TEDIndia 2009
Derek Sivers: Weird, or just different?
Derek Sivers: 古怪還是不同?
Filmed:
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俗話說：每件事情都有正反兩面。在這兩分鐘內，Derek Sivers 會以幾個你想像不到的例子，來說明這句話如何地真確。
Derek Sivers - Entrepreneur
Through his new project, MuckWork, Derek Sivers wants to lessen the burdens (and boredom) of creative people. Full bio
Through his new project, MuckWork, Derek Sivers wants to lessen the burdens (and boredom) of creative people. Full bio
Double-click the English transcript below to play the video.
00:15
So, imagine you're standing on a street anywhere in America
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想像你站在美國的一條街道上，
00:19
and a Japanese man comes up to you and says,
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有一個日本人走過來跟你說：
00:22
"Excuse me, what is the name of this block?"
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「對不起，請問這一個街區叫什麼名字呢？」
00:24
And you say, "I'm sorry, well, this is Oak Street, that's Elm Street.
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你會回答：「什麼？這個嘛，這條是橡樹街，那條是榆樹街。
00:28
This is 26th, that's 27th."
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這是二十六街，那是二十七街。」
00:30
He says, "OK, but what is the name of that block?"
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他說：「噢，是的。那麼這個街區叫什麼名字呢？」
00:32
You say, "Well, blocks don't have names.
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你回答說：「街區是沒有名字的。
00:35
Streets have names; blocks are just the
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街道有名字，
00:37
unnamed spaces in between streets."
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而街區只是被街道包圍，沒有名字的空間。」
00:39
He leaves, a little confused and disappointed.
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他帶著困惑與失望的走了。
00:43
So, now imagine you're standing on a street, anywhere in Japan,
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現在，想像你站在日本的任何一條街道上，
00:46
you turn to a person next to you and say,
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你轉向身旁的人問到：
00:48
"Excuse me, what is the name of this street?"
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「對不起，請問這條街道叫什麼名字呢？」
00:50
They say, "Oh, well that's Block 17 and this is Block 16."
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他們會回答說：「喔，那一個是十七街區，而這是十六街區。」
00:54
And you say, "OK, but what is the name of this street?"
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你說：「好，但這條街是什麼名字呢？」
00:57
And they say, "Well, streets don't have names.
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他們說：「街道是沒有名字的。
00:59
Blocks have names.
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街區才有名字。
01:01
Just look at Google Maps here. There's Block 14, 15, 16, 17, 18, 19.
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你可以看看這個谷歌地圖。這是 14 街區，15 街區，16 街區，17 街區，18 街區，19 街區。
01:05
All of these blocks have names,
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所有的街區都有名字的。
01:07
and the streets are just the unnamed spaces in between the blocks.
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街道只有街區與街區中間沒有名字的地方。」
01:11
And you say then, "OK, then how do you know your home address?"
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那麼你會問：「好，那麼你怎麼知道你的住址呢？」
01:14
He said, "Well, easy, this is District Eight.
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他回答說：「很簡單，這是第八行政區，
01:17
There's Block 17, house number one."
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第 17 街區，一號屋。」
01:20
You say, "OK, but walking around the neighborhood,
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你說：「但當我在這周遭四處走動時，
01:22
I noticed that the house numbers don't go in order."
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我發現房屋的號碼是不規則的。」
01:24
He says, "Of course they do. They go in the order in which they were built.
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他回答說：「它們當然有規則。它們是跟據興建的時間排序的。
01:27
The first house ever built on a block is house number one.
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第一間在這個街區興建的房子是一號，
01:30
The second house ever built is house number two.
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第二間興建的是二號，
01:33
Third is house number three. It's easy. It's obvious."
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第三間是三號。很簡單。非常明顯。」
01:35
So, I love that sometimes we need to
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因此，我喜歡說，
01:38
go to the opposite side of the world
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你有時需要走到世界的彼岸，
01:40
to realize assumptions we didn't even know we had,
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才會注意到連我們自己都不自覺的，先入為主的觀念，
01:42
and realize that the opposite of them may also be true.
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了解到，這些觀念的反面，也許也是對的。
01:45
So, for example, there are doctors in China
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又例如，中國的醫生，
01:47
who believe that it's their job to keep you healthy.
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相信他們的工作是讓你保持健康。
01:50
So, any month you are healthy you pay them,
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當你健康時，你付錢給他們，
01:52
and when you're sick you don't have to pay them because they failed
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但當你生病時，你不需要付錢給他們，因為他們失職。
01:54
at their job. They get rich when you're healthy, not sick.
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他們的收入來自於使你保持健康，而不是疾病。
01:56
(Applause)
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（掌聲）
01:59
In most music, we think of the "one"
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在大部份的音樂中，我們認為第一拍是重拍，
02:01
as the downbeat, the beginning of the musical phrase: one, two, three, four.
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是音樂段落的開端。一、二、三、四。
02:05
But in West African music, the "one"
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但在非州西部的音樂，
02:07
is thought of as the end of the phrase,
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「一」被認為是音樂段落的完結，
02:09
like the period at the end of a sentence.
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就好像是句子的句號。
02:11
So, you can hear it not just in the phrasing, but the way they count off their music:
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你不只可從它們的段落中聽到，而且從他們數音樂的方法
02:13
two, three, four, one.
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二、三、四、一。
02:16
And this map is also accurate.
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而這個地圖也是正確的。
02:19
(Laughter)
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（笑聲）
02:21
There's a saying that whatever true thing you can say about India,
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又有句話說，關於印度，如論你如何陳述一個事實，
02:24
the opposite is also true.
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其反面亦為真。
02:26
So, let's never forget, whether at TED, or anywhere else,
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所以，請不要忘記，不管你在 TED 或其他任何地方，
02:28
that whatever brilliant ideas you have or hear,
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你想到或聽到的任何出色的點子，
02:31
that the opposite may also be true.
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其反面亦有可能是正確的。
02:33
Domo arigato gozaimashita.
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（日文）非常感謝各位。
ABOUT THE SPEAKER
Derek Sivers - EntrepreneurThrough his new project, MuckWork, Derek Sivers wants to lessen the burdens (and boredom) of creative people.
Why you should listen
Derek Sivers is best known as the founder of CD Baby. A professional musician since 1987, he started CD Baby by accident in 1998 when he was selling his own CD on his website, and friends asked if he could sell theirs, too. CD Baby was the largest seller of independent music on the web, with over $100M in sales for over 150,000 musician clients.
In 2008, Sivers sold CD Baby to focus on his new ventures to benefit musicians, including his new company, MuckWork, where teams of efficient assistants help musicians do their "uncreative dirty work."
Derek Sivers | Speaker | TED.com