TEDGlobalLondon
Jon Ronson: When online shaming goes too far
Jon Ronson: Što se dogodi kad posramljivanje putem interneta izmakne kontroli?
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Jon Ronson jako je dugo uživao u činjenici da Twitter daje glas nečujnima - društveni mediji poslužili su kao platforma koja nam je omogućila da se pobunimo i uzvratimo udarac opaženoj nepravdi, ali negdje usput stvari su pošle krivo. U ovom strastvenom, elokventnom govoru Ronson objašnjava kako se prečesto pretvaramo u podivljalu rulju i kako je vrijeme da preispitamo način na koji komuniciramo s drugim ljudima na internetu.
Jon Ronson - Writer, filmmaker
Jon Ronson is a writer and documentary filmmaker who dips into every flavor of madness, extremism and obsession. Full bio
Jon Ronson is a writer and documentary filmmaker who dips into every flavor of madness, extremism and obsession. Full bio
Double-click the English transcript below to play the video.
00:12
In the early days of Twitter,
it was like a place of radical de-shaming.
it was like a place of radical de-shaming.
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Twitter je u svojim ranim danima bio
poput mjesta radikalnog lišavanja srama.
poput mjesta radikalnog lišavanja srama.
00:17
People would admit
shameful secrets about themselves,
shameful secrets about themselves,
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Ljudi su priznavali svoje sramotne tajne
00:20
and other people would say,
"Oh my God, I'm exactly the same."
"Oh my God, I'm exactly the same."
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i drugi bi govorili:
"Ajme, pa i ja to radim."
"Ajme, pa i ja to radim."
00:24
Voiceless people realized
that they had a voice,
that they had a voice,
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Nečujni ljudi shvatili su da imaju glas
00:27
and it was powerful and eloquent.
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koji je snažan i elokventan.
00:30
If a newspaper ran some racist
or homophobic column,
or homophobic column,
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Ako novine objave
rasističku ili homofobnu kolumnu,
rasističku ili homofobnu kolumnu,
00:35
we realized we could do
something about it.
something about it.
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shvatili smo da možemo
djelovati po tom pitanju.
djelovati po tom pitanju.
00:37
We could get them.
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Možemo ih "uloviti".
00:39
We could hit them with a weapon
that we understood but they didn't --
that we understood but they didn't --
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Možemo ih pogoditi oružjem
koje smo mi razumjeli, ali oni nisu -
koje smo mi razumjeli, ali oni nisu -
00:42
a social media shaming.
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posramljivanje putem društvenih medija.
00:45
Advertisers would withdraw
their advertising.
their advertising.
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Oglašivači su povlačili svoje reklame.
00:48
When powerful people
misused their privilege,
misused their privilege,
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Kad moćni ljudi zlorabe svoje privilegije,
00:51
we were going to get them.
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mi ćemo ih uloviti.
00:54
This was like the
democratization of justice.
democratization of justice.
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Bilo je to poput demokratizacije pravde.
00:57
Hierarchies were being leveled out.
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Hijerarhije su se počele izjednačavati.
00:59
We were going to do things better.
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Namjeravali smo popraviti stanje stvari.
01:02
Soon after that, a disgraced
pop science writer called Jonah Lehrer --
pop science writer called Jonah Lehrer --
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Ubrzo nakon toga posramljeni pisac
popularne znanosti Jonah Lehrer,
popularne znanosti Jonah Lehrer,
01:06
he'd been caught plagiarizing
and faking quotes,
and faking quotes,
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nakon što je ulovljen
u plagiranju i lažnom citiranju,
u plagiranju i lažnom citiranju,
01:10
and he was drenched in shame
and regret, he told me.
and regret, he told me.
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rekao mi je da je duboko
posramljen i da se kaje.
posramljen i da se kaje.
01:13
And he had the opportunity
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Imao je priliku
01:15
to publicly apologize
at a foundation lunch.
at a foundation lunch.
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javno se ispričati
na ručku zaklade.
na ručku zaklade.
01:19
This was going to be the most
important speech of his life.
important speech of his life.
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Trebao je to biti najvažniji
govor njegova života
govor njegova života
01:22
Maybe it would win him some salvation.
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koji bi mu mogao pružiti spasenje.
01:25
He knew before he arrived
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Prije nego što je stigao,
01:26
that the foundation was going to be
live-streaming his event,
live-streaming his event,
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znao je da će zaklada
uživo prenositi taj događaj,
uživo prenositi taj događaj,
01:29
but what he didn't know
until he turned up,
until he turned up,
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ali sve dok nije došao, nije znao
01:31
was that they'd erected a giant screen
Twitter feed right next to his head.
Twitter feed right next to his head.
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da su mu odmah uz glavu postavili
ogroman ekran s Twitter-feedom.
ogroman ekran s Twitter-feedom.
01:36
(Laughter)
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(Smijeh)
01:38
Another one in a monitor screen
in his eye line.
in his eye line.
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Još jedan na ekranu na razini očiju.
01:40
I don't think the foundation did this
because they were monstrous.
because they were monstrous.
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Mislim da zaklada
to nije učinila iz zlobe.
to nije učinila iz zlobe.
01:44
I think they were clueless:
I think this was a unique moment
I think this was a unique moment
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Mislim da nisu imali pojma:
mislim da je to bio poseban trenutak
mislim da je to bio poseban trenutak
01:47
when the beautiful naivety of Twitter
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u kojem se predivna naivnost Twittera
01:49
was hitting the increasingly
horrific reality.
horrific reality.
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približavala sve užasnijoj stvarnosti.
01:53
And here were some of the Tweets
that were cascading into his eye line,
that were cascading into his eye line,
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Ovo su neki od tweetova
koji su mu se pojavljivali na razini očiju
koji su mu se pojavljivali na razini očiju
01:57
as he was trying to apologize:
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dok se pokušavao ispričati:
01:58
"Jonah Lehrer, boring us
into forgiving him."
into forgiving him."
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"Jonah Lehrer, smarajući nas pokušava nas
natjerati da mu oprostimo."
natjerati da mu oprostimo."
02:02
(Laughter)
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(Smijeh)
02:03
And, "Jonah Lehrer has not proven
that he is capable of feeling shame."
that he is capable of feeling shame."
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I "Jonah Lehrer nije dokazao
da je sposoban osjećati sram."
da je sposoban osjećati sram."
02:08
That one must have been written
by the best psychiatrist ever,
by the best psychiatrist ever,
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Taj mora da je napisao najbolji psihijatar
02:12
to know that about such
a tiny figure behind a lectern.
a tiny figure behind a lectern.
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kad toliko zna o toliko
malenoj figuri iza govornice.
malenoj figuri iza govornice.
02:16
And, "Jonah Lehrer is just
a frigging sociopath."
a frigging sociopath."
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I "Jonah Lehrer je samo sociopat."
02:19
That last word is a very human thing
to do, to dehumanize the people we hurt.
to do, to dehumanize the people we hurt.
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Ova zadnja riječ je pravi ljudski čin -
dehumaniziranje ljudi koje vrijeđamo
dehumaniziranje ljudi koje vrijeđamo
02:25
It's because we want to destroy people
but not feel bad about it.
but not feel bad about it.
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jer želimo uništiti ljude,
ali bez grižnje savjesti.
ali bez grižnje savjesti.
02:30
Imagine if this was an actual court,
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Zamislite da je to pravi sud
02:32
and the accused was in the dark,
begging for another chance,
begging for another chance,
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i da je osuđeni u mraku
te moli za još jednu priliku,
te moli za još jednu priliku,
02:35
and the jury was yelling out,
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a porota viče:
02:37
"Bored! Sociopath!"
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"Dosadno mi je! Sociopat!"
02:40
(Laughter)
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(Smijeh)
02:41
You know, when we watch
courtroom dramas, we tend to identify
courtroom dramas, we tend to identify
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Kad gledamo drame iz sudnice,
često se poistovjećujemo
često se poistovjećujemo
02:44
with the kindhearted defense attorney,
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s obranom mekog srca,
02:47
but give us the power,
and we become like hanging judges.
and we become like hanging judges.
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ali kad nam se da moć, postajemo
poput sudaca koji osuđuju na vješala.
poput sudaca koji osuđuju na vješala.
02:51
Power shifts fast.
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Moć se brzo mijenja.
02:54
We were getting Jonah because he was
perceived to have misused his privilege,
perceived to have misused his privilege,
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Hvatali smo Jonaha jer se doimalo
kao da zloupotrebljava svoje privilegije,
kao da zloupotrebljava svoje privilegije,
02:58
but Jonah was on the floor then,
and we were still kicking,
and we were still kicking,
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ali tada je Jonah bio na podu,
a mi smo ga i dalje udarali
a mi smo ga i dalje udarali
03:02
and congratulating ourselves
for punching up.
for punching up.
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i međusobno si čestitali na udarcima.
03:05
And it began to feel weird and empty
when there wasn't a powerful person
when there wasn't a powerful person
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Počelo se činiti čudno i prazno
kad se nije radilo o moćnoj osobi
kad se nije radilo o moćnoj osobi
03:09
who had misused their privilege
that we could get.
that we could get.
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koja je zlouporabila privilegije,
a koju bismo mogli kazniti.
a koju bismo mogli kazniti.
03:13
A day without a shaming
began to feel like a day
began to feel like a day
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Dan bez posramljivanja
počeo se činiti kao dan
počeo se činiti kao dan
03:16
picking fingernails and treading water.
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rezanja noktiju ili
pretakanja iz šupljeg u prazno.
pretakanja iz šupljeg u prazno.
03:21
Let me tell you a story.
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Ispričat ću vam priču
03:23
It's about a woman called Justine Sacco.
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o ženi imena Justine Sacco.
03:26
She was a PR woman from New York
with 170 Twitter followers,
with 170 Twitter followers,
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Ona je bila osoba za odnose s javnošću
iz NY-a sa 170 sljedbenika na Twitteru
iz NY-a sa 170 sljedbenika na Twitteru
03:30
and she'd Tweet little
acerbic jokes to them,
acerbic jokes to them,
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i često bi im tweetala sakrastične šale
03:33
like this one on a plane
from New York to London:
from New York to London:
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poput ove na avionu iz NY-a za London:
03:37
[Weird German Dude: You're in first class.
It's 2014. Get some deodorant."
It's 2014. Get some deodorant."
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[Neki čudni Nijemac: Putuješ prvom klasom.
G. je 2014. Nabavi dezodorans.
G. je 2014. Nabavi dezodorans.
03:40
-Inner monologue as inhale BO.
Thank god for pharmaceuticals.]
Thank god for pharmaceuticals.]
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-unutrašnji monolog dok udišem mirise.
Hvala Bogu na tabletama!]
Hvala Bogu na tabletama!]
03:44
So Justine chuckled to herself,
and pressed send, and got no replies,
and pressed send, and got no replies,
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Justine se nasmijala, pritisnula
pošalji, nije dobila nijedan odgovor
pošalji, nije dobila nijedan odgovor
03:47
and felt that sad feeling that we all feel
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i osjetila onaj tužan
osjećaj koji svi osjećamo
osjećaj koji svi osjećamo
03:49
when the Internet doesn't
congratulate us for being funny.
congratulate us for being funny.
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kad nam internet
ne čestita na duhovitosti.
ne čestita na duhovitosti.
03:53
(Laughter)
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(Smijeh)
03:54
Black silence when the Internet
doesn't talk back.
doesn't talk back.
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Tamna tišina kad nam internet ne odgovara.
03:58
And then she got to Heathrow,
and she had a little time to spare
and she had a little time to spare
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Zatim je stigla u Heathrow
i imala je dovoljno slobodnog vremena
i imala je dovoljno slobodnog vremena
04:01
before her final leg, so she thought up
another funny little acerbic joke:
another funny little acerbic joke:
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prije završne postaje, pa se dosjetila
još jedne sarkastične dosjetke:
još jedne sarkastične dosjetke:
04:06
[Going to Africa. Hope I don't get AIDS.
Just kidding. I'm white!]
Just kidding. I'm white!]
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[Idem u Afriku. Nadam se
da neću dobiti AIDS. Šala, bjelkinja sam!]
da neću dobiti AIDS. Šala, bjelkinja sam!]
04:10
And she chuckled to herself, pressed send,
got on the plane, got no replies,
got on the plane, got no replies,
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Opet se nasmijala sebi, poslala, sjela
na avion, nije dobila nijedan odgovor,
na avion, nije dobila nijedan odgovor,
04:16
turned off her phone, fell asleep,
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isključila mobitel, zaspala,
04:19
woke up 11 hours later,
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probudila se 11 sati kasnije,
04:21
turned on her phone while the plane
was taxiing on the runway,
was taxiing on the runway,
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uključila mobitel dok
je avion silazio na pistu
je avion silazio na pistu
04:24
and straightaway there was
a message from somebody
a message from somebody
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i odmah vidjela poruku od nekoga
04:27
that she hadn't spoken
to since high school,
to since high school,
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s kime nije pričala od srednje škole:
04:29
that said, "I am so sorry
to see what's happening to you."
to see what's happening to you."
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"Žao mi je što ti se ovo događa."
04:35
And then another message
from a best friend,
from a best friend,
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Zatim druga poruka
od najbolje prijateljice:
od najbolje prijateljice:
04:37
"You need to call me right now.
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"Nazovi me odmah!
04:39
You are the worldwide number one
trending topic on Twitter."
trending topic on Twitter."
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Priča si broj jedan
na Twitteru - diljem svijeta."
na Twitteru - diljem svijeta."
04:43
(Laughter)
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(Smijeh)
04:46
What had happened is that one
of her 170 followers had sent the Tweet
of her 170 followers had sent the Tweet
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Naime, jedan od njezinih
170 sljedbenika poslao je taj tweet
170 sljedbenika poslao je taj tweet
04:49
to a Gawker journalist, and he
retweeted it to his 15,000 followers:
retweeted it to his 15,000 followers:
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novinaru Gawkera koji ga je
proslijedio svojim 15 000 sljedbenika.
proslijedio svojim 15 000 sljedbenika.
04:55
[And now, a funny holiday joke
from IAC's PR boss]
from IAC's PR boss]
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[Blagdanska šala IAC-ova voditelja za PR]
04:57
And then it was like a bolt of lightning.
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Odjeknulo je kao bomba.
04:59
A few weeks later, I talked
to the Gawker journalist.
to the Gawker journalist.
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Nedugo zatim razgovarao sam
s tim novinarom Gawkera.
s tim novinarom Gawkera.
05:02
I emailed him and asked him how it felt,
and he said, "It felt delicious."
and he said, "It felt delicious."
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Poslao sam mu mail da ga pitam kakav
je bio osjećaj, odgovorio je: "Slastan."
je bio osjećaj, odgovorio je: "Slastan."
05:06
And then he said,
"But I'm sure she's fine."
"But I'm sure she's fine."
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Zatim je rekao: "No,
siguran sam da je ona dobro."
siguran sam da je ona dobro."
05:09
But she wasn't fine,
because while she slept,
because while she slept,
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Ali nije bila dobro jer dok je spavala,
05:12
Twitter took control of her life
and dismantled it piece by piece.
and dismantled it piece by piece.
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Twitter je preuzeo kontrolu nad
njezinim životom i potpuno ga razrušio.
njezinim životom i potpuno ga razrušio.
05:19
First there were the philanthropists:
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Najprije su krenuli filantropi:
05:21
[If @JustineSacco's unfortunate
words ... bother you,
words ... bother you,
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[Ako vas nepromišljene riječi
@JustineSacco smetaju,
@JustineSacco smetaju,
pridružite mi se u @CARE-ovu
pokroviteljskom radu u Africi]
pokroviteljskom radu u Africi]
05:24
join me in supporting
@CARE's work in Africa.]
@CARE's work in Africa.]
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05:26
[In light of ... disgusting,
racist tweet, I'm donating to @care today]
racist tweet, I'm donating to @care today]
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[U svjetlu... odvratnog, rasističkog
tweeta, danas ću donirati @care-u.]
tweeta, danas ću donirati @care-u.]
05:30
Then came the beyond horrified:
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Zatim su stigli izbezumljeni:
05:31
[... no words for that horribly disgusting
racist as fuck tweet from Justine Sacco.
racist as fuck tweet from Justine Sacco.
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[Nemam riječi za odvratno
rasistički tweet Justine Sacco.
rasistički tweet Justine Sacco.
05:35
I am beyond horrified.]
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Posve sam izbezumljena.]
05:36
Was anybody on Twitter
that night? A few of you.
that night? A few of you.
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Je li netko te noći bio
na Twitteru? Nekolicina.
na Twitteru? Nekolicina.
05:39
Did Justine's joke overwhelm
your Twitter feed the way it did mine?
your Twitter feed the way it did mine?
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Je li i vašu naslovnicu potpuno
preplavila Justinina šala?
preplavila Justinina šala?
05:42
It did mine, and I thought
what everybody thought that night,
what everybody thought that night,
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Moj jest i pomislio sam
ono što su svi pomislili te noći,
ono što su svi pomislili te noći,
05:45
which was, "Wow, somebody's screwed!
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a to je: "Jao, netko je u škripcu!
05:48
Somebody's life is about to get terrible!"
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Nečiji će život postati noćna mora!"
05:50
And I sat up in my bed,
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Sjeo sam u krevet,
05:52
and I put the pillow behind my head,
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stavio jastuk iza glave
05:55
and then I thought, I'm not entirely sure
that joke was intended to be racist.
that joke was intended to be racist.
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te pomislio kako nisam posve siguran
da je ta šala trebala biti rasistička.
da je ta šala trebala biti rasistička.
06:00
Maybe instead of gleefully
flaunting her privilege,
flaunting her privilege,
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Možda je umjesto vedrog
šepurenja svoje privilegije,
šepurenja svoje privilegije,
06:03
she was mocking the gleeful
flaunting of privilege.
flaunting of privilege.
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ona izrugivala vedro
šepurenje privilegije.
šepurenje privilegije.
06:05
There's a comedy tradition of this,
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Postoji komedijska tradicija ovoga,
06:07
like South Park or Colbert
or Randy Newman.
or Randy Newman.
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poput South Parka ili Colberta
ili Randyja Newmana.
ili Randyja Newmana.
06:11
Maybe Justine Sacco's crime was not being
as good at it as Randy Newman.
as good at it as Randy Newman.
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Možda je Justinin zločin bio u tome
što nije bila vješta poput Newmana.
što nije bila vješta poput Newmana.
06:16
In fact, when I met Justine
a couple of weeks later in a bar,
a couple of weeks later in a bar,
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Kad sam se nekoliko tjedana
kasnije u baru sreo s Justine,
kasnije u baru sreo s Justine,
06:19
she was just crushed,
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bila je slomljena.
06:21
and I asked her to explain the joke,
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Zamolio sam je da objasni šalu
06:23
and she said, "Living in America
puts us in a bit of a bubble
puts us in a bit of a bubble
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i rekla je: "Život u Americi
stavlja nas pod stakleno zvono
stavlja nas pod stakleno zvono
06:27
when it comes to what is going on
in the Third World.
in the Third World.
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kada govorimo o tome što se
događa u trećem svijetu.
događa u trećem svijetu.
06:29
I was making of fun of that bubble."
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Ismijavala sam to zvono."
06:32
You know, another woman on Twitter that
night, a New Statesman writer Helen Lewis,
night, a New Statesman writer Helen Lewis,
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380848
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Druga žena na Twitteru te noći,
reporterka za New Statesman, Helen Lewis,
reporterka za New Statesman, Helen Lewis,
06:36
she reviewed my book on public shaming
and wrote that she Tweeted that night,
and wrote that she Tweeted that night,
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u kritici na moju knjigu o javnom
posramljivanju napisala je da je tweetala:
posramljivanju napisala je da je tweetala:
06:40
"I'm not sure that her joke
was intended to be racist,"
was intended to be racist,"
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"Nisam sigurna da je ta
šala trebala biti rasistička."
šala trebala biti rasistička."
06:43
and she said straightaway she got
a fury of Tweets saying,
a fury of Tweets saying,
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i rekla je da je odmah dobila
gomilu tweetova poput:
gomilu tweetova poput:
06:46
"Well, you're just
a privileged bitch, too."
a privileged bitch, too."
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"Pa i ti si samo privilegirana kuja."
06:48
And so to her shame, she wrote,
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Napisala je kako je na svoju sramotu
06:51
she shut up and watched
as Justine's life got torn apart.
as Justine's life got torn apart.
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samo zašutjela i gledala
kako se Justinin život raspada.
kako se Justinin život raspada.
06:57
It started to get darker:
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Postajalo je sve gore:
06:59
[Everyone go report
this cunt @JustineSacco]
this cunt @JustineSacco]
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[Svi prijavite ovu ku*ku @JustineSacco.]
07:02
Then came the calls for her to be fired.
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Zatim počeše stizati zahtjevi
za njezinim otpuštanjem.
za njezinim otpuštanjem.
07:05
[Good luck with the job hunt
in the new year. #GettingFired]
in the new year. #GettingFired]
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[Sretno s traženjem posla
u Novoj godini. #GettingFired]
u Novoj godini. #GettingFired]
07:07
Thousands of people around the world
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Tisuće ljudi diljem svijeta
07:09
decided it was their duty
to get her fired.
to get her fired.
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smatrali su svojom dužnošću
osigurati joj otkaz.
osigurati joj otkaz.
07:13
[@JustineSacco last tweet
of your career. #SorryNotSorry
of your career. #SorryNotSorry
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[@JustineSacco zadnji tweet
u tvojoj karijeri. #SorryNotSorry]
u tvojoj karijeri. #SorryNotSorry]
07:17
Corporations got involved,
hoping to sell their products
hoping to sell their products
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Uključile su se i korporacije u nadi
da će prodati svoje proizvode
da će prodati svoje proizvode
07:20
on the back of Justine's annihilation:
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428361
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na račun Justinina uništenja:
07:22
[Next time you plan to tweet something
stupid before you take off,
stupid before you take off,
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[Sljedeći put kad poželiš tweetati
nešto glupo prije nego poletiš,
nešto glupo prije nego poletiš,
07:25
make sure you are getting
on a @Gogo flight!]
on a @Gogo flight!]
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pobrini se da letiš uz @Gogo!]
07:28
(Laughter)
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2406
(Smijeh)
07:30
A lot of companies were making
good money that night.
good money that night.
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438588
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Mnogo je kompanija te noći
zaradilo masne pare.
zaradilo masne pare.
07:33
You know, Justine's name was normally
Googled 40 times a month.
Googled 40 times a month.
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Justinino se ime prije toga
guglalo 40 puta mjesečno,
guglalo 40 puta mjesečno,
07:37
That month, between December the 20th
and the end of December,
and the end of December,
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a tog mjeseca, između
20. prosinca i kraja prosinca,
20. prosinca i kraja prosinca,
07:40
her name was Googled 1,220,000 times.
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ime joj je guglano 1 220 000 puta.
07:45
And one Internet economist told me
that that meant that Google made
that that meant that Google made
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Jedan ekonomist za internet rekao
mi je da to znači da je Google zaradio
mi je da to znači da je Google zaradio
07:49
somewhere between 120,000 dollars
and 468,000 dollars
and 468,000 dollars
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između 120.000$ i 468.000$
07:54
from Justine's annihilation, whereas
those of us doing the actual shaming --
those of us doing the actual shaming --
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na račun Justinina uništenja, dok
mi koji smo uistinu posramljivali
mi koji smo uistinu posramljivali
07:58
we got nothing.
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nismo dobili ništa.
07:59
(Laughter)
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467744
1000
(Smijeh)
08:00
We were like unpaid
shaming interns for Google.
shaming interns for Google.
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Bili smo poput Googleovih
neplaćenih posramljivačkih pripravnika.
neplaćenih posramljivačkih pripravnika.
08:04
(Laughter)
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472242
3287
(Smijeh)
08:07
And then came the trolls:
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475553
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Zatim stigoše trolovi:
08:09
[I'm actually kind of hoping
Justine Sacco gets aids? lol]
Justine Sacco gets aids? lol]
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[Ja se nekako i nadam da će
Sacco zaraditi AIDS? LOL]
Sacco zaraditi AIDS? LOL]
08:12
Somebody else on that wrote,
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480728
1406
Netko je drugi na to rekao:
08:14
"Somebody HIV-positive should rape
this bitch and then we'll find out
this bitch and then we'll find out
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3249
"Netko zaražen HIV-om trebao
bi silovati ovu kuju da saznamo
bi silovati ovu kuju da saznamo
08:17
if her skin color protects her from AIDS."
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485431
2079
štiti li je boja kože od AIDS-a."
08:19
And that person got a free pass.
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2579
I ta je osoba prošla nekažnjeno,
08:22
Nobody went after that person.
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2087
nitko nije krenuo u lov na nju.
08:24
We were all so excited
about destroying Justine,
about destroying Justine,
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Svi smo bili tako uzbuđeni
oko Justinina uništenja,
oko Justinina uništenja,
08:26
and our shaming brains
are so simple-minded,
are so simple-minded,
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494907
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a naši su posramljivački mozgovi
toliko jednostavni
toliko jednostavni
08:29
that we couldn't also handle
destroying somebody
destroying somebody
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da nismo mogli podnijeti
i uništavanje nekoga
i uništavanje nekoga
08:31
who was inappropriately
destroying Justine.
destroying Justine.
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499967
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tko je na neprimjeren način
uništavao Justine.
uništavao Justine.
08:35
Justine was really uniting
a lot of disparate groups that night,
a lot of disparate groups that night,
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Justine je te večeri zaista ujedinila
mnogo različitih grupa,
mnogo različitih grupa,
08:39
from philanthropists to "rape the bitch."
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2936
od filantropa do "siluj kuju".
08:42
[@JustineSacco I hope you get fired!
You demented bitch...
You demented bitch...
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[@JustineSacco, nadam se da ćeš dobiti
otkaz! Poremećena kujo...
otkaz! Poremećena kujo...
Samo reci cijelom svijetu da ne planiraš
koristiti kondome dok si u Africi.]
koristiti kondome dok si u Africi.]
08:46
Just let the world know you're planning
to ride bare back while in Africa.]
to ride bare back while in Africa.]
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3588
08:50
Women always have it worse than men.
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2025
Ženama je uvijek gore nego muškarcima.
08:52
When a man gets shamed, it's,
"I'm going to get you fired."
"I'm going to get you fired."
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Kad se muškarca posramljuje, to izgleda
ovako: "Dobit ćeš otkaz."
ovako: "Dobit ćeš otkaz."
08:55
When a woman gets shamed, it's,
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Kad se ženu posramljuje, ovako:
08:57
"I'm going to get you fired
and raped and cut out your uterus."
and raped and cut out your uterus."
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525038
4881
"Dobit ćeš otkaz i silovat će te
i izvaditi ti maternicu."
i izvaditi ti maternicu."
09:01
And then Justine's employers got involved:
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529943
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Onda su se uključili Justinini poslodavci:
09:04
[IAC on @JustineSacco tweet: This is an
outrageous, offensive comment.
outrageous, offensive comment.
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532376
3306
[IAC na tweet @JustineSacco: Ovo je
nečuven, uvredljiv komentar.
nečuven, uvredljiv komentar.
Traženi zaposlenik trenutno nedostupan
jer je na međunarodnom letu.]
jer je na međunarodnom letu.]
09:07
Employee in question currently
unreachable on an intl flight.]
unreachable on an intl flight.]
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535706
2974
09:10
And that's when the anger
turned to excitement:
turned to excitement:
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538704
2198
Tada se ljutnja pretvorila u uzbuđenje:
09:12
[All I want for Christmas is to see
@JustineSacco's face when her plane lands
@JustineSacco's face when her plane lands
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3622
[Za Božić želim samo vidjeti izraz lica
@Justine Sacco kad joj avion sleti
@Justine Sacco kad joj avion sleti
09:16
and she checks
her inbox/voicemail. #fired]
her inbox/voicemail. #fired]
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544572
2001
i ona provjeri
poruke/govornu poštu.#fired]
poruke/govornu poštu.#fired]
09:18
[Oh man, @justinesacco
is going to have the most painful
is going to have the most painful
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2691
[Čovječe, @Justinesacco
doživjet će najbolnije
doživjet će najbolnije
09:21
phone-turning-on moment ever
when her plane lands.]
when her plane lands.]
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549312
2399
paljenje mobitela u povijesti
kad joj avion sleti.]
kad joj avion sleti.]
09:23
[We are about to watch this @JustineSacco
bitch get fired. In REAL time.
bitch get fired. In REAL time.
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[Gledat ćemo kako ova kuja
@JustineSacco dobiva otkaz. UŽIVO.
@JustineSacco dobiva otkaz. UŽIVO.
09:27
Before she even KNOWS
she's getting fired.]
she's getting fired.]
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2024
Prije nego što i ona sama sazna.]
09:29
What we had was
a delightful narrative arc.
a delightful narrative arc.
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2013
Dobili smo dražestan narativ.
09:31
We knew something that Justine didn't.
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1825
Znali smo nešto što Justine nije.
09:33
Can you think of anything
less judicial than this?
less judicial than this?
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2341
Postoji li išta manje osuđivački?
09:35
Justine was asleep on a plane
and unable to explain herself,
and unable to explain herself,
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2877
Justine je spavala na avionu
i nije se mogla opravdati,
i nije se mogla opravdati,
09:38
and her inability was
a huge part of the hilarity.
a huge part of the hilarity.
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a njezina nesposobnost činila je
ogroman dio komičnosti cijele situacije.
ogroman dio komičnosti cijele situacije.
09:42
On Twitter that night, we were
like toddlers crawling towards a gun.
like toddlers crawling towards a gun.
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Te smo noći na Twitteru bili poput
djece koja puzaju prema pištolju.
djece koja puzaju prema pištolju.
09:47
Somebody worked out exactly
which plane she was on, so they linked
which plane she was on, so they linked
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Netko je saznao na kojem je
točno avionu, pa je postavio link
točno avionu, pa je postavio link
09:50
to a flight tracker website.
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2099
na stranicu za praćenje leta.
09:52
[British Airways Flight 43
On-time - arrives in 1 hour 34 minutes]
On-time - arrives in 1 hour 34 minutes]
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580941
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[British Airways Let 43 - po predviđenom
rasporedu stiže za 1:34.]
rasporedu stiže za 1:34.]
09:56
A hashtag began trending worldwide:
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584077
2455
Cijelim svijetom
počeo se širiti "hashtag":
počeo se širiti "hashtag":
09:58
# hasJustineLandedYet?
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2602
#hasJustineLandedYet?
10:01
[It is kinda wild
to see someone self-destruct
to see someone self-destruct
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2166
[Ludo je gledati nečije samouništenje,
10:03
without them even being aware of it.
#hasJustineLandedYet]
#hasJustineLandedYet]
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2723
kojega oni nisu ni svjesni.
#hasJustineLandedYet ]
#hasJustineLandedYet ]
10:06
[Seriously. I just want to go home
to go to bed, but everyone at the bar
to go to bed, but everyone at the bar
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594119
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[Ozbiljno, samo hoću kući
u krevet, ali cijeli je kafić
u krevet, ali cijeli je kafić
toliko uživljen u #HasJustineLandedYet.
Ne mogu odvratiti pogled. Ne mogu otići.]
Ne mogu odvratiti pogled. Ne mogu otići.]
10:09
is SO into #HasJustineLandedYet.
Can't look away. Can't leave.]
Can't look away. Can't leave.]
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2960
10:12
[#HasJustineLandedYet may be the best
thing to happen to my Friday night.]
thing to happen to my Friday night.]
194
600521
3486
[#HasJustineLandedYet moglo bi biti
najsvjetlija točka mog petka navečer.]
najsvjetlija točka mog petka navečer.]
10:16
[Is no one in Cape Town going
to the airport to tweet her arrival?
to the airport to tweet her arrival?
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604031
3103
[Zar nitko iz CT-a neće do aerodroma
da nas obavijesti o sletanju?
da nas obavijesti o sletanju?
10:19
Come on, twitter! I'd like pictures]
196
607158
1719
Hajde, Twitteru! Hoću slike]
10:20
And guess what? Yes there was.
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1516
I znate što? Netko je htio.
10:22
[@JustineSacco HAS in fact landed
at Cape Town international.
at Cape Town international.
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610441
2866
[@JustineSacco sletjela je na
Cape Townovu zračnu luku.]
Cape Townovu zračnu luku.]
10:25
And if you want to know
what it looks like to discover
what it looks like to discover
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613331
2532
A ako želite znati kako
to izgleda kad otkrijete
to izgleda kad otkrijete
10:27
that you've just been torn to shreds
because of a misconstrued liberal joke,
because of a misconstrued liberal joke,
200
615887
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da vam je život u krhotinama
zbog pogrešno shvaćene liberalne šale,
zbog pogrešno shvaćene liberalne šale,
10:31
not by trolls, but by nice people like us,
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2008
ne zbog trolova, već zbog
dragih ljudi poput nas,
dragih ljudi poput nas,
10:33
this is what it looks like:
202
621518
1546
ovako to izgleda:
10:35
[... She's decided to wear
sunnies as a disguise.]
sunnies as a disguise.]
203
623088
2654
[... odlučila se skriti pod naočalama.]
10:37
So why did we do it?
204
625766
1453
Zašto smo to učinili?
10:39
I think some people were genuinely upset,
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2901
Mislim da su neki ljudi
uistinu bili uzrujani,
uistinu bili uzrujani,
10:42
but I think for other people,
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1428
ali za neke druge ljude
10:44
it's because Twitter is basically
a mutual approval machine.
a mutual approval machine.
207
632310
3023
Twitter je više-manje stroj
za uzajamno odobravanje.
za uzajamno odobravanje.
10:47
We surround ourselves with people
who feel the same way we do,
who feel the same way we do,
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2919
Okružimo se ljudima koji
imaju ista stajališta kao i mi
imaju ista stajališta kao i mi
10:50
and we approve each other,
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1263
i međusobno se odobravamo.
10:51
and that's a really good feeling.
210
639587
1651
To je uistinu dobar osjećaj,
10:53
And if somebody gets in the way,
we screen them out.
we screen them out.
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2648
a ako nam netko stane
na put, isključimo ih.
na put, isključimo ih.
10:55
And do you know what
that's the opposite of?
that's the opposite of?
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2087
Znate li što je suprotno tome?
10:58
It's the opposite of democracy.
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646045
1741
Demokracija.
11:00
We wanted to show that we cared
about people dying of AIDS in Africa.
about people dying of AIDS in Africa.
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3997
Htjeli smo pokazati da marimo
za ljude u Africi koji umiru od AIDS-a.
za ljude u Africi koji umiru od AIDS-a.
11:04
Our desire to be seen to be compassionate
is what led us to commit
is what led us to commit
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652357
4007
Želja da budemo viđeni kao suosjećajni
ljudi natjerala nas je da počinimo
ljudi natjerala nas je da počinimo
11:08
this profoundly un-compassionate act.
216
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3045
ovaj krajnje nesuosjećajan čin.
11:11
As Meghan O'Gieblyn wrote
in the Boston Review,
in the Boston Review,
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2530
Kao što je Meghan O'Bieblyn
napisala u Boston Reviewu:
napisala u Boston Reviewu:
11:14
"This isn't social justice.
It's a cathartic alternative."
It's a cathartic alternative."
218
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4411
"Ovo nije društvena pravda,
već alternativa katarzi."
već alternativa katarzi."
11:19
For the past three years,
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1199
Zadnje tri godine
11:20
I've been going around the world
meeting people like Justine Sacco --
meeting people like Justine Sacco --
220
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3278
proputovao sam cijelim svijetom
i upoznavao ljude poput Justine Sacco
i upoznavao ljude poput Justine Sacco
11:24
and believe me, there's a lot
of people like Justine Sacco.
of people like Justine Sacco.
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2784
i vjerujte mi, ima jako
puno ljudi poput nje.
puno ljudi poput nje.
11:27
There's more every day.
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675019
1706
Svakim danom sve ih je više.
11:28
And we want to think they're fine,
but they're not fine.
but they're not fine.
223
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3292
Želimo vjerovati da su dobro, ali nisu.
11:32
The people I met were mangled.
224
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2135
Ljudi koje sam upoznao
bili su iskasapljeni.
bili su iskasapljeni.
11:34
They talked to me about depression,
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1841
Pričali su mi o depresiji,
11:36
and anxiety and insomnia
and suicidal thoughts.
and suicidal thoughts.
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3916
anksioznosti, nesanici
i samoubilačkim mislima.
i samoubilačkim mislima.
11:40
One woman I talked to,
who also told a joke that landed badly,
who also told a joke that landed badly,
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4739
Jedna žena s kojom sam pričao,
a čija je šala također dočekana na nož,
a čija je šala također dočekana na nož,
11:44
she stayed home for a year and a half.
228
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2214
ostala je kod kuće godinu i pol.
11:47
Before that, she worked with adults
with learning difficulties,
with learning difficulties,
229
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4442
Prije toga radila je s odraslima
s poteškoćama u učenju
s poteškoćama u učenju
11:51
and was apparently really good at her job.
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2438
i očito je bila jako dobra u svom poslu.
11:55
Justine was fired, of course,
because social media demanded it.
because social media demanded it.
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3869
Justine je, naravno, dobila otkaz
jer su društveni mediji to zahtijevali.
jer su društveni mediji to zahtijevali.
11:59
But it was worse than that.
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707607
1744
Ali to nije bio najgori dio -
12:01
She was losing herself.
233
709375
1959
počela se gubiti.
12:03
She was waking up in the middle
of the night, forgetting who she was.
of the night, forgetting who she was.
234
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4060
Budila se usred noći ne znajući tko je.
12:08
She was got because she was perceived
to have misused her privilege.
to have misused her privilege.
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3956
Ulovljena je jer se smatralo da je
zloupotrijebila svoje privilegije.
zloupotrijebila svoje privilegije.
12:12
And of course, that's a much better thing
to get people for than the things
to get people for than the things
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3561
Naravno, ljude je bolje loviti
zbog toga nego zbog stvari
zbog toga nego zbog stvari
12:15
we used to get people for,
like having children out of wedlock.
like having children out of wedlock.
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zbog kojih smo nekoć lovili ljude,
poput imanja vanbračne djece,
poput imanja vanbračne djece,
12:18
But the phrase "misuse of privilege"
is becoming a free pass
is becoming a free pass
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ali fraza "zloupotreba privilegija"
daje nam odriješene ruke
daje nam odriješene ruke
12:21
to tear apart pretty much
anybody we choose to.
anybody we choose to.
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da razorimo više-manje
bilo koga koga hoćemo.
bilo koga koga hoćemo.
12:25
It's becoming a devalued term,
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Taj termin postaje obezvrijeđen
12:27
and it's making us lose
our capacity for empathy
our capacity for empathy
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i tjera nas da izgubimo
sposobnost empatije
sposobnost empatije
12:30
and for distinguishing between serious
and unserious transgressions.
and unserious transgressions.
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i sposobnost razlikovanja
ozbiljnih i neozbiljnih prijestupa.
ozbiljnih i neozbiljnih prijestupa.
12:36
Justine had 170 Twitter followers,
and so to make it work,
and so to make it work,
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Justine je imala 170 sljedbenika
na Twitteru, pa da bi to funkcioniralo,
na Twitteru, pa da bi to funkcioniralo,
12:39
she had to be fictionalized.
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morala je biti fikcionalizirana.
12:41
Word got around that she was the daughter
the mining billionaire Desmond Sacco.
the mining billionaire Desmond Sacco.
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Pročulo se da je kćer rudarskog
milijardera Desmonda Saccoa.
milijardera Desmonda Saccoa.
12:46
[Let us not be fooled by #JustineSacco
her father is a SA mining billionaire.
her father is a SA mining billionaire.
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[Ne dajte da vas #JustineSacco zavara,
otac joj je južnoafrički rudarski
otac joj je južnoafrički rudarski
12:50
She's not sorry.
And neither is her father.]
And neither is her father.]
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milijarder. Nije joj žao,
a ni njezinom ocu]
a ni njezinom ocu]
12:52
I thought that was true about Justine,
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Mislio sam da je to istina o Justine
12:54
until I met her at a bar, and I asked her
about her billionaire father,
about her billionaire father,
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sve dok se nisam sreo s njom
i pitao je za oca milijardera.
i pitao je za oca milijardera.
12:57
and she said, "My father sells carpets."
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Rekla je: "Moj otac prodaje sagove."
12:59
And I think back on
the early days of Twitter,
the early days of Twitter,
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Sjećam se ranih dana Twittera
13:01
when people would admit
shameful secrets about themselves,
shameful secrets about themselves,
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kad su ljudi priznavali
svoje sramotne tajne,
svoje sramotne tajne,
13:04
and other people would say,
"Oh my God, I'm exactly the same."
"Oh my God, I'm exactly the same."
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a drugi su odgovarali sa:
"Ajme, pa i ja to radim!"
"Ajme, pa i ja to radim!"
13:07
These days, the hunt is on
for people's shameful secrets.
for people's shameful secrets.
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Ovih dana traga se za
tuđim sramotnim tajnama.
tuđim sramotnim tajnama.
13:11
You can lead a good, ethical life,
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Možete živjeti dobrim, moralnim životom,
13:13
but some bad phraseology in a Tweet
can overwhelm it all,
can overwhelm it all,
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ali nespretno napisan tweet
može sve prenapuhati,
može sve prenapuhati,
13:18
become a clue to your secret inner evil.
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postati trag do vašeg
tajnog unutarnjeg zla.
tajnog unutarnjeg zla.
13:21
Maybe there's two types
of people in the world:
of people in the world:
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Možda postoje dvije vrste ljudi:
13:24
those people who favor
humans over ideology,
humans over ideology,
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oni kojima su ljudi draži od ideologije
13:27
and those people who favor
ideology over humans.
ideology over humans.
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i oni kojima je ideologija draža od ljudi.
13:31
I favor humans over ideology,
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Meni su ljudi draži od ideologije,
13:33
but right now, the ideologues are winning,
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ali trenutno vode ideologije
13:36
and they're creating a stage
for constant artificial high dramas
for constant artificial high dramas
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i pripremaju teren za
neprestane umjetne drame
neprestane umjetne drame
13:41
where everybody's either
a magnificent hero
a magnificent hero
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u kojima je svatko ili veličanstven junak
13:43
or a sickening villain,
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ili odvratan negativac,
13:45
even though we know that's not true
about our fellow humans.
about our fellow humans.
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iako znamo da ljudi nisu takvi.
13:48
What's true is that
we are clever and stupid;
we are clever and stupid;
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Jesmo pametni i glupi,
13:52
what's true is that we're grey areas.
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ali postoji i siva zona.
13:55
The great thing about social media
was how it gave a voice
was how it gave a voice
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Kod društvenih medija
sjajno je bilo to što su dali glas
sjajno je bilo to što su dali glas
13:58
to voiceless people,
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nečujnim ljudima,
13:59
but we're now creating
a surveillance society,
a surveillance society,
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ali sad stvaramo društvo nadzora
14:02
where the smartest way to survive
is to go back to being voiceless.
is to go back to being voiceless.
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u kojemu je najbolji način preživljavanja
povratak na nečujnost.
povratak na nečujnost.
14:07
Let's not do that.
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Nemojmo to učiniti.
14:08
Thank you.
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Hvala vam.
14:10
(Applause)
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(Pljesak)
14:21
Bruno Giussani: Thank you, Jon.
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Bruno Giussani: Hvala ti, Jone.
14:22
Jon Ronson: Thanks, Bruno.
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Jon Ronson: Hvala, Bruno.
14:24
BG: Don't go away.
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BG: Ne idi nikuda.
14:26
What strikes me about Justine's story
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U Justininoj priči zapanjilo me
14:28
is also the fact that if you
Google her name today,
Google her name today,
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kako ako je danas proguglate,
14:31
this story covers the first
100 pages of Google results --
100 pages of Google results --
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ova priča proteže se
preko prvih sto stranica rezultata -
preko prvih sto stranica rezultata -
14:33
there is nothing else about her.
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o njoj nema ništa drugo.
14:36
In your book, you mention another story
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U svojoj knjizi spominješ
jednu drugu priču
jednu drugu priču
14:38
of another victim who actually got
taken on by a reputation management firm,
taken on by a reputation management firm,
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druge žrtve kojoj je menadžerska
tvrtka za popravljanje ugleda
tvrtka za popravljanje ugleda
14:43
and by creating blogs and posting nice,
innocuous stories about her love for cats
innocuous stories about her love for cats
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pišući blogove i lijepe, bezopasne
priče o njezinoj ljubavi prema mačkama,
priče o njezinoj ljubavi prema mačkama,
14:48
and holidays and stuff,
managed to get the story
managed to get the story
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praznicima itd., uspjela tu priču maknuti
14:51
off the first couple pages of Google
results, but it didn't last long.
results, but it didn't last long.
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s prvih nekoliko stranica rezultata,
ali to nije potrajalo.
ali to nije potrajalo.
14:55
A couple of weeks later, they started
creeping back up to the top result.
creeping back up to the top result.
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Nekoliko tjedana kasnije, ta priča
ponovno se počela vraćati na vrh.
ponovno se počela vraćati na vrh.
15:00
Is this a totally lost battle?
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Je li to potpuno izgubljena bitka?
15:02
Jon Ronson: You know, I think
the very best thing we can do,
the very best thing we can do,
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JR: Mislim da je najbolja stvar
koju možemo napraviti jest
koju možemo napraviti jest
15:05
if you see a kind of unfair
or an ambiguous shaming,
or an ambiguous shaming,
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da kad vidite nepošteno
ili nejasno posramljivanje,
ili nejasno posramljivanje,
15:09
is to speak up, because I think
the worst thing that happened to Justine
the worst thing that happened to Justine
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reagirajte jer mislim da je
najgora stvar koja se dogodila Justine
najgora stvar koja se dogodila Justine
15:13
was that nobody supported her --
like, everyone was against her,
like, everyone was against her,
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to što je nitko nije podržavao -
svi su bili protiv nje,
svi su bili protiv nje,
15:16
and that is profoundly traumatizing,
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a to je iznimno traumatizirajuće -
15:18
to be told by tens of thousands of people
that you need to get out.
that you need to get out.
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da vam deseci tisuća ljudi
govori da se gubite.
govori da se gubite.
15:21
But if a shaming happens and there's
a babble of voices, like in a democracy,
a babble of voices, like in a democracy,
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No, ako se posramljivanje dogodi i
glasovi se uskomešaju, kao u demokraciji
glasovi se uskomešaju, kao u demokraciji
15:26
where people are discussing it,
I think that's much less damaging.
I think that's much less damaging.
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gdje ljudi raspravljaju o tome,
mislim da je to puno manje štetno.
mislim da je to puno manje štetno.
15:29
So I think that's the way forward,
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Mislim da tako možemo naprijed,
15:30
but it's hard, because if you do
stand up for somebody,
stand up for somebody,
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ali teško je jer ako se
zauzmete za nekoga,
zauzmete za nekoga,
15:33
it's incredibly unpleasant.
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to je užasno neugodno.
15:35
BG: So let's talk about your experience,
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BG: Pričajmo o tvome iskustvu
15:37
because you stood up by writing this book.
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jer si se ti zauzeo pišući ovu knjigu.
15:39
By the way, it's mandatory
reading for everybody, okay?
reading for everybody, okay?
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Inače, to je obvezno
štivo za sve vas, u redu?
štivo za sve vas, u redu?
15:41
You stood up because the book
actually puts the spotlight on shamers.
actually puts the spotlight on shamers.
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Zauzeo si se jer ova knjiga pozornost
usmjerava prema onima koji posramljuju,
usmjerava prema onima koji posramljuju,
a pretpostavljam da te na Twitteru
nisu dočekali samo lijepi komentari.
nisu dočekali samo lijepi komentari.
15:46
And I assume you didn't only
have friendly reactions on Twitter.
have friendly reactions on Twitter.
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15:49
JR: It didn't go down that well
with some people.
with some people.
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JR: Neki ljudi to nisu
najbolje prihvatili.
najbolje prihvatili.
15:51
(Laughter)
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(Smijeh)
15:52
I mean, you don't want
to just concentrate --
to just concentrate --
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Ne želim se koncentrirati samo na njih
15:55
because lots of people understood,
and were really nice about the book.
and were really nice about the book.
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jer je dosta ljudi razumjelo knjigu
i dobro ju je prihvatilo.
i dobro ju je prihvatilo.
15:58
But yeah, for 30 years I've been writing
stories about abuses of power,
stories about abuses of power,
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Ali da, trideset godina pišem
priče o zloupotrebi moći
priče o zloupotrebi moći
16:01
and when I say the powerful people
over there in the military,
over there in the military,
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i kad spominjem moćne ljude u vojsci
16:05
or in the pharmaceutical industry,
everybody applauds me.
everybody applauds me.
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ili farmaceutskoj industriji,
svi me hvale,
svi me hvale,
16:07
As soon as I say, "We are the powerful
people abusing our power now,"
people abusing our power now,"
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ali čim kažem: "Sada smo mi ti koji
imamo moć i koji je zloupotrebljavamo",
imamo moć i koji je zloupotrebljavamo",
16:12
I get people saying,
"Well you must be a racist too."
"Well you must be a racist too."
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ljudi mi govore: "Mora da si i ti rasist."
16:15
BG: So the other night --
yesterday -- we were at dinner,
yesterday -- we were at dinner,
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BG: Sinoć smo bili na večeri
16:17
and there were two discussions going on.
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i vodile su se dvije rasprave.
16:19
On one side you were talking
with people around the table --
with people around the table --
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S jedne strane pričao si
s ljudima za stolom,
s ljudima za stolom,
16:22
and that was a nice,
constructive discussion.
constructive discussion.
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lijepa konstruktivna rasprava.
S druge strane svaki put
kad bi pogledao na mobitel,
kad bi pogledao na mobitel,
16:24
On the other, every time
you turned to your phone,
you turned to your phone,
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16:27
there is this deluge of insults.
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snašla bi te poplava uvreda.
16:28
JR: Yeah. This happened last night.
We had like a TED dinner last night.
We had like a TED dinner last night.
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JR: Da, to se dogodilo sinoć.
Imali smo nešto kao TED-večeru.
Imali smo nešto kao TED-večeru.
16:32
We were chatting and it was lovely
and nice, and I decided to check Twitter.
and nice, and I decided to check Twitter.
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Čavrljali smo i bilo je krasno,
a onda sam odlučio provjeriti Twitter.
a onda sam odlučio provjeriti Twitter.
16:36
Somebody said, "You are
a white supremacist."
a white supremacist."
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Netko je napisao:
"Ti si za nadmoć bijelaca."
"Ti si za nadmoć bijelaca."
16:38
And then I went back and had
a nice conversation with somebody,
a nice conversation with somebody,
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Onda sam se vratio svom stolu,
lijepo popričao s nekim,
lijepo popričao s nekim,
16:41
and then I went back to Twitter,
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a potom se vratio na Twitter.
Netko je napisao da je zbog samog
mog postojanja svijet gore mjesto.
mog postojanja svijet gore mjesto.
16:42
somebody said my very existence
made the world a worse place.
made the world a worse place.
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16:46
My friend Adam Curtis says
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Moj prijatelj Adam Curtis kaže
16:48
that maybe the Internet is like
a John Carpenter movie from the 1980s,
a John Carpenter movie from the 1980s,
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da je možda internet poput filma
Johna Carpentera iz 1980-ih -
Johna Carpentera iz 1980-ih -
16:52
when eventually everyone
will start screaming at each other
will start screaming at each other
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na kraju će se svi početi
derati jedni na druge,
derati jedni na druge,
16:55
and shooting each other,
and then eventually everybody
and then eventually everybody
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pucati jedni na druge i na kraju će svi
16:58
would flee to somewhere safer,
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pobjeći na neko sigurnije mjesto.
17:00
and I'm starting to think of that
as a really nice option.
as a really nice option.
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Sve mi se to više čini
kao jako lijepa alternativa.
kao jako lijepa alternativa.
17:04
BG: Jon, thank you.
JR: Thank you, Bruno.
JR: Thank you, Bruno.
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BG: Jon, hvala ti.
JR: Hvala tebi, Bruno.
JR: Hvala tebi, Bruno.
17:06
(Applause)
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(Pljesak)
ABOUT THE SPEAKER
Jon Ronson - Writer, filmmakerJon Ronson is a writer and documentary filmmaker who dips into every flavor of madness, extremism and obsession.
Why you should listen
For his latest book, So You've Been Publicly Shamed, Jon Ronson spent three years traveling the world and talking to people who'd been subjected to high-profile public shamings. Whatever their transgression, the response was to be faced by an angry mob, as Ronson calls them "collective outrage circles" devoted to tearing down said person from any position of power. It does not, Ronson suggests gently, reflect so well on society as a whole.
In a previous book, The Psychopath Test, Ronson explored the unnerving world of psychopaths -- a group that includes both incarcerated killers and, one of his subjects insists, plenty of CEOs. In his books, films and articles, Ronson explores madness and obsession of all kinds, from the US military's experiments in psychic warfare to the obscene and hate-filled yet Christian rap of the Insane Clown Posse. He wrote a column for the Guardian, hosted an essay program on Radio 4 in the United Kingdom, and contributes to This American Life.
Jon Ronson | Speaker | TED.com