ABOUT THE SPEAKER
Adam Alter - Psychologist
What makes us incessantly check our phones? Adam Alter dives into the fascinating psychology that drives our tech addictions.

Why you should listen

Adam Alter's academic research focuses on judgment, decision-making and social psychology, with a particular interest in the sometimes surprising effects of subtle cues in the environment on human cognition and behavior.

He is the bestselling author of two books: Irresistible, which considers why so many people today are addicted to so many behaviors, from incessant smart phone and internet use to video game playing and online shopping, and Drunk Tank Pink, which investigates how hidden forces in the world around us shape our thoughts, feelings and behaviors.   

More profile about the speaker
Adam Alter | Speaker | TED.com
TED2017

Adam Alter: Why our screens make us less happy

亚当·奥特: 为什么屏幕使我们更不开心?

Filmed:
3,737,315 views

屏幕和电子设备对我们做了什么?心理学家亚当·奥特研究了屏幕从我们身边偷走了多少时间,以及屏幕是如何偷走时间的。他向我们分享花费大量时间在电子设备上让你感到不开心的原因,同时还提出了如何改变这种状况的建议。
- Psychologist
What makes us incessantly check our phones? Adam Alter dives into the fascinating psychology that drives our tech addictions. Full bio

Double-click the English transcript below to play the video.

00:12
So, a few少数 years年份 ago I heard听说
an interesting有趣 rumor谣言.
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几年前,我听到一个有趣的传言。
00:16
Apparently显然地, the head
of a large pet宠物 food餐饮 company公司
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据说,一家大型宠物食品企业的负责人
00:18
would go into the annual全年
shareholder's股东 meeting会议
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会参加年度的股东大会,
并带着一罐狗粮。
00:21
with can of dog food餐饮.
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他会吃这罐狗粮。
00:22
And he would eat the can of dog food餐饮.
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这证明那些食品对他而言足够好,
00:24
And this was his way of convincing使人信服 them
that if it was good enough足够 for him,
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自然也对宠物足够好。
00:28
it was good enough足够 for their pets宠物.
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这个策略现在被称作“吃狗粮”,
00:29
This strategy战略 is now known已知
as "dogfooding内部测试,"
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这是商业中常见的策略。
00:32
and it's a common共同 strategy战略
in the business商业 world世界.
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这个策略并不是指每个人都去吃狗的食物,
00:34
It doesn't mean everyone大家
goes in and eats dog food餐饮,
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00:37
but businesspeople生意人
will use their own拥有 products制品
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而是商人会用他们自己的产品
来证实他们的感觉——
00:39
to demonstrate演示 that they feel --
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他们对自己的产品很自信。
00:41
that they're confident信心 in them.
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现在这已是一个普通的做法,
00:42
Now, this is a widespread广泛 practice实践,
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00:44
but I think what's really interesting有趣
is when you find exceptions例外
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但我认为真正有趣的是你会发现
这个规则的例外——
00:47
to this rule规则,
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当你发现在许多商业案例中,
00:49
when you find cases of businesses企业
or people in businesses企业
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企业不使用自己的产品。
00:51
who don't use their own拥有 products制品.
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事实证明,这种情况在一个行业中
00:53
Turns out there's one industry行业
where this happens发生 in a common共同 way,
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经常发生,
00:56
in a pretty漂亮 regular定期 way,
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这个行业就是基于屏幕的技术行业。
00:57
and that is the screen-based基于屏幕
tech高科技 industry行业.
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在2010年,当史蒂夫·乔布斯发布 iPad 时,
01:00
So, in 2010, Steve史蒂夫 Jobs工作,
when he was releasing释放 the iPadiPad的,
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他将 iPad 描述为一个“非凡”的设备。
01:04
described描述 the iPadiPad的 as a device设备
that was "extraordinary非凡."
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“你将得到从未有过的浏览体验;
01:08
"The best最好 browsing浏览 experience经验
you've ever had;
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01:10
way better than a laptop笔记本电脑,
way better than a smartphone手机.
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比笔记本电脑好得多,比智能手机好得多。
那是一种难以置信的体验。”
01:13
It's an incredible难以置信 experience经验."
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数月后,《纽约时报》的记者
01:15
A couple一对 of months个月 later后来,
he was approached接近 by a journalist记者
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与他联系,
01:18
from the New York纽约 Times,
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他们通了一次很长的电话。
01:19
and they had a long phone电话 call.
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在通话的最后,
01:20
At the end结束 of the call,
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记者提出了一个看似无关紧要的问题。
01:21
the journalist记者 threw in a question
that seemed似乎 like a sort分类 of softball垒球.
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他对乔布斯说:“你的孩子一定很喜欢 iPad。”
01:25
He said to him, "Your kids孩子
must必须 love the iPadiPad的."
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01:28
There's an obvious明显 answer回答 to this,
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这个问题有一个显然的答案,
但乔布斯的回答使把记者吓了一跳。
01:30
but what Jobs工作 said
really staggered交错 the journalist记者.
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记者十分惊讶,
01:33
He was very surprised诧异,
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因为乔布斯回答:“他们还没用过 iPad 呢。
01:34
because he said, "They haven't没有 used it.
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01:36
We limit限制 how much technology技术
our kids孩子 use at home."
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在家中我们限制他们使用电子产品。”
这是一件在技术界非常常见的事。
01:39
This is a very common共同 thing
in the tech高科技 world世界.
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事实上,硅谷附近有一所学校
01:43
In fact事实, there's a school学校
quite相当 near Silicon Valley
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叫做华道夫半岛学校,
01:46
called the Waldorf华尔 School学校
of the Peninsula半岛,
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这所学校在学生们升到八年级前不会使用屏幕。
01:48
and they don't introduce介绍 screens屏幕
until直到 the eighth第八 grade年级.
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真正有趣的是,
01:51
What's really interesting有趣 about the school学校
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这所学校75%的学生家长
01:53
is that 75 percent百分
of the kids孩子 who go there
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是硅谷的技术高管。
01:55
have parents父母 who are high-level高水平
Silicon Valley tech高科技 execs高管.
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01:59
So when I heard听说 about this, I thought
it was interesting有趣 and surprising奇怪,
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所以当我听到这件事时,我觉得很有趣而且很惊讶。
02:02
and it pushed me to consider考虑
what screens屏幕 were doing to me
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它促使我思考屏幕对我自己、
我的家庭、我爱的人,
02:05
and to my family家庭 and the people I loved喜爱,
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甚至对所有人做了什么。
02:07
and to people at large.
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所以最近五年,
02:09
So for the last five years年份,
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作为一个商业和心理学教授,
02:11
as a professor教授 of business商业 and psychology心理学,
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我一直在研究屏幕对我们生活的影响。
02:13
I've been studying研究 the effect影响
of screens屏幕 on our lives生活.
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02:16
And I want to start开始 by just focusing调焦
on how much time they take from us,
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我希望从关注屏幕花去了我们多少时间开始,
02:20
and then we can talk about
what that time looks容貌 like.
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然后我们再来讨论这些时间是什么样的。
我现在展示的是工作日的平均数据,
02:23
What I'm showing展示 you here
is the average平均 24-hour-小时 workday劳动日
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分别是在三个时间点:
02:26
at three different不同 points in history历史:
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2007年,也就是10年前,
02:28
2007 -- 10 years年份 ago --
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2015年,
02:30
2015
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以及我上周刚刚收集的数据。
02:32
and then data数据 that I collected,
actually其实, only last week.
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很多事情并没有
02:35
And a lot of things haven't没有 changed
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发生太大的变化。
02:36
all that much.
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02:39
We sleep睡觉 roughly大致 seven-and-a-half七和半
to eight hours小时 a day;
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每天我们大约花 7 个半小时到 8 个小时睡觉;
02:42
some people say that's declined下降 slightly,
but it hasn't有没有 changed much.
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有人说这个时间略微有下降,但变化不大。
工作花费我们 8 个半小时到 9 个小时。
02:45
We work eight-and-a-half八和半
to nine hours小时 a day.
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而生存活动——
02:48
We engage从事 in survival生存 activities活动 --
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例如吃饭、洗澡、照看孩子——
02:50
these are things like eating
and bathing洗澡 and looking after kids孩子 --
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花费我们三个小时。
02:53
about three hours小时 a day.
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这里留下了空白。
02:54
That leaves树叶 this white白色 space空间.
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这些是我们的私人时间。
02:56
That's our personal个人 time.
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这段时间对我们至关重要。
02:58
That space空间 is incredibly令人难以置信 important重要 to us.
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03:01
That's the space空间 where we do things
that make us individuals个人.
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因为它使我们成为与众不同的人。
03:04
That's where hobbies爱好 happen发生,
where we have close relationships关系,
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在这段时间里我们探索爱好、维持亲密的关系、
思考人生、获得灵感和创意、
03:07
where we really think about our lives生活,
where we get creative创作的,
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回顾以及试图思考
03:10
where we zoom放大 back and try to work out
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过去的生活是否有意义。
03:12
whether是否 our lives生活 have been meaningful富有意义的.
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当然我们在工作中也做过这些,
03:13
We get some of that from work as well,
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但当人们在生命
03:15
but when people look back on their lives生活
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结束之前
03:17
and wonder奇迹 what their lives生活 have been like
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回顾他们的生活时,
03:19
at the end结束 of their lives生活,
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你会发现许多事情他们始终仍念念不忘——
03:21
you look at the last things they say --
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他们在说那些发生在图中空白私人时间中的事。
03:22
they are talking about those moments瞬间
that happen发生 in that white白色 personal个人 space空间.
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所以,这些时间是神圣的;它对我们非常重要。
03:26
So it's sacred神圣; it's important重要 to us.
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现在,我要向你们展示的是
03:28
Now, what I'm going to do is show显示 you
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这些空白中有多少时间被屏幕占据。
03:30
how much of that space空间
is taken采取 up by screens屏幕 across横过 time.
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2007 年,
03:33
In 2007,
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这么多。
03:35
this much.
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这是苹果发布第一台 iPhone 的年份。
03:36
That was the year that Apple苹果
introduced介绍 the first iPhone苹果手机.
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8 年后,
03:39
Eight years年份 later后来,
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03:41
this much.
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是这样的。
03:43
Now, this much.
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到现在,这样。
03:45
That's how much time we spend
of that free自由 time in front面前 of our screens屏幕.
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这是我们在空闲时间里花费在屏幕上的时间。
这个黄色区域,这个细条,是最神奇的地方。
03:48
This yellow黄色 area, this thin sliver裂片,
is where the magic魔法 happens发生.
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你的人性存在于这段时间里。
03:51
That's where your humanity人性 lives生活.
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但现在,这个区域已经很小了。
03:53
And right now, it's in a very small box.
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03:56
So what do we do about this?
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那我们该怎么做呢?
03:57
Well, the first question is:
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第一个问题是:
那个红色的区域是什么样的?
03:59
What does that red space空间 look like?
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当然,屏幕从现在的很多方面看来
04:01
Now, of course课程, screens屏幕 are miraculous神奇
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都是一件不可思议的事。
04:03
in a lot of ways方法.
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我在纽约生活,
04:04
I live生活 in New York纽约,
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04:06
a lot of my family家庭 lives生活 in Australia澳大利亚,
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我有许多家人在澳大利亚生活,
我还有一个一岁的儿子。
04:08
and I have a one-year-old一岁 son儿子.
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我通过屏幕将我的家人介绍给我的儿子。
04:09
The way I've been able能够 to introduce介绍
them to him is with screens屏幕.
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但在 15 或 20 年前,
04:13
I couldn't不能 have doneDONE that
15 or 20 years年份 ago
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我完全无法这么做。
04:15
in quite相当 the same相同 way.
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不难看到,屏幕带给了我们许多好处。
04:16
So there's a lot of good
that comes from them.
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一件你可以做的事情是问问你自己:
04:18
One thing you can do is ask yourself你自己:
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在那段时间里发生了什么?
04:20
What goes on during that time?
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我们使用的应用很丰富吗?
04:22
How enriching丰富 are the apps应用
that we're using运用?
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有些很丰富。
04:25
And some are enriching丰富.
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如果你打断正在用手机的人并说:
04:26
If you stop people while
they're using运用 them and say,
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“告诉我们,你现在的感觉如何?”
04:29
"Tell us how you feel right now,"
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他们会说感觉很好——
04:30
they say they feel pretty漂亮 good
about these apps应用 --
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当他们使用休闲、锻炼、天气、阅读、
04:33
those that focus焦点 on relaxation松弛,
exercise行使, weather天气, reading,
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教育和健康的手机应用时。
04:36
education教育 and health健康.
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人们平均每天在这些应用上花费 9 分钟。
04:38
They spend an average平均 of nine
minutes分钟 a day on each of these.
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而这些应用让人们更不开心。
04:41
These apps应用 make them much less happy快乐.
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04:44
About half the people, when you interrupt打断
them and say, "How do you feel?"
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大约一半的人,当你打断他们并问:“你感觉如何?”
他们回答感觉并不好。
04:47
say they don't feel good about using运用 them.
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有意思的是,在这些应用上——
04:49
What's interesting有趣 about these --
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约会、社交、游戏、
04:51
dating约会, social社会 networking联网, gaming赌博,
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娱乐、新闻、浏览网页——
04:53
entertainment娱乐, news新闻, web卷筒纸 browsing浏览 --
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人们每天花 27 分钟。
04:55
people spend 27 minutes分钟 a day
on each of these.
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我们在使我们不开心的应用上花费了三倍的时间。
04:58
We're spending开支 three times longer
on the apps应用 that don't make us happy快乐.
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这看起来并不明智。
05:02
That doesn't seem似乎 very wise明智的.
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05:04
One of the reasons原因 we spend
so much time on these apps应用
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我们花很多时间在这些
使我们不高兴的应用上,原因之一
05:07
that make us unhappy不快乐
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是它们没有“停止信号”。
05:08
is they rob us of stopping停止 cues线索.
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在 20 世纪,“停止信号”曾经无处不在。
05:10
Stopping停止 cues线索 were everywhere到处
in the 20th century世纪.
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它几乎存在于每件事里。
05:12
They were baked烘烤的 into everything we did.
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“停止信号”提示我们是时候前进,
05:14
A stopping停止 cue球杆 is basically基本上 a signal信号
that it's time to move移动 on,
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去做些新的事情,做些不同的事情。
05:17
to do something new,
to do something different不同.
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不妨想想报纸;最终你读到了结尾,
05:20
And -- think about newspapers报纸;
eventually终于 you get to the end结束,
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于是你把报纸叠起来,放到一旁。
05:23
you fold the newspaper报纸 away,
you put it aside在旁边.
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杂志和书与之相同——你读到了最后一章,
05:26
The same相同 with magazines杂志, books图书 --
you get to the end结束 of a chapter章节,
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于是你考虑是否要继续。
05:29
prompts提示 you to consider考虑
whether是否 you want to continue继续.
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05:32
You watched看着 a show显示 on TV电视,
eventually终于 the show显示 would end结束,
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你观看电视节目,最终节目结束,
05:35
and then you'd have a week
until直到 the next下一个 one came来了.
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于是你要等待一周才能看到下一期。
“停止信号”曾经在生活中的方方面面出现。
05:37
There were stopping停止 cues线索 everywhere到处.
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但当今我们消费媒体的方式已不再有“停止信号”了。
05:39
But the way we consume消耗 media媒体 today今天
is such这样 that there are no stopping停止 cues线索.
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05:43
The news新闻 feed饲料 just rolls劳斯莱斯 on,
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信息滚动出现,
05:45
and everything's一切的 bottomless万丈:
Twitter推特, FacebookFacebook的, InstagramInstagram的,
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一切都没有尽头:
Twitter、Facebook、Instagram、
电子邮件、短信、新闻。
05:49
email电子邮件, text文本 messaging消息, the news新闻.
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当你查看各种来源的信息时,
05:52
And when you do check
all sorts排序 of other sources来源,
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你可以一直继续下去。
05:55
you can just keep going on and on and on.
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我们可以从西欧得到一点如何做的提示。
05:57
So, we can get a cue球杆 about what to do
from Western西 Europe欧洲,
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他们似乎对于工作场所有很多好的想法。
06:02
where they seem似乎 to have a number
of pretty漂亮 good ideas思路 in the workplace职场.
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这里有一个例子。这是一家荷兰设计公司。
06:05
Here's这里的 one example.
This is a Dutch荷兰人 design设计 firm公司.
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他们将工作桌与天花板连在了一起。
06:08
And what they've他们已经 doneDONE
is rigged非法操纵的 the desks书桌 to the ceiling天花板.
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每天晚上 6 点,
06:11
And at 6pm下午 every一切 day,
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无论你在写邮件或者做其他事情,
06:12
it doesn't matter who you're emailing电子邮件
or what you're doing,
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桌子会升到天花板上。
06:15
the desks书桌 rise上升 to the ceiling天花板.
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(笑声)
06:16
(Laughter笑声)
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(掌声)
06:18
(Applause掌声)
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每周有四天,这个空间变成瑜伽室;
06:19
Four days a week, the space空间
turns into a yoga瑜伽 studio工作室,
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另外一天则变成舞蹈俱乐部。
06:23
one day a week, into a dance舞蹈 club俱乐部.
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你喜欢哪个由你自己决定。
06:25
It's really up to you which哪一个 ones那些
you stick around for.
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但这是一个非常棒的停止规则,
06:27
But this is a great stopping停止 rule规则,
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因为它意味着这一天的结束,
06:29
because it means手段 at the end结束 of the day,
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一切停止,不能再工作。
06:31
everything stops停止, there's no way to work.
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德国汽车公司戴姆勒有另一个好方法。
06:33
At Daimler戴姆勒, the German德语 car汽车 company公司,
they've他们已经 got another另一个 great strategy战略.
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当员工前去度假的时候,
06:36
When you go on vacation假期,
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他们不会说:“这个人去度假了,
06:38
instead代替 of saying,
"This person's人的 on vacation假期,
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但他会回来的。”
06:40
they'll他们会 get back to you eventually终于,"
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他们会说:“这个人在度假呢,
所以我们会删除你发给他的邮件。
06:42
they say, "This person's人的 on vacation假期,
so we've我们已经 deleted删除 your email电子邮件.
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他将永远看不到你刚才发的邮件。”
06:45
This person will never see
the email电子邮件 you just sent发送."
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(笑声)
06:48
(Laughter笑声)
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“你可以在几周后再发,
06:49
"You can email电子邮件 back in a couple一对 of weeks,
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或者干脆给其他人写邮件。”
06:52
or you can email电子邮件 someone有人 else其他."
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(笑声)
06:53
(Laughter笑声)
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所以——
06:54
And so --
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(掌声)
06:55
(Applause掌声)
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07:00
You can imagine想像 what that's like.
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你可以想象那个样子。
你在度假,你真的在度假。
07:02
You go on vacation假期,
and you're actually其实 on vacation假期.
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这个公司的员工感觉
07:05
The people who work at this company公司 feel
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他们真正获得了休息。
07:07
that they actually其实 get a break打破 from work.
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当然,这并没有告诉我们
07:09
But of course课程, that doesn't tell us much
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在日常生活中应当怎么做,
07:11
about what we should do
at home in our own拥有 lives生活,
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所以我想给一点建议。
07:13
so I want to make some suggestions建议.
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我可以很轻松的说:在晚上 5 点到 6 点之间,
我不会使用手机。
07:15
It's easy简单 to say, between之间 5 and 6pm下午,
I'm going to not use my phone电话.
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但问题在于,5 点到 6 点的安排在每天是不同的。
07:19
The problem问题 is, 5 and 6pm下午
looks容貌 different不同 on different不同 days.
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因而我想到了一个更好的方法:
07:23
I think a far better strategy战略 is to say,
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我每天都会做某些特定的事情,
07:25
I do certain某些 things every一切 day,
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有些情况每天都会发生,
07:27
there are certain某些 occasions场合
that happen发生 every一切 day,
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比如说晚餐。
07:29
like eating dinner晚餐.
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有时我会独自一人吃晚餐,
07:30
Sometimes有时 I'll be alone单独,
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有时候和其他人一起,
07:32
sometimes有时 with other people,
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有的时候在餐厅,
07:33
sometimes有时 in a restaurant餐厅,
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有的时候在家。
07:34
sometimes有时 at home,
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但我的规则是:绝对不在餐桌上使用手机。
07:36
but the rule规则 that I've adopted采用 is:
I will never use my phone电话 at the table.
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07:40
It's far away,
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这很难,
07:41
as far away as possible可能.
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能做到的可能性不大。
因为我们真的很难抵制诱惑。
07:43
Because we're really bad
at resisting抵制 temptation诱惑.
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但当你有这个“停止信号”,每到晚餐时,
07:45
But when you have a stopping停止 cue球杆
that, every一切 time dinner晚餐 begins开始,
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手机就会离你很远,
07:48
my phone电话 goes far away,
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于是你就远离了诱惑。
07:49
you avoid避免 temptation诱惑 all together一起.
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起先,我很难受。
07:51
At first, it hurts伤害.
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我有了严重的错失恐惧。
07:53
I had massive大规模的 FOMOFOMO.
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(笑声)
07:54
(Laughter笑声)
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我艰难地忍受着。
07:55
I struggled挣扎.
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07:57
But what happens发生 is, you get used to it.
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但接下来发生的事情是,你已经习惯了。
07:59
You overcome克服 the withdrawal退出
the same相同 way you would from a drug药物,
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你度过了这段艰难的过程,就像成功戒毒一样,
接着迎接你的,是更加多彩、丰富、
08:02
and what happens发生 is, life becomes
more colorful华美, richer更丰富,
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有趣的生活——
08:05
more interesting有趣 --
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你与他人有了更好的交流。
08:06
you have better conversations对话.
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你与身旁的人真正联系在了一起。
08:08
You really connect with the people
who are there with you.
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我认为这是一个非常棒的方法,
08:11
I think it's a fantastic奇妙 strategy战略,
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而且我们知道它有效,因为当人们这样做的时候——
08:12
and we know it works作品,
because when people do this --
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我已经发现许多人尝试了这种方式——
08:15
and I've tracked追踪 a lot of people
who have tried试着 this --
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它已经传播开了。
08:17
it expands展开.
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他们觉得这是个好方法,
08:19
They feel so good about it,
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他们从早上的第一个小时就开始做了。
08:20
they start开始 doing it for the first
hour小时 of the day in the morning早上.
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他们开始在周末将手机调为飞行模式。
08:23
They start开始 putting their phones手机
on airplane飞机 mode模式 on the weekend周末.
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那样的话,你的手机成了一个相机,不再是手机了。
08:26
That way, your phone电话 remains遗迹 a camera相机,
but it's no longer a phone电话.
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这是一个强有力的想法,
08:30
It's a really powerful强大 idea理念,
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同时我们知道人们在做这些的时候,
感觉到生活更加美好。
08:31
and we know people feel much better
about their lives生活 when they do this.
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08:35
So what's the take home here?
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所以重点是什么?
08:37
Screens屏幕 are miraculous神奇;
I've already已经 said that,
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屏幕无比神奇;我已经说过了,
而且我认为这千真万确。
08:39
and I feel that it's true真正.
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但我们使用屏幕的方式却像是开过一条长长的路,
08:41
But the way we use them is a lot like
driving主动 down a really fast快速, long road,
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你坐在车里,将油门踩到底,
08:45
and you're in a car汽车 where the accelerator加速器
is mashed捣碎 to the floor地板,
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你踩不到刹车。
08:49
it's kind of hard
to reach达到 the brake制动 pedal踏板.
220
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其实你可以选择。
08:51
You've got a choice选择.
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08:53
You can either glide滑行 by, past过去,
say, the beautiful美丽 ocean海洋 scenes场景
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你可以开过旁边美丽的海景,
08:57
and take snaps按扣 out the window窗口 --
that's the easy简单 thing to do --
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对窗外拍几张照片——这很容易做到——
或者你可以离开这条路,将车开到路边,
09:00
or you can go out of your way
to move移动 the car汽车 to the side of the road,
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踩下刹车,
09:04
to push that brake制动 pedal踏板,
225
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走出车去,
09:05
to get out,
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脱下鞋和袜子,
09:07
take off your shoes and socks袜子,
227
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在沙滩上走几步,
09:08
take a couple一对 of steps脚步 onto the sand,
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体会沙子在你脚下的感觉,
09:11
feel what the sand feels感觉 like
under your feet,
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走向大海,
09:13
walk步行 to the ocean海洋,
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让海水抚摸你的脚踝。
09:14
and let the ocean海洋 lap膝部 at your ankles脚踝.
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09:17
Your life will be richer更丰富
and more meaningful富有意义的
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你的生活会更加充实、更加有意义,
因为你在那种美妙的环境里尽情呼吸,
09:20
because you breathe呼吸 in that experience经验,
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因为你把手机留在了车上。
09:22
and because you've left
your phone电话 in the car汽车.
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谢谢。
09:24
Thank you.
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(掌声)
09:25
(Applause掌声)
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Translated by Andy Xu
Reviewed by Steven Bao

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ABOUT THE SPEAKER
Adam Alter - Psychologist
What makes us incessantly check our phones? Adam Alter dives into the fascinating psychology that drives our tech addictions.

Why you should listen

Adam Alter's academic research focuses on judgment, decision-making and social psychology, with a particular interest in the sometimes surprising effects of subtle cues in the environment on human cognition and behavior.

He is the bestselling author of two books: Irresistible, which considers why so many people today are addicted to so many behaviors, from incessant smart phone and internet use to video game playing and online shopping, and Drunk Tank Pink, which investigates how hidden forces in the world around us shape our thoughts, feelings and behaviors.   

More profile about the speaker
Adam Alter | Speaker | TED.com

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