TEDGlobal 2010
Derek Sivers: Keep your goals to yourself
Derek Sivers: Mbaj qellimet tua per vete
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Pasi bëjmë një plan të shkëlqyer për një jetë të re, instinkti ynë i parë është t’i tregojmë dikujt për këtë, por Derek Sivers thotë se është më mire t’i mbajmë sekrete qëllimet tona. Ai paraqet hulumtime që datojnë që nga 1920 për të treguar se përse njerëzit që flasin për ambiciet e tyre kanë më pak gjasa për t’i arritur ato.
Derek Sivers - Entrepreneur
Through his new project, MuckWork, Derek Sivers wants to lessen the burdens (and boredom) of creative people. Full bio
Through his new project, MuckWork, Derek Sivers wants to lessen the burdens (and boredom) of creative people. Full bio
Double-click the English transcript below to play the video.
00:15
Everyone, please think
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Te gjithe, ju lutem mendoni
00:17
of your biggest personal goal.
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njeren nga qellimet tuaja personale.
00:20
For real -- you can take a second. You've got to feel this to learn it.
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Ne te vertete- merreni nje sekond. Duhet ta ndjeni qe te mesoni.
00:23
Take a few seconds and think of your personal biggest goal, okay?
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Për disa sekonda mendoni për synimin tuaj më të madh personal, në rregull?
00:26
Imagine deciding right now
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Imagjoni se keni vendosur
00:28
that you're going to do it.
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se do e beni ate.
00:30
Imagine telling someone that you meet today what you're going to do.
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Imagjino sikur do i tregosh dikujt qe takove sot se qfare do te besh.
00:33
Imagine their congratulations
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Imagjino urimet e tyre
00:35
and their high image of you.
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dhe mendimin e larte per ty.
00:37
Doesn't it feel good to say it out loud?
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A nuk ju ben te ndjeheni mire kur ta thuash me ze te larte?
00:39
Don't you feel one step closer already,
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A nuk ndjeheni nje hap prane synimit tuaj,
00:42
like it's already becoming part of your identity?
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sikur ka filluar te behet pjese e identitetit tuaj?
00:45
Well, bad news: you should have kept your mouth shut,
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E pra, nje lajm i keq: duhej ta kishe mbyllur gojen,
00:48
because that good feeling
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sepse ajo ndjenje e mire
00:50
now will make you less likely to do it.
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tani ju jep me pak gjasa per ta arritur ate.
00:53
Repeated psychology tests have proven
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Teste te nje pasnjeshme psikologjike kan treguar
00:55
that telling someone your goal
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qe ti tregosh dikujt per qellimin tend
00:57
makes it less likely to happen.
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e ben me pak te rendeshishme qe te ndodh.
00:59
Any time you have a goal,
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Qdo here ke nje qellim,
01:01
there are some steps that need to be done, some work that needs to be done
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jane disa hapa qe duhen bere, dhe nje pune qe duhet bere gjithashtu
01:03
in order to achieve it.
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ne menyre qe te arrihet ky qellim.
01:05
Ideally, you would not be satisfied until you had actually done the work.
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Idealisht, nuk do ishe i kenaqur deri sa ta kesh bere punen.
01:08
But when you tell someone your goal and they acknowledge it,
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Por kur i tregon ndokujt per qellimin tend dhe ata e miratojne ate,
01:11
psychologists have found that it's called a "social reality."
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psikologet kane konstatuar se thirret ''realiteti social''
01:14
The mind is kind of tricked into feeling that it's already done.
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Ne nje fare menyre mendja mashtrohet me ndjenjen se tashme e keni bere.
01:17
And then, because you felt that satisfaction,
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Dhe pastaj, ti e ndjen vete kenaqesin
01:19
you're less motivated to do
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ndjeheni me pak te motivuar per ta bere
01:21
the actual hard work necessary. (Laughter)
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punen e veshtire akutale.
01:24
So this goes against the conventional wisdom
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Pra, kjo bie ndesh me ate qe besojme
01:26
that we should tell our friends our goals, right --
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qe ne duhet tu tregojm shokeve tone qellimet tona, apo jo...
01:28
so they hold us to it.
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dhe keshtu ata na mbajne me kete.
01:31
So, let's look at the proof.
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Pra, le te shikojm kete fakt.
01:33
1926, Kurt Lewin, founder of social psychology,
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1926, Kurt Lewin, themelues i psikologjise sociale,
01:35
called this "substitution."
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e titulluar ''zevendesimi.''
01:37
1933, Vera Mahler found,
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1933, Vera Mahler mbeshteti
01:39
when it was acknowledged by others, it felt real in the mind.
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ate qe ishte vertetuar nga te tjeret, ndjehet jeta reale ne mendje.
01:42
1982, Peter Gollwitzer wrote a whole book about this
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Ne 1982, Peter Gollwitzer shkroi nje liber te tere rreth kesaj,
01:45
and in 2009,
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dhe ne 2009,
01:47
he did some new tests that were published.
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ai beri disa analiza te reja qe u botuan.
01:49
It goes like this:
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Fillon si kjo :
01:51
163 people across four separate tests --
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163 njerez rreth kater teste te ndara-
01:54
everyone wrote down their personal goal.
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cdo njeri shkroi qellimet e tyre personale.
01:57
Then half of them announced their commitment to this goal to the room,
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Gjysma e tyre u tregoi se cili ishte qellimi i tyre,
02:00
and half didn't.
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dhe gjysma jo
02:02
Then everyone was given 45 minutes of work
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Pastaj, cdo njerit iu dhane nga 45 minuta per te punuar
02:04
that would directly lead them towards their goal,
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gje qe do i shpinte ata drejt qellimit te tyre,
02:07
but they were told that they could stop at any time.
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por atyre iu ishte thene qe mund te perfunonin ne cdo kohe.
02:09
Now, those who kept their mouths shut
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Tani, ata qe heshten
02:11
worked the entire 45 minutes, on average,
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punuan gjate gjithe 45 minutave
02:14
and when asked afterwards,
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dhe kur më pas u pyetën,
02:16
said that they felt that they had a long way to go still to achieve their goal.
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thane qe ata ndjenin nje rruge te gjate per te arritur qellimin.
02:19
But those who had announced it
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Por ata qe lajmeruan kete
02:21
quit after only 33 minutes, on average,
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hoqen dore vetem pas 33 minutave,
02:24
and when asked afterwards,
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dhe kur u pyeten me pas,
02:26
said that they felt much closer to achieving their goal.
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thane se ndjeheshin shume prane arritjes se qellimit te tyre.
02:28
So, if this is true,
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Pra, nese kjo do ishte e vertet,
02:30
what can we do?
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cfare mund te bejme?
02:32
Well, you could resist the temptation
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Ju mund t'i rezistoni tundimit
02:34
to announce your goal.
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për t’i treguar synimet tuaja.
02:36
You can delay the gratification
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Mund ta vononi kënaqësinë
02:38
that the social acknowledgement brings,
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që ju sjell miratimi nga të tjerët.
02:40
and you can understand that your mind
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Dhe ju mund ta kuptoni se mendja
02:42
mistakes the talking for the doing.
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gabon mes të folurit dhe të vepruarit.
02:45
But if you do need to talk about something,
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Por nëse keni nevojë të flisni për diçka,
02:47
you can state it in a way
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atëherë duhet ta thoni në një mënyrë
02:49
that gives you no satisfaction,
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që nuk u jep asnjë kënaqësi,
02:51
such as, "I really want to run this marathon,
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si p.sh., "Me të vërtetë dua të vrapoj në këtë maratonë,
02:53
so I need to train five times a week
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prandaj duhet trajnuar pesë herë në javë,
02:55
and kick my ass if I don't, okay?"
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dhe ta dënoj veten nëse nuk e bëj këtë."
02:58
So audience, next time you're tempted to tell someone your goal,
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Pra, herën tjetër kur tundoheni t’i tregoni dikujt për synimet tuaja,
03:01
what will you say? (Silence)
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çfarë do të thoni?
03:03
Exactly, well done.
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Ashtu. Shumë mirë.
03:06
(Applause)
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(Duartrokitje)
ABOUT THE SPEAKER
Derek Sivers - EntrepreneurThrough his new project, MuckWork, Derek Sivers wants to lessen the burdens (and boredom) of creative people.
Why you should listen
Derek Sivers is best known as the founder of CD Baby. A professional musician since 1987, he started CD Baby by accident in 1998 when he was selling his own CD on his website, and friends asked if he could sell theirs, too. CD Baby was the largest seller of independent music on the web, with over $100M in sales for over 150,000 musician clients.
In 2008, Sivers sold CD Baby to focus on his new ventures to benefit musicians, including his new company, MuckWork, where teams of efficient assistants help musicians do their "uncreative dirty work."
Derek Sivers | Speaker | TED.com