Matilda Ho: The future of good food in China
Matilda Ho: L'avenir d'une nourriture saine en Chine
TED Fellow Matilda Ho is shaping the startup landscape to create more sustainable food systems in China. Full bio
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to learn what patience means.
as a birthday present,
comme cadeau d'anniversaire.
would become a gift for life.
qu'elle deviendrait un cadeau à vie.
an amateur dove magician.
de magie amateurs avec des colombes.
requires that I train my doves
entraîner mes colombes
et à attendre dans mes vêtements.
in a rush to make them appear,
j'étais toujours impatiente
of this magical act
only after they've waited patiently
après les avoir fait patiemment attendre
some years to master.
j'ai mis des années à acquérir.
seven years ago,
il y a sept ans,
became almost impossible to practice.
à appliquer cette patience attentive.
and everything is in a hurry,
tout va toujours très vite.
over 1.3 billion other people
plus de 1 300 000 personnes
contournez les règles et les limites.
la nourriture est concernée,
des conséquences désastreuses.
et à des ventes accrues,
in a country of rich natural resources
regorgeant de ressources naturelles
of chemicals and pesticides.
aux produits chimiques et pesticides.
le gouvernement chinois a rapporté
in just nine months.
sécurité alimentaire en 9 mois seulement.
diabetics in the world
sur quatre dans le monde
et quelque peu accablantes.
a mindful patience into the impatience.
à l'impatience.
la patience attentive,
comment agir en attendant.
becomes a reality in China,
deviendra réalité en Chine,
online farmers market
marchés en ligne de Chine pour fermiers
produce to families.
aux familles.
était assez limitée.
was somewhat dismal.
and hardly any meat to sell,
et très peu de viande à vendre,
passed our zero tolerance test
antibiotics and hormones.
aux antibiotiques et aux hormones.
très anxieux,
every local farmer in China.
chaque producteur local de Chine.
240 types de produits
sans produit chimique
des villageois de l'île d'Hainan.
of villagers on Hainan Island.
ne parvient pas à situer,
does not have coordinates for,
où les vaches mangent de l'herbe
sur la logistique.
in as fast as three hours
en moins de trois heures
et réutilisables
l'impact sur l'environnement.
will continue to grow,
que notre offre s'élargira,
to shape the future of good food.
dessiner l'avenir d'une nourriture saine.
développement technologique alimentaire
food tech accelerator and VC platform
l'avenir de la nourriture saine
the future of good food
as a more sustainable source of protein
comme source de protéines plus durable
to keep food fresh for longer.
la nourriture plus longtemps.
a sustainable food system
un système alimentaire durable
a crime to take it slow?
constitue presque un crime ?
how to act while waiting,
comment agir tout en attendant,
with my grandmother's magic box.
grâce à la boîte magique de mamie.
the earth from our ancestors.
de la terre de nos ancêtres,
ABOUT THE SPEAKER
Matilda Ho - Serial entrepreneur, investorTED Fellow Matilda Ho is shaping the startup landscape to create more sustainable food systems in China.
Why you should listen
Matilda Ho is the founder and managing director of Bits x Bites, China's first food tech accelerator and VC fund that invests in entrepreneurs tackling global food system challenges.
With a mission to shape the future of food, Bits x Bites is a big step forward to inspire China’s entrepreneurial community to bring new ideas to solve global issues. It also serves as a critical catalyst to give startups the confidence and connections to prosper and make a meaningful and scalable impact. Bits x Bites has invested in companies that include a silkworm-based snack food startup, a drinkable salad CPG startup and a young company building weatherproof, cloud-connected farms to enable local food production by anyone anywhere.
In addition to Bits x Bites, Ho has founded Yimishiji, one of China's first online farmers markets to bring organic and local produce to families. Yimishiji stands alone as a farm-to-table e-commerce platform that has engineered food education and transparency into the entire supply chain and customer experience, effectively reshaping the relationship between Chinese consumers and farmers.
Prior to entrepreneurship, she filled leadership roles at IDEO and BCG (The Boston Consulting Group) in both Shanghai and Washington DC. She holds an MBA from the University of Chicago Booth School of Business. She currently serves as an advisor on the board of Shinho, China’s first and largest organic condiment company.
Ho is an emerging voice on food sustainability and entrepreneurship. She has been featured in articles by Fast Company, South China Morning Post and Inc. In 2017, she was named a TED Fellow and a GLG Social Impact Fellow.
Matilda Ho | Speaker | TED.com