TEDGlobal 2012
Amy Cuddy: Your body language may shape who you are
Ejmi Kadi (Amy Cuddy): Vaš jezik tela određuje ko ste
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Jezik tela utiče na to kako nas drugi vide, ali takođe može uticati i na to kako mi sebe vidimo. Socijalna psihološkinja, Ejmi Kadi, pokazuje kako "poze moći" - položaj samopouzdanja, čak i kada se ne osećamo sigurno - može uticati na nivo testosterona i kortizola u mozgu i kako može imati uticaja na naše šanse za uspeh.
Amy Cuddy - Social psychologist
Amy Cuddy’s research on body language reveals that we can change other people’s perceptions — and perhaps even our own body chemistry — simply by changing body positions. Full bio
Amy Cuddy’s research on body language reveals that we can change other people’s perceptions — and perhaps even our own body chemistry — simply by changing body positions. Full bio
Double-click the English transcript below to play the video.
00:16
So I want to start by offering you a free
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Počeću tako što ću vam dati
00:19
no-tech life hack,
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besplatan netehnički trik,
00:22
and all it requires of you is this:
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sve što treba da uradite jeste
00:24
that you change your posture for two minutes.
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da promenite položaj tela
na dva minuta.
na dva minuta.
00:28
But before I give it away, I want to ask you to right now
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Ali pre nego što vam otkrijem trik,
zamoliću vas
zamoliću vas
00:32
do a little audit of your body and what you're doing with your body.
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da osmotrite svoje telo
i šta radite sa njim.
i šta radite sa njim.
00:35
So how many of you are sort of making yourselves smaller?
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Koliko vas se nekako "smanjilo"?
00:38
Maybe you're hunching, crossing your legs,
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Možda ste pogrbljeni, prekrštenih nogu
00:40
maybe wrapping your ankles.
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uplićete članke.
00:41
Sometimes we hold onto our arms like this.
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Nekad se ovako držimo za ruke.
00:45
Sometimes we spread out. (Laughter)
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Nekad se širimo.
(Smeh)
(Smeh)
00:49
I see you. (Laughter)
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Vidim vas.
(Smeh)
(Smeh)
00:51
So I want you to pay attention to what you're doing right now.
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Hoću da obratite pažnju
na to šta sada radite.
na to šta sada radite.
00:54
We're going to come back to that in a few minutes,
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Vratićemo se na to za nekoliko minuta
00:56
and I'm hoping that if you learn to tweak this a little bit,
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i ako biste naučili kako
da to promenite sasvim malo,
da to promenite sasvim malo,
00:59
it could significantly change the way your life unfolds.
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možda biste mogli značajno
da promenite tok vašeg života.
da promenite tok vašeg života.
01:03
So, we're really fascinated with body language,
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Fascinirani smo jezikom tela,
01:07
and we're particularly interested
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a naročito nas interesuje
01:09
in other people's body language.
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jezik tela drugih ljudi.
01:11
You know, we're interested in, like, you know — (Laughter) —
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Tako nas interesuje, znate...
(Smeh)
(Smeh)
01:16
an awkward interaction, or a smile,
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čudna interakcija ili osmeh,
01:20
or a contemptuous glance, or maybe a very awkward wink,
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prezriv pogled ili pak čudan mig
01:24
or maybe even something like a handshake.
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ili možda neko rukovanje.
01:27
Narrator: Here they are arriving at Number 10, and look at this
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Narator: "Stižu u Broj 10
i pogledajte ovog
i pogledajte ovog
01:30
lucky policeman gets to shake hands with the President
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policajca srećkovića
kako se rukuje sa predsednikom
kako se rukuje sa predsednikom
01:33
of the United States. Oh, and here comes
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Sjedinjenih Država.
Sada stiže
Sada stiže
01:35
the Prime Minister of the — ? No. (Laughter) (Applause)
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i premijer...? - Ne."
(Smeh) (Aplauz)
(Smeh) (Aplauz)
01:40
(Laughter) (Applause)
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(Smeh) (Aplauz)
01:42
Amy Cuddy: So a handshake, or the lack of a handshake,
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Ejmi Kadi: Izgleda da o rukovanju
ili izostanku rukovanja,
ili izostanku rukovanja,
01:47
can have us talking for weeks and weeks and weeks.
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možemo pričati nedeljama i nedeljama.
01:49
Even the BBC and The New York Times.
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Čak i BBC i Njujork Tajms.
01:51
So obviously when we think about nonverbal behavior,
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Očito je da kada mislimo
na neverbalno ponašanje
na neverbalno ponašanje
01:55
or body language -- but we call it nonverbals as social scientists --
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ili jezik tela, u društvenim naukama
zovemo ga neverbalna komunikacija,
zovemo ga neverbalna komunikacija,
01:59
it's language, so we think about communication.
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to je jezik,
dakle mislimo o komunikaciji.
dakle mislimo o komunikaciji.
02:01
When we think about communication, we think about interactions.
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Kad razmišljamo o komunikaciji,
razmišljamo o interakciji.
razmišljamo o interakciji.
02:04
So what is your body language communicating to me?
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Dakle, kakvu poruku
vaš jezik tela meni prenosi?
vaš jezik tela meni prenosi?
02:07
What's mine communicating to you?
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A moj vama?
02:09
And there's a lot of reason to believe that this is a valid
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Mnogo je razloga zbog kojih verujemo
da je ovo ispravan način
da je ovo ispravan način
02:13
way to look at this. So social scientists have spent a lot
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posmatranja stvari.
Društvene nauke su mnogo vremena
Društvene nauke su mnogo vremena
02:16
of time looking at the effects of our body language,
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provele istražujući kako jezik našeg tela
02:19
or other people's body language, on judgments.
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ili jezik tela drugih ljudi,
utiče na formiranje stavova.
utiče na formiranje stavova.
02:22
And we make sweeping judgments and inferences from body language.
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Na osnovu jezika tela formiramo
površne zaključke i stavove.
površne zaključke i stavove.
02:25
And those judgments can predict really meaningful life outcomes
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Takvi stavovi mogu uticati
na bitne događaje u životu,
na bitne događaje u životu,
02:29
like who we hire or promote, who we ask out on a date.
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npr. kome ćemo dati posao
ili unapređenje, sa kim ćemo izaći.
ili unapređenje, sa kim ćemo izaći.
02:33
For example, Nalini Ambady, a researcher at Tufts University,
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Na primer, Nalini Ambadi,
naučnica sa Univerziteta Tufts,
naučnica sa Univerziteta Tufts,
02:38
shows that when people watch 30-second soundless clips
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pokazala je da kada ljudi pogledaju
neme snimke od 30 sekundi,
neme snimke od 30 sekundi,
02:42
of real physician-patient interactions,
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stvarne interakcije
između lekara i pacijenta,
između lekara i pacijenta,
02:45
their judgments of the physician's niceness
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stav tih ljudi
o ljubaznosti lekara predviđa
o ljubaznosti lekara predviđa
02:48
predict whether or not that physician will be sued.
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da li će lekar biti tužen.
02:50
So it doesn't have to do so much with whether or not
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Ne mora da se radi o tome
02:53
that physician was incompetent, but do we like that person
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da li je taj lekar nestručan,
već dopada li nam se ta osoba
već dopada li nam se ta osoba
02:55
and how they interacted?
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i kakav je bio odnos sa pacijentom.
02:58
Even more dramatic, Alex Todorov at Princeton has shown
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Dramatičniji primer daje nam
Aleks Todorov sa Prinstona.
Aleks Todorov sa Prinstona.
03:00
us that judgments of political candidates' faces
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Pokazao je da stavovi
o licima političkih kandidata
o licima političkih kandidata
03:04
in just one second predict 70 percent of U.S. Senate
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u toku samo jedne sekunde predviđaju
70% rezultata izbornih trka
70% rezultata izbornih trka
03:09
and gubernatorial race outcomes,
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za Senat i guvernerska mesta.
03:12
and even, let's go digital,
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Da malo pređemo i u digitalni svet,
03:14
emoticons used well in online negotiations
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dobro korišćeni emotikoni
u onlajn pregovorima
u onlajn pregovorima
03:18
can lead to you claim more value from that negotiation.
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mogu doneti veću korist.
03:21
If you use them poorly, bad idea. Right?
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Nije dobro koristiti ih pogrešno.
Zar ne?
Zar ne?
03:24
So when we think of nonverbals, we think of how we judge
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Kad mislimo na neverbalne znakove,
mislimo na to kako sudimo drugima,
mislimo na to kako sudimo drugima,
03:27
others, how they judge us and what the outcomes are.
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kako oni sude nama
i koje su posledice toga.
i koje su posledice toga.
03:30
We tend to forget, though, the other audience
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Međutim, često zaboravljamo
na još jednu publiku na
na još jednu publiku na
03:32
that's influenced by our nonverbals, and that's ourselves.
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koju utiču neverbalni znaci,
a to smo mi sami.
a to smo mi sami.
03:36
We are also influenced by our nonverbals, our thoughts
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Pod uticajem smo naših
neverbalnih znakova, misli,
neverbalnih znakova, misli,
03:39
and our feelings and our physiology.
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osećanja i naše fiziologije.
03:41
So what nonverbals am I talking about?
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O kakvim neverbalnim znacima govorim?
03:45
I'm a social psychologist. I study prejudice,
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Ja sam socijalni psiholog.
Proučavam predrasude
Proučavam predrasude
03:48
and I teach at a competitive business school,
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i predajem u poznatoj poslovnoj školi,
03:50
so it was inevitable that I would become interested in power dynamics.
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tako da je bilo neizbežno
da se zainteresujem za dinamiku moći.
da se zainteresujem za dinamiku moći.
03:55
I became especially interested in nonverbal expressions
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Naročito za neverbalne izraze
03:59
of power and dominance.
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moći i dominacije.
04:01
And what are nonverbal expressions of power and dominance?
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Koji su to neverbalni izrazi
moći i dominacije?
moći i dominacije?
04:03
Well, this is what they are.
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Evo ih.
04:05
So in the animal kingdom, they are about expanding.
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U životinjskom carstvu radi se o širenju.
04:08
So you make yourself big, you stretch out,
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Načinite sebe velikim,
protegnete se,
protegnete se,
04:11
you take up space, you're basically opening up.
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zauzmete prostor,
u suštini se otvarate.
u suštini se otvarate.
04:14
It's about opening up. And this is true
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Radi se o otvaranju.
Ovo važi za celo životinjsko carstvo.
Ovo važi za celo životinjsko carstvo.
04:17
across the animal kingdom. It's not just limited to primates.
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Nije ograničeno samo na primate.
04:21
And humans do the same thing. (Laughter)
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Ljudi rade isto to.
(Smeh)
(Smeh)
04:24
So they do this both when they have power sort of chronically,
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Rade to kada su konstantno moćni,
04:28
and also when they're feeling powerful in the moment.
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ali i kada se osećaju moćno u trenutku.
04:31
And this one is especially interesting because it really shows us
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Ovaj primer je naročito zanimljiv
jer nam pokazuje
jer nam pokazuje
04:34
how universal and old these expressions of power are.
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koliko su zapravo izrazi moći
univerzalni i stari.
univerzalni i stari.
04:38
This expression, which is known as pride,
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Ovaj izraz, koji znamo kao "ponos",
04:41
Jessica Tracy has studied. She shows that
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izučavala je Džesika Trejsi i pokazala da
04:44
people who are born with sight
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ljudi koji su rođeni sa normalnim vidom
04:46
and people who are congenitally blind do this
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i ljudi koji su slepi od rođenja, rade ovo
04:49
when they win at a physical competition.
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kada pobede na fizičkom takmičenju.
04:51
So when they cross the finish line and they've won,
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Rade to kada prođu kroz cilj kao pobednici
04:53
it doesn't matter if they've never seen anyone do it.
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bez obzira da li su nekada videli
nekoga da to radi.
nekoga da to radi.
04:55
They do this.
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Urade ovo.
04:56
So the arms up in the V, the chin is slightly lifted.
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Ruke su u obliku slova "V",
brada blago uzdignuta.
brada blago uzdignuta.
05:00
What do we do when we feel powerless? We do exactly
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Šta radimo kad se osećamo bespomoćno?
05:02
the opposite. We close up. We wrap ourselves up.
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Radimo potpuno suprotno.
Zatvorimo se. "Obmotamo" se.
Zatvorimo se. "Obmotamo" se.
05:06
We make ourselves small. We don't want to bump into the person next to us.
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Smanjimo se. Izbegavamo sudaranje
sa osobom do nas.
sa osobom do nas.
05:10
So again, both animals and humans do the same thing.
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I životinje i ljudi rade isto.
05:13
And this is what happens when you put together high
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Evo šta se desi kada spojite viši i
05:16
and low power. So what we tend to do
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niži nivo moći.
Kada se radi o moći,
Kada se radi o moći,
05:18
when it comes to power is that we complement the other's nonverbals.
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dešava se da dopunjavamo
neverbalne znake drugog.
neverbalne znake drugog.
05:23
So if someone is being really powerful with us,
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Ako neko prema nama
ispoljava nadmoć,
ispoljava nadmoć,
05:25
we tend to make ourselves smaller. We don't mirror them.
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načinimo se manjima.
Ne oponašamo ih.
Ne oponašamo ih.
05:27
We do the opposite of them.
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Radimo suprotno od njih.
05:29
So I'm watching this behavior in the classroom,
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Posmatram ovo ponašanje u učionici
05:33
and what do I notice? I notice that MBA students
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i šta primećujem?
Studenti menadžmenta
Studenti menadžmenta
05:39
really exhibit the full range of power nonverbals.
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zaista ispoljavaju lepezu
neverbalnih izraza moći.
neverbalnih izraza moći.
05:42
So you have people who are like caricatures of alphas,
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Tu su ljudi koji liče na alfe
i čim uđu u učionicu,
i čim uđu u učionicu,
05:45
really coming into the room, they get right into the middle of the room
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upute se ka sredini prostorije
05:48
before class even starts, like they really want to occupy space.
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i pre početka predavanja,
deluje kao da žele zauzeti prostor.
deluje kao da žele zauzeti prostor.
05:52
When they sit down, they're sort of spread out.
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Kad sednu, rašire se.
05:54
They raise their hands like this.
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Ruke podižu ovako.
05:56
You have other people who are virtually collapsing
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Imate druge ljude
koji bukvalno klonu kad uđu.
koji bukvalno klonu kad uđu.
05:58
when they come in. As soon they come in, you see it.
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To vidite čim uđu u učionicu.
06:01
You see it on their faces and their bodies, and they sit
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Vidite im na licima i telima, sedaju
06:03
in their chair and they make themselves tiny,
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u stolice i načine sebe malima
06:05
and they go like this when they raise their hand.
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i rade ovo kada podižu ruku.
06:08
I notice a couple of things about this.
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Primećujem nekoliko stvari u vezi sa ovim.
06:10
One, you're not going to be surprised.
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Prvo, a nećete biti iznenađeni,
06:12
It seems to be related to gender.
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jeste da ovo verovatno ima veze sa polom,
06:14
So women are much more likely to do this kind of thing than men.
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žene su sklonije od muškaraca da ovo rade.
06:20
Women feel chronically less powerful than men,
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Žene se veoma često osećaju
manje moćno od muškaraca,
manje moćno od muškaraca,
06:22
so this is not surprising. But the other thing I noticed is that
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tako da ovo ne iznenađuje.
Ali, primetila sam i da
Ali, primetila sam i da
06:26
it also seemed to be related to the extent to which
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je ovo verovatno u vezi sa stepenom
06:29
the students were participating, and how well they were participating.
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aktivnosti studenata i kvalitetom
učestvovanja u predavanju.
učestvovanja u predavanju.
06:33
And this is really important in the MBA classroom,
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Ovo je posebno važno
u učionici za menadžment
u učionici za menadžment
06:35
because participation counts for half the grade.
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jer učestvovanje donosi
polovinu bodova za ocenu.
polovinu bodova za ocenu.
06:38
So business schools have been struggling with this gender grade gap.
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Zbog toga se poslovne škole bore
sa ovim jazom između polova.
sa ovim jazom između polova.
06:42
You get these equally qualified women and men coming in
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Stižu vam jednako kvalifikovane
žene i muškarci,
žene i muškarci,
06:46
and then you get these differences in grades,
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a potom dobijete ove razlike u ocenama.
06:48
and it seems to be partly attributable to participation.
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Izgleda da se razlika delom
može pripisati učestvovanju.
može pripisati učestvovanju.
06:51
So I started to wonder, you know, okay,
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Zapitala sam se, ako već imamo
06:54
so you have these people coming in like this, and they're
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sve ove ljude
koji ovako dolaze i učestvuju,
koji ovako dolaze i učestvuju,
06:56
participating. Is it possible that we could get people to fake it
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da li je moguće navesti ljude
da se pretvaraju
da se pretvaraju
07:00
and would it lead them to participate more?
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i da li bi zbog toga više učestvovali?
07:02
So my main collaborator Dana Carney, who's at Berkeley,
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Tako smo se moja glavna saradnica
Dejna Karni, sa Berklija
Dejna Karni, sa Berklija
07:07
and I really wanted to know, can you fake it till you make it?
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i ja zapitale da li možete glumiti
dok vam to ne postane stvarnost?
dok vam to ne postane stvarnost?
07:10
Like, can you do this just for a little while and actually
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Odnosno, možete li to
uraditi nakratko i zapravo
uraditi nakratko i zapravo
07:13
experience a behavioral outcome that makes you seem more powerful?
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postići bihejvioralni rezultat
koji vas čini moćnijim?
koji vas čini moćnijim?
07:17
So we know that our nonverbals govern how other people
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Znamo da naši neverbalni znaci
utiču na to kako drugi ljudi
utiču na to kako drugi ljudi
07:21
think and feel about us. There's a lot of evidence.
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misle i osećaju prema nama.
Mnogo je dokaza.
Mnogo je dokaza.
07:22
But our question really was, do our nonverbals
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Ali naše pitanje u suštini glasi:
da li naši neverbalni znaci
da li naši neverbalni znaci
07:26
govern how we think and feel about ourselves?
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utiču na to kakvo mišljenje
imamo o sebi?
imamo o sebi?
07:29
There's some evidence that they do.
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Postoje neki dokazi da utiču.
07:31
So, for example, we smile when we feel happy,
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Na primer, osmehujemo se
kad smo srećni,
kad smo srećni,
07:36
but also, when we're forced to smile
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ali i kad smo prisiljeni
da se osmehnemo,
da se osmehnemo,
07:38
by holding a pen in our teeth like this, it makes us feel happy.
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držeći ovako olovku u zubima,
osećamo zadovoljstvo.
osećamo zadovoljstvo.
07:43
So it goes both ways. When it comes to power,
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Utiče na oba načina.
Kada se radi o moći
Kada se radi o moći
07:46
it also goes both ways. So when you feel powerful,
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deluje na oba načina.
Kada se osećate moćno,
Kada se osećate moćno,
07:51
you're more likely to do this, but it's also possible that
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verovatno ćete uraditi ovo,
ali takođe je moguće da
ali takođe je moguće da
07:54
when you pretend to be powerful, you are more likely
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kada se pretvarate
da ste moćni,
da ste moćni,
08:00
to actually feel powerful.
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tada se zapravo osećate moćno.
08:02
So the second question really was, you know,
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Tako da je drugo pitanje:
08:05
so we know that our minds change our bodies,
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ako znamo da naš um menja telo,
08:08
but is it also true that our bodies change our minds?
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da li je tačno da i naše telo menja um?
08:12
And when I say minds, in the case of the powerful,
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A kad kažem "um" u kontekstu moći
08:15
what am I talking about?
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o čemu zapravo govorim?
08:16
So I'm talking about thoughts and feelings
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Govorim o mislima i osećanjima
08:19
and the sort of physiological things that make up our thoughts and feelings,
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i svojevrsnim fiziološkim stvarima
koje čine naše misli i osećaje
koje čine naše misli i osećaje
08:22
and in my case, that's hormones. I look at hormones.
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i u mom slučaju radi se o hormonima.
Posmatram hormone.
Posmatram hormone.
08:25
So what do the minds of the powerful versus the powerless
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Kako izgleda um moćne osobe
08:28
look like?
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u odnosu na bespomoćnu?
08:30
So powerful people tend to be, not surprisingly,
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Moćni ljudi često su, očekivano,
08:34
more assertive and more confident, more optimistic.
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ubedljiviji i samopouzdaniji,
optimističniji.
optimističniji.
08:38
They actually feel that they're going to win even at games of chance.
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Veruju da će pobediti
čak i u situacijama gde odlučuje sreća.
čak i u situacijama gde odlučuje sreća.
08:41
They also tend to be able to think more abstractly.
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Čini se da su više u stanju
da razmišljaju apstraktno.
da razmišljaju apstraktno.
08:45
So there are a lot of differences. They take more risks.
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Tako da je mnogo razlika.
Preuzimaju više rizika.
Preuzimaju više rizika.
08:48
There are a lot of differences between powerful and powerless people.
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Mnogo je razlika između
moćnih i bespomoćnih ljudi.
moćnih i bespomoćnih ljudi.
08:51
Physiologically, there also are differences on two
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Fiziološki, postoje razlike između dva
08:54
key hormones: testosterone, which is the dominance hormone,
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ključna hormona: testosterona,
hormona dominacije,
hormona dominacije,
08:58
and cortisol, which is the stress hormone.
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i kortizola, hormona stresa.
09:02
So what we find is that
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Otkrili smo da
09:05
high-power alpha males in primate hierarchies
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veoma moćni alfa mužjaci
u hijerarhijama primata
u hijerarhijama primata
09:09
have high testosterone and low cortisol,
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imaju visok nivo testosterona,
a nizak nivo kortizola.
a nizak nivo kortizola.
09:12
and powerful and effective leaders also have
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Takođe, moćni i efikasni lideri imaju
09:16
high testosterone and low cortisol.
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visok testosteron i nizak kortizol.
09:18
So what does that mean? When you think about power,
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Šta to onda znači?
Razmišljajući o moći,
Razmišljajući o moći,
09:20
people tended to think only about testosterone,
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ljudi obično misle samo o testosteronu
09:23
because that was about dominance.
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jer se tu radi o dominaciji.
09:24
But really, power is also about how you react to stress.
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Zapravo, moć ima veze i sa time
kako reagujete na stres.
kako reagujete na stres.
09:28
So do you want the high-power leader that's dominant,
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Stoga, želite li moćne lidere
koji su dominantni,
koji su dominantni,
09:31
high on testosterone, but really stress reactive?
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puni testosterona,
ali loše reaguju na stres?
ali loše reaguju na stres?
09:34
Probably not, right? You want the person
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Verovatno ne, je li tako?
Želite osobu
Želite osobu
09:36
who's powerful and assertive and dominant,
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koja je moćna i
samopouzdana i dominantna,
samopouzdana i dominantna,
09:38
but not very stress reactive, the person who's laid back.
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ali koja ne reaguje loše na stres,
osobu koja je opuštena.
osobu koja je opuštena.
09:42
So we know that in primate hierarchies, if an alpha
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Znamo da u hijerarhijama primata,
ako alfa treba da preuzme,
ako alfa treba da preuzme,
09:48
needs to take over, if an individual needs to take over
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ako pojedinac treba naglo da preuzme
09:52
an alpha role sort of suddenly,
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ulogu alfe,
09:55
within a few days, that individual's testosterone has gone up
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za nekoliko dana testosteron tog pojedinca
09:58
significantly and his cortisol has dropped significantly.
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značajno poraste,
dok se kortizol značajno smanji.
dok se kortizol značajno smanji.
10:01
So we have this evidence, both that the body can shape
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Tako da imamo dokaze i za to
da telo oblikuje um,
da telo oblikuje um,
10:04
the mind, at least at the facial level,
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makar na facijalnom nivou
10:07
and also that role changes can shape the mind.
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i za to da menjanje uloge
može da oblikuje um.
može da oblikuje um.
10:11
So what happens, okay, you take a role change,
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A šta se dešava
10:14
what happens if you do that at a really minimal level,
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ako to uradite u zaista maloj meri,
10:16
like this tiny manipulation, this tiny intervention?
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kao što je ova mala manipulacija,
ova sitna intervencija?
ova sitna intervencija?
10:19
"For two minutes," you say, "I want you to stand like this,
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"U toku dva minuta", na primer,
"hoću da stojite ovako
"hoću da stojite ovako
10:21
and it's going to make you feel more powerful."
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i zbog toga ćete se osećati moćnije."
10:24
So this is what we did. We decided to bring people
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To smo i uradili.
Doveli smo ljude u laboratoriju
Doveli smo ljude u laboratoriju
10:28
into the lab and run a little experiment, and these people
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i sproveli mali eksperiment,
u kome su ovi ljudi
u kome su ovi ljudi
10:33
adopted, for two minutes, either high-power poses
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zauzeli u toku dva minuta, dominantne
10:37
or low-power poses, and I'm just going to show you
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ili potčinjene poze.
Pokazaću vam
Pokazaću vam
10:39
five of the poses, although they took on only two.
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pet ovakvih poza,
iako su oni zauzeli samo dve.
iako su oni zauzeli samo dve.
10:42
So here's one.
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Evo jedne.
10:45
A couple more.
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Još dve.
10:47
This one has been dubbed the "Wonder Woman"
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Ovu su mediji nazvali
10:50
by the media.
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"Super-žena".
10:52
Here are a couple more.
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Još par.
10:53
So you can be standing or you can be sitting.
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Možete stajati ili sedeti.
10:56
And here are the low-power poses.
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Nekoliko potčinjenih poza.
10:58
So you're folding up, you're making yourself small.
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Ako se previjete,
činite da izgledate manji.
činite da izgledate manji.
11:02
This one is very low-power.
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Ova je veoma potčinjena.
11:04
When you're touching your neck,
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Kad dodirujete vrat
11:05
you're really protecting yourself.
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zapravo se štitite.
11:07
So this is what happens. They come in,
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Ovako se odvija eksperiment.
Učesnici uđu,
Učesnici uđu,
11:10
they spit into a vial,
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daju uzorak pljuvačke,
11:12
we for two minutes say, "You need to do this or this."
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kažemo im u toku dva minuta:
"Radite ovo ili ovo".
"Radite ovo ili ovo".
11:15
They don't look at pictures of the poses. We don't want to prime them
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Ne vide ilustracije poza.
Ne želimo izazvati kod njih koncept moći.
Ne želimo izazvati kod njih koncept moći.
11:17
with a concept of power. We want them to be feeling power,
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Želimo da se osećaju moćno.
11:20
right? So two minutes they do this.
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Dakle, to rade dva minuta.
11:22
We then ask them, "How powerful do you feel?" on a series of items,
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Onda ih pitamo koliko moćno se osećaju
u vezi sa raznim stvarima
u vezi sa raznim stvarima
11:25
and then we give them an opportunity to gamble,
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i tad im damo priliku da se kockaju
11:28
and then we take another saliva sample.
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i potom opet uzmemo uzorak pljuvačke.
11:31
That's it. That's the whole experiment.
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To je to. To je čitav eksperiment.
11:33
So this is what we find. Risk tolerance, which is the gambling,
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Evo do čega smo došli.
Tolerancija na rizik,
što je u suštini kockanje
što je u suštini kockanje
11:36
what we find is that when you're in the high-power
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i ono što smo otkrili jeste to
da, kada ste u pozi
da, kada ste u pozi
11:39
pose condition, 86 percent of you will gamble.
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visokog nivoa moći,
86% vas će se kockati.
86% vas će se kockati.
11:43
When you're in the low-power pose condition,
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Kada ste u pozi niskog nivoa moći,
11:45
only 60 percent, and that's a pretty whopping significant difference.
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samo 60%,
a to je prilično značajna razlika.
a to je prilično značajna razlika.
11:49
Here's what we find on testosterone.
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Evo šta smo pronašli
u vezi sa testosteronom.
u vezi sa testosteronom.
11:51
From their baseline when they come in, high-power people
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Od kako su ušli,
ljudi sa višim nivoom moći
ljudi sa višim nivoom moći
11:55
experience about a 20-percent increase,
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doživeli su porast testosterona za 20%,
11:57
and low-power people experience about a 10-percent decrease.
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dok su ljudi sa nižim nivoom moći
doživeli smanjenje za oko 10%.
doživeli smanjenje za oko 10%.
12:02
So again, two minutes, and you get these changes.
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I još jednom, za samo dva minuta
dobijete ovakve promene.
dobijete ovakve promene.
12:05
Here's what you get on cortisol. High-power people
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Evo šta se dešava sa kortizolom.
Ljudi sa višim nivoom moći
Ljudi sa višim nivoom moći
12:07
experience about a 25-percent decrease, and
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dožive oko 25% pada,
12:10
the low-power people experience about a 15-percent increase.
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a ljudi sa nižim nivoom dožive
oko 15% povećanja nivoa kortizola.
oko 15% povećanja nivoa kortizola.
12:14
So two minutes lead to these hormonal changes
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Za dva minuta dolazi do ovakvih promena
12:17
that configure your brain to basically be either
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koje utiču da vaš mozak postane
12:20
assertive, confident and comfortable,
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asertivan, samopouzdan i siguran
12:23
or really stress-reactive, and, you know, feeling
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ili da burno reaguje na stres i osećanje
12:27
sort of shut down. And we've all had the feeling, right?
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kao da se gasi.
A svi smo imali to osećanje, zar ne?
A svi smo imali to osećanje, zar ne?
12:31
So it seems that our nonverbals do govern
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Izgleda da neverbalno ponašanje upravlja
12:34
how we think and feel about ourselves,
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načinom na koji mislimo
i kako se osećamo u vezi sa sobom,
i kako se osećamo u vezi sa sobom,
12:36
so it's not just others, but it's also ourselves.
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tako da nisu u pitanju samo drugi,
već i mi sami.
već i mi sami.
12:39
Also, our bodies change our minds.
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Takođe, naša tela menjaju naše misli.
12:41
But the next question, of course, is
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Ali sledeće pitanje jeste:
da li zauzimanje poze moći
na nekoliko minuta
na nekoliko minuta
12:44
can power posing for a few minutes
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12:45
really change your life in meaningful ways?
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zaista može značajnije
promeniti naše živote?
promeniti naše živote?
12:47
So this is in the lab. It's this little task, you know,
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Ovo je bilo u laboratoriji.
Mali zadatak, znate,
koji traje svega par minuta.
koji traje svega par minuta.
12:50
it's just a couple of minutes. Where can you actually
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Gde to uopšte možete da primenite?
12:53
apply this? Which we cared about, of course.
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Naravno, u vezi sa nečim što nam je važno.
12:55
And so we think it's really, what matters, I mean,
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Smatramo da je bitno
gde želite da ovo primenite,
gde želite da ovo primenite,
13:00
where you want to use this is evaluative situations
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kao npr. u situacijama procenjivanja
13:02
like social threat situations. Where are you being evaluated,
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kao što su neke socijalne situacije.
Gde vas procenjuju,
recimo vaši prijatelji?
recimo vaši prijatelji?
13:06
either by your friends? Like for teenagers it's at the lunchroom table.
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Kod tinejdžera je to za vreme užine.
13:09
It could be, you know, for some people it's speaking
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Na primer, za neke ljude
je to tokom govora
je to tokom govora
13:11
at a school board meeting. It might be giving a pitch
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na školskom sastanku.
Može biti kada ubeđujete nekoga
ili kada imate govor poput ovog
ili kada imate govor poput ovog
13:14
or giving a talk like this
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13:17
or doing a job interview.
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ili kada ste na intervjuu za posao.
Mislimo da je jedna situacija
na koju se ovo najčešće odnosi,
na koju se ovo najčešće odnosi,
13:20
We decided that the one that most people could relate to
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13:23
because most people had been through
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jer je većina prošla kroz nju,
13:24
was the job interview.
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intervju za posao.
13:25
So we published these findings, and the media
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Objavili smo ove nalaze i mediji
13:29
are all over it, and they say, Okay, so this is what you do
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su bili oduševljeni
i rekli su nešto poput ovog:
i rekli su nešto poput ovog:
13:32
when you go in for the job interview, right? (Laughter)
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"Ok, evo šta treba da radiš
kada ideš na intervju za posao, u redu?"
kada ideš na intervju za posao, u redu?"
(Smeh)
13:35
You know, so we were of course horrified, and said,
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Naravno, bili smo zaprepašćeni i rekli:
13:37
Oh my God, no, no, no, that's not what we meant at all.
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"O bože, ne, ne, ne,
uopšte nismo mislili tako.
uopšte nismo mislili tako.
13:40
For numerous reasons, no, no, no, don't do that.
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Iz bezbroj razloga, nemojte to uraditi."
13:42
Again, this is not about you talking to other people.
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Ponovo, ovo nije u vezi sa tvojom
komunikacijom sa drugima.
komunikacijom sa drugima.
13:45
It's you talking to yourself. What do you do
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Ovo je u vezi sa komunikacijom
sa samim sobom.
sa samim sobom.
13:47
before you go into a job interview? You do this.
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Evo šta radiš pre odlaska na intervju.
13:50
Right? You're sitting down. You're looking at your iPhone --
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U redu? Sediš, gledaš u svoj iPhone -
13:52
or your Android, not trying to leave anyone out.
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ili u svoj Android i ne pokušavaš
da ikoga izostaviš.
da ikoga izostaviš.
13:54
You are, you know, you're looking at your notes,
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Gledaš u svoje beleške,
13:56
you're hunching up, making yourself small,
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stežeš se, smanjuješ se,
13:58
when really what you should be doing maybe is this,
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a ono što bi trebalo da radiš
je možda ovo,
je možda ovo,
14:00
like, in the bathroom, right? Do that. Find two minutes.
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kao u kupatilu, u redu?
Uradi ovo. Nađi dva minuta.
Uradi ovo. Nađi dva minuta.
14:04
So that's what we want to test. Okay?
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To je ono što želimo da testiramo.
U redu?
U redu?
14:05
So we bring people into a lab, and
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I tako dovodimo ljude u laboratoriju,
14:07
they do either high- or low-power poses again,
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i oni se ponovo postavljaju u poze
nižeg ili višeg nivoa moći
nižeg ili višeg nivoa moći
14:11
they go through a very stressful job interview.
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i prolaze
kroz vrlo stresan intervju za posao.
kroz vrlo stresan intervju za posao.
14:13
It's five minutes long. They are being recorded.
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Traje pet minuta.
Snimani su.
Snimani su.
14:17
They're being judged also, and the judges
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Procenjivani su, a sudije
14:20
are trained to give no nonverbal feedback,
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su instruirane da daju
neverbalne povratne informacije,
neverbalne povratne informacije,
14:24
so they look like this. Like, imagine
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1607
koje izgledaju ovako. Zamislite
14:25
this is the person interviewing you.
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2284
da je ovo osoba koja vas intervjuiše.
14:27
So for five minutes, nothing, and this is worse than being heckled.
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4623
Dakle u toku pet minuta - ništa.
To je gore nego da ste odbijeni.
To je gore nego da ste odbijeni.
14:32
People hate this. It's what Marianne LaFrance calls
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856713
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Ljudi ovo mrze.
To je nešto što Marijana Lafrank zove
To je nešto što Marijana Lafrank zove
14:35
"standing in social quicksand."
288
860026
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"stajanje u socijalnom živom pesku".
14:38
So this really spikes your cortisol.
289
862117
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Ovo zaista dovodi do
skakanja nivoa kortizola.
skakanja nivoa kortizola.
14:39
So this is the job interview we put them through,
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863926
1702
To je bio intervju za posao
kroz koji smo ih sproveli
kroz koji smo ih sproveli
14:41
because we really wanted to see what happened.
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865628
2829
jer smo želeli da vidimo šta se dešava.
14:44
We then have these coders look at these tapes, four of them.
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868457
3107
Potom su ove trake pogledala
četiri procenjivača.
četiri procenjivača.
14:47
They're blind to the hypothesis. They're blind to the conditions.
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Nisu znali za pretpostavku.
Nisu znali za uslove.
Nisu znali za uslove.
14:50
They have no idea who's been posing in what pose,
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Nisu znali ko je zauzimao koju pozu
14:53
and they end up looking at these sets of tapes,
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5090
i na kraju su gledali ove setove snimaka
14:58
and they say, "Oh, we want to hire these people," --
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2072
i rekli su:
"Želimo da zaposlimo ove ljude", -
"Želimo da zaposlimo ove ljude", -
15:00
all the high-power posers -- "we don't want to hire these people.
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884683
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sve ljude sa pozama visokog nivoa moći -
"ne želimo da zaposlimo ove ljude.
"ne želimo da zaposlimo ove ljude.
15:04
We also evaluate these people much more positively overall."
298
888105
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Procenjujemo da su ovi ljudi
pozitivniji u globalu."
pozitivniji u globalu."
15:06
But what's driving it? It's not about the content of the speech.
299
890890
4736
Zbog čega?
Nije u pitanju sadržaj govora.
Nije u pitanju sadržaj govora.
15:11
It's about the presence that they're bringing to the speech.
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895626
2876
Radi se prisutnosti tokom govora.
15:14
We also, because we rate them on all these variables
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898502
2049
Takođe smo,
jer ih procenjujemo po ovim varijablama
jer ih procenjujemo po ovim varijablama
15:16
related to competence, like, how well-structured
302
900551
3091
povezanim sa kompetencijom, kao npr.,
koliko je govor struktuiran?
koliko je govor struktuiran?
15:19
is the speech? How good is it? What are their qualifications?
303
903642
2776
Koliko je dobar?
Koje su njihove kvalifikacije?
Koje su njihove kvalifikacije?
15:22
No effect on those things. This is what's affected.
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906418
3056
Na ove stvari nema uticaja.
Ovo je ono što je uticalo.
Ovo je ono što je uticalo.
15:25
These kinds of things. People are bringing their true selves,
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909474
3279
Ove stvari. Ljudi, u suštini,
donose svoje pravo ja.
donose svoje pravo ja.
15:28
basically. They're bringing themselves.
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912753
1873
Donose sebe.
15:30
They bring their ideas, but as themselves,
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914626
2223
Donose svoje ideje
15:32
with no, you know, residue over them.
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916849
2536
i to bez ostatka.
15:35
So this is what's driving the effect, or mediating the effect.
309
919385
4931
Tako da je to ono što pokreće efekat
ili utiče na njega.
ili utiče na njega.
15:40
So when I tell people about this,
310
924316
3368
Kada govorim ljudima o ovome,
15:43
that our bodies change our minds and our minds can change our behavior,
311
927684
2879
da naša tela menjaju naše misli
i naše misli menjaju naše ponašanje
i naše misli menjaju naše ponašanje
15:46
and our behavior can change our outcomes, they say to me,
312
930563
2976
i ponašanje može uticati na ishode,
oni mi kažu:
oni mi kažu:
15:49
"I don't -- It feels fake." Right?
313
933539
1867
"Ne - to zvuči kao prevara."
Zar ne?
Zar ne?
15:51
So I said, fake it till you make it. I don't -- It's not me.
314
935406
3779
Na to kažem,
glumi dok ne postane prirodno.
glumi dok ne postane prirodno.
Ja ne, to nisam ja.
15:55
I don't want to get there and then still feel like a fraud.
315
939185
3175
Ne želim da stignem dotle
i da se osećam kao prevarant.
i da se osećam kao prevarant.
15:58
I don't want to feel like an impostor.
316
942360
1519
Ne želim da se osećam kao uljez.
15:59
I don't want to get there only to feel like I'm not supposed to be here.
317
943879
4412
Ne želim da dospem negde
i da se osećam kao da ne pripadam tu.
i da se osećam kao da ne pripadam tu.
16:04
And that really resonated with me,
318
948291
2187
To zaista odgovara mojoj situaciji
16:06
because I want to tell you a little story about
319
950478
2058
jer želim da vam ispričam
jednu kratku priču
jednu kratku priču
16:08
being an impostor and feeling like I'm not supposed to be here.
320
952536
3410
o tome kada ste uljez
i kada ne bi trebalo da budete tu.
i kada ne bi trebalo da budete tu.
16:11
When I was 19, I was in a really bad car accident.
321
955946
2941
Kada sam imala 19, doživela sam
tešku saobraćajnu nesreću.
tešku saobraćajnu nesreću.
16:14
I was thrown out of a car, rolled several times.
322
958887
3405
Ispala sam iz auta
i kotrljala se nekoliko puta.
i kotrljala se nekoliko puta.
16:18
I was thrown from the car. And I woke up in a head injury
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962292
3511
Ispala sam.
Probudila sam se na odelenju
Probudila sam se na odelenju
16:21
rehab ward, and I had been withdrawn from college,
324
965803
3592
za povrede glave
i povučena sam sa koledža
i povučena sam sa koledža
16:25
and I learned that my I.Q. had dropped by two standard deviations,
325
969395
5712
i saznala da je moj nivo inteligencije
opao za dve standardne devijacije,
opao za dve standardne devijacije,
16:31
which was very traumatic.
326
975107
2588
što je bilo jako traumatično.
16:33
I knew my I.Q. because I had identified with being smart,
327
977695
2871
Znala sam svoj nivo inteligencije
jer sam bila identifikovana kao pametna
jer sam bila identifikovana kao pametna
16:36
and I had been called gifted as a child.
328
980566
2012
i govorili su da sam bila nadareno dete.
16:38
So I'm taken out of college, I keep trying to go back.
329
982578
3200
Tako sam izbačena sa koledža
i pokušavala da se vratim.
i pokušavala da se vratim.
16:41
They say, "You're not going to finish college.
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985778
1724
Govorili su mi: "Nećeš završiti koledž.
16:43
Just, you know, there are other things for you to do,
331
987502
2877
Ali znaš, postoje i druge stvari
kojima možeš da se baviš,
kojima možeš da se baviš,
16:46
but that's not going to work out for you."
332
990379
1898
ali to ti neće uspeti."
16:48
So I really struggled with this, and I have to say,
333
992277
3884
Borila sam se sa ovim i moram reći,
16:52
having your identity taken from you, your core identity,
334
996161
2774
kada ti oduzmu identitet,
tvoj istinski identitet,
tvoj istinski identitet,
16:54
and for me it was being smart,
335
998935
1859
a za mene je to bio intelekt,
16:56
having that taken from you, there's nothing that leaves you feeling more powerless than that.
336
1000794
4409
kada ti to oduzmu, ne postoji ništa
što može učiniti
da se osećaš bespomoćnije.
da se osećaš bespomoćnije.
17:01
So I felt entirely powerless. I worked and worked and worked,
337
1005203
2602
Osećala sam se potpuno bespomoćno
i radila sam i radila
i radila sam i radila
17:03
and I got lucky, and worked, and got lucky, and worked.
338
1007805
3134
i posrećilo mi se i radila sam
i posrećilo mi se i radila sam.
i posrećilo mi se i radila sam.
17:06
Eventually I graduated from college.
339
1010939
2452
Najzad sam diplomirala.
17:09
It took me four years longer than my peers,
340
1013391
1807
Trebalo mi je četiri godine više
od mojih vršnjaka
od mojih vršnjaka
17:11
and I convinced someone, my angel advisor, Susan Fiske,
341
1015198
4558
i ubedila sam nekoga,
moju anđeosku savetnicu, Suzan Fisk,
moju anđeosku savetnicu, Suzan Fisk,
17:15
to take me on, and so I ended up at Princeton,
342
1019756
2944
da me primi i završila sam na Prinstonu,
17:18
and I was like, I am not supposed to be here.
343
1022700
2851
osećala sam da ne pripadam tu.
17:21
I am an impostor.
344
1025551
1294
Ja sam uljez.
17:22
And the night before my first-year talk,
345
1026845
1581
Noć pred moje izlaganje
na kraju prve godine,
na kraju prve godine,
17:24
and the first-year talk at Princeton is a 20-minute talk
346
1028426
2638
a izlaganje na kraju prve godine
na Prinstonu je 20-minutni govor
na Prinstonu je 20-minutni govor
17:26
to 20 people. That's it.
347
1031064
2035
ispred 20 ljudi. To je to.
17:28
I was so afraid of being found out the next day
348
1033099
2887
Toliko sam se plašila da ću
narednog dana biti otkrivena
narednog dana biti otkrivena
17:31
that I called her and said, "I'm quitting."
349
1035986
2813
da sam je nazvala i rekla: "Odustajem."
17:34
She was like, "You are not quitting,
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1038799
1856
Rekla mi je: "Ne odustaješ
17:36
because I took a gamble on you, and you're staying.
351
1040655
2558
jer sam se kladila na tebe i ti ostaješ.
17:39
You're going to stay, and this is what you're going to do.
352
1043213
2191
Ostaćeš i evo šta ćeš da uradiš.
17:41
You are going to fake it.
353
1045404
1357
Pretvaraćeš se.
17:42
You're going to do every talk that you ever get asked to do.
354
1046761
3780
Održaćeš svaki govor
koji se ikada od tebe bude tražio.
koji se ikada od tebe bude tražio.
17:46
You're just going to do it and do it and do it,
355
1050541
1739
Samo ćeš ga odraditi i odraditi i odraditi
17:48
even if you're terrified and just paralyzed
356
1052280
2969
i ako budeš prestravljena i paralizovana
17:51
and having an out-of-body experience, until you have
357
1055249
2578
i ako budeš imala vantelesno iskustvo,
sve dok ne doživiš
sve dok ne doživiš
17:53
this moment where you say, 'Oh my gosh, I'm doing it.
358
1057827
3165
trenutak u kome ćeš reći:
"O bože, ja to radim.
"O bože, ja to radim.
17:56
Like, I have become this. I am actually doing this.'"
359
1060992
2966
Nešto kao, ja sam postala ovo.
Ja zaista ovo radim."
Ja zaista ovo radim."
17:59
So that's what I did. Five years in grad school,
360
1063958
2410
To sam i uradila.
Pet godina na fakultetu,
Pet godina na fakultetu,
18:02
a few years, you know, I'm at Northwestern,
361
1066368
1741
nekoliko godina, na Nortvesternu sam,
18:04
I moved to Harvard, I'm at Harvard, I'm not really
362
1068109
2587
prešla sam na Harvard,
na Harvardu sam, ne mislim više
na Harvardu sam, ne mislim više
18:06
thinking about it anymore, but for a long time I had been thinking,
363
1070696
3500
na to, ali dugo vremena sam mislila:
18:10
"Not supposed to be here. Not supposed to be here."
364
1074196
2304
"Ne bi trebalo da sam ovde.
Ne pripadam ovde."
Ne pripadam ovde."
18:12
So at the end of my first year at Harvard,
365
1076500
2478
Na kraju moje prve godine na Harvardu,
18:14
a student who had not talked in class the entire semester,
366
1078978
4566
studentkinja koja ceo semestar
na predavanjima nije progovorila,
na predavanjima nije progovorila,
18:19
who I had said, "Look, you've gotta participate or else you're going to fail,"
367
1083544
3207
kojoj sam rekla:
"Vidi, moraš da se uključiš
inače ćeš pasti godinu,"
inače ćeš pasti godinu,"
18:22
came into my office. I really didn't know her at all.
368
1086751
2502
došla je u moju kancelariju.
Nisam je poznavala uopšte.
Nisam je poznavala uopšte.
18:25
And she said, she came in totally defeated, and she said,
369
1089253
3982
Došla je potpuno poražena i rekla:
18:29
"I'm not supposed to be here."
370
1093235
6045
"Ne bi trebalo da sam ovde."
18:35
And that was the moment for me. Because two things happened.
371
1099280
4128
To je bio trenutak.
Jer su se desile dve stvari.
Jer su se desile dve stvari.
18:39
One was that I realized,
372
1103408
1494
Jedna je da sam shvatila,
18:40
oh my gosh, I don't feel like that anymore. You know.
373
1104902
3234
o moj bože, pa ne osećam se više tako.
18:44
I don't feel that anymore, but she does, and I get that feeling.
374
1108136
2682
Ne osećam se više tako,
ali ona se oseća i razumela sam je.
ali ona se oseća i razumela sam je.
18:46
And the second was, she is supposed to be here!
375
1110818
2637
A druga stvar je bila,
ona je pripadala ovde!
ona je pripadala ovde!
18:49
Like, she can fake it, she can become it.
376
1113455
1804
Kao, ona se može pretvarati
dok ne postane to.
dok ne postane to.
18:51
So I was like, "Yes, you are! You are supposed to be here!
377
1115259
3740
Rekla sam joj: "Pripadaš!
Treba da budeš ovde!
Treba da budeš ovde!
18:54
And tomorrow you're going to fake it,
378
1118999
1435
Sutra ćeš odglumiti,
18:56
you're going to make yourself powerful, and, you know,
379
1120434
3064
učinićeš sebe moćnom i znaš,
18:59
you're gonna — " (Applause)
380
1123498
3023
ti ćeš - "
(Aplauz)
(Aplauz)
19:02
(Applause)
381
1126521
2039
(Aplauz)
19:04
"And you're going to go into the classroom,
382
1128560
4433
"Otići ćeš u učionicu,
19:08
and you are going to give the best comment ever."
383
1132993
2424
i daćeš najbolji komentar."
19:11
You know? And she gave the best comment ever,
384
1135417
3005
Znate?
Zaista je dala najbolji komentar,
Zaista je dala najbolji komentar,
19:14
and people turned around and they were like,
385
1138422
863
a ljudi su se pogledali i pomislili,
19:15
oh my God, I didn't even notice her sitting there, you know? (Laughter)
386
1139285
3444
bože, nisam je nikada primetio
da sedi ovde, znate? (Smeh)
da sedi ovde, znate? (Smeh)
19:18
She comes back to me months later, and I realized
387
1142729
2871
Došla je kod mene nekoliko meseci kasnije
i shvatila sam
i shvatila sam
19:21
that she had not just faked it till she made it,
388
1145600
2284
da nije samo lažirala dok nije uspela,
19:23
she had actually faked it till she became it.
389
1147884
2724
ona je lažirala dok nije postala to.
19:26
So she had changed.
390
1150608
1823
Promenila se.
19:28
And so I want to say to you, don't fake it till you make it.
391
1152431
4084
Htela sam da vam kažem,
nemojte da se pretvarate dok ne uradite.
nemojte da se pretvarate dok ne uradite.
19:32
Fake it till you become it. You know? It's not —
392
1156515
2797
Pretvarajte se dok ne postanete.
Znate?
Znate?
19:35
Do it enough until you actually become it and internalize.
393
1159312
3641
Radite dok ne postanete to
i dok to ne usvojite.
i dok to ne usvojite.
19:38
The last thing I'm going to leave you with is this.
394
1162953
2655
Poslednja stvar sa kojom želim
da vas ostavim je sledeća.
da vas ostavim je sledeća.
19:41
Tiny tweaks can lead to big changes.
395
1165608
4472
Male promene mogu dovesti
do velikih promena.
do velikih promena.
19:45
So this is two minutes.
396
1170080
2497
To je dva minuta.
19:48
Two minutes, two minutes, two minutes.
397
1172577
1736
Dva minuta, dva minuta, dva minuta.
19:50
Before you go into the next stressful evaluative situation,
398
1174313
3246
Pre nego što odete u narednu
stresnu situaciju procenjivanja,
stresnu situaciju procenjivanja,
19:53
for two minutes, try doing this, in the elevator,
399
1177559
2706
na dva minuta, pokušajte da uradite ovo,
u liftu,
u liftu,
19:56
in a bathroom stall, at your desk behind closed doors.
400
1180265
3239
u kupatilu, za svojim stolom,
iza zatvorenih vrata.
iza zatvorenih vrata.
19:59
That's what you want to do. Configure your brain
401
1183504
2440
To je ono što želite da uradite.
Prilagodite svoj mozak
Prilagodite svoj mozak
20:01
to cope the best in that situation.
402
1185944
1822
da najbolje izađe na kraj sa situacijom.
20:03
Get your testosterone up. Get your cortisol down.
403
1187766
2965
Podignite nivo svog testosterona.
Smanjite kortizol.
Smanjite kortizol.
20:06
Don't leave that situation feeling like, oh, I didn't show them who I am.
404
1190731
3966
Nemojte napustiti situaciju osećajući se
da niste pokazali ko ste u stvari.
da niste pokazali ko ste u stvari.
20:10
Leave that situation feeling like, oh, I really feel like
405
1194697
2352
Napustite situaciju osećajući se kao,
oh, osećam se
oh, osećam se
20:12
I got to say who I am and show who I am.
406
1197049
1836
kao da sam im pokazao ko sam zapravo.
20:14
So I want to ask you first, you know,
407
1198885
2542
Želim da zatražim od vas da prvo
20:17
both to try power posing,
408
1201427
3781
probate zauzimanje poze moći,
20:21
and also I want to ask you
409
1205208
1886
a potom želim da
20:22
to share the science, because this is simple.
410
1207094
3228
podelite ovo saznanje jer je jednostavno.
20:26
I don't have ego involved in this. (Laughter)
411
1210322
1877
Moj ego nije upleten u ovo.
(Smeh)
(Smeh)
20:28
Give it away. Share it with people,
412
1212199
1887
Podelite dalje.
Podelite sa ljudima
Podelite sa ljudima
20:29
because the people who can use it the most are the ones
413
1214086
1861
jer oni koji će ovo najbolje iskoristiti
20:31
with no resources and no technology
414
1215947
4158
su oni koji nemaju
resursa niti tehnologije
resursa niti tehnologije
20:36
and no status and no power. Give it to them
415
1220105
3126
niti statusa ili moći.
20:39
because they can do it in private.
416
1223231
1283
Dajte im jer to mogu uraditi za sebe.
20:40
They need their bodies, privacy and two minutes,
417
1224514
2829
Potrebna su im njihova tela,
privatnost i dva minuta
privatnost i dva minuta
20:43
and it can significantly change the outcomes of their life.
418
1227343
3150
i to značajno može promeniti
ishode njihovih života.
ishode njihovih života.
20:46
Thank you. (Applause)
419
1230493
4186
Hvala vam.
(Aplauz)
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ABOUT THE SPEAKER
Amy Cuddy - Social psychologistAmy Cuddy’s research on body language reveals that we can change other people’s perceptions — and perhaps even our own body chemistry — simply by changing body positions.
Why you should listen
Amy Cuddy wasn’t supposed to become a successful scientist. In fact, she wasn’t even supposed to finish her undergraduate degree. Early in her college career, Cuddy suffered a severe head injury in a car accident, and doctors said she would struggle to fully regain her mental capacity and finish her undergraduate degree.
But she proved them wrong. Today, Cuddy is a professor and researcher at Harvard Business School, where she studies how nonverbal behavior and snap judgments affect people from the classroom to the boardroom. And her training as a classical dancer (another skill she regained after her injury) is evident in her fascinating work on "power posing" -- how your body position influences others and even your own brain.
Amy Cuddy | Speaker | TED.com