ABOUT THE SPEAKER
Graham Hill - Journalist
Graham Hill is the founder of TreeHugger.com and LifeEdited; he travels the world to tell stories of sustainability and minimalism. He tweets at @GHill.

Why you should listen
Graham Hill is the founder of LifeEdited, dedicated to helping people design their lives for more happiness with less stuff. When he started the company in 2010, it brought the ideas of his previous project, the eco-blog and vlog TreeHugger.com, into design and architecture. (The TreeHugger team joined the Discovery Communications network as a part of their Planet Green initiative, and Hill now makes appearances on the green-oriented cable channel.)

Before Treehugger, Hill studied architecture and design (his side business is making those cool ceramic Greek coffee cups). His other company, ExceptionLab, is devoted to creating sustainable prototypes -- think lamps made from recycled blinds and ultra-mod planters that are also air filters.

Hill is the author of Weekday Vegetarian, available as a TED Book on Amazon and Apple's iBooks.

 

More profile about the speaker
Graham Hill | Speaker | TED.com
TED2010

Graham Hill: Why I'm a weekday vegetarian

Graham Hill: Kenapa saya menjadi vegetarian pada hari kerja

Filmed:
2,651,431 views

Kita semua tahu hujah-hujah bahawa menjadi vegetarian adalah lebih baik terhadap alam sekitar dan haiwan -- tapi dalam budaya karnivor, mungkin adalah sukar untuk membuat perubahan itu. Graham Hill mempunyai cadangan yang berkesan dan praktikal.
- Journalist
Graham Hill is the founder of TreeHugger.com and LifeEdited; he travels the world to tell stories of sustainability and minimalism. He tweets at @GHill. Full bio

Double-click the English transcript below to play the video.

00:17
About a yeartahun agosebelum ini,
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Kira-kira setahun lalu,
00:19
I askedbertanya myselfsaya sendiri a questionsoalan:
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saya menanya diri sendiri
satu soalan:
00:21
"KnowingMengetahui what I know,
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"Berdasarkan apa yang
saya tahu,
00:23
why am I not a vegetarianvegetarian?"
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kenapa saya bukan
seorang vegetarian?"
00:25
After all, I'm one of the greenhijau guys:
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Saya salah seorang
pencinta alam:
00:28
I grewberkembang up with hippiehippie parentsibu bapa in a loglog cabinkabin.
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ibu bapa saya golongan hipi;
saya membesar di dalam rumah balak.
00:31
I startedbermula a sitetapak calleddipanggil TreeHuggerTreeHugger --
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Saya mulakan sebuah laman web
yang dipanggil Pemeluk Pokok --
00:36
I carepenjagaan about this stuffbarangan.
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Saya mengambil berat
tentang hal-hal ini.
00:39
I knewtahu that eatingmakan a meresemata-mata hamburgerhamburger a day
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Saya tahu bahawa makan
satu hamburger setiap hari
00:41
can increasemeningkat my riskrisiko of dyingmati by a thirdketiga.
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boleh meningkatkan risiko kematian saya
sebanyak 0.33%.
00:45
CrueltyKekejaman: I knewtahu that the 10 billionbilion
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Kezaliman:
Saya tahu bahawa setiap tahun
00:48
animalshaiwan we raisemenaikkan eachsetiap yeartahun for meatdaging
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10 bilion ekor haiwan diternak
00:51
are raiseddibangkitkan in factorykilang farmladang conditionskeadaan
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di ladang mengikut cara kilang.
00:54
that we, hypocriticallymunafik, wouldn'ttidak akan even considerpertimbangkan
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Secara hipokrit,
kita tidak akan membiarkannya berlaku
00:57
for our ownsendiri catskucing, dogsanjing and other petshaiwan peliharaan.
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pada kucing, anjing dan
haiwan peliharaan kita yang lain.
01:01
EnvironmentallyAlam sekitar, meatdaging, amazinglyluar biasa,
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Dari segi alam sekitar,
haiwan
01:04
causessebab more emissionspelepasan
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membebaskan lebih banyak gas
01:06
than all of transportationpengangkutan combineddigabungkan:
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berbanding jumlah gas yang dibebaskan
semua jenis pengangkutan:
01:08
carskereta, trainskereta api, planespesawat, busesbas, boatsbot, all of it.
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kereta, kereta api, pesawat,
bas, bot; kesemuanya.
01:12
And beefdaging lembu productionpengeluaran useskegunaan 100 timeskali the waterair
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Proses pengeluaran daging lembu
menggunakan 100 kali ganda air
01:15
that mostpaling banyak vegetablessayur-sayuran do.
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lebih banyak daripada jumlah air yang digunakan
untuk sayur-sayuran.
01:20
I alsojuga knewtahu that I'm not alonesahaja.
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Saya tahu saya bukan bersendirian.
01:23
We as a societymasyarakat
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Masyarakat kita
01:25
are eatingmakan twicedua kali as much meatdaging
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makan 2 kali ganda lebih daging
01:27
as we did in the 50s.
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berbanding masyarakat
pada tahun 50-an.
01:30
So what was oncesekali the specialistimewa little sidesebelah treatmerawat
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Dulu, apa yang dianggap
makanan sampingan khas
01:33
now is the mainutama, much more regularbiasa.
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telah menjadi makanan utama
pada masa kini.
01:35
So really, any of these anglessudut
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Jadi, melihat dari
mana-mana sudut tersebut,
01:37
should have been enoughcukup to convincemeyakinkan me to go vegetarianvegetarian.
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ia sepatutnya dapat meyakinkan saya
agar menjadi seorang vegetarian.
01:40
YetLagi, there I was -- chkcakera, chkcakera, chkcakera --
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Tapi -chk, chk, chk --
01:42
tuckingtucking into a bigbesar oldtua steaksteak.
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saya masih makan stik.
01:45
So why was I stallingpunah?
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Kenapa saya melengahkannya?
01:48
I realizedsedar that what I was beingmenjadi pitchedyang disampaikan
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Saya sedar bahawa
saya menganggapnya sebagai
01:50
was a binarybinari solutionpenyelesaian.
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"pilihan pertama" atau
"pilihan kedua",
01:52
It was eithersama ada
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iaitu sama ada
01:54
you're a meatdaging eaterpemakan or you're a vegetarianvegetarian,
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saya seorang pemakan daging
atau seorang vegetarian.
01:57
and I guessmeneka I just wasn'ttidak quiteagak readysedia.
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Rasanya,
saya belum bersedia.
02:00
ImagineBayangkan your last hamburgerhamburger.
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Bayangkan hamburger terakhir anda.
02:03
(LaughterGelak ketawa)
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(Gelak ketawa)
02:07
So my commonbiasa senserasa,
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Akal budi saya,
02:10
my good intentionsniat,
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niat baik saya,
02:13
were in conflictkonflik with my tasterasa budstunas.
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bertentangan dengan
tunas rasa saya;
02:15
And I'd commitkomit to doing it laterkemudian,
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jadi,
saya melengahkannya.
02:18
and not surprisinglymengejutkan, laterkemudian never camedatang.
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Akhirnya,
ia tidak berlaku.
02:21
SoundBunyi familiarbiasa?
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Betul?
02:24
So I wonderedtertanya-tanya,
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Jadi,
saya tertanya-tanya,
02:26
mightmungkin there be a thirdketiga solutionpenyelesaian?
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adakah terdapat
"pilihan ketiga"?
02:29
And I thought about it, and I camedatang up with one.
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Saya berfikir tentangnya
dan menemuinya.
02:31
I've been doing it for the last yeartahun, and it's great.
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Saya mengamalkannya sejak tahun lepas,
saya sukakannya.
02:34
It's calleddipanggil weekdayhari kerja vegsayur-sayuran.
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Ia dipanggil
vegetarian pada hari kerja.
02:37
The namenama sayskata it all:
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Nama itu telah menggambarkannya:
02:39
Nothing with a facemuka MondayHari Isnin throughmelalui FridayHari Jumaat.
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Menjadi vegetarian
pada hari Isnin hingga hari Jumaat.
02:41
On the weekendhujung minggu, your choicepilihan.
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Pada hujung minggu,
ia pilihan anda.
02:45
SimpleMudah.
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Mudah.
02:47
If you want to take it to the nextseterusnya leveltahap,
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Jika anda mahu mengamalkannya
pada tahap seterusnya,
02:49
rememberingat, the majorutama culpritspesalah-pesalah
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ingat,
apa yang paling memudaratkan
02:51
in termsterma of environmentalalam sekitar damagekerosakan and healthkesihatan
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alam sekitar dan kesihatan
02:54
are redmerah and processeddiproses meatsdaging.
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ialah daging merah dan
daging yang telah diproses.
02:56
So you want to swapswap those out
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Anda boleh menggantikannya dengan
02:58
with some good, sustainablysecara lestari harvesteddituai fishikan.
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ikan yang berkualiti baik dan
dipelihara secara mesra alam.
03:01
It's structuredberstruktur,
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Ia berstruktur,
03:03
so it endsberakhir up beingmenjadi simplemudah to rememberingat,
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jadi ia agak mudah diingati.
03:05
and it's okay to breakpecah it here and there.
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Jangan risau jika anda
tidak mengamalkannya secara tetap.
03:08
After all, cuttingmemotong fivelima dayshari a weekminggu
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Tidak makan daging
5 hari seminggu
03:10
is cuttingmemotong 70 percentperatus of your meatdaging intakepengambilan.
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mengurangkan pengambilan
daging sebanyak 70%.
03:13
The programprogram has been great, weekdayhari kerja vegsayur-sayuran.
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Amalan ini sangat baik,
vegetarian pada hari kerja.
03:16
My footprint'sjejak di smallerlebih kecil,
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sumbangan karbon saya berkurang,
03:18
I'm lesseningkurangkan pollutionpencemaran,
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Saya mengurangkan pencemaran,
03:20
I feel better about the animalshaiwan,
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saya tidak begitu rasa bersalah
terhadap haiwan,
03:22
I'm even savingpenjimatan moneywang.
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bahkan saya jimatkan wang.
03:24
BestTerbaik of all, I'm healthierlebih sihat,
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Yang terpenting,
saya lebih sihat.
03:26
I know that I'm going to livehidup longerlebih lama,
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Saya tahu bahawa
saya akan hidup lebih lama,
03:29
and I've even losthilang a little weightberat badan.
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bahkan jumlah berat badan saya
menurun sedikit.
03:32
So, please asktanya yourselvesdiri sendiri,
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Jadi,
sila tanya diri anda,
03:35
for your healthkesihatan,
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demi kesihatan anda,
03:37
for your pocketbookpocketbook,
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demi wang anda,
03:39
for the environmentpersekitaran, for the animalshaiwan:
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demi alam sekitar,
demi haiwan:
03:42
What's stoppingberhenti you from givingmemberi weekdayhari kerja vegsayur-sayuran a shotditembak?
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Apa yang menghindari anda
menjadi vegetarian pada hari kerja?
03:45
After all, if all of us
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Jika kita semua
03:48
atemakan halfseparuh as much meatdaging,
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mengurangkan separuh daripada
jumlah pengambilan daging,
03:50
it would be like halfseparuh of us
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ia seakan-akan
separuh daripada diri kita
03:52
were vegetariansvegetarian.
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menjadi vegetarian.
03:54
Thank you.
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Terima kasih.
03:56
(ApplauseTepukan)
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(Tepukan)
Translated by PF Ng
Reviewed by May Khoo

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ABOUT THE SPEAKER
Graham Hill - Journalist
Graham Hill is the founder of TreeHugger.com and LifeEdited; he travels the world to tell stories of sustainability and minimalism. He tweets at @GHill.

Why you should listen
Graham Hill is the founder of LifeEdited, dedicated to helping people design their lives for more happiness with less stuff. When he started the company in 2010, it brought the ideas of his previous project, the eco-blog and vlog TreeHugger.com, into design and architecture. (The TreeHugger team joined the Discovery Communications network as a part of their Planet Green initiative, and Hill now makes appearances on the green-oriented cable channel.)

Before Treehugger, Hill studied architecture and design (his side business is making those cool ceramic Greek coffee cups). His other company, ExceptionLab, is devoted to creating sustainable prototypes -- think lamps made from recycled blinds and ultra-mod planters that are also air filters.

Hill is the author of Weekday Vegetarian, available as a TED Book on Amazon and Apple's iBooks.

 

More profile about the speaker
Graham Hill | Speaker | TED.com

Data provided by TED.

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