ABOUT THE SPEAKER
Nilofer Merchant - Corporate director, author
Business innovator Nilofer Merchant thinks deeply about the frameworks, strategies and cultural values of companies.

Why you should listen

Nilofer Merchant has been helping to grow businesses -- from Fortune 500s to web startups -- for 20 years. She’s worked for major companies (like Apple and Autodesk) and early web startups (remember Golive?). Logitech, Symantec, HP, Yahoo, VMWare, and many others have turned to her guidance to develop new product strategies, enter new markets, defend against competitors and optimize revenue.

Today she serves on boards for both public and private companies, and writes books about collaboration, like The New How: Creating Business Solutions Through Collaborative Strategy, and openness -- check out her recent ebook 11 Rules for Creating Value in the #SocialEra, chosen by Fast Company as one of the Best Business Books of 2012. She also writes for HBR, including the personal and brave essay about a previous attempt on the TED stage: "What I Learned from My TED Talk."

Watch Nilofer's moving TEDxHouston talk on "onlyness" >>

More profile about the speaker
Nilofer Merchant | Speaker | TED.com
TED2013

Nilofer Merchant: Got a meeting? Take a walk

Nilofer Merchant: Una Kikao?Fanya matembezi

Filmed:
3,297,237 views

Nilofer Merchant ana ushauri mdogo ambao unaweza kuwa na mabadiliko makubwa katika maisha na afya yako:Wakati utakapokuwa na kikao kingine na mtu, kifanye kiwe ni "kikao cha matembezi" -- na yaache mawazo yazunguke wakati mnatembea na kuongea
- Corporate director, author
Business innovator Nilofer Merchant thinks deeply about the frameworks, strategies and cultural values of companies. Full bio

Double-click the English transcript below to play the video.

00:13
What you're doing,
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00:15
right now, at this very momentwakati,
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sasa hivi,wakati huu,
00:18
is killingkuua you.
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kuna kitu kinakuua.
00:20
More than carsmagari or the InternetTovuti
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Zaidi ya magari au mtandaoni
00:22
or even that little mobilerununu devicekifaa we keep talkingkuzungumza about,
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au hata simu za mikononi ambazo huwa tunaziongelea
00:25
the technologyteknolojia you're usingkutumia the mostwengi almostkaribu everykila day
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teknolojia unayoitumia zaidi kila siku
00:28
is this, your tushtush.
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ni hii, makalio yako.
00:31
NowadaysSiku hizi people are sittingameketi 9.3 hoursmasaa a day,
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Siku hizi watu wanakaa kwa wastani wa masaa 9.3 kwa siku,
00:34
whichambayo is more than we're sleepingkulala, at 7.7 hoursmasaa.
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muda ambao ni zaidi ya ule tunaolala wa masaa 7.7.
00:38
SittingAmeketi is so incrediblyincredibly prevalentimeenea,
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Kukaa imekuwa ni jambo la kawaida mno
00:40
we don't even questionswali how much we're doing it,
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kiasi hatujiulizi,kuhusu muda mingi tunaotumia kukaa,
00:42
and because everyonekila mtu elsemwingine is doing it,
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na kwa kuwa kila mmoja wetu anafanya hivyo,
00:45
it doesn't even occurkutokea to us that it's not okay.
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hatuoni kuwa kufanya hivyo si sahihi.
00:47
In that way, sittingameketi has becomekuwa
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namna hii,kukaa kumekuwa
00:50
the smokingkuvuta sigara of our generationkizazi.
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uvutaji wa sigara wa kizazi chetu.
00:54
Of coursebila shaka there's healthafya consequencesmatokeo to this,
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na ukweli ni kuwa kuna madhara ya kiafya,
00:56
scaryinatisha oneswale, besidesbadala the waistkiuno.
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ya kutisha,ukiondoa kiuno.
00:59
Things like breastTiti cancerkansa and colonnukta pacha cancerkansa
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vitu kama kansa ya matiti na utumbo mpana
01:03
are directlymoja kwa moja tiedamefungwa to our lackukosefu of physicalkimwili [activityshughuli],
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yanhusishwa na ukosefu wa mazoezi,
01:06
TenKumi percentasilimia in factukweli, on bothwote wawili of those.
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asilimia kumi, katika zote hizo.
01:08
SixSita percentasilimia for heartmoyo diseaseugonjwa,
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asilimia sita kwa ajili ugonjwa wa moyo,
01:10
sevensaba percentasilimia for typeaina 2 diabeteskisukari,
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asilimia saba kwa ajili ya kisukari namba 2,
01:12
whichambayo is what my fatherbaba diedalikufa of.
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ambacho ndicho baba yangu alichokufa nacho.
01:15
Now, any of those statsajabu should convincekuwashawishi eachkila mmoja of us
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takwimu hizi zinatakiwa zitushawishi
01:17
to get off our duffDuff more,
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kuinuka zaidi,
01:18
but if you're anything like me, it won'thaitakuwa.
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lakini ukiwa kama, hazitakushawishi.
01:21
What did get me movingkusonga was a socialkijamii interactionmwingiliano.
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kilichonifanya niinuke ilikuwa ni mahusiano ya kijamii.
01:24
SomeoneMtu invitedwalioalikwa me to a meetingmkutano,
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Mtu mmoja alinialika katika kikao,
01:26
but couldn'thaikuweza managekusimamia to fitinafaa me in
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lakini hakuweza kunipatia nafasi
01:27
to a regularmara kwa mara sortfanya of conferencemkutano roomchumba meetingmkutano, and said,
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katika chumba cha kawaida cha mikutano, na akasema,
01:30
"I have to walktembea my dogsmbwa tomorrowkesho. Could you come then?"
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"kesho nitafanya matembezi na mbwa wangu. Je unaweza kuja?"
01:34
It seemedilionekana kindaina of oddisiyo ya kawaida to do,
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ilionekana kama ni kitu cha ajabu kufanya,
01:36
and actuallykwa kweli, that first meetingmkutano, I rememberkumbuka thinkingkufikiri,
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na katika kikao hiki cha kwanza, nakumbuka niliwaza,
01:38
"I have to be the one to askkuuliza the nextijayo questionswali,"
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"itabidi niwe wa kwanza kuuliza swali la kwanza
01:40
because I knewalijua I was going to huffHuff and puffPuff
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kwa sababu nilijua nitakuwa napumua sana
01:43
duringwakati this conversationmazungumzo.
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wakati wa mazungumzo haya.
01:45
And yetbado, I've takenkuchukuliwa that ideawazo and madealifanya it my ownmwenyewe.
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lakini sasa,nimechukua wazo na limekuwa langu.
01:48
So insteadbadala yake of going to coffeekahawa meetingsmikutano
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kwa hiyo baada ya kwenda katika vikao vya kahawa
01:50
or fluorescent-litumeme-lit conferencemkutano roomchumba meetingsmikutano,
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au vyumba vya mikutano,
01:52
I askkuuliza people to go on a walkingkutembea meetingmkutano,
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nawaomba watu twende katika mikutano ya kutembea,
01:55
to the tuneuwiano of 20 to 30 milesmaili a weekwiki.
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kufikia umbali wa maili 20 hadi 30 kwa wiki.
01:59
It's changediliyopita my life.
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imebadilisha maisha yangu.
02:01
But before that, what actuallykwa kweli happenedkilichotokea was,
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lakini kabla, kilichotokea ilikuwa ni,
02:05
I used to think about it as,
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nafikiri kama hivi,
02:05
you could take carehuduma of your healthafya,
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unaweza ukaangalia afya yako,
02:07
or you could take carehuduma of obligationsmajukumu,
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au kuangalia majukumu yako,
02:10
and one always camealikuja at the costgharama of the other.
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na moja lazima lichukue nafasi ya jingine.
02:14
So now, severalkadhaa hundredmia of these walkingkutembea meetingsmikutano laterbaadae,
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lakini sasa, baada ya mamia ya maili za vikao hivi vya kutembea,
02:17
I've learnedkujifunza a fewwachache things.
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nimejifunza vitu kadhaa.
02:18
First, there's this amazingajabu thing
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Kwanza, kuna kitu hiki cha ajabu
02:20
about actuallykwa kweli gettingkupata out of the boxsanduku
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kuhusu kutoka katika mazoea,
02:23
that leadsinaongoza to out-of-the-boxnje ya kisanduku thinkingkufikiri.
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kunakosababisha usiwe na mawazo ya mazoea.
02:25
WhetherKama it's natureasili or the exercisezoezi itselfyenyewe, it certainlyhakika worksinafanya kazi.
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kama ni mazingira au mazoezi ,lakini inafanya kazi.
02:29
And secondpili, and probablylabda the more reflectivekutafakari one,
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Na pili, na labda muhimu zaidi,
02:32
is just about how much eachkila mmoja of us
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ni jinsi ambavyo kila mtu,
02:34
can holdkushikilia problemsmatatizo in oppositionupinzani
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wakastahimili matatizo
02:37
when they're really not that way.
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hata kama hawako hivyo.
02:39
And if we're going to solvekutatua problemsmatatizo
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na kama tutatua matatizo
02:40
and look at the worldulimwengu really differentlytofauti,
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na kuiangalia dunia,
02:42
whetherkama it's in governanceutawala or businessbiashara
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kama ni katika utawala au biashara
02:44
or environmentalmazingira issuesmambo, jobkazi creationuumbaji,
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au mambo ya mazingira,utengenezaji wa ajira,
02:47
maybe we can think about how to reframereframe those problemsmatatizo
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labda tunaweza tukafikiri jinsi ya kuyaangalia upya matatizo haya.
02:50
as havingkuwa na bothwote wawili things be truekweli.
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ili vitu vyote viwe sahihi.
02:52
Because it was when that happenedkilichotokea
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kwa sababu ilikuwa hivyo
02:54
with this walk-and-talkkutembea na majadiliano ideawazo
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kuhusu wazo hili la kuongea na kutembea
02:55
that things becameikawa doablekitu kinachowezekana and sustainableendelevu and viableinafaa.
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kwamba vitu vinaeza kufanyika na vikadumu.
02:59
So I startedilianza this talk talkingkuzungumza about the tushtush,
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nilianza mazungumzo haya nikiongelea kuhus makalio,
03:01
so I'll endmwisho with the bottomchini linemstari, whichambayo is,
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kwa hiyo nitamalizia kwa kusema
03:05
walktembea and talk.
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tembea na ongea.
03:07
WalkKutembea the talk.
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tembea na ongea.
03:08
You'llWewe utakuwa be surprisedkushangaa at how freshsafi airhewa drivesanatoa freshsafi thinkingkufikiri,
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utashangaa jinsi ambavyo hewa safi inasababisha mazungumzo safi,
03:12
and in the way that you do,
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na katika hali hii,
03:13
you'llutasikia bringkuleta into your life an entirelykabisa newmpya setkuweka of ideasmawazo.
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utaleta mawazo mapya katika maisha yako.
03:17
Thank you.
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Asante.
03:19
(ApplauseMakofi)
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(Makofi)
Translated by Joachim Mangilima
Reviewed by Nelson Simfukwe

▲Back to top

ABOUT THE SPEAKER
Nilofer Merchant - Corporate director, author
Business innovator Nilofer Merchant thinks deeply about the frameworks, strategies and cultural values of companies.

Why you should listen

Nilofer Merchant has been helping to grow businesses -- from Fortune 500s to web startups -- for 20 years. She’s worked for major companies (like Apple and Autodesk) and early web startups (remember Golive?). Logitech, Symantec, HP, Yahoo, VMWare, and many others have turned to her guidance to develop new product strategies, enter new markets, defend against competitors and optimize revenue.

Today she serves on boards for both public and private companies, and writes books about collaboration, like The New How: Creating Business Solutions Through Collaborative Strategy, and openness -- check out her recent ebook 11 Rules for Creating Value in the #SocialEra, chosen by Fast Company as one of the Best Business Books of 2012. She also writes for HBR, including the personal and brave essay about a previous attempt on the TED stage: "What I Learned from My TED Talk."

Watch Nilofer's moving TEDxHouston talk on "onlyness" >>

More profile about the speaker
Nilofer Merchant | Speaker | TED.com

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