Matilda Ho: The future of good food in China
Matilda Ho: Çin'de iyi gıdanın geleceği
TED Fellow Matilda Ho is shaping the startup landscape to create more sustainable food systems in China. Full bio
Double-click the English transcript below to play the video.
to learn what patience means.
altı yaşındaydım.
as a birthday present,
bana sihirli bir kutu vermişti,
would become a gift for life.
ikimiz de bilmiyorduk.
an amateur dove magician.
amatör güvercin shirbazı oldum.
requires that I train my doves
güvercinlerime giysilerimin içinde
in a rush to make them appear,
bir an önce ortaya çıkmalarını isterdim
of this magical act
güvercinleri sadece
only after they've waited patiently
bekledikten sonra ortaya çıkarmak
some years to master.
yıllarımı aldı.
seven years ago,
Shanghai'ya götürdüğünde,
became almost impossible to practice.
neredeyse imkansız bir hale geldi.
and everything is in a hurry,
herkes bir şeyler için acele eder,
over 1.3 billion other people
1.3 milyar insanın
kuralları değiştirir,
in a country of rich natural resources
4.000 yıllık tarımı
of chemicals and pesticides.
fazlalığı ile mahveder.
in just nine months.
güvenlik tedbiri yayınladı.
diabetics in the world
şeker hastasından biri
a mindful patience into the impatience.
sağduyulu bir sabır getireceğimi söyledim.
gerektiğini kastediyorum.
becomes a reality in China,
online farmers market
ve organik şartlarda yetiştirilmiş
produce to families.
pazarını açtım.
was somewhat dismal.
biraz sıkıntılıydı.
and hardly any meat to sell,
ve çok az etimiz vardı,
passed our zero tolerance test
hiçbir ürün tarım ilacı, kimyasallar,
antibiotics and hormones.
sıfır tolerans testimizi geçemiyordu.
every local farmer in China.
pes etmeyeceğimizi söyledim.
bahçelerinde yetişmiş
of villagers on Hainan Island.
does not have coordinates for,
göstermediği bir adada,
ve mavi gökyüzü altında
in as fast as three hours
3 saat kadar
yeniden kullanılır kutular kullanarak
will continue to grow,
edeceğinden hiç şüphem yok
to shape the future of good food.
için daha çok kişiye gerek var.
food tech accelerator and VC platform
iyi gıdanın geleceğine
the future of good food
bir gıda hızlandırıcı
as a more sustainable source of protein
olarak yenilebilir böceklerin kullanımı
to keep food fresh for longer.
temel yağlar olsun.
a sustainable food system
neredeyse suç olduğu bir ülkede
a crime to take it slow?
kurmaya çalışıyorsun?
how to act while waiting,
with my grandmother's magic box.
öğrendiğim türde sabır.
the earth from our ancestors.
atalarımızdan miras değil,
ABOUT THE SPEAKER
Matilda Ho - Serial entrepreneur, investorTED Fellow Matilda Ho is shaping the startup landscape to create more sustainable food systems in China.
Why you should listen
Matilda Ho is the founder and managing director of Bits x Bites, China's first food tech accelerator and VC fund that invests in entrepreneurs tackling global food system challenges.
With a mission to shape the future of food, Bits x Bites is a big step forward to inspire China’s entrepreneurial community to bring new ideas to solve global issues. It also serves as a critical catalyst to give startups the confidence and connections to prosper and make a meaningful and scalable impact. Bits x Bites has invested in companies that include a silkworm-based snack food startup, a drinkable salad CPG startup and a young company building weatherproof, cloud-connected farms to enable local food production by anyone anywhere.
In addition to Bits x Bites, Ho has founded Yimishiji, one of China's first online farmers markets to bring organic and local produce to families. Yimishiji stands alone as a farm-to-table e-commerce platform that has engineered food education and transparency into the entire supply chain and customer experience, effectively reshaping the relationship between Chinese consumers and farmers.
Prior to entrepreneurship, she filled leadership roles at IDEO and BCG (The Boston Consulting Group) in both Shanghai and Washington DC. She holds an MBA from the University of Chicago Booth School of Business. She currently serves as an advisor on the board of Shinho, China’s first and largest organic condiment company.
Ho is an emerging voice on food sustainability and entrepreneurship. She has been featured in articles by Fast Company, South China Morning Post and Inc. In 2017, she was named a TED Fellow and a GLG Social Impact Fellow.
Matilda Ho | Speaker | TED.com