TEDSalon London Spring 2012
Pam Warhurst: How we can eat our landscapes
Pam Warhurst: kuidas me võime süüa oma maastikke
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Mida peaks kogukond tegema oma kasutamata maaga? Loomulikult kasvatama seal toitu. Pam Warhurst räägib energiliselt ja humoorikalt loo, kuidas tema ja üha suurenev grupp vabatahtlikke tulid kokku, et teha kasutamata maalappidest üldkasutatavad köögiviljaaiad ning muuta toidu narratiivi nende kogukonnas.
Pam Warhurst - Cofounder, Incredible Edible
Pam Warhurst cofounded Incredible Edible, an initiative in Todmorden, England dedicated to growing food locally by planting on unused land throughout the community. Full bio
Pam Warhurst cofounded Incredible Edible, an initiative in Todmorden, England dedicated to growing food locally by planting on unused land throughout the community. Full bio
Double-click the English transcript below to play the video.
00:16
The will to live life differently can start
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Soov teistmoodi elada võib alguse saada
00:19
in some of the most unusual places.
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kõige ebatavalisemates paikades.
00:22
This is where I come from, Todmorden.
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Ma olen pärit siit, Todmordenist.
00:24
It's a market town in the north of England,
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See on turulinn Põhja-Inglismaal,
00:26
15,000 people, between Leeds and Manchester,
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kus on 15 000 elanikku ning mis asub Leedsi ja Manchesteri vahel -
00:29
fairly normal market town.
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täitsa tavaline linnake.
00:31
It used to look like this,
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Varem nägi see välja selline
00:33
and now it's more like this,
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ja praegu näeb see välja pigem selline,
00:36
with fruit and veg and herbs sprouting up all over the place.
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kõikjal kasvavad puuviljad, köögiviljad ja ürdid.
00:40
We call it propaganda gardening. (Laughter)
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Me kutsume seda propaganda-aianduseks. (Naer.)
00:44
Corner row railway, station car park,
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Kohaliku raudteejaama parkla,
00:47
front of a health center, people's front gardens,
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perearstikeskuse esine, inimeste koduaiad
00:51
and even in front of the police station. (Laughter)
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ja isegi politseijaoskonna esine. (Naer.)
00:55
We've got edible canal towpaths,
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Meil kasvab kanalite ääres toit
00:58
and we've got sprouting cemeteries.
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ja surnaedades lokkavad võrsed.
01:00
The soil is extremely good. (Laughter)
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Sealne pinnas on suurepärane. (Naer.)
01:06
We've even invented a new form of tourism.
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Me oleme isegi leiutanud uue turismivormi.
01:09
It's called vegetable tourism, and believe it or not,
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Selle nimi on köögiviljaturism ja uskuge või mitte,
01:12
people come from all over the world to poke around in our raised beds,
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inimesed tulevad kõikjalt üle maailma, et tuhnida meie kõrgetes peenardes,
01:16
even when there's not much growing. (Laughter)
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isegi kui seal parajasti suurt midagi ei kasva. (Naer.)
01:19
But it starts a conversation. (Laughter)
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Aga see on hea viis vestluse alustamiseks. (Naer.)
01:23
And, you know, we're not doing it because we're bored. (Laughter)
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Ja teate, me ei tee seda sellepärast, et meil oleks muidu igav. (Naer.)
01:27
We're doing it because we want to start a revolution.
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Me teeme seda, sest me tahame algatada revolutsiooni.
01:32
We tried to answer this simple question:
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Püüdsime vastata sellele lihtsale küsimusele:
01:33
Can you find a unifying language that cuts across age
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kas on võimalik leida ühendavat keelt, mis jätab kõrvale vanuse,
01:36
and income and culture that will help people themselves
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sissetuleku ja kultuurilised erinevused ning aitab inimestel endil
01:40
find a new way of living,
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leida uut eluviisi,
01:42
see spaces around them differently,
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näha enda ümber olevaid kohti teise pilguga,
01:44
think about the resources they use differently,
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mõelda erinevalt ressurssidest, mida nad kasutavad,
01:46
interact differently?
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suhelda üksteisega teistmoodi?
01:48
Can we find that language?
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Kas me suudame seda keelt leida?
01:51
And then, can we replicate those actions?
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Ja seejärel, kas me suudame neid tegusid mujal korrata?
01:55
And the answer would appear to be yes,
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Paistab, et vastus on jaatav
01:57
and the language would appear to be food.
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ja selleks keeleks näib olevat toit.
02:01
So, three and a half years ago, a few of us
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Kolm ja pool aastat tagasi
02:03
sat around a kitchen table and
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istusime väikese seltskonnaga köögilaua taga
02:04
we just invented the whole thing. (Laughter)
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ja lihtsalt mõtlesime kogu selle asja välja. (Naer.)
02:08
(Applause)
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(Aplaus.)
02:11
We came up with a really simple game plan that we put to a public meeting.
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Me leiutasime väga lihtsa tegevusplaani ja esitasime selle rahvakoosolekul.
02:14
We did not consult. We did not write a report.
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Me ei konsulteerinud kellegagi. Me ei kirjutanud aruannet.
02:16
Enough of all that. (Laughter)
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Seda kõike on niigi piisavalt. (Naer.)
02:19
And we said to that public meeting in Todmorden,
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Me ütlesime Todmordeni rahvakoosolekul,
02:22
look, let's imagine that our town
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et vaadake, kujutleme, et meie linn
02:25
is focused around three plates:
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koondub kolme sõõri ümber:
02:26
a community plate, the way we live our everyday lives;
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kogukonna sõõr - kuidas me oma igapäevaelu elame;
02:28
a learning plate, what we teach our kids in school
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õppimise sõõr - mida me oma lastele koolis õpetame
02:32
and what new skills we share amongst ourselves;
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ja milliseid uusi oskusi me omavahel jagame;
02:34
and business, what we do with the pound in our pocket
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ja äri sõõr - mida me teeme oma taskus oleva rahaga
02:37
and which businesses we choose to support.
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ja milliseid ettevõtteid me otsustame toetada.
02:39
Now, let's imagine those plates agitated
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Kujutame nüüd ette, et neid sõõre liigutab
02:42
with community actions around food.
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kogukonnategevus, mis on seotud toiduga.
02:45
If we start one of those community plates spinning,
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Kui me lükkame ühe neist sõõridest keerlema,
02:47
that's really great, that really starts to empower people,
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on see suurepärane, see hakkab andma inimestele suuremat mõjuvõimu,
02:50
but if we can then spin that community plate
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aga kui me suudame koos kogukonnasõõriga
02:52
with the learning plate, and then spin it with the business plate,
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panna keerlema ka õppimise ja äri sõõri,
02:55
we've got a real show there, we've got some action theater.
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saame me tõelise etenduse, ägeda vaatemängu.
02:59
We're starting to build resilience ourselves.
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Me oleme hakanud ise sitkust üles ehitama.
03:02
We're starting to reinvent community ourselves,
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Me oleme hakanud ise kogukonda uueks looma
03:06
and we've done it all without a flipping strategy document.
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ja me saime selle kõigega hakkama ilma mingi pagana strateegilise dokumendita.
03:09
(Applause)
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(Aplaus)
03:15
And here's the thing as well.
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Ja veel üks asi.
03:17
We've not asked anybody's permission to do this,
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Me ei küsinud selleks kelleltki luba,
03:20
we're just doing it. (Laughter)
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me lihtsalt teeme seda. (Naer.)
03:22
And we are certainly not waiting for that check
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Ja igatahes ei oota me, et enne alustamist
03:24
to drop through the letterbox before we start,
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potsataks meile tšekk postkasti,
03:27
and most importantly of all, we are not daunted
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ning, mis kõige olulisem, me ei karda
03:29
by the sophisticated arguments that say,
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keerukaid argumente, mis väidavad:
03:31
"These small actions are meaningless in the face of tomorrow's problems,"
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"Need väikesed teod on homsete probleemide palge ees mõttetud,"
03:35
because I have seen the power of small actions,
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sest ma olen näinud väikeste tegude võimu
03:38
and it is awesome.
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ja see on uskumatu.
03:40
So, back to the public meeting. (Laughter)
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Aga tuleme tagasi rahvakoosoleku juurde. (Naer.)
03:43
We put that proposition to the meeting, two seconds,
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Me esitasime koosolekul oma ettepaneku, läks kaks sekundit aega
03:46
and then the room exploded.
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ja ruumis oleks justkui pomm lõhkenud.
03:48
I have never, ever experienced anything like that in my life.
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Ma ei ole elu sees mitte midagi sarnast kogenud.
03:52
And it's been the same in every single room, in every town
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Ja samamoodi on juhtunud igas ruumis, igas linnas,
03:55
that we've ever told our story.
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kus me oma lugu oleme rääkinud.
03:57
People are ready and respond to the story of food.
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Inimesed on varmad ja nad reageerivad loole toidust.
04:01
They want positive actions they can engage in,
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Nad soovivad positiivseid tegusid, millega nad saavad kaasa minna
04:03
and in their bones, they know it's time
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ja sisimas teavad nad, et kätte on jõudnud aeg
04:06
to take personal responsibility
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võtta isiklik vastutus
04:08
and invest in more kindness to each other
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ning panustada rohkem vastastikkusesse lahkusesse
04:11
and to the environment.
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ja keskkonda.
04:13
And since we had that meeting three and a half years ago,
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Alates sellest koosolekust kolm ja pool aastat tagasi
04:17
it's been a heck of a roller coaster.
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on asjad liikunud pöörase kiirusega.
04:20
We started with a seed swap, really simple stuff,
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Me alustasime seemnevahetusega, väga lihtsate asjadega,
04:23
and then we took an area of land, a strip on the side
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ja siis võtsime ühe maalapi, ühe kitsa riba
04:25
of our main road, which was a dog toilet, basically,
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meie peatänava ääres, mis oli enne sisuliselt koerte WC,
04:28
and we turned it into a really lovely herb garden.
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ja muutsime selle tõeliselt kauniks ürdiaiaks.
04:31
We took the corner of the car park in the station
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Me võtsime raudteejaama parkimisplatsi nurga,
04:33
that you saw, and we made vegetable beds
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mida te nägite, ja tegime sinna köögiviljapeenrad,
04:35
for everybody to share and pick from themselves.
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mis olid ühised ja kust igaüks sai ise endale saaki korjata.
04:39
We went to the doctors. We've just had
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Me läksime arstide juurde. Todmordenisse
04:40
a 6-million-pound health center built in Todmorden,
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oli just ehitatud 6 miljonit naela maksnud perearstikeskus.
04:43
and for some reason that I cannot comprehend,
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ja mingil põhjusel, millest ma aru ei saa,
04:45
it has been surrounded by prickly plants. (Laughter)
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ümbritseti see okkaliste taimedega. (Naer.)
04:49
So we went to the doctors, said, "Would you mind us taking them up?"
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Me läksime arstide juurde ja ütlesime: "Kas me tohiksime need üles juurida?"
04:52
They said, "Absolutely fine, provided you get planning permission
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Nad vastasid: "Loomulikult, aga ainult siis, kui te hangite haljastusloa
04:55
and you do it in Latin and you do it in triplicate,"
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ja teete seda ladina keeles ja kolmes eksemplaris,"
04:57
so we did — (Laughter) — and now there are fruit trees
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mida me ka tegime - (Naer.) - ja nüüd on viljapuud
04:59
and bushes and herbs and vegetables
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ja põõsad ja ürdid ja köögiviljad
05:03
around that doctor's surgery.
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kõikjal ümber keskuse.
05:06
And there's been lots of other examples, like the corn
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Ja on olnud palju teisigi näiteid, nagu mais,
05:08
that was in front of the police station,
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mis kasvas politseijaoskonna ees,
05:10
and the old people's home that we've planted it with food
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või vanadekodu, kuhu me külvasime söödavat,
05:12
that they can pick and grow.
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mida nad saavad korjata ja kasvatada.
05:14
But it isn't just about growing,
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Aga asi ei ole ainult taimekasvatuses,
05:16
because we all are part of this jigsaw.
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sest me kõik kuulume sellesse mosaiiki.
05:18
It's about taking those artistic people in your community
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Jutt käib ka loovatest inimestest kogukonnas,
05:21
and doing some fabulous designs in those raised beds
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kes kõrgeid peenraid imeliselt kujundavad,
05:23
to explain to people what's growing there,
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et selgitada inimestele, mis seal kasvab,
05:25
because there's so many people that don't really recognize
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sest on väga palju inimesi, kes ei tunne tõesti ära,
05:28
a vegetable unless it's in a bit of plastic
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mis köögiviljaga tegu, kui see pole kilesse pakitud
05:29
with a bit of an instruction packet on the top. (Laughter)
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ja paki peale pole juhtnööre trükitud. (Naer.)
05:31
So we have some people who designed these things,
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Nii et meil on inimesi, kes disainisid sellised asjad:
05:34
"If it looks like this, please don't pick it, but if it looks like this,
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"Kui see näeb välja selline, ära seda nopi,
05:36
help yourself."
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aga kui see näeb välja selline, siis võta julgesti."
05:38
This is about sharing and investing in kindness.
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Jutt käib jagamisest ja panustamisest lahkusesse.
05:41
And for those people that don't want to do either
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Ja kui inimesed ei taha teha kumbagi neist asjust,
05:43
of those things, maybe they can cook,
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siis võib-olla oskavad nad hoopis süüa teha,
05:45
so we pick them seasonally and then we go on the street,
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nii et me kogume hooajalise saagi kokku ja läheme sellega tänavale
05:48
or in the pub, or in the church,
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või pubisse või kirikusse
05:50
or wherever people are living their lives.
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või kuhu iganes, kus inimesed oma elu elavad.
05:52
This is about us going to the people and saying,
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Me läheme inimeste juurde ja ütleme:
05:54
"We are all part of the local food jigsaw,
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"Me oleme kõik osakesed kohalikust toidumosaiigist,
05:57
we are all part of a solution."
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me oleme kõik osakesed lahendusest."
05:59
And then, because we know we've got vegetable tourists
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Ja siis, kuna me teame, et meil on köögiviljaturistid
06:02
and we love them to bits and they're absolutely fantastic,
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ja me armastame neid hullupööra, nad on täiesti fantastilised,
06:04
we thought, what could we do to give them an even better experience?
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me mõtlesime, et kuidas pakkuda neile veelgi paremat kogemust?
06:07
So we invented, without asking, of course,
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Niisiis mõtlesime välja, loomulikult ilma kelleltki küsimata,
06:09
the Incredible Edible Green Route.
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Uskumatu Söödava Rohelise Marsruudi.
06:11
And this is a route of exhibition gardens,
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See on marsruut, mille juurde kuuluvad iluaiad,
06:14
and edible towpaths, and bee-friendly sites, and the story
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söödavate taimedega kanaliäärsed, mesilastesõbralikud kohad
06:19
of pollinators, and it's a route that we designed
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ja tolmeldajate lugu, see on marsruut, mille me kavandasime
06:22
that takes people through the whole of our town,
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ja mis viib inimesed läbi terve meie linna,
06:24
past our cafes and our small shops, through our market,
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mööda kohvikutest ja meie poekestest, läbi meie turuplatsi,
06:28
not just to and fro from the supermarket,
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mitte ainult supermarketisse ja tagasi,
06:31
and we're hoping that, in changing people's footfall
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ja me loodame, et muutes inimeste radu
06:33
around our town, we're also changing their behavior.
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meie linnas, muudame me ka nende käitumist.
06:36
And then there's the second plate, the learning plate.
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Ja siis see teine sõõr, õppimise sõõr.
06:40
Well, we're in partnership with a high school.
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Me oleme partnerid ühe keskkooliga.
06:41
We've created a company. We are designing and building
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Oleme rajanud ühe ettevõtte. Disainime ja ehitame
06:45
an aquaponics unit in some land that was spare
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akvaarium-taimelava maatükile, mis seisis tühjana
06:47
at the back of the high school, like you do,
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keskkooli hoone taga
06:48
and now we're going to be growing fish and vegetables
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ja nüüd hakkame kala ja köögivilja kasvatama
06:51
in an orchard with bees,
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viljapuuaias, kus elavad mesilased
06:53
and the kids are helping us build that,
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ja noored aitavad meil seda ehitada
06:55
and the kids are on the board, and because the community
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ja kuuluvad ka nõukogusse ning kuna kogukond
06:58
was really keen on working with the high school,
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oli väga huvitatud koostööst keskkooliga,
07:00
the high school is now teaching agriculture,
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õpetatakse seal koolis nüüd põllumajandust
07:03
and because it's teaching agriculture, we started to think,
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ja kuna seal õpetatakse põllumajandust, hakkasime mõtlema,
07:06
how could we then get those kids that never had a qualification
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kuidas saaksime anda neile noortele, kellel pole elus mitte kunagi
07:09
before in their lives but are really excited about growing,
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olnud mingit erialast väljaõpet, aga kes on taimekasvatusest vaimustuses,
07:12
how can we give them some more experience?
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kuidas saaksime anda neile rohkem kogemusi.
07:13
So we got some land that was donated
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Hankisime maad, mille annetas
07:15
by a local garden center.
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kohalik aianduskeskus.
07:17
It was really quite muddy, but in a truly incredible way,
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Seal oli tõesti üsna mudane, aga üsna hämmastaval viisil
07:20
totally voluntary-led, we have turned that
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ja täiesti vabatahtlikkuse alusel muutsime selle
07:23
into a market garden training center,
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turuaianduse koolituskeskuseks,
07:25
and that is polytunnels and raised beds
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mis tähendab polütunneleid ja kõrgeid peenraid
07:28
and all the things you need to get the soil under your fingers
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ja kõike, mida vaja, et saaks näppe mulda pista
07:30
and think maybe there's a job in this for me in the future.
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ja mõelda, et võib-olla peitub just selles minu tulevane töö.
07:33
And because we were doing that, some local academics said,
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Kuna me seda tegime, ütlesid mõned kohalikud õppejõud:
07:35
"You know, we could help design
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"Teate, me võiksime aidata kavandada
07:36
a commercial horticulture course for you.
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teie jaoks kommertsaianduse kursust.
07:38
There's not one that we know of."
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Sest me ei tea, et ühtegi sellist olemas oleks."
07:39
So they're doing that, and we're going to launch it later this year,
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Seda nad teevadki ja me alustame sellega käesoleva aasta lõpus
07:42
and it's all an experiment, and it's all voluntary.
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ja see kõik on katsetus ja toimib vabatahtlikkuse alusel.
07:45
And then there's the third plate,
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Ja siis on kolmas sõõr,
07:46
because if you walk through an edible landscape,
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sest kui te jalutate läbi söödava maastiku
07:48
and if you're learning new skills, and if you start to get
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ja õpite uusi oskusi ja teid hakkab huvitama,
07:51
interested in what's growing seasonally,
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mis asjad mis hooajal kasvavad,
07:53
you might just want to spend more of your own money
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võib teil tekkida soov kulutada suurem osa oma rahast
07:55
in support of local producers,
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kohalike tootjate toetuseks,
07:57
not just veg, but meat and cheese and beer
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mitte ainult köögiviljakasvatajate, vaid ka juustu- ja õllemeistrite
07:58
and whatever else it might be.
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ja ükskõik kelle muu.
08:01
But then, we're just a community group, you know.
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Aga samas, me oleme ainult üks kogukondlik grupp.
08:03
We're just all volunteers. What could we actually do?
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Me kõik oleme lihtsalt vabatahtlikud. Mida me saaksime tegelikult ära teha?
08:05
So we did some really simple things.
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Niisiis, me tegime paar väga lihtsat asja.
08:07
We fundraised, we got some blackboards,
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Me kogusime raha, hankisime mõned tahvlid,
08:09
we put "Incredible Edible" on the top,
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kirjutasime nende ülaserva "Uskumatu Söödav",
08:10
we gave it every market trader that was selling locally,
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andsime selle igale turukaubitsejale, kes müüs kohalikku kaupa
08:12
and they scribbled on what they were selling in any one week.
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ja nad kritseldasid sinna ise, mida nad sel nädalal müüvad.
08:15
Really popular. People congregated around it.
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Väga menukas. Inimesed tunglesid selle ümber.
08:17
Sales were up.
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Müüginumbrid tõusid.
08:19
And then, we had a chat with the farmers, and we said,
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Ja siis vestlesime talunikega ning ütlesime neile:
08:22
"We're really serious about this,"
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"Me võtame seda tõesti tõsiselt,"
08:23
but they didn't actually believe us, so we thought,
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aga nad ei uskunud meid päriselt, nii et me mõtlesime,
08:26
okay, what should we do? I know. If we can create
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hea küll, mida me peaksime tegema? Ma tean. Kui me suudame
08:28
a campaign around one product and show them
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luua kampaania ühe toote ümber ja näidata neile,
08:31
there is local loyalty to that product,
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et kohalikud on sellele tootele truud,
08:33
maybe they'll change their mind and see we're serious.
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võib-olla muudavad nad meelt ja näevad, et meil on tõsi taga.
08:35
So we launched a campaign -- because it just amuses me --
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Me algatasime kampaania - see lihtsalt teeb mulle nalja -
08:38
called Every Egg Matters. (Laughter)
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mille nimi oli "Iga muna loeb". (Naer.)
08:40
And what we did was we put people on our egg map.
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Me märkisime inimesed oma munakaardile.
08:44
It's a stylized map of Togmorden.
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See on Togmordeni stiliseeritud kaart.
08:46
Anybody that's selling their excess eggs
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Igaüks, kes müüb mune, mis tal üle jäävad,
08:48
at the garden gate, perfectly legally, to their neighbors,
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oma aiaväravas, täiesti seaduslikult, oma naabritele,
08:50
we've stuck on there. We started with four,
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on siia üles märgitud. Me alustasime neljaga
08:53
and we've now got 64 on, and the result of that was
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ja nüüd on neid 64 ja rohkem ning tulemuseks oli,
08:55
that people were then going into shops
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et inimesed läksid poodi
08:56
asking for a local Todmorden egg, and the result of that
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ja küsisid kohalikke Todmordeni mune ja selle tulemusena
08:59
was, some farmers upped the amount of flocks they got
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täiendasid mõned talunikud oma tiivuliste karja
09:01
of free range birds, and then they went on to meat birds,
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vabapidamise lindudega ja läksid sealt edasi lihalindude juurde
09:03
and although these are really, really small steps,
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ja kuigi need on väga-väga väikesed sammud,
09:06
that increasing local economic confidence
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hakkab kohaliku majandusliku enesekindluse kasv
09:11
is starting to play out in a number of ways,
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andma mitmeid erinevaid tulemusi
09:13
and we now have farmers doing cheese
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ja nüüd on meil talunikud, kes valmistavad juustu
09:15
and they've upped their flocks and rare breed pigs,
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ja nad on täiendanud oma linnukarja ja kasvatavad haruldasi tõusigu,
09:16
they're doing pasties and pies and things
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valmistavad saiakesi ja pirukaid ja muid asju,
09:18
that they would have never done before.
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mida nad varem poleks mingil juhul teinud.
09:20
We've got increasing market stalls selling local food,
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Meil on ühe rohkem turulette, kus müüakse kohalikku toitu
09:23
and in a survey that local students did for us, 49 percent
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ja küsitluses, mille viisid meie jaoks läbi kohalikud õpilased, vastas 49%
09:27
of all food traders in that town said that their bottom line
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kõigist toiduga kaubitsejatest, et nende käive
09:30
had increased because of what we were actually doing.
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on suurenenud tänu sellele, mida meie teeme.
09:32
And we're just volunteers and it's only an experiment.
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Ja me oleme ainult vabatahtlikud ja see on ainult eksperiment.
09:35
(Laughter)
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(Naer.)
09:37
Now, none of this is rocket science.
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See kõik ei ole mingi raketiteadus.
09:39
It certainly is not clever, and it's not original.
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See ei ole sugugi midagi nutikat ega originaalset.
09:42
But it is joined up, and it is inclusive.
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Aga see on ühistöö ja inimesi kaasav.
09:46
This is not a movement for those people
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See ei ole liikumine nende inimeste heaks,
09:48
that are going to sort themselves out anyway.
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kes saavad niikuinii iseendaga hakkama.
09:50
This is a movement for everyone.
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See on liikumine kõigi jaoks.
09:53
We have a motto: If you eat, you're in. (Laughter)
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Meie moto on: kui sa sööd, siis oled sa meiega. (Naer.)
09:57
(Applause)
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(Aplaus.)
10:03
Across age, across income, across culture.
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Igale vanusele, iga sissetulekuga, iga kultuuritaustaga.
10:08
It's been really quite a roller coaster experience,
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See on olnud tõesti pöörane kogemus, kuid tulles
10:11
but going back to that first question that we asked,
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tagasi esimese küsimuse juurde:
10:14
is it replicable? Yeah. It most certainly is replicable.
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kas see on järeletehtav ka mujal? Jah. Loomulikult on.
10:17
More than 30 towns in England now are spinning
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Rohkem kui 30 linna Inglismaal keerutavad nüüd
10:20
the Incredible Edible plate.
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Uskumatu Söödava sõõre.
10:22
Whichever way they want to do it, of their own volition,
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Ükskõik, kuidas nad eelistavad seda teha, see on nende vaba valik,
10:26
they're trying to make their own lives differently,
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aga nad püüavad luua endale teistsugust elu
10:28
and worldwide, we've got communities across America
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ja rääkides maailmast, selliseid kogukondi on kõikjal Ameerikas
10:31
and Japan -- it's incredible, isn't it? I mean,
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ja Jaapanis - uskumatu, kas pole? Tähendab,
10:33
America and Japan and New Zealand.
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Ameerikas ja Jaapanis ja Uus-Meremaal.
10:35
People after the earthquake in New Zealand visited us
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Pärast Uus-Meremaa maavärinat külastasid meid sealsed inimesed,
10:38
in order to incorporate some of this public spiritedness
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sooviga saavutada samasugust ühiskondlikult aktiivset meelestatust
10:41
around local growing into the heart of Christchurch.
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seoses kohaliku toidu kasvatamisega Christchurchi kesklinnas.
10:46
And none of this takes more money
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Ja ükski neist asjadest ei nõua rohkem raha
10:48
and none of this demands a bureaucracy,
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ja ükski neist asjadest ei nõua bürokraatiat,
10:52
but it does demand that you think things differently
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aga need eeldavad seda, et sa mõtled teistmoodi
10:54
and you are prepared to bend budgets and work programs
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ja oled valmis eelarveid painutama ja programme käivitama,
10:58
in order to create that supportive framework
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et luua tugistruktuuri,
11:00
that communities can bounce off.
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millelt kogukonnad saavad hoogu võtta.
11:03
And there's some great ideas already in our patch.
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Ja meie kandis on juba paar väga head ideed.
11:06
Our local authority has decided to make everywhere
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Meie kohalik omavalitsus on otsustanud laiendada
11:09
Incredible Edible, and in support of that
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Uskumatut Söödavat kõikjale ja selle toetuseks
11:11
have decided to do two things.
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on nad otsustanud teha kahte asja.
11:13
First, they're going to create an asset register of spare land
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Esiteks kavatsevad nad luua registri kasutamata maatükkidest,
11:16
that they've got, put it in a food bank so that communities
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mis neil on, ja panna need toidupanka, nii et kogukonnad
11:18
can use that wherever they live,
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võivad neid kasutada, kus iganes nad ka ei elaks,
11:20
and they're going to underpin that with a license.
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ja nad kinnitavad seda litsentsiga.
11:22
And then they've said to every single one of their workforce,
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Lisaks sellele on nad öelnud igale oma töötajale,
11:24
if you can, help those communities grow,
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et kui saate, siis aidake neil kogukondadel kasvada
11:27
and help them to maintain their spaces.
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ja aidake neil nende maalappe ülal pidada.
11:29
Suddenly, we're seeing actions on the ground
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Äkki näeme, kuidas maalappidel tegutseb
11:31
from local government. We're seeing this mainstreamed.
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kohalik omavalitsus. Me näeme, kuidas see muutub peavooluks.
11:33
We are responding creatively at last to what Rio demanded
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Lõpuks ometi reageerime loominguliselt Rio nõudmistele
11:38
of us, and there's lots more you could do.
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ja teie saaksite veel palju rohkem ära teha.
11:40
I mean, just to list a few. One, please stop putting
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Nimetan ainult mõned asjad. Esiteks, palun ärge istutage
11:42
prickly plants around public buildings. It's a waste of space.
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avalike hoonete ümber okastega taimi. See on ruumi raiskamine.
11:46
(Laughter) Secondly, please create -- please, please create
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(Naer.) Teiseks, palun rajage - palun, palun rajage
11:49
edible landscapes so that our children start to walk
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söödavaid maastikke, nii et teie lapsed hakkaksid
11:52
past their food day in, day out, on our high streets,
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iga päev oma toidust mööda kõndima, meie peatänavatel,
11:54
in our parks, wherever that might be.
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meie parkides, kus iganes nad viibivad.
11:57
Inspire local planners to put the food sites at the heart
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Innustage kohalikke planeerijaid kavandama toidu kasvatamise kohti
12:00
of the town and the city plan, not relegate them
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suure või väikese linna südamesse, mitte pagendama neid
12:04
to the edges of the settlements that nobody can see.
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asulate serva, kus mitte keegi neid ei näe.
12:07
Encourage all our schools to take this seriously.
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Julgustage kõiki koole, et nad võtaksid seda tõsiselt.
12:10
This isn't a second class exercise.
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See ei ole teise klassi ülesanne.
12:12
If we want to inspire the farmers of tomorrow,
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Kui me tahame inspireerida homseid talunikke,
12:15
then please let us say to every school,
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siis palun ütleme igale koolile,
12:18
create a sense of purpose around the importance
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et nad aitaksid siduda noorte eesmärke sellega,
12:22
to the environment, local food and soils.
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kui tähtsad on keskkond, kohalik toit ja pinnas.
12:25
Put that at the heart of your school culture,
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Pange see oma koolihariduse keskmesse
12:27
and you will create a different generation.
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ja te loote teistsuguse põlvkonna.
12:30
There are so many things you can do, but ultimately
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On nii palju asju, mida te teha saate, aga lõppkokkuvõttes
12:32
this is about something really simple.
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on asi milleski väga lihtsas.
12:35
Through an organic process, through
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Läbi orgaanilise protsessi, läbi
12:38
an increasing recognition of the power of small actions,
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väikeste tegude väe üha suurema tunnustamise
12:42
we are starting, at last, to believe in ourselves again,
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hakkame me lõpuks ometi endasse taas uskuma
12:46
and to believe in our capacity, each and every one of us,
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ja uskuma, et meist igaühe võimuses
12:50
to build a different and a kinder future,
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on ehitada teistsugust ja lahkemat tulevikku
12:55
and in my book, that's incredible.
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ja minu hinnangul on see uskumatu.
12:57
Thank you. (Applause)
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Aitäh teile. (Aplaus.)
13:01
(Applause)
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(Aplaus.)
13:11
Thank you very much. (Applause)
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Tänan teid väga. (Aplaus.)
ABOUT THE SPEAKER
Pam Warhurst - Cofounder, Incredible EdiblePam Warhurst cofounded Incredible Edible, an initiative in Todmorden, England dedicated to growing food locally by planting on unused land throughout the community.
Why you should listen
Pam Warhurst is the Chair of the Board of the Forestry Commission, which advises on and implements forestry policy in Great Britain. She also cofounded Incredible Edible Todmorden, a local food partnership that encourages community engagement through local growing. Incredible Edible started small, with the planting of a few community herb gardens in Todmorden, and today has spin-offs in the U.S. and Japan. The community has started projects like Every Egg Matters, which educates people on keeping chickens and encourages them to sell eggs to neighbors, and uses a 'Chicken Map' to connect consumers and farmers. Incredible Edible Todmorden empowers ordinary people to take control of their communities through active civic engagement.
Pam Warhurst | Speaker | TED.com