TEDGlobal 2012
Paolo Cardini: Forget multitasking, try monotasking
Paolo Cardini: Zabudnite na viacúlohovosť, skúste jednoúlohovosť
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Ľudia už dnes nevaria - oni totiž varia, smskujú, telefonujú, pozerajú YouTube a pridávajú fotky toho úžasného jedla, ktoré práve urobili na internet. Dizajnér Paolo Cardini sa zaoberá otázkou efiktívnosti nášho viacúlohového sveta a snaží sa nás presvedčiť o výhodách -- hlboký vzdych -- "jednoúlohovosti". Jeho okúzľujúce 3D obaly pre smart telefóny by nám k tomu mohli dopomôcť.
Paolo Cardini - Designer
Paolo Cardini is a product designer who asks serious questions about how we live -- and answers them with whimsical and playful designs. Full bio
Paolo Cardini is a product designer who asks serious questions about how we live -- and answers them with whimsical and playful designs. Full bio
Double-click the English transcript below to play the video.
00:16
I'm a designer and an educator.
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Som dizajnér a pedagóg.
00:19
I'm a multitasking person, and I push my students
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Som človek, ktorý robí viac vecí naraz a svojich študentov tlačím k tomu,
00:22
to fly through a very creative, multitasking design process.
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aby prechádzali veľmi tvorivým, viac úlohovým dizajnérskym procesom.
00:28
But how efficient is, really, this multitasking?
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Do akej miery je však tento viacúlohový systém efektívny?
00:33
Let's consider for a while the option of monotasking.
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Zvážme na chvíľu jednoúlohový systém.
00:38
A couple of examples.
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Niekoľko príkladov.
00:41
Look at that.
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Pozrite sa na to.
00:43
This is my multitasking activity result. (Laughter)
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Toto je výsledok mojej viacúlohovosti. (Smiech)
00:46
So trying to cook, answering the phone, writing SMS,
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Pokúšal som sa variť, dvíhať telefón, písať sms
00:50
and maybe uploading some pictures
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a možno dávať fotky o tomto
00:52
about this awesome barbecue.
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úžasnom barbecue na internet.
00:56
So someone tells us the story about supertaskers,
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A nám niekto hovorí príbeh o týchto super-zvládačoch úloh,
01:00
so this two percent of people who are able
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o tých dvoch percentách ľudí, ktorí sú schopní
01:03
to control multitasking environment.
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zvládať viacúlohové prostredie.
01:08
But what about ourselves, and what about our reality?
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Ale ako je to s nami a s našou realitou?
01:12
When's the last time you really enjoyed
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Kedy ste sa naposledy naozaj potešili,
01:14
just the voice of your friend?
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že ste jednoducho počuli hlas svojho priateľa?
01:18
So this is a project I'm working on,
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Takže toto je projekt, na ktorom momentálne pracujem,
01:21
and this is a series of front covers
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je to séria obalov
01:26
to downgrade our super, hyper —
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na spomalenie nášho super, hyper -
01:31
(Laughter) (Applause)
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(Smiech) (Potlesk)
01:35
to downgrade our super, hyper-mobile phones
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na posunutie našich super, hyper- mobilných telefónov
01:38
into the essence of their function.
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na úroveň ich základnej funkcie.
01:41
Another example: Have you ever been to Venice?
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Ďalší príklad: Boli ste niekedy v Benátkach?
01:44
How beautiful it is to lose ourselves in these little streets
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Aké krásne je stratiť sa v tých malých uličkách
01:48
on the island.
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na ostrove.
01:51
But our multitasking reality is pretty different,
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Ale naša viacúlohová realita je celkom iná,
01:54
and full of tons of information.
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plná množstva informácií.
01:58
So what about something like that
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Takže čo tak pokúsiť sa
02:01
to rediscover our sense of adventure?
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o znovuobjavenie nášho zmyslu pre dobrodružstvo?
02:05
I know that it could sound pretty weird to speak about mono
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Viem, že keď máme na výber z toľkých možností,
02:08
when the number of possibilities is so huge,
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je asi dosť divné hovoriť o jednoúlohovosti,
02:13
but I push you to consider the option of
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ale chcem, aby ste zvážili možnosť sústrediť sa
02:18
focusing on just one task,
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len na jednu vec,
02:21
or maybe turning your digital senses totally off.
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alebo možno úplne vypli svoje digitálne zmysly.
02:27
So nowadays, everyone could produce his mono product.
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Dnes by mohol každý vytvoriť svoj jednoúlohový produkt.
02:33
Why not? So find your monotask spot
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Prečo nie? Takže nájdite svoje jednoúlohové miesto
02:36
within the multitasking world.
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v rámci tohto viacúlohového sveta.
02:39
Thank you.
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Ďakujem.
02:41
(Applause)
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(Potlesk)
ABOUT THE SPEAKER
Paolo Cardini - DesignerPaolo Cardini is a product designer who asks serious questions about how we live -- and answers them with whimsical and playful designs.
Why you should listen
Paolo Cardini likes asking some important questions about the way we live, like: Does multitasking actually help us become more efficient? How far will social networking go? Who are the players in the myriad conflicts in the Arab world? What is the next frontier in product development? -- and trying to answer them with playful designs, like his I Like Sit chaise lounge, which updates your Facebook status depending on your position, and MiddleField, a foosball table depicting different players in the Middle East. For TEDGlobal 2012 Cardini created a unique product called the MONOtask project. To help you deal with your overly multitasked life, Cardini has designed 3D-printed smartphone covers that "downgrade" your phone to be much dumber. Download your own cover plans and start monotasking >>
Cardini is currently an MFA Design Assistant Professor at Virginia Commonwealth University in Qatar.
Paolo Cardini | Speaker | TED.com