Michael Porter: The case for letting business solve social problems
Michael Porter: Miért lehet az üzleti világ eredményes a társadalmi problémák megoldásában?
Michael E. Porter wrote the books on modern competitive strategy for business. Now he is thinking deeply about the intersection between society and corporate interests. Full bio
Double-click the English transcript below to play the video.
kihívásokkal kapcsolatban.
mint a jelenlegi problémára.
szembenézünk társadalmunkban?
nonprofit szervezetet alapítottam.
és tudatosult bennem
így gondolkodott erről.
pozitív fejleményeket.
Jobbá tudunk tenni dolgokat.
ténylegesen forrásokat létrehozni.
amellyel előállítható
bármilyen megoldást
munkakörülményeket teremteni.
amelyekben közreműködtem,
hogy ez egyszerűen nem igaz.
mert ha meg tudnánk tenni,
számítógépes ismeretekre,
amivel csak rendelkezünk,
akik elindították a valódi változást,
mint az egyetlen szereplőre,
arra, hogy hatással legyen
az üzleti világot, hogy másképp lássa magát,
másképp lássák az üzleti világot,
ABOUT THE SPEAKER
Michael Porter - Business strategistMichael E. Porter wrote the books on modern competitive strategy for business. Now he is thinking deeply about the intersection between society and corporate interests.
Why you should listen
Fortune magazine calls Michael Porter simply "the most famous and influential business professor who has ever lived." His books are part of foundational coursework for business students around the world; he's applied sharp insight to health care systems, American competitiveness, development in rural areas. Now he's taking on a massive question: the perceived disconnect between corporations and society. He argues that companies must begin to take the lead in reconceiving the intersection between society and corporate interests -- and he suggests a framework, that of "shared value," which involves creating economic value in a way that also creates value for society.
Porter is a University Professor at Harvard Business School, where he leads the Institute on Strategy and Competitiveness, studying competitiveness for companies and nations -- and as a solution to social problems. He is the founder of numerous nonprofits, including The Initiative for a Competitive Inner City, a nonprofit, private-sector organization to catalyze inner-city business development.
Michael Porter | Speaker | TED.com