TED@UPS
Regina Hartley: Why the best hire might not have the perfect resume
Regina Hartley: Zašto najbolji kandidat možda nema savršen životopis
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Kad ima izbor između kandidata za posao sa savršenim životopisom i onog koji se borio protiv teškoća, direktorica ljudskih resursa Regina Hartley uvijek daje "Borcu" šansu. Kao netko tko je odrastao s teškoćama, Hartley zna da su oni koji procvjetaju u tami osnaženi s mentalnom snagom potrebnom da se izdrži u vječno promjenjivom poslovnom svijetu. "Izaberite podcijenjenog kandidata, čija su tajna oružja strast i svrha," kaže ona."Zaposlite Borca."
Regina Hartley - Human resources expert
Regina Hartley thinks that those who don't always look good on paper may be just the person you need to hire. Full bio
Regina Hartley thinks that those who don't always look good on paper may be just the person you need to hire. Full bio
Double-click the English transcript below to play the video.
00:12
Your company launches
a search for an open position.
a search for an open position.
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Vaša tvrtka objavljuje natječaj
za radno mjesto.
za radno mjesto.
00:16
The applications start rolling in,
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Prijave pristižu
00:19
and the qualified candidates
are identified.
are identified.
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i kvalificirani kandidati
su prepoznati.
su prepoznati.
00:22
Now the choosing begins.
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Sad počinje izbor.
00:25
Person A: Ivy League,
4.0, flawless resume,
4.0, flawless resume,
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Osoba A: prestižno sveučilište,
5.0 prosjek, savršen životopis,
5.0 prosjek, savršen životopis,
00:31
great recommendations.
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odlične preporuke.
00:33
All the right stuff.
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Sve prave stvari.
00:35
Person B: state school,
fair amount of job hopping,
fair amount of job hopping,
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Osoba B: državna škola,
popriličan broj raznih poslova,
popriličan broj raznih poslova,
00:40
and odd jobs like cashier
and singing waitress.
and singing waitress.
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te čudni poslovi poput blagajnice
i konobarice koja pjeva.
i konobarice koja pjeva.
00:45
But remember -- both are qualified.
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No zapamtite--oboje su kvalificirani.
00:49
So I ask you:
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Sad vas pitam:
00:51
who are you going to pick?
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koga ćete izabrati?
00:53
My colleagues and I created
very official terms
very official terms
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Moji kolege i ja smo stvorili
vrlo službene termine,
vrlo službene termine,
00:57
to describe two distinct
categories of candidates.
categories of candidates.
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koji opisuju dvije različite
kategorije kandidata.
kategorije kandidata.
01:01
We call A "the Silver Spoon,"
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Osobu pod A zovemo "Srebrna Žlica",
01:05
the one who clearly had advantages
and was destined for success.
and was destined for success.
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onaj koji je imao sve prednosti i
predodređen je za uspjeh.
predodređen je za uspjeh.
01:10
And we call B "the Scrapper,"
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Osobu pod B zovemo "Borac",
01:13
the one who had to fight
against tremendous odds
against tremendous odds
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on se morao boriti protiv
nevjerojatnih izgleda
nevjerojatnih izgleda
01:16
to get to the same point.
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da bi došao do iste pozicije.
01:20
You just heard a human resources
director refer to people
director refer to people
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Upravo ste čuli direktoricu
ljudskih resursa kako naziva
ljudskih resursa kako naziva
01:23
as Silver Spoons and Scrappers --
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ljude "Srebrne Žlice" i "Borci".
01:25
(Laughter)
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(Smijeh)
01:26
which is not exactly politically correct
and sounds a bit judgmental.
and sounds a bit judgmental.
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Što nije baš politički ispravno
i zvuči pomalo osuđivaćki.
i zvuči pomalo osuđivaćki.
01:30
But before my human resources
certification gets revoked --
certification gets revoked --
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No, prije nego li mi povuku
dozvolu ljudskih resursa-
dozvolu ljudskih resursa-
01:35
(Laughter)
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(Smijeh)
01:36
let me explain.
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dozvolite da objasnim.
01:38
A resume tells a story.
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Životopis priča priču.
01:41
And over the years, I've learned
something about people
something about people
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Tijekom godina, sam
naučila nešto o ljudima
naučila nešto o ljudima
01:44
whose experiences read
like a patchwork quilt,
like a patchwork quilt,
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čija se iskustva iščitavaju poput
naizgled nepovezanih dijelova.
naizgled nepovezanih dijelova.
01:47
that makes me stop and fully consider them
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Zbog toga se zaustavim
i u potpunosti ih razmotrim,
i u potpunosti ih razmotrim,
01:51
before tossing their resumes away.
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prije nego odbacim njihove životopise.
01:54
A series of odd jobs may indicate
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Niz čudnih poslova može ukazivati
01:57
inconsistency, lack of focus,
unpredictability.
unpredictability.
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na nedosljednost, nedostatak
usredotočenosti, nepredvidivost.
usredotočenosti, nepredvidivost.
02:02
Or it may signal a committed
struggle against obstacles.
struggle against obstacles.
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Ili može značiti predanost u
borbi protiv prepreka.
borbi protiv prepreka.
02:07
At the very least, the Scrapper
deserves an interview.
deserves an interview.
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U najmanju ruku, "Borac"
zaslužuje intervju.
zaslužuje intervju.
02:12
To be clear,
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Neka bude jasno,
02:14
I don't hold anything
against the Silver Spoon;
against the Silver Spoon;
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Ja nemam ništa protiv
"Srebrne Žlice".
"Srebrne Žlice".
02:17
getting into and graduating
from an elite university
from an elite university
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Da bi se upisalo i diplomiralo na
prestižnom sveučilištu
prestižnom sveučilištu
02:20
takes a lot of hard work and sacrifice.
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potrebno je mnoga rada i odricanja.
02:24
But if your whole life has been
engineered toward success,
engineered toward success,
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No ako je vaš cijeli život
planiran prema uspjehu,
planiran prema uspjehu,
02:28
how will you handle the tough times?
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kako ćete podnijeti teška vremena?
02:31
One person I hired felt that
because he attended an elite university,
because he attended an elite university,
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Jedan zaposlenik je smatrao da
jer je išao na elitno sveučilište
jer je išao na elitno sveučilište
02:35
there were certain assignments
that were beneath him,
that were beneath him,
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su određeni poslovi
ispod njegove časti.
ispod njegove časti.
02:38
like temporarily doing manual labor
to better understand an operation.
to better understand an operation.
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Kao što je privremeno obavljanje fizičkog
rada da bi se bolje razumjelo operacije.
rada da bi se bolje razumjelo operacije.
02:44
Eventually, he quit.
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Na kraju je dao otkaz.
02:47
But on the flip side,
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No, s druge strane,
02:50
what happens when your whole life
is destined for failure
is destined for failure
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što se dogodi ako vam je cijeli
život predodređen za neuspjeh,
život predodređen za neuspjeh,
02:54
and you actually succeed?
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a vi zapravo uspijete?
02:57
I want to urge you
to interview the Scrapper.
to interview the Scrapper.
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Želim vas potaknuti da
intervjuirate "Borca".
intervjuirate "Borca".
03:02
I know a lot about this
because I am a Scrapper.
because I am a Scrapper.
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Znam mnogo o tome jer
sam i sama "Borac".
sam i sama "Borac".
03:07
Before I was born,
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Prije mog rođenja,
03:09
my father was diagnosed
with paranoid schizophrenia,
with paranoid schizophrenia,
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mom ocu je dijagnosticirana
paranoidna shizofrenija,
paranoidna shizofrenija,
03:13
and he couldn't hold a job
in spite of his brilliance.
in spite of his brilliance.
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te nije mogao zadržati posao,
bez obzira na svoju briljantnost.
bez obzira na svoju briljantnost.
03:17
Our lives were one part "Cuckoo's Nest,"
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Naši životi su bili djelomično
filmovi "Kukavičje Gnijezdo",
filmovi "Kukavičje Gnijezdo",
03:20
one part "Awakenings"
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djelomično "Buđenja",
03:23
and one part "A Beautiful Mind."
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i djelomično "Genijalni Um."
03:25
(Laughter)
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(Smijeh)
03:28
I'm the fourth of five children
raised by a single mother
raised by a single mother
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Ja sam četvrto od petero djece
koje je othranila samohrana majka,
koje je othranila samohrana majka,
03:32
in a rough neighborhood
in Brooklyn, New York.
in Brooklyn, New York.
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u opasnoj četvrti
u Brooklyn, New Yorku.
u Brooklyn, New Yorku.
03:35
We never owned a home,
a car, a washing machine,
a car, a washing machine,
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Nikad nismo posjedovali kuću,
auto, perilicu rublja,
auto, perilicu rublja,
03:40
and for most of my childhood,
we didn't even have a telephone.
we didn't even have a telephone.
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a većinu mog djetinjstva
nismo imali ni telefon.
nismo imali ni telefon.
03:45
So I was highly motivated
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Tako da sam bila vrlo motivirana
03:46
to understand the relationship
between business success and Scrappers,
between business success and Scrappers,
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razumjeti odnos između
poslovnog uspjeha i "Boraca".
poslovnog uspjeha i "Boraca".
03:50
because my life could easily
have turned out very differently.
have turned out very differently.
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Jer moj život je vrlo lako
mogao ispasti sasvim drugačije.
mogao ispasti sasvim drugačije.
03:56
As I met successful business people
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Kako sam upoznavala
uspješne poslovne ljude
uspješne poslovne ljude
03:58
and read profiles of high-powered leaders,
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i čitala profile snažnih vođa,
04:02
I noticed some commonality.
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primijetila sam neke istovjetnosti.
04:04
Many of them had experienced
early hardships,
early hardships,
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Mnogi od njih su imali težak početak,
04:08
anywhere from poverty, abandonment,
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od siromaštva, napuštanja,
04:12
death of a parent while young,
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smrti roditelja dok su bili djeca,
04:14
to learning disabilities,
alcoholism and violence.
alcoholism and violence.
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do poteškoća u učenju,
alkoholizma i nasilja.
alkoholizma i nasilja.
04:18
The conventional thinking has been
that trauma leads to distress,
that trauma leads to distress,
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Uobičajeno mišljenje je da
trauma vodi do nevolja,
trauma vodi do nevolja,
04:23
and there's been a lot of focus
on the resulting dysfunction.
on the resulting dysfunction.
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te je mnogo fokusa na
disfunkcije koje proizlaze iz toga.
disfunkcije koje proizlaze iz toga.
04:26
But during studies of dysfunction,
data revealed an unexpected insight:
data revealed an unexpected insight:
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No tijekom proučavanja disfunkcija
podaci su otkrili neočekivani uvid:
podaci su otkrili neočekivani uvid:
04:32
that even the worst circumstances
can result in growth and transformation.
can result in growth and transformation.
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da i najgore situacije mogu
rezultirati rastom i transformacijom.
rezultirati rastom i transformacijom.
04:38
A remarkable and counterintuitive
phenomenon has been discovered,
phenomenon has been discovered,
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Nevjerojatan i neočekivani
fenomen je otkriven,
fenomen je otkriven,
04:42
which scientists call
Post Traumatic Growth.
Post Traumatic Growth.
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koji znanstvenici nazivaju
posttraumatski rast.
posttraumatski rast.
04:47
In one study designed to measure
the effects of adversity
the effects of adversity
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U jednom istraživanju namijenjenom
mjerenju učincima nedaća
mjerenju učincima nedaća
04:50
on children at risk,
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na djecu koja su izložena riziku,
04:52
among a subset of 698 children
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između podskupine od 698 djece,
04:57
who experienced the most severe
and extreme conditions,
and extreme conditions,
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koji su pretrpjeli najteže
i najekstremnije uvjete,
i najekstremnije uvjete,
05:01
fully one-third grew up to lead healthy,
successful and productive lives.
successful and productive lives.
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cijela jedna trećina je odrasla da živi
zdrave, uspješne i produktivne živote.
zdrave, uspješne i produktivne živote.
05:08
In spite of everything and against
tremendous odds, they succeeded.
tremendous odds, they succeeded.
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Unatoč svemu i protiv
nevjerojatnih izgleda, uspjeli su.
nevjerojatnih izgleda, uspjeli su.
05:13
One-third.
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Jedna trećina.
05:15
Take this resume.
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Uzmimo ovaj životopis.
05:17
This guy's parents
give him up for adoption.
give him up for adoption.
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Ovog su dečka roditelji
dali na posvajanje.
dali na posvajanje.
05:20
He never finishes college.
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Nikad nije završio fakultet.
05:23
He job-hops quite a bit,
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Radi raznorazne poslove,
05:25
goes on a sojourn to India for a year,
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boravi godinu dana u Indiji,
05:28
and to top it off, he has dyslexia.
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i uz sve to , ima disleksiju.
05:32
Would you hire this guy?
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Biste li zaposlili tog čovjeka?
05:34
His name is Steve Jobs.
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Njegovo ime je Steve Jobs.
05:38
In a study of the world's
most highly successful entrepreneurs,
most highly successful entrepreneurs,
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U proučavanju najuspješnijih
poduzetnika na svijetu,
poduzetnika na svijetu,
05:42
it turns out a disproportionate
number have dyslexia.
number have dyslexia.
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ispada da disproporcionalan
broj ima disleksiju.
broj ima disleksiju.
05:46
In the US,
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U SAD-u,
05:48
35 percent of the entrepreneurs
studied had dyslexia.
studied had dyslexia.
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35 posto proučavanih
poduzetnika ima disleksiju.
poduzetnika ima disleksiju.
05:52
What's remarkable --
among those entrepreneurs
among those entrepreneurs
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Ono što je nevjerojatno--
među tim poduzetnicima
među tim poduzetnicima
05:56
who experience post traumatic growth,
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koji su iskusili posttraumatski rast,
05:59
they now view their learning disability
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oni sad vide svoje poteškoće u učenju,
06:03
as a desirable difficulty
which provided them an advantage
which provided them an advantage
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kao poželjnu teškoću
koja im je pružila prednost.
koja im je pružila prednost.
06:07
because they became better listeners
and paid greater attention to detail.
and paid greater attention to detail.
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Jer su pažljivije slušali i
pridavali veću pažnju detaljima.
pridavali veću pažnju detaljima.
06:13
They don't think they are who they are
in spite of adversity,
in spite of adversity,
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Oni ne smatraju da su to što jesu
unatoč nedaćama,
unatoč nedaćama,
06:18
they know they are who they are
because of adversity.
because of adversity.
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oni znaju da su to što jesu
zbog nedaća.
zbog nedaća.
06:23
They embrace their trauma and hardships
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Oni su prigrlili svoje traume i teškoće
06:25
as key elements of who they've become,
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kao ključne elemente toga tko su postali.
06:28
and know that without those experiences,
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I znaju da bez tih iskustava,
06:31
they might not have developed
the muscle and grit required
the muscle and grit required
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možda nikad ne bi razvili
snagu i hrabrost nužne
snagu i hrabrost nužne
06:34
to become successful.
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da bi se postalo uspješan.
06:38
One of my colleagues
had his life completely upended
had his life completely upended
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Jednom mom kolegi se
cijeli život preokrenuo
cijeli život preokrenuo
06:41
as a result of the Chinese
Cultural Revolution in 1966.
Cultural Revolution in 1966.
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zbog Kineske Kulturne Revolucije 1966.
06:46
At age 13, his parents were relocated
to the countryside,
to the countryside,
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Kad je imao 13 godina,
roditelje su mu preselili na selo,
roditelje su mu preselili na selo,
06:51
the schools were closed
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škole su bile zatvorene,
06:54
and he was left alone in Beijing
to fend for himself until 16,
to fend for himself until 16,
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te je bio ostavljen u Pekingu da se
brine sam za sebe do 16-te godine,
brine sam za sebe do 16-te godine,
06:59
when he got a job in a clothing factory.
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kad je dobio posao u tvornici odjeće.
07:01
But instead of accepting his fate,
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No umjesto da prihvati svoju sudbinu,
07:04
he made a resolution that he would
continue his formal education.
continue his formal education.
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donio je odluku da će
nastaviti svoje obrazovanje.
nastaviti svoje obrazovanje.
07:09
Eleven years later, when
the political landscape changed,
the political landscape changed,
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Jedanaest godina kasnije,
kad se političko okruženje promijenilo,
kad se političko okruženje promijenilo,
07:13
he heard about a highly selective
university admissions test.
university admissions test.
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čuo je za izrazito selektivan
prijemni test za sveučilište.
prijemni test za sveučilište.
07:18
He had three months to learn
the entire curriculum
the entire curriculum
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Imao je tri mjeseca da nauči
cijeli nastavni plan
cijeli nastavni plan
07:22
of middle and high school.
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viših razreda osnovne i srednje škole.
07:24
So, every day he came home
from the factory,
from the factory,
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Tako je svakoga dana
dolazio kući iz tvornice,
dolazio kući iz tvornice,
07:28
took a nap, studied until 4am,
went back to work
went back to work
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odspavao, učio do 4 ujutro,
otišao natrag na posao
otišao natrag na posao
07:33
and repeated this cycle
every day for three months.
every day for three months.
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i ponavljao taj ciklus
svaki dan tri mjeseca.
svaki dan tri mjeseca.
07:38
He did it, he succeeded.
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On je to učinio, on je uspio.
07:41
His commitment to his education
was unwavering, and he never lost hope.
was unwavering, and he never lost hope.
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Njegova predanost obrazovanju bila je
nepokolebljiva i nikad nije izgubio nadu.
nepokolebljiva i nikad nije izgubio nadu.
07:47
Today, he holds a master's degree,
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On danas ima magisterij,
07:50
and his daughters each have degrees
from Cornell and Harvard.
from Cornell and Harvard.
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a njegove kćeri imaju
diplome s Cornella i Harvarda.
diplome s Cornella i Harvarda.
07:55
Scrappers are propelled by the belief
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"Borci" su tjerani naprijed s uvjerenjem
07:58
that the only person you have
full control over is yourself.
full control over is yourself.
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da samo nad sobom
imaš potpunu kontrolu.
imaš potpunu kontrolu.
08:03
When things don't turn out well,
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Kad stvari ne ispadnu dobro,
08:05
Scrappers ask, "What can I do differently
to create a better result?"
to create a better result?"
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"Borci" se pitaju:"Što mogu učiniti
drugačije da postignem bolji rezultat?
drugačije da postignem bolji rezultat?
08:11
Scrappers have a sense of purpose
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Borci imaju osjećaj svrhe,
08:13
that prevents them
from giving up on themselves,
from giving up on themselves,
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koji ih sprečava da odustanu sami od sebe.
08:16
kind of like if you've survived poverty,
a crazy father and several muggings,
a crazy father and several muggings,
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Nešto poput, ako si preživio siromaštvo,
ludog oca i nekoliko puta bio opljačkan,
ludog oca i nekoliko puta bio opljačkan,
08:22
you figure, "Business challenges? --
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misliš si: "Poslovni izazovi?--
08:25
(Laughter)
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(Smijeh)
08:26
Really?
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Stvarno?
08:27
Piece of cake. I got this."
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Čas posla. Mogu ja to."
08:29
(Laughter)
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(Smijeh)
08:30
And that reminds me -- humor.
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I to me podsjetilo-- humor.
08:33
Scrappers know that humor
gets you through the tough times,
gets you through the tough times,
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"Borci" znaju da humor
pomaže u teškim vremenima,
pomaže u teškim vremenima,
08:36
and laughter helps you
change your perspective.
change your perspective.
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a smijeh pomaže da bi se
promijenilo gledište na stvari.
promijenilo gledište na stvari.
08:40
And finally, there are relationships.
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I napokon tu su odnosi s drugima.
08:43
People who overcome adversity
don't do it alone.
don't do it alone.
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Ljudi koji nadvladaju
teškoće ne čine to sami.
teškoće ne čine to sami.
08:47
Somewhere along the way,
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Negdje uz put,
08:49
they find people who
bring out the best in them
bring out the best in them
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pronađu ljude koji
izvlače najbolje iz njih
izvlače najbolje iz njih
08:52
and who are invested in their success.
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i koji su uvjereni u njihov uspjeh.
08:56
Having someone you can
count on no matter what
count on no matter what
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Imati nekoga na koga možeš
računati bez obzira na sve
računati bez obzira na sve
08:59
is essential to overcoming adversity.
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je nužno za nadvladavanje teškoća.
09:02
I was lucky.
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Ja sam imala sreće.
09:04
In my first job after college,
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Na mom prvom poslu nakon fakulteta,
09:06
I didn't have a car, so I carpooled
across two bridges
across two bridges
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nisam imala auta, tako da sam dijelila
prijevoz preko dva mosta
prijevoz preko dva mosta
09:09
with a woman who was
the president's assistant.
the president's assistant.
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s ženom koja je bila
predsjednikova asistentica.
predsjednikova asistentica.
09:13
She watched me work
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Gledala me kako radim
09:14
and encouraged me to focus on my future
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i potaknula me da se fokusiram
na svoju budućnost,
na svoju budućnost,
09:17
and not dwell on my past.
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a ne da žalujem nad svojom prošlošću.
09:20
Along the way I've met many people
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Usput sam upoznala mnoge ljude
09:23
who've provided me
brutally honest feedback,
brutally honest feedback,
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koji su mi dali svoje brutalno
iskrene povratne informacije,
iskrene povratne informacije,
09:27
advice and mentorship.
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savjet i mentorstvo.
09:29
These people don't mind
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Tim ljudima ne smeta
09:31
that I once worked as a singing waitress
to help pay for college.
to help pay for college.
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što sam nekoć radila kao konobarica
koja pjeva, da bi si platila fakultet.
koja pjeva, da bi si platila fakultet.
09:36
(Laughter)
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(Smijeh)
09:37
I'll leave you with one final,
valuable insight.
valuable insight.
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Ostavljam vas s jednim krajnjim
dragocjenim uvidom.
dragocjenim uvidom.
09:40
Companies that are committed
to diversity and inclusive practices
to diversity and inclusive practices
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Tvrtke koje su predane
raznolikosti i otvorene svima
raznolikosti i otvorene svima
09:45
tend to support Scrappers
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podupiru "Borce"
09:48
and outperform their peers.
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i imaju bolje rezultate od sebi jednakih.
09:51
According to DiversityInc,
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Prema DiversityInc,
09:54
a study of their top 50
companies for diversity
companies for diversity
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studija je pokazala da su njihovih
top 50 tvrtki po stupnju raznolikosti
top 50 tvrtki po stupnju raznolikosti
09:57
outperformed the S&P 500 by 25 percent.
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nadmašili burzovni indeks
S&P 500 za 25 posto.
S&P 500 za 25 posto.
10:04
So back to my original question.
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Vratimo se mom prvotnom pitanju.
10:08
Who are you going to bet on:
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Na koga ćete se kladiti,
10:10
Silver Spoon or Scrapper?
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"Srebrnu Žlicu" ili na "Borca"?
10:13
I say choose the underestimated contender,
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Ja kažem, izaberite
podcijenjenog kandidata,
podcijenjenog kandidata,
10:17
whose secret weapons
are passion and purpose.
are passion and purpose.
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čija su tajna oružja
strast i svrha.
strast i svrha.
10:22
Hire the Scrapper.
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Zaposlite "Borca".
10:24
(Applause)
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(Pljesak)
ABOUT THE SPEAKER
Regina Hartley - Human resources expertRegina Hartley thinks that those who don't always look good on paper may be just the person you need to hire.
Why you should listen
Throughout her 25-year UPS career -- working in talent acquisition, succession planning, learning and development, employee relations and communications -- Regina Hartley has seen how, given the opportunity, people with passion and purpose will astound you. Today, Hartley is VP of HR supporting IT and Engineering for UPS, and she makes human connections with employees immersed in technology.
Hartley holds a BA in political science from SUNY Binghamton and an MA in corporate and organizational communication from Fairleigh Dickinson University. She is a certified Senior Professional in Human Resources (SPHR) from the HRCI.
Regina Hartley | Speaker | TED.com