TEDIndia 2009
Derek Sivers: Weird, or just different?
Derek Sivers: Divné alebo len iné?
Filmed:
Readability: 2.5
3,629,976 views
"Každá minca má dve strany." hovorí príslovie a len počas 2 minút dokáže Derek Sivers jeho pravdivosť na príkladoch, ktoré by ste nečakali.
Derek Sivers - Entrepreneur
Through his new project, MuckWork, Derek Sivers wants to lessen the burdens (and boredom) of creative people. Full bio
Through his new project, MuckWork, Derek Sivers wants to lessen the burdens (and boredom) of creative people. Full bio
Double-click the English transcript below to play the video.
00:15
So, imagine you're standing on a street anywhere in America
0
0
4000
Predstavte si, �e stoj�te na ulici kdeko�vek v Amerike
00:19
and a Japanese man comes up to you and says,
1
4000
3000
a pr�de k V�m Japonec a sp�ta sa,
00:22
"Excuse me, what is the name of this block?"
2
7000
2000
"Prep��te, ako sa naz�va tento blok?"
00:24
And you say, "I'm sorry, well, this is Oak Street, that's Elm Street.
3
9000
4000
Odpoviete, "Neviem. Toto je Oak Street a to Elm Street.
00:28
This is 26th, that's 27th."
4
13000
2000
Toto je 26-ta a to 27-ma."
00:30
He says, "OK, but what is the name of that block?"
5
15000
2000
On povie, "Aha, ok. Ako sa vol� ten blok?"
00:32
You say, "Well, blocks don't have names.
6
17000
3000
Odvet�te, "No, bloky nemaj� men�.
00:35
Streets have names; blocks are just the
7
20000
2000
Ulice maj� men�, bloky s� len
00:37
unnamed spaces in between streets."
8
22000
2000
bezmenn� priestory medzi ulicami."
00:39
He leaves, a little confused and disappointed.
9
24000
4000
Odídete trochu zmätený a sklamaný.
00:43
So, now imagine you're standing on a street, anywhere in Japan,
10
28000
3000
Teraz si predstavte V�s st� na ulici niekde v Japonsku,
00:46
you turn to a person next to you and say,
11
31000
2000
oto��te sa k osobe ved�a V�s a poviete,
00:48
"Excuse me, what is the name of this street?"
12
33000
2000
"Prep��te, ako sa vol� t�to ulica?"
00:50
They say, "Oh, well that's Block 17 and this is Block 16."
13
35000
4000
Odpovedia, "�, to je blok 17 a to je blok 16."
00:54
And you say, "OK, but what is the name of this street?"
14
39000
3000
A Vy poviete, "Ok, ale ako sa vol� t�to ulica?"
00:57
And they say, "Well, streets don't have names.
15
42000
2000
A oni na to, "No, ulice nemaj� men�.
00:59
Blocks have names.
16
44000
2000
Bloky maj� men�.
01:01
Just look at Google Maps here. There's Block 14, 15, 16, 17, 18, 19.
17
46000
4000
Pozrite sa na t�to Google mapu. Je na nej blok 14, 15, 16, 17, 18, 19.
01:05
All of these blocks have names,
18
50000
2000
V�etky tie bloky maj� men�.
01:07
and the streets are just the unnamed spaces in between the blocks.
19
52000
4000
Ulice medzi nimi s� len bezmenn� priestory.
01:11
And you say then, "OK, then how do you know your home address?"
20
56000
3000
Poviete potom, "Ok, a ako pozn�te Va�u vlastn� adresu?"
01:14
He said, "Well, easy, this is District Eight.
21
59000
3000
Povie, "Jednoducho, toto je distrikt osem.
01:17
There's Block 17, house number one."
22
62000
3000
Blok 17, dom číslo 1."
01:20
You say, "OK, but walking around the neighborhood,
23
65000
2000
Vy na to, "Ok, ale pre�iel som okolo bloku
01:22
I noticed that the house numbers don't go in order."
24
67000
2000
a v�imol si, �e ��sla domov nejd� v porad�."
01:24
He says, "Of course they do. They go in the order in which they were built.
25
69000
3000
Odpovie, "Jasn�, �e id�. S� v porad�, v akom boli postaven�.
01:27
The first house ever built on a block is house number one.
26
72000
3000
Prv� dom postaven� v tomto bloku m� ��slo jedna.
01:30
The second house ever built is house number two.
27
75000
3000
Druh� dom postaven� po �om m� ��slo dva.
01:33
Third is house number three. It's easy. It's obvious."
28
78000
2000
Tret� je dom s ��slom tri. Je to �ahk�. Je to samozrejm�."
01:35
So, I love that sometimes we need to
29
80000
3000
Milujem na tom, �e niekedy mus�me
01:38
go to the opposite side of the world
30
83000
2000
prejs� na koniec sveta,
01:40
to realize assumptions we didn't even know we had,
31
85000
2000
aby sme si uvedomili svoje predsudky
01:42
and realize that the opposite of them may also be true.
32
87000
3000
a pochopili, �e ich opak m�e by� tie� pravdou.
01:45
So, for example, there are doctors in China
33
90000
2000
V ��ne s� napr�klad lek�ri,
01:47
who believe that it's their job to keep you healthy.
34
92000
3000
ktor� veria, �e ich pr�cou je udr�a� �ud� zdrav�ch.
01:50
So, any month you are healthy you pay them,
35
95000
2000
Plat�te im za ka�d� mesiac pre�it� v zdrav�,
01:52
and when you're sick you don't have to pay them because they failed
36
97000
2000
a ke� ochoriete, plati� nemus�te, lebo si neodviedli
01:54
at their job. They get rich when you're healthy, not sick.
37
99000
2000
svoju pr�cu. Bohatn�, ke� ste zdrav�, nie chor�.
01:56
(Applause)
38
101000
3000
(Potlesk)
01:59
In most music, we think of the "one"
39
104000
2000
V��inou v hudbe mysl�me na "jedna"
02:01
as the downbeat, the beginning of the musical phrase: one, two, three, four.
40
106000
4000
ako za�iatok hudobnej fr�zy. Jedna - dva tri �tyri.
02:05
But in West African music, the "one"
41
110000
2000
V Z�padoafrickej hudbe je "jedna"
02:07
is thought of as the end of the phrase,
42
112000
2000
koncom fr�zy
02:09
like the period at the end of a sentence.
43
114000
2000
ako bodka na konci vety.
02:11
So, you can hear it not just in the phrasing, but the way they count off their music:
44
116000
2000
Po�u� to nielen vo fr�zovan�, ale aj v sp�sobe, ak�m po��taj� hudbu.
02:13
two, three, four, one.
45
118000
3000
Dva, tri, �tyri, jedna.
02:16
And this map is also accurate.
46
121000
3000
A t�to mapa je tie� presn�.
02:19
(Laughter)
47
124000
2000
(Smiech)
02:21
There's a saying that whatever true thing you can say about India,
48
126000
3000
Existuje pr�slovie, �e �oko�vek pravdiv� poviete o Indii,
02:24
the opposite is also true.
49
129000
2000
opak je tie� pravdou.
02:26
So, let's never forget, whether at TED, or anywhere else,
50
131000
2000
Nezabudnime teda, �e �i na TEDe alebo inde,
02:28
that whatever brilliant ideas you have or hear,
51
133000
3000
akoko�vek skvele my�lienky po�ujete,
02:31
that the opposite may also be true.
52
136000
2000
ich opak m�e by� tie� pravdou.
02:33
Domo arigato gozaimashita.
53
138000
2000
Domo arigato gozaimashita.
ABOUT THE SPEAKER
Derek Sivers - EntrepreneurThrough his new project, MuckWork, Derek Sivers wants to lessen the burdens (and boredom) of creative people.
Why you should listen
Derek Sivers is best known as the founder of CD Baby. A professional musician since 1987, he started CD Baby by accident in 1998 when he was selling his own CD on his website, and friends asked if he could sell theirs, too. CD Baby was the largest seller of independent music on the web, with over $100M in sales for over 150,000 musician clients.
In 2008, Sivers sold CD Baby to focus on his new ventures to benefit musicians, including his new company, MuckWork, where teams of efficient assistants help musicians do their "uncreative dirty work."
Derek Sivers | Speaker | TED.com