ABOUT THE SPEAKER
Ashton Applewhite - Author, activist
Ashton Applewhite asks us to look at ageism -- the assumption that older people are alike and that aging impoverishes us.

Why you should listen

Ashton Applewhite would like us to think differently about growing older. As she writes: "Aging is a natural, lifelong, powerful process that unites us all. So how come so many of us unthinkingly assume that depression, diapers, and dementia lie ahead? Because of ageism -- the last socially sanctioned prejudice."

She's the author of This Chair Rocks: A Manifesto Against Ageism and is the voice of the Yo, Is This Ageist? blog. She is also the author of Cutting Loose: Why Women Who End Their Marriages Do So Well -- and was a clue on Jeopardy! as the author of the mega bestseller series, Truly Tasteless Jokes. (Who is Blanche Knott?)

More profile about the speaker
Ashton Applewhite | Speaker | TED.com
TED2017

Ashton Applewhite: Let's end ageism

Filmed:
1,528,566 views

It's not the passage of time that makes it so hard to get older. It's ageism, a prejudice that pits us against our future selves -- and each other. Ashton Applewhite urges us to dismantle the dread and mobilize against the last socially acceptable prejudice. "Aging is not a problem to be fixed or a disease to be cured," she says. "It is a natural, powerful, lifelong process that unites us all."
- Author, activist
Ashton Applewhite asks us to look at ageism -- the assumption that older people are alike and that aging impoverishes us. Full bio

Double-click the English transcript below to play the video.

00:13
What's one thing that every person
in this room is going to become?
0
1058
4092
00:17
Older.
1
5174
1177
00:18
And most of us are scared stiff
at the prospect.
2
6375
2566
00:20
How does that word make you feel?
3
8965
1672
00:23
I used to feel the same way.
4
11813
1477
00:25
What was I most worried about?
5
13828
1782
00:27
Ending up drooling
in some grim institutional hallway.
6
15634
3301
00:31
And then I learned that only
four percent of older Americans
7
19311
3183
00:34
are living in nursing homes,
8
22518
1389
00:35
and the percentage is dropping.
9
23931
1564
00:38
What else was I worried about?
10
26151
2095
00:40
Dementia.
11
28270
1410
00:41
Turns out that most of us
can think just fine to the end.
12
29704
3145
00:44
Dementia rates are dropping, too.
13
32873
1909
00:46
The real epidemic is anxiety
over memory loss.
14
34806
2905
00:49
(Laughter)
15
37735
1860
00:51
I also figured that old people
were depressed
16
39619
2516
00:54
because they were old
and they were going to die soon.
17
42159
3449
00:57
(Laughter)
18
45632
1749
00:59
It turns out that the longer people live,
19
47405
1954
01:01
the less they fear dying,
20
49383
1499
01:02
and that people are happiest at
the beginnings and the end of their lives.
21
50906
3729
01:06
It's called the U-curve of happiness,
22
54659
1997
01:08
and it's been borne out
by dozens of studies around the world.
23
56680
3305
01:12
You don't have to be a Buddhist
or a billionaire.
24
60009
2576
01:14
The curve is a function of the way
aging itself affects the brain.
25
62609
3989
01:19
So I started feeling a lot better
about getting older,
26
67128
3282
01:22
and I started obsessing about why
so few people know these things.
27
70434
4901
01:27
The reason is ageism:
28
75359
1646
01:29
discrimination and stereotyping
on the basis of age.
29
77029
3504
01:33
We experience it anytime someone assumes
we're too old for something,
30
81175
3887
01:37
instead of finding out who we are
and what we're capable of,
31
85086
3300
01:40
or too young.
32
88410
1473
01:41
Ageism cuts both ways.
33
89907
1849
01:44
All -isms are socially constructed
ideas -- racism, sexism, homophobia --
34
92279
5291
01:49
and that means we make them up,
35
97594
2180
01:51
and they can change over time.
36
99798
1784
01:54
All these prejudices
pit us against each other
37
102128
2999
01:57
to maintain the status quo,
38
105151
2142
01:59
like auto workers in the US competing
against auto workers in Mexico
39
107317
4122
02:03
instead of organizing for better wages.
40
111463
2583
02:06
(Applause)
41
114070
1889
02:07
We know it's not OK to allocate
resources by race or by sex.
42
115983
4391
02:12
Why should it be OK to weigh
the needs of the young against the old?
43
120398
3353
02:16
All prejudice relies on "othering" --
seeing a group of people
44
124587
3636
02:20
as other than ourselves:
45
128247
1424
02:21
other race, other religion,
other nationality.
46
129695
3091
02:25
The strange thing about ageism:
47
133196
2298
02:27
that other is us.
48
135518
1987
02:30
Ageism feeds on denial --
our reluctance to acknowledge
49
138226
2966
02:33
that we are going to become
that older person.
50
141216
2950
02:36
It's denial when we try
to pass for younger
51
144650
3150
02:39
or when we believe in anti-aging products,
52
147824
2914
02:42
or when we feel like our bodies
are betraying us,
53
150762
2812
02:45
simply because they are changing.
54
153598
1930
02:48
Why on earth do we stop celebrating
the ability to adapt and grow
55
156227
3942
02:52
as we move through life?
56
160193
1546
02:54
Why should aging well mean
struggling to look and move
57
162200
3144
02:57
like younger versions of ourselves?
58
165368
2084
02:59
It's embarrassing
to be called out as older
59
167877
2123
03:02
until we quit being embarrassed about it,
60
170024
2071
03:04
and it's not healthy to go through life
dreading our futures.
61
172119
3134
03:07
The sooner we get off
this hamster wheel of age denial,
62
175277
3436
03:10
the better off we are.
63
178737
1848
03:13
Stereotypes are always
a mistake, of course,
64
181641
2078
03:15
but especially when it comes to age,
65
183743
1726
03:17
because the longer we live,
66
185493
1337
03:18
the more different
from one another we become.
67
186854
2144
03:21
Right? Think about it.
68
189022
1377
03:22
And yet, we tend to think of everyone
in a retirement home
69
190423
2726
03:25
as the same age: old --
70
193173
1870
03:27
(Laughter)
71
195067
1517
03:28
when they can span four decades.
72
196608
2430
03:31
Can you imagine thinking that way
about a group of people
73
199062
2667
03:33
between the ages of 20 and 60?
74
201753
2142
03:36
When you get to a party, do you head
for people your own age?
75
204638
3223
03:39
Have you ever grumbled
about entitled millennials?
76
207885
3086
03:43
Have you ever rejected a haircut
or a relationship or an outing
77
211639
3502
03:47
because it's not age-appropriate?
78
215165
2350
03:49
For adults, there's no such thing.
79
217539
1808
03:51
All these behaviors are ageist.
80
219783
2035
03:53
We all do them,
81
221842
1671
03:55
and we can't challenge bias
unless we're aware of it.
82
223537
3137
03:58
Nobody's born ageist,
83
226698
1336
04:00
but it starts at early childhood,
84
228058
1666
04:01
around the same time attitudes
towards race and gender start to form,
85
229748
3450
04:05
because negative messages
about late life bombard us
86
233222
3432
04:08
from the media and popular
culture at every turn.
87
236678
3352
04:12
Right? Wrinkles are ugly.
88
240054
1573
04:13
Old people are pathetic.
89
241651
1517
04:15
It's sad to be old.
90
243192
1827
04:17
Look at Hollywood.
91
245043
1391
04:18
A survey of recent
Best Picture nominations
92
246458
2104
04:20
found that only 12 percent
of speaking or named characters
93
248586
3773
04:24
were age 60 and up,
94
252383
1506
04:25
and many of them
were portrayed as impaired.
95
253913
2621
04:29
Older people can be
the most ageist of all,
96
257025
2042
04:31
because we've had a lifetime
to internalize these messages
97
259091
3244
04:34
and we've never thought to challenge them.
98
262359
2480
04:36
I had to acknowledge it
99
264863
1486
04:38
and stop colluding.
100
266373
1324
04:40
"Senior moment" quips, for example:
101
268101
2223
04:42
I stopped making them when it dawned on me
102
270348
2024
04:44
that when I lost
the car keys in high school,
103
272396
2118
04:46
I didn't call it a "junior moment."
104
274538
1736
04:48
(Laughter)
105
276298
2437
04:50
I stopped blaming
my sore knee on being 64.
106
278759
3127
04:53
My other knee doesn't hurt,
107
281910
1544
04:55
and it's just as old.
108
283478
1476
04:56
(Laughter)
109
284978
2012
04:59
(Applause)
110
287014
1293
05:00
We are all worried about
some aspect of getting older,
111
288331
2938
05:03
whether running out of money,
112
291293
1588
05:04
getting sick, ending up alone,
113
292905
2377
05:07
and those fears are legitimate and real.
114
295306
2463
05:10
But what never dawns on most of us
115
298264
1712
05:12
is that the experience of reaching old age
116
300000
2110
05:14
can be better or worse
depending on the culture
117
302134
2611
05:16
in which it takes place.
118
304769
1507
05:18
It is not having a vagina
that makes life harder for women.
119
306755
3276
05:22
It's sexism.
120
310055
1214
05:23
(Applause)
121
311293
1895
05:25
It's not loving a man that makes
life harder for gay guys.
122
313212
2749
05:27
It's homophobia.
123
315985
1299
05:29
And it is not the passage of time
that makes getting older
124
317308
3588
05:32
so much harder than it has to be.
125
320920
1589
05:34
It is ageism.
126
322533
1329
05:35
When labels are hard to read
127
323886
1582
05:37
or there's no handrail
128
325492
1341
05:38
or we can't open the damn jar,
129
326857
1660
05:40
we blame ourselves,
130
328541
1374
05:41
our failure to age successfully,
131
329939
2364
05:44
instead of the ageism that makes
those natural transitions shameful
132
332327
3994
05:48
and the discrimination that makes
those barriers acceptable.
133
336345
3520
05:52
You can't make money off satisfaction,
134
340515
1990
05:54
but shame and fear create markets,
135
342529
2678
05:57
and capitalism always needs new markets.
136
345231
2508
06:00
Who says wrinkles are ugly?
137
348369
1711
06:02
The multi-billion-dollar
skin care industry.
138
350104
2753
06:05
Who says perimenopause and low T
and mild cognitive impairment
139
353302
3869
06:09
are medical conditions?
140
357195
1293
06:10
The trillion-dollar
pharmaceutical industry.
141
358512
2390
06:12
(Cheers)
142
360926
1031
06:13
The more clearly we see
these forces at work,
143
361981
2130
06:16
the easier it is to come up
with alternative, more positive
144
364135
3280
06:19
and more accurate narratives.
145
367439
2114
06:22
Aging is not a problem to be fixed
or a disease to be cured.
146
370335
4545
06:26
It is a natural, powerful,
lifelong process that unites us all.
147
374904
4840
06:32
Changing the culture is a tall order,
I know that, but culture is fluid.
148
380732
4114
06:36
Look at how much the position
of women has changed in my lifetime
149
384870
3315
06:40
or the incredible strides
that the gay rights movement
150
388209
2525
06:42
has made in just a few decades, right?
151
390758
2062
06:44
(Applause)
152
392844
1024
06:45
Look at gender.
153
393892
1467
06:47
We used to think of it
as a binary, male or female,
154
395383
2657
06:50
and now we understand it's a spectrum.
155
398064
2166
06:52
It is high time to ditch
the old-young binary, too.
156
400254
3594
06:55
There is no line in the sand
between old and young,
157
403872
2650
06:58
after which it's all downhill.
158
406546
1952
07:00
And the longer we wait
to challenge that idea,
159
408522
2261
07:02
the more damage it does
to ourselves and our place in the world,
160
410807
4038
07:06
like in the workforce,
where age discrimination is rampant.
161
414869
3349
07:10
In Silicon Valley, engineers
are getting Botoxed and hair-plugged
162
418646
3445
07:14
before key interviews --
163
422115
1328
07:15
and these are skilled
white men in their 30s,
164
423467
2481
07:17
so imagine the effects
further down the food chain.
165
425972
2472
07:20
(Laughter)
166
428468
2162
07:22
The personal and economic
consequences are devastating.
167
430654
3371
07:26
Not one stereotype about older workers
holds up under scrutiny.
168
434049
4146
07:30
Companies aren't adaptable and creative
because their employees are young;
169
438219
4078
07:34
they're adaptable and creative despite it.
170
442321
2272
07:37
Companies --
171
445294
1155
07:38
(Laughter)
172
446473
1064
07:39
(Applause)
173
447561
2592
07:42
We know that diverse companies
aren't just better places to work;
174
450177
3078
07:45
they work better.
175
453279
1185
07:46
And just like race and sex,
age is a criterion for diversity.
176
454488
3678
07:51
A growing body of fascinating research
177
459053
2036
07:53
shows that attitudes towards aging
178
461113
1693
07:54
affect how our minds and bodies
function at the cellular level.
179
462830
3526
07:58
When we talk to older people
like this (Speaks more loudly)
180
466380
2846
08:01
or call them "sweetie" or "young lady" --
181
469250
1975
08:03
it's called elderspeak --
182
471249
1327
08:04
they appear to instantly age,
183
472600
2003
08:06
walking and talking less competently.
184
474627
2409
08:09
People with more positive
feelings towards aging
185
477575
2292
08:11
walk faster,
186
479891
1172
08:13
they do better on memory tests,
187
481087
1587
08:14
they heal quicker, and they live longer.
188
482698
2633
08:18
Even with brains
full of plaques and tangles,
189
486014
2617
08:20
some people stayed sharp to the end.
190
488655
1980
08:23
What did they have in common?
191
491175
1654
08:24
A sense of purpose.
192
492853
1306
08:26
And what's the biggest obstacle
to having a sense of purpose in late life?
193
494183
3478
08:29
A culture that tells us that getting older
means shuffling offstage.
194
497685
4118
08:33
That's why the World Health
Organization is developing
195
501827
2771
08:36
a global anti-ageism initiative
196
504622
1588
08:38
to extend not just
life span but health span.
197
506234
3319
08:42
Women experience the double whammy
198
510074
2009
08:44
of ageism and sexism,
199
512107
1640
08:45
so we experience aging differently.
200
513771
2141
08:48
There's a double standard
at work here -- shocker --
201
516300
2847
08:51
(Laughter)
202
519171
1268
08:52
the notion that aging enhances men
and devalues women.
203
520463
3674
08:56
Women reinforce this double standard
when we compete to stay young,
204
524637
4325
09:00
another punishing and losing proposition.
205
528986
2651
09:03
Does any woman in this room really believe
206
531661
2720
09:06
that she is a lesser version --
207
534405
1986
09:08
less interesting, less fun in bed,
less valuable --
208
536415
3396
09:11
than the woman she once was?
209
539835
1991
09:14
This discrimination affects our health,
210
542434
1884
09:16
our well-being and our income,
211
544342
1729
09:18
and the effects add up over time.
212
546095
2188
09:20
They are further compounded
by race and by class,
213
548600
2631
09:23
which is why, everywhere in the world,
214
551255
2212
09:25
the poorest of the poor
are old women of color.
215
553491
2703
09:29
What's the takeaway from that map?
216
557488
1997
09:31
By 2050, one out of five of us,
217
559509
2408
09:33
almost two billion people,
218
561941
1746
09:35
will be age 60 and up.
219
563711
2022
09:37
Longevity is a fundamental hallmark
of human progress.
220
565757
3471
09:41
All these older people represent a vast
unprecedented and untapped market.
221
569252
5234
09:47
And yet, capitalism and urbanization
have propelled age bias
222
575269
3912
09:51
into every corner of the globe,
223
579205
2039
09:53
from Switzerland,
where elders fare the best,
224
581268
2418
09:55
to Afghanistan, which sits at the bottom
of the Global AgeWatch Index.
225
583710
4986
10:00
Half of the world's countries
aren't mentioned on that list
226
588720
2861
10:03
because we don't bother to collect data
on millions of people
227
591605
3592
10:07
because they're no longer young.
228
595221
1684
10:09
Almost two-thirds of people
over 60 around the world
229
597596
2834
10:12
say they have trouble
accessing healthcare.
230
600454
2575
10:15
Almost three-quarters say their income
doesn't cover basic services
231
603053
3807
10:18
like food, water, electricity,
and decent housing.
232
606884
3757
10:23
Is this the world we want our children,
who may well live to be a hundred,
233
611214
4031
10:27
to inherit?
234
615269
1261
10:28
Everyone -- all ages,
all genders, all nationalities --
235
616554
4015
10:32
is old or future-old,
236
620593
2212
10:34
and unless we put an end to it,
ageism will oppress us all.
237
622829
3865
10:38
And that makes it a perfect target
for collective advocacy.
238
626718
3394
10:43
Why add another -ism to the list
when so many, racism in particular,
239
631295
4009
10:47
call out for action?
240
635328
1788
10:49
Here's the thing:
241
637140
1233
10:50
we don't have to choose.
242
638397
1770
10:52
When we make the world
a better place to grow old in,
243
640191
2695
10:54
we make it a better place
in which to be from somewhere else,
244
642910
3141
10:58
to have a disability,
245
646075
1534
10:59
to be queer, to be non-rich,
to be non-white.
246
647633
3104
11:03
And when we show up at all ages
for whatever cause matters most to us --
247
651289
4397
11:07
save the whales, save the democracy --
248
655710
2725
11:10
we not only make
that effort more effective,
249
658459
2530
11:13
we dismantle ageism in the process.
250
661013
2503
11:16
Longevity is here to stay.
251
664036
2317
11:18
A movement to end ageism is underway.
252
666377
2511
11:20
I'm in it, and I hope you will join me.
253
668912
2946
11:24
(Applause and cheers)
254
672239
3794
11:28
Thank you. Let's do it! Let's do it!
255
676595
4165
11:33
(Applause)
256
681207
2895
Translated by Joseph Geni
Reviewed by Camille Martínez

▲Back to top

ABOUT THE SPEAKER
Ashton Applewhite - Author, activist
Ashton Applewhite asks us to look at ageism -- the assumption that older people are alike and that aging impoverishes us.

Why you should listen

Ashton Applewhite would like us to think differently about growing older. As she writes: "Aging is a natural, lifelong, powerful process that unites us all. So how come so many of us unthinkingly assume that depression, diapers, and dementia lie ahead? Because of ageism -- the last socially sanctioned prejudice."

She's the author of This Chair Rocks: A Manifesto Against Ageism and is the voice of the Yo, Is This Ageist? blog. She is also the author of Cutting Loose: Why Women Who End Their Marriages Do So Well -- and was a clue on Jeopardy! as the author of the mega bestseller series, Truly Tasteless Jokes. (Who is Blanche Knott?)

More profile about the speaker
Ashton Applewhite | Speaker | TED.com

Data provided by TED.

This site was created in May 2015 and the last update was on January 12, 2020. It will no longer be updated.

We are currently creating a new site called "eng.lish.video" and would be grateful if you could access it.

If you have any questions or suggestions, please feel free to write comments in your language on the contact form.

Privacy Policy

Developer's Blog

Buy Me A Coffee