TED2009
Joachim de Posada: Don't eat the marshmallow!
Nu mancati "bombonelele", spune Joachim de Posada
Filmed:
Readability: 2.5
3,525,386 views
In acesta scurta prezentare care a avut loc la TED U, Joachim de Posada face cunoscut un experiment crucial asupra recompensei intarziate si cum poate aceasta sa prezica succesul viitor. Cu un material video deosebit despre copiii care trec prin momente dificile atunci cand li se cere sa nu manance "bombonelele".
Joachim de Posada - Speaker and author
Joachim de Posada was a speaker and motivational coach. He was the author of "How to Survive Among the Piranhas" and "Don't Eat the Marshmallow ... Yet." Full bio
Joachim de Posada was a speaker and motivational coach. He was the author of "How to Survive Among the Piranhas" and "Don't Eat the Marshmallow ... Yet." Full bio
Double-click the English transcript below to play the video.
00:18
I'm here because I have a very important message:
0
0
3000
Sunt aici pentru ca am un mesaj foarte important.
00:21
I think we have found
1
3000
2000
Cred ca am descoperit
00:23
the most important factor for success.
2
5000
3000
cel mai important factor pentru succes.
00:26
And it was found close to here, Stanford.
3
8000
5000
Si a fost descoperit aici aproape, la Stanford.
00:31
Psychology professor took kids that were four years old
4
13000
4000
Un profesor de psihologie a luat copii de patru ani
00:35
and put them in a room all by themselves.
5
17000
4000
si i-a pus intr-o camera lasandu-i singuri.
00:39
And he would tell the child, a four-year-old kid,
6
21000
3000
Si le-ar fi spus copiilor, copiilor de patru ani,
00:42
"Johnny, I am going to leave you here with a marshmallow
7
24000
3000
"Johnny, te voi lasa aici cu bomboana asta
00:45
for 15 minutes.
8
27000
2000
pentru 15 minute.
00:47
If, after I come back, this marshmallow is here,
9
29000
4000
Daca atunci cand ma intorc gasesc bomboana aici,
00:51
you will get another one. So you will have two."
10
33000
4000
vei mai primi una. Asa ca vei avea doua."
00:55
To tell a four-year-old kid to wait 15 minutes
11
37000
3000
Sa-i spui unui copil de patru ani sa astepte 15 minute
00:58
for something that they like,
12
40000
2000
pentru ceva ce ii place la nebunie,
01:00
is equivalent to telling us, "We'll bring you coffee in two hours."
13
42000
4000
este echivalent cu a ne spune noua, "Va vom aduce cafeaua in doua ore."
01:04
(Laughter)
14
46000
1000
(Rasete)
01:05
Exact equivalent.
15
47000
2000
Exact echivalent.
01:07
So what happened when the professor left the room?
16
49000
5000
Deci ce sa intamplat cand profesorul a parasit incaperea?
01:12
As soon as the door closed...
17
54000
4000
Imediat ce s-a inchis usa...
01:16
two out of three ate the marshmallow.
18
58000
2000
doi din trei copii au mancat bomboana.
01:18
Five seconds, 10 seconds, 40 seconds, 50 seconds,
19
60000
3000
Cinci secunde, 10 secunde, 40 de secunde, 50 de secunde,
01:21
two minutes, four minutes, eight minutes.
20
63000
2000
doua minute, patru minute, opt minute.
01:23
Some lasted 14-and-a-half minutes.
21
65000
3000
Cativa au rezistat 14 minute si jumatate.
01:26
(Laughter)
22
68000
1000
(Rasete)
01:27
Couldn't do it. Could not wait.
23
69000
4000
N-au reusit. N-au putut astepta.
01:31
What's interesting is that one out of three
24
73000
3000
Ceea ce este interesant este ca unul din trei
01:34
would look at the marshmallow and go like this ...
25
76000
5000
s-a uitat la bombonica si-a facut cam asa...
01:39
Would look at it.
26
81000
2000
S-a uitat la ea.
01:41
Put it back.
27
83000
2000
A pus-o inapoi.
01:43
They would walk around. They would play with their skirts and pants.
28
85000
5000
S-au invartit in jurul ei. S-au jucat cu fustita si pantalonasii.
01:48
That child already, at four, understood
29
90000
3000
Acel copil a inteles deja, la patru ani
01:51
the most important principle for success,
30
93000
3000
cel mai important principiu pentru succes.
01:54
which is the ability to delay gratification.
31
96000
4000
Care este: abilitatea de a intarzia recompensa.
01:58
Self-discipline:
32
100000
2000
Auto-disciplina,
02:00
the most important factor for success.
33
102000
3000
cel mai important factor pentru succes.
02:03
15 years later, 14 or 15 years later,
34
105000
3000
15 ani mai tarziu, 14 sau 15 ani mai tarziu,
02:06
follow-up study.
35
108000
2000
continuarea studiului.
02:08
What did they find?
36
110000
2000
Ce au descoperit?
02:10
They went to look for these kids who were now 18 and 19.
37
112000
3000
S-au dus sa-i caute pe acesti copii care acum aveau 18 sau 19 ani.
02:13
And they found that 100 percent
38
115000
3000
Si au descoperit ca un procent de 100
02:16
of the children that had not eaten the marshmallow were successful.
39
118000
4000
din copii care nu au mancat bomboana au avut succes.
02:20
They had good grades. They were doing wonderful.
40
122000
2000
Au avut note bune. S-au descurcat minunat.
02:22
They were happy. They had their plans.
41
124000
2000
Erau fericiti. Aveau planurile lor.
02:24
They had good relationships with the teachers, students.
42
126000
3000
Aveau relatii bune cu profesorii, studentii.
02:27
They were doing fine.
43
129000
1000
O duceau bine.
02:28
A great percentage of the kids that ate the marshmallow,
44
130000
3000
Un mare procent din copii care au mancat bomboana,
02:31
they were in trouble.
45
133000
1000
aveau probleme.
02:32
They did not make it to university.
46
134000
2000
Nu au reusit la universitate.
02:34
They had bad grades. Some of them dropped out.
47
136000
2000
Aveau note proaste. Unii au renuntat la scoala.
02:36
A few were still there with bad grades.
48
138000
2000
Cativa erau inca la scoala dar aveau note proaste.
02:38
A few had good grades.
49
140000
2000
Cativa aveau note bune.
02:40
I had a question in my mind: Would Hispanic kids
50
142000
2000
Aveam o intrebare in mintea mea: Copii hispanici
02:42
react the same way as the American kids?
51
144000
3000
ar reactiona in acelasi mod precum copii americani?
02:45
So I went to Colombia. And I reproduced the experiment.
52
147000
3000
Asa ca am plecat in Columbia. Si am refacut experimentul.
02:48
And it was very funny. I used four, five and six years old kids.
53
150000
3000
Si a fost foarte distractiv. Am folosit copii de patru, cinci si sase ani.
02:51
And let me show you what happened.
54
153000
3000
Si dati-mi voie sa va arat ce s-a intamplat.
03:09
(Spanish) (Laughter)
55
171000
4000
(Rasete)
04:50
So what happened in Colombia?
56
272000
2000
Deci ce s-a intamplat in Columbia?
04:52
Hispanic kids, two out of three ate the marshmallow;
57
274000
3000
Copii hispanici, doi din trei au mancat bomboana.
04:55
one out of three did not.
58
277000
2000
Unul din trei nu a mancat-o.
04:57
This little girl was interesting;
59
279000
2000
Aceasta fetita a fost interesanta.
04:59
she ate the inside of the marshmallow.
60
281000
2000
A mancat doar umplutura bomboanei.
05:01
(Laughter)
61
283000
1000
(Rasete)
05:02
In other words, she wanted us to think that she had not eaten it, so she would get two.
62
284000
4000
Cu alte cuvinte, ea vroia sa ne faca pe noi sa credem ca nu si-a mancat bomboana, pentru a primi doua.
05:06
But she ate it.
63
288000
2000
Dar a mancat-o.
05:08
So we know she'll be successful. But we have to watch her.
64
290000
3000
Deci noi stim ca ea va avea succes. Dar va trebui s-o supraveghem.
05:11
(Laughter)
65
293000
1000
(Rasete)
05:12
She should not go into banking, for example,
66
294000
3000
Nu ar trebui sa se indrepte catre sectorul bancar, de exemplu,
05:15
or work at a cash register.
67
297000
2000
sau sa lucreze ca si casier.
05:17
But she will be successful.
68
299000
2000
Dar va avea succes.
05:19
And this applies for everything. Even in sales.
69
301000
2000
Si acest lucru se aplica peste tot. Chiar si in vanzari.
05:21
The sales person that --
70
303000
4000
Un agent de vanzare care --
05:25
the customer says, "I want that." And the person says, "Okay, here you are."
71
307000
2000
Clientul spune, "Vreau aia." Si agentul spune " Desigur, poftiti."
05:27
That person ate the marshmallow.
72
309000
2000
Acea persoana a mancat bomboana.
05:29
If the sales person says, "Wait a second.
73
311000
2000
Daca agentul de vanzari spune, " Un moment va rog.
05:31
Let me ask you a few questions to see if this is a good choice."
74
313000
3000
Dati-mi voie sa va pun cateva intrebari pentru a vedea daca aceasta alegere este buna"
05:34
Then you sell a lot more.
75
316000
1000
Atunci vei vinde mult mai mult.
05:35
So this has applications in all walks of life.
76
317000
5000
Deci asta are aplicatii in toate aspectele vietii.
05:40
I end with -- the Koreans did this.
77
322000
3000
Inchei cu -- coreeni au facut asta.
05:43
You know what? This is so good
78
325000
2000
Stiti ce? Aceasta este atat de buna
05:45
that we want a marshmallow book for children.
79
327000
2000
incat am vrea o carte de bomboane pentru copii.
05:47
We did one for children. And now it is all over Korea.
80
329000
3000
Am facut una pentru copii. Si acum este peste tot in Coreea.
05:50
They are teaching these kids exactly this principle.
81
332000
2000
Ii invata pe copii exact acest principiu.
05:52
And we need to learn that principle here in the States,
82
334000
2000
Si noi trebuie sa invatam acel principiu aici in State.
05:54
because we have a big debt.
83
336000
2000
Pentru ca avem o mare datorie.
05:56
We are eating more marshmallows than we are producing.
84
338000
2000
Noi mancam mai multe bomboane decat producem.
05:58
Thank you so much.
85
340000
2000
Va multumesc foarte mult.
ABOUT THE SPEAKER
Joachim de Posada - Speaker and authorJoachim de Posada was a speaker and motivational coach. He was the author of "How to Survive Among the Piranhas" and "Don't Eat the Marshmallow ... Yet."
Why you should listen
Joachim de Posada's infectious energy and humor turned him into a popular motivational coach. Working in Spanish and English, he helped companies and teams find deep and lasting reasons to succeed. His books included How to Survive Among the Piranhas and his latest, No te comas el marshmallow ... todavia, or Don't Eat the Marshmallow ... Yet. (He had recently updated the book for the recession, calling it Don't Eat the Marshmallow ... Ever.)
Joachim de Posada | Speaker | TED.com