ABOUT THE SPEAKER
Derek Sivers - Entrepreneur
Through his new project, MuckWork, Derek Sivers wants to lessen the burdens (and boredom) of creative people.

Why you should listen

Derek Sivers is best known as the founder of CD Baby. A professional musician since 1987, he started CD Baby by accident in 1998 when he was selling his own CD on his website, and friends asked if he could sell theirs, too. CD Baby was the largest seller of independent music on the web, with over $100M in sales for over 150,000 musician clients.

In 2008, Sivers sold CD Baby to focus on his new ventures to benefit musicians, including his new company, MuckWork, where teams of efficient assistants help musicians do their "uncreative dirty work."

More profile about the speaker
Derek Sivers | Speaker | TED.com
TEDIndia 2009

Derek Sivers: Weird, or just different?

Derek Sivers: Kummaline või lihtsalt erinev?

Filmed:
3,629,976 views

Öeldakse, et igal asjal on ka teine külg. Kahe minuti jooksul näitab Derek Sivers selle paikapidavust läbi näidete, mida sa ei pruugi oodata.
- Entrepreneur
Through his new project, MuckWork, Derek Sivers wants to lessen the burdens (and boredom) of creative people. Full bio

Double-click the English transcript below to play the video.

00:15
So, imaginekujutan ette you're standingseisab on a streettänav anywherekõikjal in AmericaAmeerikas
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Kujutle, et sa seisad ükskõik millisel Ameerika tänaval
00:19
and a JapaneseJaapani man comestuleb up to you and saysütleb,
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ja sulle läheneb jaapanlane, kes küsib:
00:22
"ExcuseVabandus me, what is the namenimi of this blockblokeerida?"
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"Vabandust, mis on selle kvartali nimi?"
00:24
And you say, "I'm sorry, well, this is OakTamm StreetStreet, that's ElmJalakas StreetStreet.
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Ja sina vastad: "Vabandust, mida? Selle tänava nimi on Oak Street ja see on Elm Street.
00:28
This is 26thth, that's 27thth."
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See on 26. ja see 27. avenüü."
00:30
He saysütleb, "OK, but what is the namenimi of that blockblokeerida?"
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Tema vastab: "Selge, aga mis on selle kvartali nimi?"
00:32
You say, "Well, blocksplokid don't have namesnimed.
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Sina vastad: "Noh, kvartalitel ei ole nimesid.
00:35
StreetsTänavatel have namesnimed; blocksplokid are just the
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Tänavatel on nimed; kvartalid on kõigest
00:37
unnamedNimetu spacestühikud in betweenvahel streetstänavatel."
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nimetud paigad tänavate vahel."
00:39
He leaveslehed, a little confusedsegaduses and disappointedpettunud.
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Ta läheb eemale, veidi segaduses ja pettunud.
00:43
So, now imaginekujutan ette you're standingseisab on a streettänav, anywherekõikjal in JapanJaapan,
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Nüüd kujuta, et sa seisad ükskõik millisel Jaapani tänaval.
00:46
you turnpööra to a personinimene nextjärgmine to you and say,
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Sa pöördud kõrvalseisja poole ja küsid:
00:48
"ExcuseVabandus me, what is the namenimi of this streettänav?"
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"Vabandust, mis on selle tänava nimi?"
00:50
They say, "Oh, well that's BlockPlokk 17 and this is BlockPlokk 16."
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Tema vastab: "See siin on 17. ja see on 16. kvartal."
00:54
And you say, "OK, but what is the namenimi of this streettänav?"
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Sina vastad: "Selge, aga mis on selle tänava nimi?"
00:57
And they say, "Well, streetstänavatel don't have namesnimed.
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Ja tema vastab: "Tänavatel ei ole nimesid.
00:59
BlocksPlokid have namesnimed.
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Kvartalitel on nimed.
01:01
Just look at GoogleGoogle MapsKaardid here. There's BlockPlokk 14, 15, 16, 17, 18, 19.
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Vaata seda Google Maps kaarti. Siin on kvartal 14, 15, 16, 17, 18, 19.
01:05
All of these blocksplokid have namesnimed,
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Kõigil kvartalitel on nimed.
01:07
and the streetstänavatel are just the unnamedNimetu spacestühikud in betweenvahel the blocksplokid.
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Tänavad on vaid nimetud paigad kvartalite vahel.
01:11
And you say then, "OK, then how do you know your home addressaadress?"
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Ja sa vastad siis: "Okei, aga kuidas sa siis oma aadressi tead?"
01:14
He said, "Well, easylihtne, this is DistrictDistrict EightKaheksa.
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Ta vastab: "Lihtne, see on piirkond number kaheksa.
01:17
There's BlockPlokk 17, housemaja numbernumber one."
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Selles on kvartal 17, maja nuber Üks."
01:20
You say, "OK, but walkingjalgsi around the neighborhoodnaabruskond,
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Sa mainid: "Okei. Aga ümbruskonnas jalutades
01:22
I noticedmärkasin that the housemaja numbersnumbrid don't go in ordertellida."
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märkasin ma, et majade numbrid ei ole järjestikused."
01:24
He saysütleb, "Of coursemuidugi they do. They go in the ordertellida in whichmis they were builtehitatud.
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Ta vastab: "Muidugi on. Nad on järjestatud ehitamise järjekorras.
01:27
The first housemaja ever builtehitatud on a blockblokeerida is housemaja numbernumber one.
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Esimene maja, mis sellesse kvartalisse ehitatakse, on maja number üks.
01:30
The secondteine housemaja ever builtehitatud is housemaja numbernumber two.
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Teisena ehitatud maja on maja number kaks.
01:33
ThirdKolmanda is housemaja numbernumber threekolm. It's easylihtne. It's obviousilmselge."
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Kolmas on maja number kolm. Lihtne. See on ju ilmselge."
01:35
So, I love that sometimesmõnikord we need to
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Mulle meeldib, et vahetevahel peame me
01:38
go to the oppositevastupidi sidekülg of the worldmaailm
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minema teisele poole maakera,
01:40
to realizemõistma assumptionseeldused we didn't even know we had,
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et saada aru oletustest, mille olemasolu me isegi ei teadnud,
01:42
and realizemõistma that the oppositevastupidi of them mayvõib alsoka be truetõsi.
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ja mõista, et vastandid võivad samuti tõesed olla.
01:45
So, for examplenäide, there are doctorsarstid in ChinaHiina
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Näiteks, Hiinas on arstid,
01:47
who believe that it's theiroma jobtöökoht to keep you healthytervislik.
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kes usuvad, et nende töö on sind tervena hoida.
01:50
So, any monthkuus you are healthytervislik you paymaksma them,
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Seega maksad sa neile iga kuu eest, mil sa oled olnud terve,
01:52
and when you're sickhaige you don't have to paymaksma them because they failedebaõnnestus
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ja kui sa jääd haigeks, ei pea sa neile maksma, kuna nad ei saanud
01:54
at theiroma jobtöökoht. They get richrikas when you're healthytervislik, not sickhaige.
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oma tööga hakkama. Nad saavad rikkaks siis, kui sa oled terve, mitte haige.
01:56
(ApplauseAplaus)
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(Aplaus)
01:59
In mostkõige rohkem musicmuusika, we think of the "one"
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Muusikas mõtleme me enamasti, et "üks"
02:01
as the downbeatDownbeat, the beginningalgusest peale of the musicalmuusikaline phrasefraas: one, two, threekolm, fourneli.
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on takti avalöök, muusikalise fraasi algus. Üks, kaks, kolm, neli.
02:05
But in WestWest AfricanAafrika musicmuusika, the "one"
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Kuid Lääne-Aafrika muusikas on "üks"
02:07
is thought of as the endlõpp of the phrasefraas,
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hoopis fraasi lõpp
02:09
like the periodperiood at the endlõpp of a sentencelause.
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nagu paus lause lõpus.
02:11
So, you can hearkuule it not just in the phrasingkõnepruuk, but the way they countloota off theiroma musicmuusika:
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Seega, seda kuuleb mitte ainult fraasides, vaid kogu nende muusikas.
02:13
two, threekolm, fourneli, one.
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Kaks, kolm, neli, üks.
02:16
And this mapkaart is alsoka accuratetäpne.
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Ja see kaart on ka täpne.
02:19
(LaughterNaer)
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(Naer)
02:21
There's a sayingöeldes that whatevermida iganes truetõsi thing you can say about IndiaIndia,
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On üks ütlus, et iga India kohta tõese väite puhul
02:24
the oppositevastupidi is alsoka truetõsi.
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on ka selle vastand tõene.
02:26
So, let's never forgetunustage, whetherkas at TEDTED, or anywherekõikjal elsemuidu,
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Niisiis, ärme kunagi unusta, nii TEDi konverentsil kui kõikjal mujal,
02:28
that whatevermida iganes brilliantsuurepärane ideasideid you have or hearkuule,
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et mistahes geniaalse idee puhul, mis sul on või mida sa kuuled,
02:31
that the oppositevastupidi mayvõib alsoka be truetõsi.
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selle vastand võib samuti tõene olla.
02:33
DomoDomo arigatoArigato gozaimashitagozaimashita.
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Domo arigato gozaimashita. (Tänan!)
Translated by Majgrit Kallavus
Reviewed by Kaur Sinissaar

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ABOUT THE SPEAKER
Derek Sivers - Entrepreneur
Through his new project, MuckWork, Derek Sivers wants to lessen the burdens (and boredom) of creative people.

Why you should listen

Derek Sivers is best known as the founder of CD Baby. A professional musician since 1987, he started CD Baby by accident in 1998 when he was selling his own CD on his website, and friends asked if he could sell theirs, too. CD Baby was the largest seller of independent music on the web, with over $100M in sales for over 150,000 musician clients.

In 2008, Sivers sold CD Baby to focus on his new ventures to benefit musicians, including his new company, MuckWork, where teams of efficient assistants help musicians do their "uncreative dirty work."

More profile about the speaker
Derek Sivers | Speaker | TED.com

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