TED2005
Richard St. John: 8 secrets of success
8 tajomstiev úspechu Richarda St. Johna
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Prečo ľudia uspejú? Pretože sú šikovní? Alebo sa narodili pod šťastnou hviezdou? Ani jedno, ani druhé. Analytik Richard St. John skrátil roky-trvajúce rozhovory do neopakovateľnej 3 minútovej prezentácie o skutočných tajomstvách úspechu.
Richard St. John - Marketer, success analyst
A self-described average guy who found success doing what he loved, Richard St. John spent more than a decade researching the lessons of success -- and distilling them into 8 words, 3 minutes and one successful book. Full bio
A self-described average guy who found success doing what he loved, Richard St. John spent more than a decade researching the lessons of success -- and distilling them into 8 words, 3 minutes and one successful book. Full bio
Double-click the English transcript below to play the video.
Túto dvojhodinovú prezentáciu pre stredoškolských študentov
00:24
This is really a two-hour presentation
I give to high school students,
I give to high school students,
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skrátim do troch minút.
00:27
cut down to three minutes.
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Celé to začalo jedného dňa cestou lietadlom na TED
00:28
And it all started one day
on a plane, on my way to TED,
on a plane, on my way to TED,
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pred siedmimi rokmi.
00:31
seven years ago.
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Sedela vedľa mňa
00:32
And in the seat next to me
was a high school student, a teenager,
was a high school student, a teenager,
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stredoškoláčka, tínedžerka,
00:37
and she came from a really poor family.
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ktorá pochádzala z chudobnej rodiny.
Chcela zo svojho života niečo urobiť,
00:39
And she wanted to make
something of her life,
something of her life,
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00:42
and she asked me a simple little question.
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opýtala sa ma teda jednoduchú otázku.
Povedala: "Čo vedie k úspechu?"
00:44
She said, "What leads to success?"
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Cítil som sa dosť mizerne,
00:46
And I felt really badly,
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lebo som jej nedal dobrú odpoveď.
00:47
because I couldn't give her a good answer.
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Vystúpil som z lietadla, prišiel na TED.
00:49
So I get off the plane, and I come to TED.
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00:52
And I think, jeez, I'm in the middle
of a room of successful people!
of a room of successful people!
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A napadlo mi, jééj, som uprostred miestnosti plnej úspešných ľudí!
Prečo sa ich nespýtať, čo im pomohlo uspieť
00:55
So why don't I ask them
what helped them succeed,
what helped them succeed,
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a naučiť to deti?
00:58
and pass it on to kids?
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A tak teraz, sedem rokov a 500 rozhovorov neskôr,
01:00
So here we are, seven years,
500 interviews later,
500 interviews later,
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vám poviem, čo naozaj vedie k úspechu
01:04
and I'm going to tell you
what really leads to success
what really leads to success
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a čo motivuje teďákov.
01:07
and makes TEDsters tick.
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Prvou vecou je vášeň.
01:09
And the first thing is passion.
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Freeman Thomas povedal: "Poháňa ma moja vášeň."
01:11
Freeman Thomas says,
"I'm driven by my passion."
"I'm driven by my passion."
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Teďáci to robia z lásky, nie pre peniaze.
01:14
TEDsters do it for love;
they don't do it for money.
they don't do it for money.
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Carol Coletta hovorí: "Platila by som druhým za to, čo robím ja."
01:17
Carol Coletta says, "I would pay
someone to do what I do."
someone to do what I do."
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Zaujímavé je,
01:20
And the interesting thing is:
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že ak to robíte z lásky, peniaze prídu sami.
01:22
if you do it for love,
the money comes anyway.
the money comes anyway.
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Práca! Rupert Murdoch mi povedal: "Je to ťažkou prácou.
01:24
Work! Rupert Murdoch said
to me, "It's all hard work.
to me, "It's all hard work.
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01:28
Nothing comes easily.
But I have a lot of fun."
But I have a lot of fun."
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Nič nepríde samo. Ale baví ma to."
Povedal baviť sa? Rupert? Áno!
01:31
Did he say fun? Rupert? Yes!
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Teďákov práca baví. A pracujú ťažko.
01:34
(Laughter)
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01:35
TEDsters do have fun working.
And they work hard.
And they work hard.
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Zistil som, že nie sú workoholici. Sú workofili.
01:38
I figured, they're not workaholics.
They're workafrolics.
They're workafrolics.
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01:41
(Laughter)
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Dobre! Alex Garden hovorí: "Aby si bol úspešný, musíš sa do niečoho pustiť
01:42
Good!
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01:43
(Applause)
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01:44
Alex Garden says, "To be successful,
put your nose down in something
put your nose down in something
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a stať sa v tom sakra dobrým."
01:48
and get damn good at it."
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Nie je to žiadne kúzlo, len cvičiť, cvičiť, cvičit.
01:49
There's no magic;
it's practice, practice, practice.
it's practice, practice, practice.
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Je to sústredením. Norman Jewison mi povedal:
01:52
And it's focus.
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01:53
Norman Jewison said to me,
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"Myslím, že je to celé o sústredení na jednu vec."
01:55
"I think it all has to do
with focusing yourself on one thing."
with focusing yourself on one thing."
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A tlačiť na seba! David Gallo hovorí: "Tlačte seba samého.
01:58
And push!
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02:00
David Gallo says, "Push yourself.
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Fyzicky, psychicky, musíte sa tlačiť, tlačiť, tlačiť."
02:02
Physically, mentally,
you've got to push, push, push."
you've got to push, push, push."
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Musíte sa pretisnúť cez hanblivosť a pochybnosť.
02:04
You've got to push through shyness
and self-doubt.
and self-doubt.
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Goldie Hawn hovorí: "Vždy som o sebe pochybovala.
02:07
Goldie Hawn says,
"I always had self-doubts.
"I always had self-doubts.
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02:10
I wasn't good enough;
I wasn't smart enough.
I wasn't smart enough.
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Nebola som dosť dobrá, nebola som dosť šikovná.
Nemyslela som si, že to zvládnem."
02:12
I didn't think I'd make it."
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Nie vždy je ľahké tlačiť seba samého
02:14
Now it's not always easy to push yourself,
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a preto vynašli matky. (Smiech)
02:16
and that's why they invented mothers.
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02:18
(Laughter)
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02:19
(Applause)
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02:21
Frank Gehry said to me,
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Frank Gehry -- Frank Gehry mi povedal:
02:24
"My mother pushed me."
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"Moja mama ma tlačila."
02:25
(Laughter)
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Slúžiť! Sherwin Nuland hovorí: "Bola to česť, slúžiť ako lekár."
02:26
Serve!
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02:28
Sherwin Nuland says,
"It was a privilege to serve as a doctor."
"It was a privilege to serve as a doctor."
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Mnoho detí mi hovorí, že chcú byť milionármi.
02:32
A lot of kids want to be millionaires.
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Ako prvé im odpoviem,
02:34
The first thing I say is:
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"OK, ale nemôžeš slúžiť sám sebe,
02:35
"OK, well you can't serve yourself;
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musíš dávať ostatným niečo, čo má hodnotu.
02:37
you've got to serve others
something of value.
something of value.
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Pretože to vedie ľudí k skutočnému bohatstvu."
02:39
Because that's the way
people really get rich."
people really get rich."
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Nápady. Bill Gates hovorí: "Mal som nápad -
02:43
Ideas!
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02:44
TEDster Bill Gates says, "I had an idea:
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02:47
founding the first micro-computer
software company."
software company."
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založiť prvú mikropočítačovú softvérovú spoločnosť."
02:50
I'd say it was a pretty good idea.
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Podľa mňa celkom dobrý nápad.
02:52
And there's no magic to creativity
in coming up with ideas --
in coming up with ideas --
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Tvorivosť pri zrode nápadov nie je žiadnym kúzlom,
02:55
it's just doing some very simple things.
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je to o robení celkom jednoduchých vecí.
Mám k tomu veľa dôkazov.
02:57
And I give lots of evidence.
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Vydržať. Joe Kraus hovorí,
02:59
Persist!
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03:00
Joe Kraus says,
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"Vytrvalosť je hlavným dôvodom nášho úspechu."
03:01
"Persistence is the number
one reason for our success."
one reason for our success."
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Musím zniesť neúspech. Musíš zniesť nezmysel!
03:04
You've got to persist through failure.
You've got to persist through crap!
You've got to persist through crap!
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Čo samozrejme znamená "Kritiku, Odmietnutie, Blbcov a Tlak".
03:08
Which of course means "Criticism,
Rejection, Assholes and Pressure."
Rejection, Assholes and Pressure."
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(Smiech)
03:11
(Laughter)
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Takže, veľká - odpoveď na tú otázku je jednoduchá:
03:14
So, the answer to this question is simple:
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Zaplať štyri tisícky a príď na TED.
03:18
Pay 4,000 bucks and come to TED.
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03:20
(Laughter)
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Ak to nevyjde, nasleduj týchto osem vecí -- a ver mi,
03:21
Or failing that, do
the eight things -- and trust me,
the eight things -- and trust me,
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je to osem dôležitých vecí, ktoré vedú k úspechu.
03:24
these are the big eight things
that lead to success.
that lead to success.
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03:27
Thank you TEDsters
for all your interviews!
for all your interviews!
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Ďakujem všetkým za ich rozhovory!
03:30
(Applause)
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ABOUT THE SPEAKER
Richard St. John - Marketer, success analystA self-described average guy who found success doing what he loved, Richard St. John spent more than a decade researching the lessons of success -- and distilling them into 8 words, 3 minutes and one successful book.
Why you should listen
Richard St. John was on his way to the TED conference when a girl on the plane asked him, "What really leads to success?" Even though he had achieved some success, he couldn't explain how he did it. So he spent the next ten years researching success and asking over 500 extraordinarily successful people in many fields what helped them succeed. After analyzing, sorting, and correlating millions of words of research, and building one of the most organized databases on the subject of success, he discovered "The 8 Traits Successful People Have in Common" and wrote the bestseller 8 To Be Great.
In his books and talks,he shares a wealth of wisdom from the world's most successful people -- knowledge that can help others succeed in their own way, whether it's escaping poverty, building a business, raising a family, or changing the world.
Richard St. John | Speaker | TED.com