TED2013
Nilofer Merchant: Got a meeting? Take a walk
Nilofer Merchant: Ada mesyuarat? Cuba berjalan
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Nilofer Merchant mencadangkan satu idea yang mungkin membawa kesan yang besar dalam kehidupan dan kesihatan anda: Lain kali, apabila anda menghadiri mesyuarat satu-dengan-satu, jadikannya "berjalan sambil bermesyuarat" -- dan biarkan idea-idea tercetus apabila anda berjalan sambil berbincang.
Nilofer Merchant - Corporate director, author
Business innovator Nilofer Merchant thinks deeply about the frameworks, strategies and cultural values of companies. Full bio
Business innovator Nilofer Merchant thinks deeply about the frameworks, strategies and cultural values of companies. Full bio
Double-click the English transcript below to play the video.
00:13
What you're doing,
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Apa yang anda sedang lakukan,
00:15
right now, at this very moment,
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sekarang, pada saat ini,
00:18
is killing you.
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akan membunuh anda.
00:20
More than cars or the Internet
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Lebih kerap daripada
kereta atau Internet,
kereta atau Internet,
00:22
or even that little mobile device we keep talking about,
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bahkan peranti bimbit
yang kita selalu sebut,
yang kita selalu sebut,
00:25
the technology you're using the most almost every day
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apa yang anda gunakan
hampir setiap hari
hampir setiap hari
00:28
is this, your tush.
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ialah ini,
punggung anda.
punggung anda.
00:31
Nowadays people are sitting 9.3 hours a day,
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Kini, orang ramai duduk
selama 9.3 jam setiap hari;
selama 9.3 jam setiap hari;
00:34
which is more than we're sleeping, at 7.7 hours.
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ia lebih lama daripada waktu tidur,
iaitu 7.7 jam.
iaitu 7.7 jam.
00:38
Sitting is so incredibly prevalent,
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Kita selalu duduk.
00:40
we don't even question how much we're doing it,
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Kita tidak mempersoalkan
berapa kerap kita duduk.
berapa kerap kita duduk.
00:42
and because everyone else is doing it,
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Oleh sebab orang lain
juga duduk,
juga duduk,
00:45
it doesn't even occur to us that it's not okay.
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ia tidak kelihatan bahawa
duduk adalah tidak sihat.
duduk adalah tidak sihat.
00:47
In that way, sitting has become
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Jadi,
duduk telah menjadi
duduk telah menjadi
00:50
the smoking of our generation.
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sesuatu yang memudaratkan
bagi generasi kita.
bagi generasi kita.
00:54
Of course there's health consequences to this,
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Semestinya, ia mengakibatkan
masalah kesihatan
masalah kesihatan
00:56
scary ones, besides the waist.
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yang buruk,
selain masalah pinggang.
selain masalah pinggang.
00:59
Things like breast cancer and colon cancer
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Penyakit seperti kanser payudara
dan kanser kolon
dan kanser kolon
01:03
are directly tied to our lack of physical [activity],
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berkaitan secara langsung dengan
kekurangan aktiviti fizikal,
kekurangan aktiviti fizikal,
01:06
Ten percent in fact, on both of those.
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Pada hakikatnya,
kadar penyakit ialah 10%.
kadar penyakit ialah 10%.
01:08
Six percent for heart disease,
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6% untuk penyakit jantung,
01:10
seven percent for type 2 diabetes,
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7% untuk diabetes jenis kedua,
01:12
which is what my father died of.
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ayah saya meninggal dunia
akibat penyakit ini.
akibat penyakit ini.
01:15
Now, any of those stats should convince each of us
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Salah satu statistik itu dapat meyakinkan kita
agar banyak bergerak,
agar banyak bergerak,
01:17
to get off our duff more,
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Salah satu statistik itu dapat meyakinkan kita
agar banyak bergerak,
agar banyak bergerak,
01:18
but if you're anything like me, it won't.
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tapi jika anda seperti saya,
ia tidak akan berlaku.
ia tidak akan berlaku.
01:21
What did get me moving was a social interaction.
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Apa yang menyebabkan saya bergerak
ialah interaksi sosial.
ialah interaksi sosial.
01:24
Someone invited me to a meeting,
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Seseorang mengundang saya
ke sebuah mesyuarat,
ke sebuah mesyuarat,
01:26
but couldn't manage to fit me in
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tapi dia tidak dapat
memasukkan saya
memasukkan saya
01:27
to a regular sort of conference room meeting, and said,
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ke dalam bilik mesyuarat;
jadi dia kata,
jadi dia kata,
01:30
"I have to walk my dogs tomorrow. Could you come then?"
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"Saya perlu bawa anjing saya berjalan-jalan.
Bolehkah anda datang?"
Bolehkah anda datang?"
01:34
It seemed kind of odd to do,
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Ia nampak pelik.
01:36
and actually, that first meeting, I remember thinking,
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Saya masih ingat, pada mesyuarat pertama itu,
saya terfikir,
saya terfikir,
01:38
"I have to be the one to ask the next question,"
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"Saya perlu menanya
soalan seterusnya,"
soalan seterusnya,"
01:40
because I knew I was going to huff and puff
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kerana saya tahu
saya akan tercungap-cungap
saya akan tercungap-cungap
01:43
during this conversation.
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semasa perbincangan.
01:45
And yet, I've taken that idea and made it my own.
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Saya telah mengambil idea itu dan
menjadikannya idea saya.
menjadikannya idea saya.
01:48
So instead of going to coffee meetings
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Daripada bermesyuarat
sambil minum kopi
sambil minum kopi
01:50
or fluorescent-lit conference room meetings,
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atau bermesyuarat di dalam
bilik mesyuarat,
bilik mesyuarat,
01:52
I ask people to go on a walking meeting,
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saya meminta orang untuk
berjalan sambil bermesyuarat,
berjalan sambil bermesyuarat,
01:55
to the tune of 20 to 30 miles a week.
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perjalanannya 20 hingga
30 batu seminggu.
30 batu seminggu.
01:59
It's changed my life.
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Ia telah mengubah hidup saya.
02:01
But before that, what actually happened was,
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Tapi sebelum itu,
apa yang berlaku ialah,
apa yang berlaku ialah,
02:05
I used to think about it as,
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saya pernah terfikir bahawa,
02:05
you could take care of your health,
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anda boleh pentingkan
kesihatan anda,
kesihatan anda,
02:07
or you could take care of obligations,
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atau anda boleh pentingkan
tanggungjawab anda;
tanggungjawab anda;
02:10
and one always came at the cost of the other.
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anda tidak dapat
mencapai keseimbangannya.
mencapai keseimbangannya.
02:14
So now, several hundred of these walking meetings later,
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Kini, selepas beberapa ratus kali
berjalan sambil bermesyuarat,
berjalan sambil bermesyuarat,
02:17
I've learned a few things.
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saya telah belajar
beberapa perkara.
beberapa perkara.
02:18
First, there's this amazing thing
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Pertama,
adalah sangat menarik
adalah sangat menarik
02:20
about actually getting out of the box
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untuk keluar daripada kelaziman
02:23
that leads to out-of-the-box thinking.
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dan ia membawa kepada
pemikiran di luar kotak.
pemikiran di luar kotak.
02:25
Whether it's nature or the exercise itself, it certainly works.
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Sama ada alam semula jadi
atau senaman itu, ia berkesan.
atau senaman itu, ia berkesan.
02:29
And second, and probably the more reflective one,
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Kedua, mungkin ini
menyebabkan kita berfikir,
menyebabkan kita berfikir,
02:32
is just about how much each of us
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bagi setiap orang,
berapa banyak pandangan
berapa banyak pandangan
02:34
can hold problems in opposition
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bertentangan yang
kita dapat terima
kita dapat terima
02:37
when they're really not that way.
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apabila ia bukannya begitu.
02:39
And if we're going to solve problems
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Jika kita mahu
menyelesaikan masalah
menyelesaikan masalah
02:40
and look at the world really differently,
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dan melihat dunia ini
melalui sudut yang berbeza,
melalui sudut yang berbeza,
02:42
whether it's in governance or business
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sama ada pentadbiran,
perniagaan,
perniagaan,
02:44
or environmental issues, job creation,
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isu-isu alam sekitar, atau
mewujudkan peluang pekerjaan,
mewujudkan peluang pekerjaan,
02:47
maybe we can think about how to reframe those problems
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mungkin kita boleh memikirkan
bagaimana melihat semula masalah itu
bagaimana melihat semula masalah itu
02:50
as having both things be true.
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dan mengambil kira
kedua-dua perkara.
kedua-dua perkara.
02:52
Because it was when that happened
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Ini kerana semasa
berjalan sambil bermesyuarat,
berjalan sambil bermesyuarat,
02:54
with this walk-and-talk idea
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Ini kerana semasa
berjalan sambil bermesyuarat,
berjalan sambil bermesyuarat,
02:55
that things became doable and sustainable and viable.
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semua perkara menjadi boleh dilaksanakan,
boleh diterima dan berdaya maju.
boleh diterima dan berdaya maju.
02:59
So I started this talk talking about the tush,
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Saya mulakan ceramah ini
dengan bercakap tentang punggung,
dengan bercakap tentang punggung,
03:01
so I'll end with the bottom line, which is,
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saya akan menamatkannya dengan:
03:05
walk and talk.
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Berjalan sambil berbincang.
03:07
Walk the talk.
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Laksanakan apa yang dibincangkan.
03:08
You'll be surprised at how fresh air drives fresh thinking,
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Anda akan terkejut bagaimana
udara segar merangsang pemikiran baru.
udara segar merangsang pemikiran baru.
03:12
and in the way that you do,
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Melalui cara ini,
03:13
you'll bring into your life an entirely new set of ideas.
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anda akan membawa masuk idea-idea baru
dalam kehidupan anda.
dalam kehidupan anda.
03:17
Thank you.
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Terima kasih.
03:19
(Applause)
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(Tepukan)
Translated by PF Ng
ABOUT THE SPEAKER
Nilofer Merchant - Corporate director, authorBusiness innovator Nilofer Merchant thinks deeply about the frameworks, strategies and cultural values of companies.
Why you should listen
Nilofer Merchant has been helping to grow businesses -- from Fortune 500s to web startups -- for 20 years. She’s worked for major companies (like Apple and Autodesk) and early web startups (remember Golive?). Logitech, Symantec, HP, Yahoo, VMWare, and many others have turned to her guidance to develop new product strategies, enter new markets, defend against competitors and optimize revenue.
Today she serves on boards for both public and private companies, and writes books about collaboration, like The New How: Creating Business Solutions Through Collaborative Strategy, and openness -- check out her recent ebook 11 Rules for Creating Value in the #SocialEra, chosen by Fast Company as one of the Best Business Books of 2012. She also writes for HBR, including the personal and brave essay about a previous attempt on the TED stage: "What I Learned from My TED Talk."
Watch Nilofer's moving TEDxHouston talk on "onlyness" >>
Nilofer Merchant | Speaker | TED.com