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Thomas Hellum: The world's most boring television ... and why it's hilariously addictive
Thomas Hellum: Najdosadnija televizija u svijetu... i zašto izaziva toliku ovisnost
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Čuli ste za "sporu hranu". A sada evo i spore... televizije (Slow TV)? U ovom duhovitom govoru norveški televizijski producent Thomas Hellum govori o tome kako su on i njegov tim počeli emitirati duge, dosadne događaje, često i uživo te kako su pronašli oduševljenu publiku. Show uključuje sedmosatnu vožnju vlakom, 18 sati ribolova i pet i pol dana plovidbe trajektom duž norveške obale. Rezultati su uistinu i predivni i fascinantni.
Thomas Hellum - Slow television advocate
Thomas Hellum is an award-winning television producer who works at NRK Hordaland in Norway. Full bio
Thomas Hellum is an award-winning television producer who works at NRK Hordaland in Norway. Full bio
Double-click the English transcript below to play the video.
00:13
Thank you.
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Hvala vam.
00:14
I have only got 18 minutes
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Imam samo 18 minuta
00:15
to explain something
that lasts for hours and days,
that lasts for hours and days,
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da vam objasnim nešto
što traje satima i danima,
što traje satima i danima,
00:18
so I'd better get started.
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pa bolje da počnem.
00:21
Let's start with a clip
from Al Jazeera's Listening Post.
from Al Jazeera's Listening Post.
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Za početak, evo priloga iz
Al Jazeerinog Listening Posta.
Al Jazeerinog Listening Posta.
00:26
Richard Gizbert: Norway is a country that
gets relatively little media coverage.
gets relatively little media coverage.
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Richard Gizbert: Norveška je relativno
rijetko prisutna u medijima.
rijetko prisutna u medijima.
00:30
Even the elections this past week
passed without much drama.
passed without much drama.
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Čak su i prošlotjedni izbori
prošli bez puno drame.
prošli bez puno drame.
00:33
And that's the Norwegian
media in a nutshell:
media in a nutshell:
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I takvi su, ukratko,
norveški mediji:
norveški mediji:
00:36
not much drama.
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bez puno drame.
00:37
A few years back,
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Prije nekoliko godina,
00:38
Norway's public TV channel NRK
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Norveška javna televizija NRK
00:41
decided to broadcast live coverage
of a seven-hour train ride --
of a seven-hour train ride --
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odlučila je uživo emitirati prijenos
sedmosatne vožnje vlakom --
sedmosatne vožnje vlakom --
00:45
seven hours of simple footage,
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sedam sati jednostavnih snimki
00:47
a train rolling down the tracks.
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vlaka kako klizi tračnicama.
00:50
Norwegians, more than a million of them
according to the ratings, loved it.
according to the ratings, loved it.
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Prema istraživanjima gledanosti to je
oduševilo više od milijun Norvežana.
oduševilo više od milijun Norvežana.
00:53
A new kind of reality TV show was born,
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Rođena je nova vrsta reality-showa
00:56
and it goes against all the rules
of TV engagement.
of TV engagement.
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koja se protivi svim pravilima
televizijskog angažmana.
televizijskog angažmana.
01:00
There is no story line, no script,
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Nema priče, scenarija,
01:02
no drama, no climax,
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drame, vrhunca,
01:04
and it's called Slow TV.
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a naziva se "Slow TV" (usporena TV).
01:06
For the past two months,
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Zadnja dva mjeseca
01:07
Norwegians have been watching
a cruise ship's journey up the coast,
a cruise ship's journey up the coast,
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Norvežani su gledali putničke brodove
kako putuju obalom
kako putuju obalom
01:11
and there's a lot of fog on that coast.
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pokrivenom maglom.
01:13
Executives at Norway's
National Broadcasting Service
National Broadcasting Service
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Rukovoditelji NNBS-a
01:16
are now considering broadcasting
a night of knitting nationwide.
a night of knitting nationwide.
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sad planiraju nacionalni
prijenos noći pletenja.
prijenos noći pletenja.
01:20
On the surface, it sounds boring,
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Čini se dosadno na prvi pogled,
01:23
because it is,
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zato što i jest,
01:24
but something about this TV experiment
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ali ima nešto u ovom TV-eksperimentu
01:26
has gripped Norwegians.
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što je očaralo Norvežane.
01:28
So we sent the Listening Post's
Marcela Pizarro to Oslo
Marcela Pizarro to Oslo
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Stoga smo poslali novinarku
Listening Posta Marcelu Pizarro u Oslo
Listening Posta Marcelu Pizarro u Oslo
01:31
to find out what it is,
but first a warning:
but first a warning:
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da sazna o čemu se radi, no
najprije jedno upozorenje:
najprije jedno upozorenje:
01:34
Viewers may find some of the images
in the following report disappointing.
in the following report disappointing.
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Gledatelje bi neki od prizora
mogli... razočarati.
mogli... razočarati.
01:38
(Laughter)
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(Smijeh)
01:40
Thomas Hellum: And then follows
an eight-minute story on Al Jazeera
an eight-minute story on Al Jazeera
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Thomas Hellum: Zatim slijedi
osmominutna priča na Al Jazeeri
osmominutna priča na Al Jazeeri
01:43
about some strange
TV programs in little Norway.
TV programs in little Norway.
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o neobičnim TV-programima
u malenoj Norveškoj.
u malenoj Norveškoj.
01:46
Al Jazeera. CNN. How did we get there?
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Al Jazeera. CNN.
Kako smo ondje dospjeli?
Kako smo ondje dospjeli?
01:49
We have to go back to 2009,
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Moramo se vratiti u 2009.
01:51
when one of my colleagues
got a great idea.
got a great idea.
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kada je jedan od mojih kolega
dobio sjajnu ideju.
dobio sjajnu ideju.
01:53
Where do you get your ideas?
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Gdje dolazite do ideja?
01:55
In the lunchroom.
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U blagovaonici.
01:57
So he said, why don't we make
a radio program
a radio program
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Rekao je, mogli bismo
napraviti radijski program
napraviti radijski program
02:00
marking the day of the German invasion
of Norway in 1940.
of Norway in 1940.
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na obljetnicu njemačke invazije
na Norvešku 1940.
na Norvešku 1940.
02:04
We tell the story at the exact time
during the night.
during the night.
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Pričat ćemo tu priču u točno to vrijeme
tijekom noći.
tijekom noći.
02:08
Wow. Brilliant idea, except
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Sjajna ideja,
02:10
this was just a couple of weeks
before the invasion day.
before the invasion day.
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samo što je obljetnica bila
tek za nekoliko tjedana.
tek za nekoliko tjedana.
02:13
So we sat in our lunchroom and discussed
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Sjedili smo u blagovaonici i raspravljali
02:15
what other stories
can you tell as they evolve?
can you tell as they evolve?
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o tome koje bismo druge priče mogli
pričati dok se razvijaju.
pričati dok se razvijaju.
02:19
What other things take a really long time?
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Što još jako dugo traje?
02:24
So one of us came up with a train.
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Jedan od nas dosjetio se vlaka.
02:26
The Bergen Railway had its
100-year anniversary that year
100-year anniversary that year
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Bergenska željeznica te je godine
obilježavala 100. obljetnicu.
obilježavala 100. obljetnicu.
02:30
It goes from western Norway
to eastern Norway,
to eastern Norway,
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Željeznica se proteže od zapadne
do istočne Norveške,
do istočne Norveške,
02:33
and it takes exactly the same time
as it did 40 years ago,
as it did 40 years ago,
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a vožnja traje jednako
kao i prije 40 godina
kao i prije 40 godina
02:37
over seven hours. (Laughter)
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- više od sedam sati. (Smijeh)
02:40
So we caught our commissioning editors
in Oslo, and we said,
in Oslo, and we said,
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Našli smo izvršne urednike
u Oslu i rekli im
u Oslu i rekli im
02:43
we want to make a documentary
about the Bergen Railway,
about the Bergen Railway,
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da želimo napraviti dokumentarac
o Bergenskoj željeznici,
o Bergenskoj željeznici,
02:46
and we want to make it in full length,
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i to u stvarnoj dužini.
02:48
and the answer was,
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Odgovor je glasio:
02:50
"Yes, but how long will the program be?"
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"Može, ali koliko će to dugo trajati?"
02:51
"Oh," we said, "full length."
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Rekoh: "U stvarnoj dužini."
02:53
"Yes, but we mean the program."
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"Da, ali mislimo na reportažu."
02:55
And back and forth.
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I tako stalno.
02:57
Luckily for us, they met us with laughter,
very, very good laughter,
very, very good laughter,
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Srećom, jako su se lijepo nasmijali,
03:02
so one bright day in September,
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pa jednog sunčanog rujanskog dana
03:05
we started a program that we thought
should be seven hours and four minutes.
should be seven hours and four minutes.
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počeli smo program za koji smo očekivali
da će trajati 7 sati i 4 minute.
da će trajati 7 sati i 4 minute.
03:09
Actually, it turned out
to be seven hours and 14 minutes
to be seven hours and 14 minutes
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Na kraju je trajalo 7 sati i 14 minuta
03:12
due to a signal failure
at the last station.
at the last station.
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zahvaljujući neuspješnoj signalizaciji
na zadnjoj postaji.
na zadnjoj postaji.
03:16
We had four cameras,
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Imali smo četiri kamere.
03:18
three of them pointing out
to the beautiful nature.
to the beautiful nature.
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Tri su bile usmjerene prema
predivnoj prirodi.
predivnoj prirodi.
03:22
Some talking to the guests,
some information.
some information.
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Neke su snimale
razgovore s gostima i informiranja.
razgovore s gostima i informiranja.
03:26
(Video) Train announcement:
We will arrive at Haugastøl Station.
We will arrive at Haugastøl Station.
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(Video) Obavijest putnicima:
Stižemo na stanicu Haugstøl.
Stižemo na stanicu Haugstøl.
03:30
TH: And that's about it,
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TH: I to je to!
03:31
but of course, also
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No naravno,
03:33
the 160 tunnels gave us the opportunity
to do some archives.
to do some archives.
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160 tunela dalo nam je priliku
da puštamo materijale iz arhive.
da puštamo materijale iz arhive.
03:37
Narrator [in Norwegian]: Then a bit of
flirting while the food is digested.
flirting while the food is digested.
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Govornik (na norveškom):
Malo flerta dok se hrana probavlja.
Malo flerta dok se hrana probavlja.
03:42
The last downhill stretch
before we reach our destination.
before we reach our destination.
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Posljednji dio nizbrdo
prije dolaska na odredište.
prije dolaska na odredište.
03:47
We pass Mjølfjell Station.
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Prolazimo stanicu Mjølfjell.
03:52
Then a new tunnel.
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I onda još jedan tunel.
03:54
(Laughter)
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(Smijeh)
03:55
TH: And now we thought, yes,
we have a brilliant program.
we have a brilliant program.
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TH: I onda smo pomislili:
da, imamo sjajan program!
da, imamo sjajan program!
03:59
It will fit for the 2,000
train spotters in Norway.
train spotters in Norway.
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Svidjet će se 2.000 promatrača vlakova
u Norveškoj.
u Norveškoj.
04:03
We brought it on air in November 2009.
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Prikazali smo to u studenom 2009.
04:06
But no, this was far more attractive.
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Ali ne, ovo je bilo mnogo privlačnije.
04:08
This is the five biggest TV channels
in Norway on a normal Friday,
in Norway on a normal Friday,
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Ovo je pet najvećih TV-programa
u Norveškoj na običan petak,
u Norveškoj na običan petak,
04:12
and if you look at NRK2 over here,
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a pogledate li na NRK2,
04:14
look what happened when they put on
the Bergen Railway show:
the Bergen Railway show:
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pogledajte što se dogodilo kad su
prikazali Bergenske željeznice:
prikazali Bergenske željeznice:
04:18
1.2 million Norwegians
watched part of this program.
watched part of this program.
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1,2 milijuna Norvežana
gledalo je taj program.
gledalo je taj program.
04:22
(Applause)
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(Pljesak)
04:26
And another funny thing:
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I još jedna zanimljivost.
Kada je voditeljica
našeg glavnog programa
našeg glavnog programa
04:28
When the host on our main channel,
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04:30
after they have got news for you,
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nakon vijesti
04:33
she said, "And on our second channel,
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rekla: "A na našem drugom programu
04:35
the train has now
nearly reached Myrdal station."
nearly reached Myrdal station."
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vlak je skoro stigao na stanicu Myrdal."
04:38
Thousands of people
just jumped on the train
just jumped on the train
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Tisuće su ljudi odmah prebacili na vlak
04:41
on our second channel like this.
(Laughter)
(Laughter)
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na našem drugom programu - ovako.
(Smijeh)
(Smijeh)
04:45
This was also a huge success
in terms of social media.
in terms of social media.
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Ovo je bio ogroman uspjeh
i po pitanju društvenih mreža.
i po pitanju društvenih mreža.
04:49
It was so nice to see all the thousands
of Facebook and Twitter users
of Facebook and Twitter users
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Bilo je divno vidjeti tisuće
korisnika Facebooka i Twittera
korisnika Facebooka i Twittera
04:53
discussing the same view,
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kako raspravljaju o istom pogledu,
04:55
talking to each other as if they were
on the same train together.
on the same train together.
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međusobno razgovaraju
kao da su zajedno na vlaku.
kao da su zajedno na vlaku.
05:00
And especially, I like this one.
It's a 76-year-old man.
It's a 76-year-old man.
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Ovo mi je posebno drag primjer.
Ovo je 76-ogodišnjak
Ovo je 76-ogodišnjak
05:03
He's watched all the program,
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koji je odgledao cijeli program
05:05
and at the end station, he rises up
to pick up what he thinks is his luggage,
to pick up what he thinks is his luggage,
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i nakon što je vlak došao na destinaciju,
mislio je da se ustaje uzeti prtljagu,
mislio je da se ustaje uzeti prtljagu,
05:09
and his head hit the curtain rod,
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glavom udario o karnišu
05:13
and he realized he is
in his own living room.
in his own living room.
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i tek je onda shvatio da je
u svom dnevnom boravku.
u svom dnevnom boravku.
05:15
(Applause)
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(Pljesak)
05:21
So that's strong and living TV.
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Televizija je toliko utjecajna.
05:26
Four hundred and thirty-six
minute by minute on a Friday night,
minute by minute on a Friday night,
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436 minuta za minutom
petkom navečer
petkom navečer
05:29
and during that first night,
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i tijekom prve noći
05:31
the first Twitter message came:
Why be a chicken?
Why be a chicken?
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stigao je prvi tweet:
"Nemojte biti kukavice!
"Nemojte biti kukavice!
05:33
Why stop at 436
when you can expand that
when you can expand that
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Zašto stati na 436 minuta
kad to možete proširiti
kad to možete proširiti
05:39
to 8,040, minute by minute,
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na 8.040, minuta po minutu
05:43
and do the iconic journey in Norway,
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i napraviti ikonsku turu Norveškom -
05:45
the coastal ship journey Hurtigruten
from Bergen to Kirkenes,
from Bergen to Kirkenes,
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putovanjem putničkim brodom Hurtigruten
od Bergena do Kirkenesa,
od Bergena do Kirkenesa,
05:48
almost 3,000 kilometers,
covering most of our coast.
covering most of our coast.
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gotovo 3.000 km, preko većine obale.
05:52
It has 120-year-old,
very interesting history,
very interesting history,
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Ima zanimljivu povijest dugu
120 godina
120 godina
05:56
and literally takes part in life
and death along the coast.
and death along the coast.
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i doslovno sudjeluje u životu
i smrti uzduž obale."
i smrti uzduž obale."
06:01
So just a week after the Bergen Railway,
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Tjedan dana nakon Bergenske željeznice
06:04
we called the Hurtigruten company
and we started planning for our next show.
and we started planning for our next show.
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nazvali smo Hurtigruten kompaniju
i počeli planirati sljedeći show.
i počeli planirati sljedeći show.
06:10
We wanted to do something different.
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Htjeli smo napraviti nešto drugačije.
06:12
The Bergen Railway was a recorded program.
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Bergenska željeznica
bila je sniman program.
bila je sniman program.
06:15
So when we sat in our editing room,
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Kad smo sjeli u sobu za montažu,
06:17
we watched this picture --
it's all Ål Station --
it's all Ål Station --
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gledali smo ovu sliku -
to je stanica Ål -
to je stanica Ål -
06:20
we saw this journalist.
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i vidjeli smo ovog novinara.
06:21
We had called him, we had spoken to him,
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Zvali smo ga, pričali smo s njim,
06:23
and when we left the station,
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a kad smo napustili stanicu,
06:25
he took this picture of us
and he waved to the camera,
and he waved to the camera,
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uslikao je ovu sliku i mahao kameri,
06:28
and we thought,
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pa smo pomislili,
06:30
what if more people knew
that we were on board that train?
that we were on board that train?
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što bi bilo kad bi više ljudi
znalo da smo na tom vlaku?
znalo da smo na tom vlaku?
06:33
Would more people show up?
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Bi li se više ljudi pojavilo?
06:35
What would it look like?
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Kako bi to izgledalo?
06:37
So we decided our next project,
it should be live.
it should be live.
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Tako smo odlučili da bi naš
sljedeći projekt trebao ići uživo.
sljedeći projekt trebao ići uživo.
06:40
We wanted this picture of us on the fjord
and on the screen at the same time.
and on the screen at the same time.
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Htjeli smo ovu našu sliku imati
istovremeno i na fjordovima i na ekranu.
istovremeno i na fjordovima i na ekranu.
06:47
So this is not the first time
NRK had been on board a ship.
NRK had been on board a ship.
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Ovo nije bio prvi put
da je NPK bio na brodu.
da je NPK bio na brodu.
06:50
This is back in 1964,
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Ovo je iz 1964.
06:52
when the technical managers
have suits and ties
have suits and ties
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kad su tehnički menadžeri
nosili odijela i kravate
nosili odijela i kravate
06:54
and NRK rolled all its equipment
on board a ship,
on board a ship,
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i NRK je postavio svoju opremu na brod
06:58
and 200 meters out of the shore,
transmitting the signal back,
transmitting the signal back,
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i 200 metara od obale vraćali signal,
07:03
and in the machine room,
they talked to the machine guy,
they talked to the machine guy,
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a u sobi sa strojevima
razgovarali su sa strojovođom.
razgovarali su sa strojovođom.
07:06
and on the deck, they have
splendid entertainment.
splendid entertainment.
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Na palubi su se dobro zabavljali.
07:11
So being on a ship,
it's not the first time.
it's not the first time.
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Dakle, nije nam ovo prvi put na brodu.
(Smijeh)
(Smijeh)
07:17
But five and a half days in a row,
and live, we wanted some help.
and live, we wanted some help.
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Ali budući da se radilo o 5 i pol dana
i da je išlo uživo, trebala nam je pomoć.
i da je išlo uživo, trebala nam je pomoć.
07:22
And we asked our viewers out there,
what do you want to see?
what do you want to see?
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Pitali smo gledatelje što žele vidjeti.
07:26
What do you want us to film?
How do you want this to look?
How do you want this to look?
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Što želite da snimamo?
Kako želite da ovo izgleda?
Kako želite da ovo izgleda?
07:30
Do you want us to make a website?
What do you want on it?
What do you want on it?
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Želite li da napravimo web-stranicu?
Što želite na njoj?
Što želite na njoj?
07:33
And we got some answers
from you out there,
from you out there,
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Dobili smo neke vaše odgovore
07:35
and it helped us a very lot
to build the program.
to build the program.
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koji su nam puno pomogli
u osmišljavanju programa.
u osmišljavanju programa.
07:39
So in June 2011,
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U lipnju 2011.
07:42
23 of us went on board
the Hurtigruten coastal ship
the Hurtigruten coastal ship
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nas 23 se ukrcalo na Hurtigruten brod
07:46
and we set off.
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i zaplovili smo.
07:48
(Music)
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(Glazba)
08:47
I have some really strong memories
from that week, and it's all about people.
from that week, and it's all about people.
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Imam snažna sjećanja na taj tjedan,
a sva uključuju ljude.
a sva uključuju ljude.
08:51
This guy, for instance,
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Npr. ovaj je tip
08:52
he's head of research
at the University in Tromsø
at the University in Tromsø
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voditelj istraživanja
na Sveučilištu u Tromsø.
na Sveučilištu u Tromsø.
08:55
(Laughter)
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(Smijeh)
08:57
And I will show you a piece of cloth,
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Pokazat ću vam komad tkanine,
09:02
this one.
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ovaj.
09:06
It's the other strong memory.
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I to je jedno snažno sjećanje.
09:07
It belongs to a guy called Erik Hansen.
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Pripada Eriku Hansenu.
09:12
And it's people like those two
who took a firm grip of our program,
who took a firm grip of our program,
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Takvi su ljudi snažno
djelovali na naš program
djelovali na naš program
09:20
and together with thousands
of others along the route,
of others along the route,
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i skupa s tisućama drugih
tijekom putovanja
tijekom putovanja
09:24
they made the program what it became.
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napravili su od njega
ono što on sada jest.
ono što on sada jest.
09:27
They made all the stories.
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Stvorili su priče.
09:30
This is Karl. He's in the ninth grade.
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Ovo je Karl. Ide u 9. razred.
09:33
It says, "I will be a little
late for school tomorrow."
late for school tomorrow."
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Piše: "Malo ću zakasniti
na sutrašnju nastavu."
na sutrašnju nastavu."
09:36
He was supposed to be
in the school at 8 a.m.
in the school at 8 a.m.
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Treba je biti u školi u 8:00.
09:39
He came at 9 a.m., and he didn't
get a note from his teacher,
get a note from his teacher,
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Došao je u 9:00
i učiteljica ga nije zapisala
i učiteljica ga nije zapisala
09:42
because the teacher
had watched the program.
had watched the program.
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jer je i ona gledala prijenos.
09:44
(Laughter)
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(Smijeh)
09:46
How did we do this?
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Kako smo to izveli?
09:47
Yes, we took a conference room
on board the Hurtigruten.
on board the Hurtigruten.
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Da, uzeli smo sobu za sastanke
upravnog tijela Hurtigrutena.
upravnog tijela Hurtigrutena.
09:50
We turned it into
a complete TV control room.
a complete TV control room.
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Pretvorili smo je u kontrolnu kabinu.
09:54
We made it all work, of course,
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Sve je radilo, naravno.
09:57
and then we took along 11 cameras.
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Ponijeli smo 11 kamera.
09:59
This is one of them.
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Ovo je jedna od njih.
10:00
This is my sketch from February,
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Ovo je moj nacrt iz veljače.
10:02
and when you give this sketch
to professional people
to professional people
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Kad ovaj nacrt date profesionalcima
10:04
in the Norwegian broadcasting company NRK,
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u NRK-u,
10:07
you get some cool stuff back.
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svašta vam vrate.
10:10
And with some very creative solutions.
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Prvenstveno kreativna rješenja.
10:14
(Video) Narrator [in Norwegian]:
Run it up and down.
Run it up and down.
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(Video) Govornik (na norveškom):
Neka ide gore-dolje.
Neka ide gore-dolje.
10:16
This is Norway's most
important drill right now.
important drill right now.
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Ovo je trenutno najvažnija
norveška bušilica.
norveška bušilica.
10:20
It regulates the height of a bow
camera in NRK's live production,
camera in NRK's live production,
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Regulira visinu kamere
u NRK-ovoj produkciji uživo.
u NRK-ovoj produkciji uživo.
10:26
one of 11 that capture
great shots from the MS Nord-Norge.
great shots from the MS Nord-Norge.
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Jedna od 11 koje hvataju
sjajne snimke MS Nord-Norgea.
sjajne snimke MS Nord-Norgea.
10:30
Eight wires keep the camera stable.
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Osam žica stabilizira kameru.
10:33
Cameraman: I work
on different camera solutions.
on different camera solutions.
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Kamerman: Radim na različitim
kamermanskim rješenjima.
kamermanskim rješenjima.
10:37
They're just tools
used in a different context.
used in a different context.
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To su samo alati koji se koriste
u različitim kontekstima.
u različitim kontekstima.
10:40
TH: Another camera is this one.
It's normally used for sports.
It's normally used for sports.
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TH: Ovo je druga kamera.
Inače je koristimo za sportove.
Inače je koristimo za sportove.
10:44
It made it possible for us to take
close-up pictures of people
close-up pictures of people
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Omogućila nam je da radimo
snimke ljudi u krupnom planu
snimke ljudi u krupnom planu
10:47
100 kilomteres away,
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udaljene i po 100 km,
10:49
like this one. (Laughter)
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poput ove. (Smijeh)
10:54
People called us and asked,
how is this man doing?
how is this man doing?
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Ljudi su nas zvali
da pitaju za ovog čovjeka.
da pitaju za ovog čovjeka.
10:57
He's doing fine. Everything went well.
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Dobro je. Sve je dobro prošlo.
11:00
We also could take pictures of
people waving at us,
people waving at us,
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Mogli smo snimati
i ljude koji su nam mahali,
i ljude koji su nam mahali,
11:03
people along the route,
thousands of them,
thousands of them,
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a i one koji su pitali za smjer,
tisuće njih.
tisuće njih.
11:05
and they all had a phone in their hand.
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Svi su imali mobitele u rukama.
11:08
And when you take a picture of them,
and they get the message,
and they get the message,
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I kad ih slikamo, a oni dobiju poruku
11:11
"Now we are on TV, dad,"
they start waving back.
they start waving back.
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"Tata, na TV-u smo",
i oni počnu mahati.
i oni počnu mahati.
11:13
This was waving TV
for five and a half days,
for five and a half days,
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Ovo je pet i pol dana bila "mašuća-TV".
11:16
and people get so extremely happy
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Ljudi su bili toliko sretni
11:18
when they can send a warm message
to their loved ones.
to their loved ones.
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što su mogli poslati
tople pozdrave voljenima.
tople pozdrave voljenima.
11:23
It was also a great success
on social media.
on social media.
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Bio je to uspjeh i na društvenim medijima.
11:26
On the last day, we met
Her Majesty the Queen of Norway,
Her Majesty the Queen of Norway,
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Na zadnji dan upoznali smo njenu Visost,
kraljicu Norveške
kraljicu Norveške
11:29
and Twitter couldn't quite handle it.
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i Twitter je poblesavio.
11:33
And we also, on the web,
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Također, preko Interneta smo
11:35
during this week we streamed
more than 100 years of video
more than 100 years of video
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tijekom ovog tjedna streamali
više od 100 godina videa
više od 100 godina videa
11:40
to 148 nations,
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u 148 zemalja,
11:43
and the websites are still there
and they will be forever, actually,
and they will be forever, actually,
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Stranice su još uvijek tamo i
tamo će biti zauvijek
tamo će biti zauvijek
11:47
because Hurtigruten was selected
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jer je Hurtigruten izabran
11:49
to be part of the Norwegian
UNESCO list of documents,
UNESCO list of documents,
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da bude dijelom norveške
UNESCO-liste dokumenata.
UNESCO-liste dokumenata.
11:54
and it's also in
the Guinness Book of Records
the Guinness Book of Records
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Također se nalazi u
Guinnessovoj knjizi rekorda
Guinnessovoj knjizi rekorda
11:57
as the longest documentary ever.
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kao najduži dokumentarac ikad.
12:00
(Applause)
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(Pljesak)
12:04
Thank you.
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Hvala vam.
12:07
But it's a long program,
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Ali dug je to program,
12:11
so some watched part of it,
like the Prime Minister.
like the Prime Minister.
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pa su neki gledali samo dijelove,
poput premijera.
poput premijera.
12:14
Some watched a little bit more.
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Neki su gledali malo više.
12:16
It says, "I haven't used
my bed for five days."
my bed for five days."
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Kaže: "Nisam spavao pet dana."
12:20
And he's 82 years old,
and he hardly slept.
and he hardly slept.
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To je 82-ogodišnjak koji je jedva spavao.
12:25
He kept watching because
something might happen,
something might happen,
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Gledao je jer je mislio
da bi se nešto moglo dogoditi
da bi se nešto moglo dogoditi
12:28
though it probably won't. (Laughter)
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iako vjerojatno neće.
(Smijeh)
(Smijeh)
12:30
This is the number
of viewers along the route.
of viewers along the route.
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Ovo je broj gledatelja tijekom rute.
12:33
You can see the famous Trollfjord
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Vidi se poznati Trollfjord,
12:35
and a day after, all-time high for NRK2.
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a dan poslije, vrhunac za NRK2.
12:39
If you see the four biggest
channels in Norway during June 2011,
channels in Norway during June 2011,
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Da pogledate 4 najveća programa
u Norveškoj tijekom lipnja 2011.,
u Norveškoj tijekom lipnja 2011.,
12:45
they will look like this,
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ovako bi izgledali,
12:47
and as a TV producer, it's a pleasure
to put Hurtigruten on top of it.
to put Hurtigruten on top of it.
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a kao TV-producent, zadovoljstvo mi je
na vrh postaviti Hurtigruten.
na vrh postaviti Hurtigruten.
12:51
It looks like this:
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Ovako to izgleda:
12:53
3.2 million Norwegians
watched part of this program,
watched part of this program,
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3,2 milijuna Norvežana gledalo je
barem dio programa,
barem dio programa,
12:56
and we are only five million here.
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a ima nas samo 5 milijuna.
12:58
Even the passengers on board
the Hurtigruten coastal ship --
the Hurtigruten coastal ship --
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Čak su i putnici na Hurtigruten brodu --
13:01
(Laughter) --
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(Smijeh) --
13:03
they chose to watched the telly
instead of turning 90 degrees
instead of turning 90 degrees
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i oni su gledali TV umjesto
da su se okrenuli za 90 stupnjeva
da su se okrenuli za 90 stupnjeva
13:07
and watching out the window.
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i gledali kroz prozor.
13:10
So we were allowed to be
part of people's living room
part of people's living room
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Bilo nam je omogućeno biti
dijelom dnevnog boravka
dijelom dnevnog boravka
13:13
with this strange TV program,
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zahvaljujući ovom neobičnom TV programu
13:16
with music, nature, people.
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s glazbom, prirodom i ljudima.
13:19
And Slow TV was now a buzzword,
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Slow TV postao je popularan izraz.
13:22
and we started looking for other things
we could make Slow TV about.
we could make Slow TV about.
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Počeli smo razmišljati o drugim stvarima
o kojima bismo mogli snimati Slow TV.
o kojima bismo mogli snimati Slow TV.
13:26
So we could either take something long
and make it a topic,
and make it a topic,
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Mogli smo ili uzeti nešto dugačko
i učiniti to temom,
i učiniti to temom,
13:29
like with the railway and the Hurtigruten,
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poput željeznice i Hurtigrutena,
13:31
or we could take a topic and make it long.
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ili uzeti temu i učiniti je dugom.
13:34
This is the last project.
It's the peep show.
It's the peep show.
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Naš zadnji projekt oslanja se
na koncept peepshowa.
na koncept peepshowa.
13:36
It's 14 hours of birdwatching
on a TV screen,
on a TV screen,
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Sastoji se od 14 sati
promatranja ptica na TV-ekranima,
promatranja ptica na TV-ekranima,
13:39
actually 87 days on the web.
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a 87 dana na Internetu.
13:42
We have made 18 hours
of live salmon fishing.
of live salmon fishing.
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Snimili smo uživo 18 sati
ribolova lososa.
ribolova lososa.
13:46
It actually took three hours
before we got the first fish,
before we got the first fish,
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Trebalo je tri sata da upecamo prvu,
13:49
and that's quite slow.
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a to je prilično sporo.
13:51
We have made 12 hours of boat ride
into the beautiful Telemark Canal,
into the beautiful Telemark Canal,
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Snimili smo 12 sati vožnje čamcem
preko kanala Telemark
preko kanala Telemark
13:56
and we have made another train ride
with the northern railway,
with the northern railway,
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i još jednu vožnju vlakom
s južnom željeznicom,
s južnom željeznicom,
13:59
and because this we couldn't do live,
we did it in four seasons
we did it in four seasons
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a budući da to nismo mogli puštati uživo,
snimali smo to tijekom 4 godišnja doba
snimali smo to tijekom 4 godišnja doba
14:03
just to give the viewer
another experience on the way.
another experience on the way.
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kako bismo gledateljima
pružili drugačije iskustvo.
pružili drugačije iskustvo.
14:09
So our next project got us
some attention outside Norway.
some attention outside Norway.
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Sljedeći projekt proslavio nas je
i izvan Norveške.
i izvan Norveške.
14:13
This is from the Colbert Report
on Comedy Central.
on Comedy Central.
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Ovo je iz Colbert Reporta
na Comedy Centralu.
na Comedy Centralu.
14:16
(Video) Stephen Colbert: I've got my eye
on a wildly popular program from Norway
on a wildly popular program from Norway
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(Video) Stephen Colbert: U oko mi je zapeo
užasno popularan norveški program
užasno popularan norveški program
14:20
called "National Firewood Night,"
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pod imenom "Noć državne vatre za ogrjev"
14:23
which consisted of mostly people in parkas
chatting and chopping in the woods,
chatting and chopping in the woods,
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u kojem ljudi u jaknama
brbljaju i sijeku drva,
brbljaju i sijeku drva,
14:27
and then eight hours of a fire
burning in a fireplace. (Laughter)
burning in a fireplace. (Laughter)
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a zatim slijedi osam sati kaminske vatre.
(Smijeh)
(Smijeh)
14:31
It destroyed the other
top Norwegian shows,
top Norwegian shows,
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Uništilo je to druge popularne
norveške emisije poput
norveške emisije poput
14:33
like "So You Think
You Can Watch Paint Dry"
You Can Watch Paint Dry"
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"Gledajmo kako se suši boja"
14:36
and "The Amazing Glacier Race."
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i "Utrke glečerima".
14:39
And get this, almost 20 percent
of the Norwegian population tuned in,
of the Norwegian population tuned in,
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I pazite ovo, skoro 20 posto norveške
populacije je to pratilo,
populacije je to pratilo,
14:45
20 percent.
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20 posto!
14:46
TH: So, when wood fire and wood chopping
can be that interesting,
can be that interesting,
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TH: Pa kad drva za ogrjev i sječa drva
mogu biti toliko zanimljivi,
mogu biti toliko zanimljivi,
14:50
why not knitting?
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zašto ne prikazivati pletenje?
14:52
So on our next project,
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Za naš sljedeći projekt
14:53
we used more than eight hours
to go live from a sheep to a sweater,
to go live from a sheep to a sweater,
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trebalo nam je osam sati
od ovce do džempera
od ovce do džempera
14:58
and Jimmy Kimmel in the ABC show,
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i Jimmyju Kimellu iz ABC-showa
15:01
he liked that.
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to se svidjelo.
15:03
(Music)
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(Glazba)
15:10
(Video) Jimmy Kimmel: Even the people
on the show are falling asleep,
on the show are falling asleep,
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(Video) Jimmy Kimmel: Čak i sudionici
showa počinju spavati
showa počinju spavati
15:14
and after all that,
the knitters actually failed
the knitters actually failed
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i nakon svega toga pletači nisu uspjeli
15:16
to break the world record.
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srušiti svjetski rekord.
15:17
They did not succeed,
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Nisu uspjeli,
15:19
but remember the old Norwegian saying,
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ali sjetite se stare norveške izreke,
15:21
it's not whether you win
or lose that counts.
or lose that counts.
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nije bitno pobijediš li ili izgubiš.
15:23
In fact, nothing counts,
and death is coming for us all.
and death is coming for us all.
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U biti, ništa nije bitno
i smrt dolazi po sve nas.
i smrt dolazi po sve nas.
15:26
(Laughter)
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(Smijeh)
15:27
TH: Exactly. So why does this stand out?
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TH: Upravo tako.
Zašto se onda ovo toliko razlikuje?
Zašto se onda ovo toliko razlikuje?
15:30
This is so completely different
to other TV programming.
to other TV programming.
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Ovo je potpuno drugačije
od drugih TV-emisija.
od drugih TV-emisija.
15:34
We take the viewer on a journey
that happens right now in real time,
that happens right now in real time,
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Gledatelja vodimo
na putovanje koje ide uživo
na putovanje koje ide uživo
15:38
and the viewer gets the feeling
of actually being there,
of actually being there,
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i on dobije dojam da je uistinu tamo,
15:42
actually being on the train, on the boat,
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na vlaku, na brodu,
15:44
and knitting together with others,
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kao da plete među ostalima,
15:46
and the reason I think
why they're doing that
why they're doing that
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a mislim da to rade
15:48
is because we don't edit the timeline.
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zato što ne editiramo razvoj događaja.
15:51
It's important that
we don't edit the timeline,
we don't edit the timeline,
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To je važno,
a također je važno što napravimo
da Slow TV
da Slow TV
15:53
and it's also important
that what we make Slow TV about
that what we make Slow TV about
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15:56
is something that we all can relate to,
that the viewer can relate to,
that the viewer can relate to,
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bude nešto s čime se svi
možemo poistovjetiti
možemo poistovjetiti
16:01
and that somehow has
a root in our culture.
a root in our culture.
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i što je utemeljeno na našoj kulturi.
16:04
This is a picture from last summer
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Ovo je slika od prošlog ljeta
16:06
when we traveled the coast
again for seven weeks.
again for seven weeks.
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kada smo isto putovali
obalom na sedam tjedana.
obalom na sedam tjedana.
16:09
And of course this is a lot of planning,
this is a lot of logistics.
this is a lot of logistics.
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To uključuje puno planiranja i logistike.
16:13
So this is the working plan
for 150 people last summer,
for 150 people last summer,
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Ovo je plan rada
za 150 ljudi prošlog ljeta,
za 150 ljudi prošlog ljeta,
16:17
but more important is what you don't plan.
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ali važnije je ono što ne planirate.
16:20
You don't plan what's going to happen.
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Ne planirate što će se dogoditi.
16:22
You have to just
take your cameras with you.
take your cameras with you.
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Samo ponesete kamere sa sobom.
16:25
It's like a sports event.
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Poput sportskog događaja.
16:27
You rig them and you see what's happening.
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Montirate ih i gledate što će se dogoditi.
16:29
So this is actually
the whole running order
the whole running order
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Ovo je zapravo cijeli plan rada
16:32
for Hurtigruten, 134 hours,
just written on one page.
just written on one page.
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za Hurtigruten, 134 sata
napisano na jednoj stranici.
napisano na jednoj stranici.
16:36
We didn't know anything more
when we left Bergen.
when we left Bergen.
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Nismo znali ništa više
ni kad smo napustili Bergen.
ni kad smo napustili Bergen.
16:40
So you have to let the viewers
make the stories themselves,
make the stories themselves,
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Morate dozvoliti gledateljima
da sami stvore priče.
da sami stvore priče.
16:43
and I'll give you an example of that.
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Dat ću vam primjer.
16:46
This is from last summer,
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Ovo je od prošlog ljeta.
16:47
and as a TV producer,
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Kao TV producent
16:49
it's a nice picture, but now
you can cut to the next one.
you can cut to the next one.
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kažem da je ovo lijepa snimka,
ali sad možemo prijeći na sljedeću.
ali sad možemo prijeći na sljedeću.
16:53
But this is Slow TV,
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No ovo je Slow TV,
16:55
so you have to keep this picture until
it really starts hurting your stomach,
it really starts hurting your stomach,
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pa ćemo je ostaviti
dok vam ne pozlije od nje,
dok vam ne pozlije od nje,
16:58
and then you keep it a little bit longer,
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a onda i još malo duže.
17:01
and when you keep it that long,
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Kad je toliko dugo držite,
17:02
I'm sure some of you now
have noticed the cow.
have noticed the cow.
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siguran sam da su neki od vas
primijetili kravu.
primijetili kravu.
17:05
Some of you have seen the flag.
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Neki su primijetili zastavicu.
17:07
Some of you start wondering,
is the farmer at home?
is the farmer at home?
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Neki se počinju pitati
je li farmer kod kuće.
je li farmer kod kuće.
17:09
Has he left? Is he watching the cow?
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Je li otišao? Pazi li na kravu?
17:12
And where is that cow going?
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Kamo krava ide?
17:15
So my point is, the longer
you keep a picture like this,
you keep a picture like this,
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Želim reći, što duže držite
snimku poput ove,
snimku poput ove,
17:18
and we kept it for 10 minutes,
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a mi smo je držali 10 minuta,
17:21
you start making
the stories in your own head.
the stories in your own head.
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počnete si stvarati scenarije u glavi.
17:25
That's Slow TV.
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To je Slow TV.
17:29
So we think that Slow TV is
one nice way of telling a TV story,
one nice way of telling a TV story,
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Mislimo kako je Slow TV
zgodan način da se ispriča TV priča
zgodan način da se ispriča TV priča
17:34
and we think that we
can continue doing it,
can continue doing it,
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i da možemo nastaviti s tim,
17:37
not too often, once or twice a year,
so we keep the feeling of an event,
so we keep the feeling of an event,
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ne prečesto, jednom ili dvaput godišnje,
kako bi održali osjećaj događaja.
kako bi održali osjećaj događaja.
17:41
and we also think that
the good Slow TV idea,
the good Slow TV idea,
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Dobra ideja koja bi se
prikazivala na Slow TV-u
prikazivala na Slow TV-u
17:44
that's the idea when people say,
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jest ona za koju ljudi kažu
17:46
"Oh no, you can't put that on TV."
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"A ne, to ne možete staviti na TV!"
17:49
When people smile, it might be
a very good slow idea,
a very good slow idea,
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Kako se ljudi smiju, i to bi mogla biti
zanimljiva spora ideja,
zanimljiva spora ideja,
17:52
so after all, life is best
when it's a bit strange.
when it's a bit strange.
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a život je ipak nabolji kad je neobičan!
17:56
Thank you.
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Hvala vam.
17:58
(Applause)
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(Pljesak)
ABOUT THE SPEAKER
Thomas Hellum - Slow television advocateThomas Hellum is an award-winning television producer who works at NRK Hordaland in Norway.
Why you should listen
Thomas Hellum has worked at NRK Hordaland since 1992. The former lighting designer moved into photography and then began work as a producer, specializing in documentaries. In 2009, he became one of the driving forces behind the "Slow TV" movement, filming and broadcasting apparently boring events as they happen and turning them into genuinely thrilling television drama.
In 2008, Hellum won the Grand Prix Golden Prague at the International Television Festival in Prague for the documentary Ballad for Edvard Grieg, which tracked the composer's travels through Europe. He also won the Rose d'Or Award for The Sound of Ole Bull at the Rose d'Or Festival in Lucerne in 2012. His personal motto: "Life is best when it's a bit strange."
Thomas Hellum | Speaker | TED.com