionправац.
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Svi pokazatelji su se kretali u pravom smeru.
04:17
My cholesterolholesterol wentотишао down, I lostизгубљено weightтежина,
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Snizio sam nivo holesterola, smršao sam,
04:20
my wifeжена stoppedпрестала tellingговорећи me that I lookedпогледао pregnantтрудна.
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moja žena mi više nije govorila da izgledam kao trudnica.
04:24
So that was niceлеп.
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To je bilo dobro.
04:27
And it was successfulуспјешно overallукупно.
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Uopšteno gledajući, bilo je uspešno.
04:30
But I alsoтакође learnedнаучио that I was too healthyздрав,
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Takođe sam shvatio da sam bio previše zdrav,
04:32
and that was unhealthyнездравим.
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a to je zapravo nezdravo.
04:34
I was so focusedфокусиран on doing all these things
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Toliko sam bio koncentrisan na to
04:37
that I was neglectingzanemarujuci my friendsпријатељи and familyпородица.
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da sam zapostavio prijatelje i porodicu.
04:40
And as DanDen BuettnerBuettner can tell you,
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Kao što bi vam Den Bojtner rekao,
04:42
havingимати a strongјак socialсоцијално networkмрежа
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stabilna društvena mreža je
04:44
is so crucialкључно to our healthздравље.
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od suštinske važnosti za zdravlje.
04:46
So I finishedготов.
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Dakle, završio sam ciklus.
04:48
And I kindкинд of wentотишао overboardu more
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Prešao sam u drugi ekstrem
04:51
on the weekНедеља after the projectпројекат was over.
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u toku nedelje nakon završetka poduhvata.
04:54
I wentотишао to the darkтамно sideстрана,
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Prešao sam na mračnu stranu,
04:56
and I just indulgedzadovoljio myselfЈа сам.
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i prepustio se uživanjima.
04:58
It was like something out of CaligulaKaligula.
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To je podsećalo na film Kaligula.
05:00
(LaughterSmeh)
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(smeh)
05:02
WithoutBez the sexсек partдео.
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Samo bez seksa.
05:04
Because I have threeтри youngмлади kidsклинци,
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Jer imam tri mala deteta,
05:06
so that wasn'tније happeningдогађај.
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tako da toga nije bilo.
05:09
But the over-eatingpreviše jede. and over-drinkingpreviše pije., definitelyдефинитивно.
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Ali sam definitivno preterao sa hranom i pićem.
05:12
And I finallyконачно have stabilizedstanje stabilno.
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Napokon sam se unormalio.
05:17
So now I'm back
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Tako da sam se vratio
05:19
to adoptingусвајање manyмноги -- not all; I don't wearносити a helmetКацига anymoreвише --
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primenjivanju mnogih pravila - ne svih, ne nosim više kacigu -
05:22
but dozensдесетине of healthyздрав behaviorsпонашања
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desetine zdravih navika
05:25
that I adoptedусвојен duringу току my yearгодине.
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koje sam primenjivao u toku te godine.
05:28
It was really a life-changingbitnog projectпројекат.
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Bio je to zaista poduhvat koji menja život.
05:31
And I, of courseкурс, don't have time to go into all of them.
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Naravno, nemam vremena da pričam o svemu.
05:34
Let me just tell you two really quicklyбрзо.
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Ispričao bih vam na brzinu o samo dva aspekta.
05:37
The first is -- and this was surprisingизненађујуће to me;
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Prva stvar, a to me je prilično iznenadilo,
05:39
I didn't expectочекујте this to come out --
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nisam to očekivao kao rezultat,
05:41
but I liveживи a much quietermirnije life now.
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živim sada mnogo tišim životom.
05:44
Because we liveживи in suchтаква a noisyбучно worldсвет.
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Živimo u veoma bučnom svetu.
05:47
There's trainsвозови and planesавиона and carsаутомобили
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Oko nas su vozovi, avioni i kola
05:51
and BillBil O'ReillyO'Reilly, he's very noisyбучно.
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i Bil O'Rajli, on je veoma bučan.
05:54
(LaughterSmeh)
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(smeh)
05:57
And this is a realправи underestimatedpodcenio, under-appreciatedpodcenjeni healthздравље hazardОпасност --
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To je zaista podcenjen, nedovoljno priznat faktor koji loše utiče na zdravlje,
06:02
not just because it harmsHarms our hearingслух, whichкоја it obviouslyочигледно does,
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ne samo da šteti sluhu, što je očigledno,
06:05
but it actuallyзаправо initiateszapočinje
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nego i podstiče
06:08
the fight-or-flightborba-ili-let responseодговор.
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"bori se ili beži" odgovor.
06:10
A loudгласно noiseбука will get your fight-or-flightborba-ili-let responseодговор going.
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Buka će inicirati vaš "bori se ili beži" odgovor.
06:13
And this, over the yearsгодине,
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Tokom godina taj proces može
06:16
can causeузрок realправи damageштета, cardiovascularкардиоваскуларни damageштета.
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da uzrokuje pravu štetu, kardiovaskularnu štetu.
06:19
The WorldSvet HealthZdravlje OrganizationOrganizacija just did a bigвелики studyстудија
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Svetska zdravstvena organizacija je upravo uradila veliku studiju
06:22
that they publishedобјављен this yearгодине.
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koju je objavila ove godine.
06:24
And it was doneГотово in EuropeEurope.
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Urađena je u Evropi.
06:26
And they estimatedпроцењено
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Procenili su da se u Evropi
06:28
that 1.6 millionмилиона yearsгодине of healthyздрав livingживи
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izgubi 1.6 miliona godina zdravog života
06:32
are lostизгубљено everyсваки yearгодине in EuropeEurope
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svake godine
06:35
because of noiseбука pollutionзагађење.
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usled prevelike buke.
06:38
So they think it's actuallyзаправо very deadlyсмртоносно.
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Smatraju da je buka poprilično smrtonosna.
06:41
And by the way,
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Uzgred budi rečeno,
06:43
it's alsoтакође terribleстрашно for your brainмозак.
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pogubna je za vaš mozak.
06:46
It really impairsumanjuje cognitionкогниција.
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Značajno oštećuje proces kognicije.
06:49
And our FoundingOsnivanje FathersOčevi knewзнала about this.
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Naši Očevi osnivači su to znali.
06:51
When they wroteнаписао the ConstitutionUstav,
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Kada su pisali Ustav,
06:53
they put dirtпрљавштина all over the cobblestoneskaldrmi outsideспоља the hallдворана
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posuli su prašinu svuda po prilazima oko same sale,
06:57
so that they could concentrateконцентрат.
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kako bi mogli da se koncentrišu.
07:00
So withoutбез noiseбука reductionсмањење technologyтехнологија,
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Tako da bez tehnologije koja smanjuje buku,
07:03
our countryземљу would not existпостоје.
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naša zamlja ne bi postojala.
07:06
So as a patriotpatriota,
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Kao patriota,
07:08
I feltосетио it was importantважно to --
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smatrao sam da je to veoma značajno,
07:10
I wearносити all the earplugsиepiжe and the earphonesslušalice,
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sada nosim čepove i slušalice za uši,
07:12
and it's really improvedпобољшано my life
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i to je zaista poboljšalo kvalitet mog života,
07:15
in a surprisingизненађујуће and unexpectedнеочекивано way.
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na iznenađujući i neočekivani način.
07:18
And the secondдруго pointтачка I want to make, the finalконачни pointтачка,
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Druga stvar koju želim da naglasim, a to ja i zaključna stvar,
07:21
is that -- and it's actuallyзаправо been a themeтема of TEDMEDTEDMED --
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a ujedno je i tema ove TEDMED konferencije,
07:26
that joyрадост is so importantважно to your healthздравље,
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jeste da je radost toliko važna za vaše zdravlje,
07:30
that very fewнеколико of these behaviorsпонашања
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da ću nastaviti da se pridržavam
07:34
will stickштап with me
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samo onih prethodno opisanih pravila
07:36
unlessосим ако не there's some senseсмисао of pleasureзадовољство and joyрадост in them.
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u kojima nalazim osećaj zadovoljstva i radosti.
07:41
And just to give you one instanceпример of this:
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Predočio bih vam samo jedan primer toga:
07:44
foodхрана.
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hrana.
07:46
The junkђубре foodхрана industryиндустрија
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Industrija brze hrane
07:49
is really great
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je sjajna
07:51
at pressingпритисак our pleasureзадовољство buttonsдугмад
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u pokretanju tastera za zadovoljstvo
07:53
and figuringфигуринг out what's the mostнајвише pleasurablePrijatno.
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i razumevanju onoga šta donosi najveće zadovoljstvo.
07:56
But I think we can use theirњихова techniquesтехнике
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Smatram da možemo koristiti njihove tehnike
07:58
and applyприменити them to healthyздрав foodхрана.
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i primeniti ih na zdravu hranu.
08:00
To give just one exampleпример,
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Naveo bih jedan primer,
08:02
we love crunchinesshrskavo, mouthfeelmouthfeel.
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volimo hrskavu hranu, bogat osećaj u ustima.
08:05
So I basicallyу основи have triedПокушали to incorporateugraditi crunchinesshrskavo
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Pokušao sam da ubacim hrsakve sastojke
08:09
into a lot of my recipesРецепти --
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u sve moje specijalitete,
08:11
throwбацање in some sunflowersuncokret seedsсемена.
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ubacim malo semena suncokreta.
08:13
And you can almostскоро trickтрик yourselfсами
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Skoro pa prevarite sami sebe
08:15
into thinkingразмишљање you're eatingјести DoritosИips.
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da u stvari jedete "Doritos" (čips).
08:17
(LaughterSmeh)
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(smeh)
08:19
And it has madeмаде me a healthierздравије personособа.
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To je od mene napravilo zdraviju osobu.
08:21
So that is it.
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To bi bilo to.
08:23
The bookкњига about it comesдолази out in AprilAprila.
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Knjiga o tome će izaći u aprilu.
08:25
It's calledпозвани "DropBaci DeadMrtvi HealthyZdrava."
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Naziv knjige je "Umri zdrav".
08:27
And I hopeнадати се that I don't get sickболестан duringу току the bookкњига tourтурнеја.
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Nadam se da se neću razboleti na promotivnoj turi.
08:29
That's my greatestнајвећи hopeнадати се.
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To je moja najveća nada.
08:31
So thank you very much.
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Mnogo vam hvala.
08:33
(ApplauseAplauz)
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(aplauz)
Translated by Jelena Nedjic
Reviewed by Ana Zivanovic-Nenadovic

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ABOUT THE SPEAKER
AJ Jacobs - Author
Immersing himself in alternate lifestyles and long, hilarious experiments (usually with himself the guinea pig), writer AJ Jacobs tests the limits of behavior, customs, culture, knowledge -- and his wife's sense of humor.

Why you should listen

AJ Jacobs' writings stand at the intersection of philosophy, Gonzo journalism and performance art. Stubbornly curious and slyly perceptive, he takes immersive learning to its irrational and profoundly amusing extreme -- extracting wisdom and meaning after long stints as a self-styled guinea pig. For his widely circulated Esquire article "My Outsourced Life," he explored the phenomenon of outsourcing by hiring a team in Bangalore to take care of every part of his life -- from reading his emails to arguing with his wife to reading bedtime stories to his own son. A previous article, "I Think You're Fat," chronicled a brief, cringe-inducing attempt to live his life in Radical Honesty, telling all the truth, all the time.

Jacobs is author of The Know-It-All, which documents the year he spent reading the Encyclopedia Britannica from A to Z, uncovering both funny and surprising factoids but also poignant insight into history and human nature. In 2007 he released The Year of Living Biblically, in which he attempted to follow every single rule in the Bible as literally as possible for an entire year. His recent book The Guinea Pig Diaries: My Life as an Experiment is a collection of numerous personal experiments. including living according to George Washington's rules of conduct, outsourcing every single task to India, and posing as a woman on an online dating site. 

More profile about the speaker
AJ Jacobs | Speaker | TED.com

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