Sheryl Sandberg: So we leaned in ... now what?
Sheryl Sandberg: Sinirlarimizi zorladik... Peki simdi ne olacak?
As the COO at the helm of Facebook, Sheryl Sandberg juggles the tasks of monetizing the world’s largest social networking site while keeping its users happy and engaged. Full bio
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as I know anyone else's.
that you had very much on your mind
in the sector of technology and social media.
this stage and talk about women,
world, as I think so many of us did.
someone might notice that you're a woman, right?
people on the other end of the table
treatment, or complaining.
And so I went through -- (Laughter)
Dolayısıyla katlandım -- (kahkahalar)
never spoke about it publicly.
20 years ago, and I thought
all the people above me were all men,
an amazing job fighting for equality,
about women, and they said, oh no, no.
cannot be a serious business executive
You'll never be taken seriously again.
Mark Zuckerberg might --
would I do if I wasn't afraid?
afraid is I would get on the TED stage,
And I did, and survived. (Applause)
Ben de öyle yaptım ve hâlâ yaşıyorum. (Alkış)
I'm thinking of that moment, Sheryl,
together, and you turned to me,
you really should share that story.
bu hikayeyi kesinlikle paylaşmalısın.
PM: What was that story?
PM: Neydi o hikaye?
journey. So I had -- TEDWomen --
so I had gotten on a plane the day before,
clinging to my leg: "Mommy, don't go."
to the speech I was planning on giving,
figures, and nothing personal,
I'm having a hard day.
to my leg, and "Don't go."
you have to tell that story.
my daughter was clinging to my leg?
about getting more women into leadership roles,
important part of the journey.
I started writing the book. I wrote a first chapter,
Kitabı yazmaya başladım. İlk bölümü yazdım.
chock-full of data and figures,
tribes, and their sociological patterns.
is like eating your Wheaties. (Laughter)
someone -- no one, no one will read this book.
had to be more honest and more open,
not feeling as self-confident as I should,
failed marriage. Crying at work.
feeling guilty to this day.
going to "Lean In," going to the foundation,
honest about those challenges,
striking parts about the book,
a nerve and is resonating around the world,
and that you do make it clear that,
very important for other women to know,
that many others of us have,
possibly the people who don't believe the same.
you'd go public with the private part,
özelini herkesle paylaşmaya karar vermen
the position of something of an expert
a book, I'm not an author, I'm not a writer,
started impacting people's lives.
ve insanların hayatlarını gerçekten etkilemeye başladı.
letters I got was from a woman
ilk mektuplardan biriydi ve bir kadındandı.
promotion at work, and she turned it down,
ve o bunu reddetmiş.
it down, and her best friend said,
arkadaşı da ona,
went back the next day, she took the job,
ertesi günü işine geri dönüp sunulan terfiyi kabul etmiş,
husband the grocery list. (Laughter)
eşine alışveriş listesini uzatmış. (Kahkahalar)
only women in the corporate world,
-- sadece iş dünyasındaki kadınlar değil
them, and it did impact a lot of them,
ve de konuşmam pek çok iş kadınını etkilemiş olsa da,
farklı koşullara sahip olan insanların etkilenmiş olmasıydı.
attending physician at Johns Hopkins,
Talk, it never really occurred to him
benim TED Talk konusmami izleyene kadar hic farkina varmamis;
his med school classes were women,
the men as he did his rounds.
raised hands, he realized the men's hands were up.
ogrencilerin soz almasini isteyince gormus ki hep erkekler ellerini kaldiriyor.
women to raise their hands more,
hand raising, I'm cold-calling.
And what he proved to himself was that
to them and tell them that.
mom, lives in a really difficult neighborhood,
sartlari zor olan bir semtte yasayan
Talk -- she's never had a corporate job,
and fight for a better teacher for her child.
ona daha iyi bir ogretmen verilmesi icin mucadele etmesine ilham vermis.
men could find their voice through it,
kendilerini bunun araciligiyla bulabilirler
voice, which is clear and strong in the book,
ki bu net ve guclu bir sekilde yer aliyor kitabinda,
in terms of putting yourself in a --
become like in your life?
ve nasil bir yer edindi hayatinda?
a best-selling, best-viewed talk,
en cok satilan bir kitap ve en cok izlenilen bir konusma degil,
literally describe their actions at work as,
insanlar iste gosterdikleri tavirlari artik bu sekilde tanimliyorlar,
I'm happy, and it's the very beginning.
ve bu sadece en baslangici.
an expert. I certainly have done a lot of research.
bu konuda uzman olabilecegini.
Kesinlike bu konuda cok arastirma yaptim.
pored over the materials,
her dokumani detayli inceledim
Because here's what we know:
Cunku bildiklerimiz sunlar:
back from leadership roles all over the world.
kliseler kadinlari liderlik pozisyonlarindan alikoyuyorlar.
I've been all over the world,
'Lean In - Sinirlarini Zorla' cok global,
tum dunyayi dolastim,
kulturler cok farkli.
to Korea, to China, to Asia, Europe,
Japonya'ya, Kore'ye, Cin'e, Asya'dan Avrupa'ya kadar,
Sadece bir sey disinda: Cinsiyet
assertive, aggressive, have voice;
kendini ifade etmesi gerektigini dusunuyoruz
when spoken to, help others.
digerlerine yardim etmeli diye dusunuyoruz.
There is a word for "bossy,"
"Patronluk taslayan" kelimesinin,
there's no negative word for it,
Ama eger kucuk bir kiz liderlik yaparsa
o zaman patronluk taslamis olur.
men here, but bear with me.
to represent your gender.
told you're too aggressive at work.
five percent. Okay, get ready, gentlemen.
ever been told you're too aggressive at work.
said in every country in the world,
aggressive than men? Of course not.
daha agresif olduklarini mi dusunuyoruz? Tabi ki hayir.
exhibit to perform at work, to get results, to lead,
can change this by acknowledging it.
bunu kabullenerek degistirebilecek olmamiz.
I had in this whole journey is,
with John Chambers, the CEO of Cisco.
John Chambers ile ayni sahnede bulundum.
invited me in front of his whole management team,
were good at this. I thought I was good at this.
realized that we -- my company --
ve anladim ki, biz -- benim sirketim --
senior women too aggressive,
cok agresif olduklarini soyledik.
never going to do it again.
people that we know? (Applause)
he believes it's good for his company,
sirketine bunun faydali olacagina inanmasi
of these biases can change it.
someone call a little girl "bossy,"
'patronluk tasladigini' soyledigini gorurseniz
big smile, and you say,
ve deyin ki
executive leadership skills." (Laughter)
SS: Absolutely.
SS: Kesinlikle.
the reason, as you said, in writing it,
senin de dedigin gibi bunu yazma sebebin
face the fact that women are --
bu gerceklerle yuzlesin, kadinlar --
doors, and more opportunities --
oldugu zamanlarda bile
many of them we have to own within ourselves
bunlarin cogunu kendi icimizde sahiplenmemiz gerekiyor
dialogue, which is great.
and I think all of us, is action.
herkes icin oyle oldugunu dusunuyorum, icraat.
they're mostly men, say to me,
cogunlukla erkek, bana diyorlar ki
be paid as much as the men.
maas odenmesini istiyorlar.
be paid as much as the men.
zam icin talepte bulunduklarini soyluyorlar.
better relationships with their spouses,
promotions they should be getting at work,
themselves. Even little things.
Kucuk seylerde bile.
that he didn't realize that more women were, in fact,
kendisi daha fazla kadinin gercekten de
of the room, which they are,
on his staff need to sit at the table.
with the book "Lean In"
daireler kurmalarinda yardim ediyor -- bunlar kucuk gruplar,
you want, which meet once a month.
bu gruplar ayda bir bulusuyor.
about 500 circles. That would've been great.
Harika olurdu bu.
in 50 countries in the world.
12.000 daire olusturulmus durumda.
are meeting every single month.
they started the first Lean In circle in Beijing,
Pekin'deki ilk 'Lean In' dairesini baslatanlar,
their society that they are "left over,"
birer 'artik' olduklari soylenmis onlara
once a month at a meeting
yardimci oluyor.
kind of partners they want, if at all.
and introduced ourselves,
and where they're from,
and this was my dream.
ben Sheryl Sandberg ve bu benim hayalimdi.
I've talked about it before.
Bundan daha once de bahsetmistim.
the world, who grew up in a rural village,
she doesn't want to marry,
a group of people and refuse that,
the global nature of the message?
came out, many people thought,
cogu insan sunu dusunmustu,
for young women on their way up.
the barriers, and recognize them,
engelleri ongormeli ve onlarin farkina varmali
diyalog icerisinde olmalilar,
Doing that. Pursuing the corporate world.
say, in rural and developing countries.
kirsal ve gelismekte olan ulkelerede de
okunmakta.
perhaps led to a new perspective on your part?
and about equality.
women need more self-confidence,
daha fazla kendine guvene ihtiyaclari var
a world where the men get "and,"
asked how he does it all. (Laughter)
been asked, how do you do it all?
if you've been asked how you do it all?
slash -- have jobs and children.
in the world, including the United States,
kadinlarin buyuk cogunlugu
how broad the message is.
mesajin ne kadar kapsamli oldugunu anlamiyorlar.
for rescued sex workers in Miami.
people make the transition
them from their pimps, and using it.
in Texas which are using the book,
all the way to Ethiopia.
are told they can't have what men can have --
-- nasil kadinlarin, erkeklerin sahip olabileceklerine sahip olamayacaklarinin soylenilmesi,
how we assume that voice is for men,
nasil sesin erkege ait oldugunun farzedilmesi,
think they are very universal.
bunlar bence cok evrensel mesajlar.
make another TEDWomen talk,
yapmak icin cagirilsaydin
of this experience, for you personally,
not changing quickly enough.
another year of data came out from the U.S. Census.
for women in the United States.
time those numbers went up?
stagnating in so many ways.
hard to talk about gender.
a word I really think we need to embrace.
word bossy and bring back --
we need to get rid of the word "bossy"
because we need it.
ABOUT THE SPEAKER
Sheryl Sandberg - COO, FacebookAs the COO at the helm of Facebook, Sheryl Sandberg juggles the tasks of monetizing the world’s largest social networking site while keeping its users happy and engaged.
Why you should listen
Long before Sheryl Sandberg left Google to join Facebook as its Chief Operating Officer in 2008, she was a fan. Today she manages Facebook’s sales, marketing, business development, human resources, public policy and communications. It’s a massive job, but one well suited to Sandberg, who not only built and managed Google’s successful online sales and operations program but also served as an economist for the World Bank and Chief of Staff at the US Treasury Department. Sandberg’s experience navigating the complex and socially sensitive world of international economics has proven useful as she and Facebook founder Mark Zuckerberg work to strike a balance between helping Facebook users control privacy while finding ways to monetize its most valuable asset: data.
At TEDWomen in 2010 Sandberg made the bold decision to talk about the experience of being one of very few women at the C-level of business. She noted that many women, in anticipating having a family, "lean back" from leading at work. After her TED Talk took off, Sandberg wrote the book Lean In, which has spent nearly a year on the New York Times Bestseller list. Sandberg plans to release a version of the book for graduates.
Sheryl Sandberg | Speaker | TED.com